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    'Clap If You Believe in Sherlock Holmes': Mass Culture and the Re-Enchantment of Modernity,c. 1890-c. 1940Author(s): Michael SalerReviewed work(s):Source: The Historical Journal, Vol. 46, No. 3 (Sep., 2003), pp. 599-622Published by: Cambridge University PressStable URL: http://www.jstor.org/stable/3133564 .

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    MICHAEL

    SALER

    had

    already

    come

    under

    public

    criticism for

    his

    wholehearted

    adoption

    of

    spiri-

    tualism

    in

    I917,

    but with his

    acceptance

    of

    fairies

    even the

    spiritualists

    began

    to

    keep

    their

    distance.3 In

    the

    'Adventure of

    the

    chuclde-headed

    doctor',

    one of

    Doyle's critics had Sherlock Holmes confess to being as baffled as the

    public:

    'But

    how,'

    Holmes

    asks,

    'did a

    sober-minded and

    apparently

    abstemious

    doctor,

    last

    seen at

    midnight

    at the

    National

    Sporting

    Club,

    come to

    be

    found

    at

    four

    a.m. on

    the

    Mendip

    Hills,

    bereft of

    his wits and

    professing

    to

    have

    spent

    the

    night dancing

    with fairies ?'4

    The

    wonderful

    irony

    of

    this situation

    is that at

    the same

    time that

    Doyle

    was

    criticized for

    claiming

    that

    fairies were

    real,

    many

    of his

    readers were

    claiming

    that

    Sherlock Holmes

    was real.

    Indeed,

    Holmes

    was the

    first

    character

    in

    modern

    literature to be

    widely

    treated as

    if

    he

    were real and

    his creator

    fictitious.5

    Since

    his appearance in The Strandmagazine in 1891, many either believed Holmes

    existed

    or at

    least claimed

    that

    they

    did;

    and

    the interwar

    period

    witnessed

    an

    outpouring

    of

    articles

    in

    prominent

    magazines,

    and books from

    respectable pub-

    lishers,

    which treated Holmes

    and Watson as real

    individuals,

    and

    that

    never

    mentioned

    Doyle.

    For

    example, scholarly 'biographies'

    of

    both Holmes and

    Watson

    appeared

    in

    I932,

    inspiring equally scholarly

    reviews

    and

    leading

    articles

    debating

    such

    fine

    points

    as which

    college

    Holmes attended or

    how

    many

    wives

    Watson had.

    Looking

    back

    years

    later,

    the author

    of

    the

    Watson

    biography

    stated

    he

    was

    'amazed at the

    number of columns which editors allotted to reviews of

    these two

    books

    '.6

    He was

    not alone

    in his

    surprise. Doyle,

    who

    clearly

    was

    willing

    to

    countenance

    many

    unusual

    ideas,

    nevertheless

    thought

    it was

    'incredible how

    realistic some

    people

    take

    [this

    imaginary

    character]

    to

    be'.7

    G. K.

    Chesterton

    observed,

    'The real inference

    [of

    these

    works]

    is

    that Sherlock Holmes

    really

    existed and that

    Conan

    Doyle

    never existed.

    If

    posterity

    only

    reads

    these

    latter

    books

    it

    will

    certainly suppose

    them

    to

    he serious.

    It

    will

    imagine

    that Sherlock

    Holmes

    was a man.'8

    Was this

    simply

    a

    further

    peculiarity

    of the

    English?

    One

    English

    reviewer

    thought

    so: 'Does

    anything puzzle

    a

    foreigner

    more ...

    than

    the enthusiasm

    with

    which

    our learned

    men ...

    investigate

    the character and career of two

    purely

    imaginary persons?'9

    But the fancy that Holmes and Watson were real was an

    international

    phenomenon.

    Americans also

    published

    articles

    and

    books

    treating

    Doyle's

    characters

    as real.

    The

    Saturday

    Review

    of

    Literature

    nder

    Christopher

    3

    Daniel

    Stashower,

    Teller

    f

    tales:

    lifeof

    SirArthurConan

    oyle New

    York,

    I999),

    p.

    356.

    4

    Richard

    Lancelyn

    Green, ed.,

    The Sherlock

    Holmes

    letters

    London,

    1986),

    p.

    28.

    5AsJacques

    Barzun

    noted,

    this

    'has

    happened

    in no other book

    and no other

    charactern

    recent

    times.

    It's

    a

    phenomenon.

    Jacques

    Barzun,

    The adventuresof SherlockHolmes: a radio

    discussion',

    in

    Philip

    A.

    Shreffler,

    ed.,

    The

    Baker

    treet

    eader:

    ornerstone

    ritings

    bout

    herlock

    olmes

    Westport,

    CT,

    I984), p. 25.6

    S. C.

    Roberts,

    Adventures

    ith authors

    (Cambridge,

    I966),

    p.

    228.

    7

    Harold

    Orel,

    ed.,

    Sir Arthur

    Conan

    Doyle:

    interviews

    nd recollections

    London,

    I99I), p.

    8I.

    G. K.

    Chesterton,

    'Sherlock

    Holmes

    the

    God',

    G.K.'s

    Weekly,

    21

    (21

    Feb.

    I935),

    pp.

    403-4.

    9Roberts,

    Adventures

    ith

    authors,

    .

    231.

    600

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    'CLAP

    IF

    YOU BELIEVE'

    Morley's editorship

    in the

    I930s

    and

    1940s

    published

    many pieces

    asserting

    the

    reality

    of the

    characters;

    and even a

    mystery

    novel

    of

    1940,

    Anthony

    Boucher's

    The

    case

    of

    theBakerStreet

    Irregulars,

    ould not

    resist

    injecting

    a note of

    realism

    into

    the fictional

    proceedings:

    the dedication read 'All characters

    portrayed

    or

    referred

    to

    in

    this

    novel

    are

    fictitious,

    with the

    exception

    of Sherlock

    Holmes,

    to

    whom this book is

    dedicated.'10

    Today

    we have

    little trouble

    pretending

    that

    fantastic

    characters

    exist,

    as

    Star

    Trek

    fandom

    or

    concordances

    to The

    lord

    of

    the

    rings

    prove.

    But Sherlock

    Holmes

    was

    the first fictional

    creation that adults

    openly

    embraced

    as

    'real'

    while

    delib-

    erately minimizing

    or

    ignoring

    its

    creator,

    and this fetishization

    of Holmes

    has

    continued

    for over a

    century.

    There were other

    fictional characters

    preceding

    Holmes who evoked

    considerable

    public

    interest,

    of course:

    Richardson's

    Pamela,

    Goethe's Werther, and Dickens's Little Nell immediately come to mind. But the

    Holmes

    cult was

    significantly

    different

    from

    the

    sporadic

    fads for

    these other

    characters.

    Many

    readers identified

    directly

    with

    Pamela, Werther,

    and Little

    Nell,

    all

    of

    whom were

    noted

    for

    their

    passionate

    sensibilities,

    which

    encouraged

    sentimental

    identification; Holmes,

    on

    the

    other

    hand,

    is

    a

    distinctly

    fantastic

    creation who

    provides

    little room for the

    affective release these other

    characters

    elicited. And

    Holmes's fantastic

    nature,

    his

    apparent

    divorce

    from

    the

    concerns

    of

    the mundane

    world,

    is

    not

    the

    only

    notable difference

    between

    him

    and these

    popular precursors.

    The

    cult

    of

    Holmes focuses

    not

    just

    on

    a

    singular

    character,

    but on

    his entire

    world: fans of the 'canon'

    obsess

    about

    every

    detail

    of the

    fictional

    universe

    Doyle

    created,

    mentally

    inhabiting

    this

    'geography

    of

    the

    im-

    agination'

    in

    a

    way

    that was never

    true for

    the

    partisans

    of earlier

    characters.

    (The

    desire to

    envisage

    this

    fictional

    world as

    autonomously

    'real' is

    such

    that

    many

    readers,

    particularly

    the

    self-professed

    Sherlockians,

    self-consciously

    ignore

    the existence of

    its

    creator;

    meetings

    of the

    'Baker

    Street

    Irregulars',

    for

    example,

    deliberately

    avoid

    mentioning Doyle.

    Richardson,

    on the

    other

    hand,

    was often

    invoked

    in

    the

    discussions

    and

    satires

    stemming

    from

    Pamela,

    ust

    as

    Goethe

    and

    Dickens were

    inextricably

    linked with

    their

    popular

    creations.

    These links

    tended

    to

    preclude

    the

    characters from

    being

    mistaken

    as

    real,

    whereas

    there

    were

    many

    readers who

    thought

    Sherlock Holmes

    actually

    existed,

    as will be discussed

    below.)

    And

    the

    Holmesian

    phenomenon

    has

    continued for

    over a

    century,

    far

    longer

    than

    the

    intermittent

    eighteenth-century

    vogues

    for

    Pamela,

    let

    alone

    the

    more

    restricted

    generational

    enthusiasms

    for

    Werther,

    Little

    Nell,

    and

    others."

    Sherlockian

    devotion is

    thus a

    departure

    from

    preceding public

    infatuations

    with fictional

    characters,

    and a

    template

    for

    succeeding public

    infatuations for

    the

    10

    Green, ed.,

    The

    Sherlock

    Holmes

    letters,

    p.

    40.

    1

    For an

    analysis

    of

    the

    eighteenth-century

    Pamela

    'craze',

    seeJames

    Grantham

    Turner,

    'Novel

    panic: picture

    and

    performance

    in

    the

    reception

    of

    Richardson's

    Pamela', Representations,8 (1994),

    pp.

    70-96;

    T.

    C.

    Duncan

    Eaves

    and Ben

    D.

    Kimpel,

    Samuel

    Richardson:a

    biography Oxford,

    I97I),

    pp.

    II9-53.

    For an

    interesting exploration

    of

    the

    vogue

    for the

    late

    Victorian

    comic-strip

    character

    Alley

    Sloper,

    see

    Peter

    Bailey, 'Ally

    Sloper's

    half-holiday:

    comic art in

    the

    I88o's',

    in

    Peter

    Bailey,

    Popular

    cultureand

    performance

    n

    the

    Victorian

    ity

    (Cambridge, I998),

    pp.

    47-79.

    6oi

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    MICHAEL

    SALER

    characters

    and

    worlds

    ofJ.

    R. R.

    Tolkien,

    Star

    Trek,

    Star

    Wars,

    and

    so on:

    as

    the

    New

    Tork

    Times

    reported

    recently,

    'today

    there are

    hundreds

    of

    thousands,

    perhaps

    millions of

    people,

    whose

    grasp

    of

    the

    history,

    politics

    and

    mythological

    traditions of purely imaginary places could

    surely

    qualify

    them for an advanced

    degree'.12

    The

    popular

    fascination

    with

    Holmes

    commences this

    widespread

    embrace of

    fictional

    and

    often

    fantastic

    worlds

    during

    the

    past

    century.

    The

    question

    is,

    why

    Holmes?

    There

    are

    several

    answers to

    this

    question,

    but

    the most

    important

    has to

    do

    with the

    climate

    of

    cultural

    pessimism

    among

    intellectuals

    during

    the

    waning

    decades of

    the

    nineteenth

    century

    and

    early

    decades of

    the

    twentieth. This

    particular

    stance

    towards

    modernity

    was

    famously

    captured

    by

    Max

    Weber's

    discussion of the

    'disenchantment of

    the

    world',

    which he

    believed

    was

    the

    consequence of capitalist instrumental rationality and the growth of the bureau-

    cratic

    state.

    Many

    at the turn of

    the

    century

    mourned the

    apparent

    absence of

    communal

    beliefs

    and

    higher

    ideals in an

    age

    that

    seemed

    dominated

    by posi-

    tivism and

    materialism,

    and turned

    to

    alternative

    sources of

    spiritual

    sustenance.

    These

    ranged

    from

    the

    nostalgic

    medievalism of

    the arts and

    crafts

    movement,

    to a

    fascination with

    non-Christian

    beliefs

    and

    non-Western

    art,

    to

    attempts

    to

    reconcile

    science and

    religion

    through

    spiritualism,

    occultism,

    and

    psychical

    research.

    However,

    these and other

    efforts to

    escape

    from the 'iron

    cage

    of

    rationality'

    that

    Weber

    imputed

    to the modern

    West were

    uneasy compromises

    between the

    past

    and the

    present

    that left

    many

    unsatisfied.

    'Modernity'

    was

    widely

    associated

    with

    progress

    towards the rational and

    away

    from the

    supernatural,

    and

    efforts

    by

    believers to

    impart

    the veneer of

    scientific

    respectability

    to

    the

    supernatural

    were

    frequently greeted

    with

    scepticism

    if

    not

    outright

    disdain

    by contemporary

    commentators. Thus

    psychical

    research and

    spiritualism,

    both

    nineteenth-

    century

    efforts at

    finding

    a via media

    between science and

    religion,

    tended

    to

    be

    marginalized by

    established science at the turn of the

    century.

    Several of the

    prominent

    scientists

    in

    the

    Society

    for

    Psychical

    Research who

    supported spiri-

    tualism,

    such as Sir

    William

    Crookes,

    Sir

    W.

    F.

    Barrett,

    and Oliver

    Lodge,

    were

    viewed by most of their professional peers as credulous believers who tried to

    legitimate

    their faith with scientific rhetoric but without

    compelling

    scientific

    evidence

    -

    just

    as

    Doyle's

    belief

    in

    fairies

    was

    to be

    viewed.l3

    And while

    the

    efflorescence

    of

    spiritualism

    at the

    popular

    level

    in

    Britain

    during

    and

    immedi-

    ately

    after the Great

    War

    was an understandable

    emotive reaction to

    the

    tremendous losses suffered

    by

    many,

    it too

    was

    often

    represented

    as a 'traditional'

    12

    A.

    O.

    Scott,

    'A

    hunger

    for

    fantasy,

    an

    empire

    to

    feed

    it',

    New

    fork Times

    (I6June 2002),

    Section

    2,

    p.

    26.

    13

    Janet Oppenheim,

    The

    other

    world:

    spiritualism

    and

    psychical

    research in

    England,

    I850-I9I4

    (Cambridge, i985),

    pp.

    338-97;

    Pamela

    Thurschwell,

    Literature,

    echnology

    nd

    magical

    hinking,

    88o-I920

    (Cambridge,

    2001),

    p.

    15.

    602

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    'CLAP

    IF

    YOU

    BELIEVE'

    rather

    than

    'modern'

    phenomenon

    (using

    the

    binary oppositions

    common

    to the

    period)

    and one that

    was

    diminishing by

    the

    I930s.14

    This is not

    to

    deny

    that the

    late nineteenth

    and

    early

    twentieth

    centuries

    wit-

    nessed

    significant

    attempts

    to reconcile the traditional and the modern in Britain

    and

    America,

    but

    only

    to

    emphasize

    the

    ambivalent

    and contested

    nature of these

    efforts.15

    Among

    elites

    in

    Europe,

    a more

    categorical

    association between

    mod-

    ernity

    and disenchantment

    had

    a

    long

    history,

    extending

    back to

    the seventeenth

    century;16

    despite acknowledging

    the

    advantages

    of

    modernity, by

    thefin-de-siecle

    the

    discourse

    had become

    tinged

    with

    pessimism.

    Adherents

    of

    positivism,

    materialism,

    and scientific

    as well as

    literary

    naturalism often

    presented

    a bleak

    picture

    of human

    existence,

    governed by

    bestial

    instincts that were themselves

    reducible

    to mere chemical

    and

    physical processes.

    Disenchantment was

    pro-

    nounced in the writings of cultural pessimists ranging from Arthur Schopenhauer

    at the onset of

    the

    nineteenth

    century

    to Max

    Nordau,

    author of

    Degeneration,

    t

    the

    century's

    end.

    Perhaps proving

    that

    you

    can never

    get

    too much of a

    bad

    thing,

    the discourse continued

    into the

    new

    century

    in

    the

    writings

    of

    Toynbee,

    Spengler,

    Freud,

    and

    many

    others.

    The character of Sherlock

    Holmes, however,

    represented

    and celebrated

    the central tenets of

    modernity

    adumbrated

    at

    the time

    -

    not

    just

    rationalism and

    secularism,

    but also

    urbanism and

    consumerism. The stories made these tenets

    magical

    without

    introducing magic:

    Holmes demonstrated

    how the modern

    world could be re-enchanted

    through

    means

    entirely

    consistent with

    modernity.

    Because Holmes

    represented

    the

    values of

    modernity

    in

    ways

    that addressed the

    criticisms of the

    cultural

    pessimists,

    he

    spoke

    to the

    dissatisfactions and

    hopes

    of

    adults as well as

    to the

    imaginations

    of children. Like

    many

    of his

    readers,

    Holmes

    yearned

    for

    enchantment,

    confessing

    to

    his 'love of all that is

    bizarre and

    outside

    the conventions and

    humdrum routine of

    everyday

    life'. But

    Holmes was also

    able to

    gratify

    his

    sense

    of

    wonder

    by

    embracing modernity,

    rather than

    turning

    nostalgically

    to

    the

    past:

    'for

    strange

    effects and

    extraordinary

    combinations we

    14

    AsJay

    Winterhas

    argued,

    The Great

    War,

    the most

    "modern" of

    wars,

    triggered

    an

    avalanche

    of

    the

    "unmodern". One

    salient

    aspect

    of

    this

    apparent

    contradiction s

    the wartime

    growth

    in

    spiritualism.'

    Jay

    Winter,

    Sites

    of

    memory,

    ites

    of mourning:

    he

    GreatWar in

    European

    ultural

    history

    (Cambridge, 1998),

    p.

    54.

    Terms

    like 'tradition'

    and

    'modernity'

    are

    complex

    and not

    necessarily

    mutually

    exclusive;

    there were

    significant

    efforts

    to reconcile

    the two

    by

    intellectuals n

    the

    nine-

    teenth and

    twentiethcenturies.

    See Robert

    Alter,

    Necessasy

    ngels:

    raditionnd

    modernity

    n

    Kafka,

    Benjamin,

    and Scholem

    (Cambridge,

    MA,

    I99I);

    Peter

    J.

    Bowler,

    Reconciling

    cience

    nd

    religion:he

    debaten

    early-

    twentieth-century

    ritain

    (Chicago,

    2002);

    Bruno

    Latour,

    Wehave ever

    een

    modern,

    rans.

    Catherine

    Porter

    (Cambridge,

    MA,

    I993).

    But this

    line of

    thought,

    arguably,

    was not

    the

    dominant one in

    Europe

    during

    hefin-de-siecle:

    ontemporaries

    ended to

    see

    modernity

    and

    traditionas

    opposing

    one

    another.

    SeeJ.

    W.

    Burrow,

    The

    crisis

    of

    reason:

    European hought,848-19i4 (New Haven,

    2000),

    pp.

    112-13.

    15 Michael

    Saler,

    The

    avant-garde

    n

    interwar

    ngland:

    medievalmodernism'

    nd

    theLondon

    nderground

    (New

    York,

    I999).

    16

    LorraineDaston

    and

    Katherine

    Park,

    Wonders

    nd he

    order

    f

    nature:

    i50-I750

    (Cambridge,

    MA,

    I998).

    603

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    MICHAEL

    SALER

    must

    go

    to life

    itself,

    which

    is

    always

    far

    more

    daring

    than

    any

    effort of

    the

    imagination'

    17

    Sherlock Holmes

    became

    a

    modern icon

    partly

    because

    he

    utilized reason in a

    manner magical and adventurous, rather than in the purely instrumental fashion

    that

    many

    contemporaries

    feared was the

    stultifying

    characteristic

    of the

    age.18

    He

    expanded

    the definition of

    rationality beyond

    a

    narrow,

    means-ends

    instru-

    mentalism to

    include the

    imagination

    -

    he

    calls

    his

    procedure

    'the scientific

    use of

    the

    imagination'9-

    resulting

    in a

    more

    capacious

    concept

    that

    can

    be

    termed

    'animistic

    reason' because it

    imbues its

    objects

    with

    meaning.

    It

    was

    through

    his

    animistic

    reason that

    Holmes the

    private

    detective bested

    professional

    detectives

    on

    cases,

    as he himself admitted.

    (In

    one case he

    confides to Watson that

    'Inspector

    Gregory,

    to

    whom

    the

    case has been

    committed,

    is an

    extremely

    competent

    officer. Were he but gifted with imagination he might rise to great heights in his

    profession.')20

    Holmes

    solved

    cases

    by relating

    seemingly

    discrete facts to a more

    encompassing

    and

    meaningful configuration,

    whose

    integuments

    were derived

    from a combination of

    rigorous

    observation,

    precise logic,

    and

    lively imagination.

    The

    professional investigators

    whom Holmes

    trumps

    in

    these cases tend to be

    unimaginative

    positivists

    who

    miss

    everything

    that is not

    presented directly

    before

    their

    senses,

    or

    are

    unable

    to

    interpret creatively

    those facts that are:

    'Is there

    any point

    to which

    you

    would wish to draw

    my

    attention?'

    'To the curious

    incident of the

    dog

    in

    the

    night-time.'

    'The dog did nothing in the night-time.'

    'That

    was the curious

    incident',

    remarked Sherlock Holmes.21

    17

    Arthur

    Conan

    Doyle,

    The complete

    herlockHolmes

    (New

    York,

    I992),

    p.

    I76.

    18

    While

    many

    nineteenth-century

    writers

    feared that

    positivism

    excluded

    the

    imagination

    as

    a

    legitimate

    source of

    knowledge,

    a closer

    reading

    of the

    positivists

    themselves reveals that several were

    less

    antagonistic

    towards

    art and the

    imagination

    than

    their

    contemporaries

    gave

    them credit for. See

    Peter Allen

    Dale,

    In

    pursuit

    of

    a

    scientific

    ulture:

    cience,art,

    and

    society

    n the

    Victorian

    age (Madison,

    WI,

    1989);

    Jonathan

    Smith,

    Fact and

    feeling:

    Baconian

    science and the

    nineteenth-centuy

    iterary

    imagination

    (Madison,

    WI,

    1994).

    And

    the turn towards

    idealism

    in late Victorian

    intellectual culture

    also

    gave

    wider

    sway

    to

    the

    imagination

    than was to be

    found

    among

    the scientific naturalists

    and

    materialists;

    see

    Bowler,

    Reconciling,pp.

    i8-I9.

    Nevertheless,

    the

    dominant

    discourse

    of mid- to

    late nineteenth-

    century positivists,

    materialists,

    scientific

    naturalists,

    and

    cultural

    pessimists

    associated Western

    mod-

    ernity

    with

    a

    narrow

    form

    of

    rationality

    inimical to wider sources

    of

    meaning,

    and this

    pervasive

    association

    of

    modernity

    with disenchantment

    continued

    to

    be

    perpetuated

    among

    intellectuals

    in

    Europe

    and America

    through

    the twentieth

    century:

    'To be

    a

    member

    of

    a

    modern

    elite is

    to

    regard

    wonder

    and wonders

    with studied

    indifference;

    enlightenment

    is still in

    part

    defined

    as

    the anti-

    marvelous.'

    Daston

    and

    Park, Wonders,

    p.

    368.

    In

    recent

    years,

    however,

    a number of scholars have

    attempted

    to redress this

    discourse

    by

    demonstrating

    ways

    in

    which

    modernity

    can be

    reconciled

    with

    enchantment.

    SeeJane

    Bennett,

    The

    enchantment

    f

    modern

    ife:

    attachments,

    rossings,

    nd ethics

    (NewJersey,

    2001); Kelly

    Besecke,

    'Speaking

    of

    meaning

    in

    modernity:

    reflexive

    spirituality

    as a cultural

    resource',

    Sociology f Religion,

    62

    (2001), pp.

    365-8i;

    James

    Cook,

    The arts

    of deception:

    laying

    withfraud

    in

    the

    age

    of

    Barnum

    (Cambridge,

    MA,

    2001);

    Simon

    During,

    Modern enchantments:

    he cultural

    power

    of

    secular

    magic

    (Cambridge,

    MA,

    2002);

    Edward

    A.

    Tiryakian,

    'Dialectics

    of

    modernity:

    reenchantment

    and

    de-

    differentiation

    as

    counterprocesses',

    in Hans

    Haferkamp

    and

    NeilJ.

    Smelser,

    eds.,

    Social

    change

    and

    modernity

    Berkeley,

    CA,

    I992),

    pp.

    78-93.

    19

    Doyle,

    The

    complete

    herlock

    Holmes,

    p.

    687.

    20

    Ibid.,

    pp. 338-9.

    21

    Ibid.,

    p.

    347.

    604

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    'CLAP

    IF YOIU

    BE,IEVE

    Holmes's

    dramatic

    use of

    animistic

    reason

    was

    the mass culture

    exemplification

    of a

    complex

    of ideas that circulated

    as

    part

    of the

    fin-de-siecle

    revolt

    against

    the

    dominant

    discourses of

    positivism,

    materialism,

    and scientific

    naturalism.

    In

    creating

    Holmes,

    Doyle

    had been influenced

    by

    earlier

    writers,

    such as

    Edgar

    Allan Poe

    andJules Verne,

    whose tales

    linked the

    processes

    of

    ratiocination

    with

    an

    imaginative

    sense

    of

    wonder,

    and

    many

    of

    Doyle's

    contemporaries

    -

    figures

    as

    diverse as Friedrich

    Nietzsche,

    Henri

    Bergson,

    Oscar

    Wilde,

    Ernst

    Mach,

    Henri

    Poincare,

    and William

    James

    -

    were

    among

    those

    who

    maintained

    that

    reason

    and the

    imagination

    were

    inextricable.22

    By insisting

    on the

    integration

    of

    reason and the

    imagination,

    these thinkers

    -

    and

    popular

    icons such as

    Holmes

    -

    gainsaid

    the

    fashionable cultural

    pessimism

    of the

    period

    and

    made it

    possible

    to

    see

    modernity

    and enchantment as

    compatible

    rather than

    antagonistic.

    At the level of mass culture, this effort took on momentum with the increasing

    popularity

    of

    detective fiction

    in

    the wake

    of Holmes.

    It

    was aided

    by

    the

    estab-

    lishment of'science

    fiction'

    as

    a

    defined

    literary genre

    in

    1926,

    when

    Hugo

    Gernsback

    published

    Amazing

    Stories

    in

    America,

    the

    first

    magazine

    devoted

    entirely

    to

    what

    he

    initially

    termed

    'scientifiction'.23

    An

    early

    contributor

    to

    Amazing

    Stories

    highlighted

    the role

    that

    Gernsback intended

    this new

    genre

    to

    play

    in

    breaking

    down

    the

    seeming

    antagonism

    between

    reason and

    imagination,

    modernity

    and

    enchantment:

    'Scientifiction

    is the

    product

    of the

    human

    imagin-

    ation,

    guided

    by

    the

    suggestion

    of

    science.

    It takes

    the

    basis of

    science,

    considers

    all the

    clues

    that

    science

    has to

    offer,

    and then

    adds a

    thing

    that is

    alien

    to

    science

    -

    imagination.

    24

    While

    writers like

    Poe

    and

    Verne and

    the

    later

    genres

    of

    detective

    and

    science

    fiction

    celebrated

    the

    romance

    of

    reason,

    providing

    an

    antidote to

    the

    narrower

    construal

    of

    rationality

    so

    pervasive

    at

    the

    time,

    it

    was

    arguably

    Holmes

    who made

    this

    romance

    most

    explicit

    and

    attractive

    to a

    mass

    reading

    public

    in

    sixty

    narratives

    published

    over

    the

    course of

    four

    decades.

    These

    tales

    made

    analysis

    an

    adventure,

    quotidian

    facts

    an

    infinite

    source

    of

    wonder:

    'Depend

    upon

    it,'

    insists

    Holmes,

    'there

    is

    nothing

    so

    unnatural

    as

    the

    commonplace.'25

    When

    Watson

    suggests

    that

    Holmes's

    analytical

    methods

    are

    the

    most

    exciting

    aspects

    of

    the

    stories he

    narrates,

    Holmes

    demurs:

    'Pshaw,

    my

    dear fellow, what do the

    public,

    the

    great

    unobservant

    public,

    who could

    hardly

    tell a

    weaver

    by

    his

    tooth or

    a

    compositor

    by

    his

    left

    thumb,

    care

    about

    the

    finer

    shades

    of

    analysis

    and

    deduction

    26

    Perhaps

    this

    was

    true

    before

    Holmes

    came

    into

    their

    lives. But it

    was his

    example

    that

    helped

    thousands of

    readers to

    perceive

    the

    romance of

    reason,

    ranging

    from

    elites

    disillusioned

    with the

    instrumentalized,

    means-ends

    form of

    cognition

    that

    seemed to

    embody

    the

    spirit

    of

    the

    age,

    to

    22

    For

    a

    discussionof

    intellectualswho

    tried to

    fuse

    the 'two

    cultures'

    of

    science

    and

    art,

    see

    Wolf

    Lepenies,

    Between

    iterature

    nd

    science:he

    rise

    of

    sociology

    Cambridge,I988).

    23

    The

    phrase

    'science

    fiction'

    and

    the

    first

    magazine

    devoted

    to it were established n America

    by

    the

    Luxembourg

    immigrant

    Gernback.

    Amazing

    Stories

    was

    established

    in

    I926

    to

    publish

    'scientifiction';

    Gernsback

    modified

    the

    ungainlyphrase

    to

    'science

    fiction'

    in

    I929.

    24

    Jack

    Williamson,

    'Scientifiction,

    searchlight

    of

    science',

    Amazing

    Stories

    Quarterly,

    I

    (1928),

    P. 435.

    25

    Doyle,

    The

    complete

    herlock

    Holmes,

    p.

    191.

    26

    Ibid.,

    p.

    317.

    605

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    MICHAEL

    SALER

    ordinary

    readers

    who

    might

    not

    have

    associated

    reason with

    disenchantment-

    but

    probably

    did not

    associate

    it

    with

    enchantment,

    either. After

    encountering

    Holmes,

    many

    of them did.

    Indeed, numerous fans of the great detective emulated his own methods

    by

    bringing

    their

    intellects

    and

    imaginations

    to bear on

    Doyle's

    stories,

    scrutinizing

    every

    particular

    as if

    Holmes

    himself was a

    mystery

    that

    had been

    presented

    to

    them to solve.

    Some

    actually

    believed that

    Holmes

    existed- 'naive

    believers'-

    but most were 'ironic

    believers',

    who were not

    so much

    willingly

    suspending

    their disbelief

    in

    a fictional

    character as

    willingly

    believing

    in him

    with the

    double-

    minded

    awareness that

    they

    were

    engaged

    in

    pretence.

    Since

    the

    Enlightenment,

    belief

    in

    imaginary

    beings

    had been

    relegated

    to an

    immature

    stage

    of

    devel-

    opment,

    one more suited

    to

    children,

    the

    lower

    classes,

    or

    'primitives'

    than

    to

    bourgeois adults. But thefin-de-siecle ecognition that perceived reality was to some

    extent an

    imaginative

    construct,

    and

    that reason itself was

    beholden

    to

    imagin-

    ative

    insights

    and

    desires,

    made

    indulgence

    in

    the

    imagination

    more

    permissible:

    one

    could

    actively

    believe,

    albeit

    ironically,

    in

    fictions,

    rather than

    merely

    sus-

    pending

    one's

    disbelief

    in

    accordance with

    Coleridge's

    formulation.

    By emulating

    Holmes's

    deployment

    of animistic

    reason,

    adults could immerse themselves

    in

    imaginary

    worlds without

    relinquishing

    their

    practical

    reason:

    they

    could

    'believe'

    in Holmes in an 'enchanted'

    yet

    still rational

    way.

    The

    Times noted

    in

    i932

    that the authors who

    treated Holmes and

    Watson

    as real

    did

    so

    with

    the

    greatest

    sobriety,

    but

    that

    this was

    'only

    their fun the

    single-minded

    fun

    of

    spiritually young

    Sherlockians at

    play'.27

    'Play'

    was

    precisely

    what

    many

    cultural

    pessimists

    thought

    had been driven out

    of the modern world

    by

    the ineluctable advance

    of an

    impoverished

    instrumental

    reason.

    Johan Huizinga,

    in

    his classic

    survey

    of the role of

    play

    in

    the creation

    of

    civilization,

    Homo ludens

    (I938),

    ended on

    a morose note: 'More and more

    the sad

    conclusion forces

    itself

    upon

    us

    that the

    play-element

    in culture has

    been

    on the

    wane ever

    since the

    eighteenth century.

    '28

    But the

    widespread

    'belief'

    in

    Sherlock

    Holmes

    is a

    telling

    illustration

    that

    precisely

    the

    opposite

    situation existed

    in

    Western

    culture at

    the

    very

    time

    Huizinga

    was

    writing.

    With the wider

    accept-

    ance of the interrelations between reason and imagination in everyday life, as well

    as

    the extension

    of leisure

    and

    the

    spectacularization

    of culture in the forms of

    mass

    literature,

    films,

    and

    radio,

    individuals were

    both

    encouraged

    and enabled

    to

    play

    without

    relinquishing

    their

    grip

    on

    reality.29

    The double-minded

    con-

    sciousness

    of

    the 'ironic

    imagination'

    accompanied

    these intellectual

    and social

    changes;

    rational

    adults

    could

    immerse

    themselves

    in

    imaginary

    worlds of mass

    culture

    without

    mistaking

    these worlds for

    reality

    because between

    thefin-de-siecle

    and the

    interwar

    period

    these adults

    had

    become

    highly

    conscious

    of the artifices

    that

    comprise

    human

    subjectivity

    and

    'reality'

    itself.

    27

    Green, ed.,

    The

    Sherlock

    Holmes

    letters,

    p.

    35.

    28

    Johan Huizinga,

    Homo

    ludens

    (1938;

    London,

    I970),

    p.

    233.

    29

    James

    E.

    Combs,

    Play

    world:

    the

    emergence

    f

    the new

    ludic

    age (Westport,

    CT,

    2000).

    606

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    'CLAP

    IF YOU

    BELIEVE0

    Thus a

    widespread

    form of modern

    rationality

    has become the animistic

    reason

    employed

    by

    Sherlock

    Holmes,

    and

    a

    prevailing

    form of the modern

    imagination

    is

    the

    ironic

    imagination

    deployed

    by

    many

    of his devotees.

    Together

    they

    con-

    tribute to a

    particular

    form that enchantment takes in the modern

    period.

    The

    conceptual

    intertwining

    of reason

    and

    imagination

    in the twentieth

    century yields

    modern,

    secular

    enchantments

    that

    replace

    the

    supernatural

    enchantments

    of

    the

    premodern

    period:

    as Richard

    Rorty argues,

    the

    progressive

    disenchantment

    of

    the world

    through

    science

    'force[s]

    us to the conclusion that

    the

    human

    imagination

    is the

    only

    source

    of enchantment'.30

    Modern enchantments

    are

    enjoyed

    as constructs

    in

    which

    one

    can

    become

    immersed but not

    submerged.

    Rationalist

    scepticism

    is held

    in

    abeyance,

    yet complete

    belief

    is undercut

    by

    an ironic

    awareness

    that

    one is

    holding scepticism

    at

    bay.

    Cultural

    pessimists

    have

    frequently criticized mass culture as a form of false consciousness or dismissed

    it as

    a

    pernicious

    escape

    from

    reality.

    While both

    of these

    positions

    can have

    a

    measure of

    truth,

    depending

    on the situations

    they

    discuss,

    neither

    takes into

    account

    the

    buffering

    roles

    of

    animistic reason

    and the

    ironic

    imagination,

    which

    inhibit

    complete

    acceptance

    or

    acquiescence

    into

    any particular

    cultural

    con-

    struct.

    This rational

    and ironic

    stance

    distinguishes

    modern enchantment

    from

    earlier

    forms

    of enchantment:

    the

    distinction,

    as we shall

    now

    see,

    between

    Conan

    Doyle's premodern

    belief

    in

    preternatural

    fairies,

    and his readers'

    mod-

    ern,

    ironic

    belief

    in

    the

    fictional Sherlock

    Holmes.

    I

    Many

    of

    the

    early

    readers

    of the Sherlock Holmes

    stories assumed that

    the author

    must share

    those attributes

    that made Holmes so

    quintessentially

    modern:

    his

    secularism,

    his

    rationalism,

    his

    scepticism.

    But from

    an

    early age Doyle

    had

    expressed

    ambivalence

    about

    modernity.

    He had

    been raised as

    a

    Catholic

    and

    educated

    by

    Jesuits,

    but

    as a

    young

    man he renounced

    Catholicism and

    gravi-

    tated toward

    the rationalist and

    positivist

    stance

    of

    his medical

    school instructors

    at the

    University

    of

    Edinburgh.

    Yet he

    was

    not comfortable with modern atheism

    and materialism either; his disenchantment with these aspects of modernity, and

    dissatisfaction with

    agnosticism,

    led

    him to

    explore spiritualism beginning

    in

    1886,

    a

    year

    before

    he

    wrote the first Holmes

    story.

    His

    spiritualist

    convictions

    increased over the

    decades,

    and he announced his

    full-fledged

    conversion to

    spiritualism

    in

    I9I7

    (before

    either his son or his brother

    were

    killed in

    the Great

    War).

    The

    Holmes stories reflect

    Doyle's

    ambivalence about

    modernity.

    Twentieth-

    century

    critics often

    argue

    that Holmes's continued

    popularity

    is

    partly

    due to

    the

    nostalgic

    vision of the late Victorian

    era

    the

    stories

    convey:

    T. S.

    Eliot,

    for

    example,

    claimed

    that 'Sherlock Holmes reminds us always of the pleasant

    30

    Richard

    Rorty,

    Times

    Literary

    Supplement,

    Dec.

    i999,

    p.

    II.

    607

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    MICHAEL

    SALER

    externals of

    nineteenth-century

    London',31

    and

    Vincent

    Starrett

    wrote that

    Holmes and

    Watson

    'still

    live ... in a

    nostalgic

    country

    of

    the

    mind: where it

    is

    always I895

    .32

    But

    aside from

    the

    occasional

    reference to a

    cozy

    fire in

    the

    hearth

    or buttered toast on the table at 22IB Baker Street,

    Doyle's

    stories tend to

    emphasize

    the

    unpleasant

    rather

    than

    pleasant

    externals of

    nineteenth-century

    London. In

    the

    first

    Holmes

    tale,

    'A

    study

    in

    scarlet',

    London

    is

    described

    by

    Watson as

    'that

    great cesspool'

    and

    'the

    great

    wilderness';

    other

    descriptions

    of

    the urban

    environment focus

    on dank

    fog,

    murky

    clouds,

    'mud-colored

    streets',

    'dingy

    streets

    and

    dreary byways',

    and

    so on.33 In

    'The

    sign

    of

    four'

    the

    externals

    remain the

    same: in

    London

    the

    'mud colored

    clouds

    dropped

    sadly

    over the

    muddy

    streets.

    Down the

    Strand the

    lamps

    were but

    misty splotches

    of

    diffused

    light

    which

    threw

    a

    feeble,

    circular

    glimmer

    upon

    slimy pavement.'34

    Once

    you

    start to notice this trend, which continues through the series, it is difficult to

    imagine

    'pleasant

    externals'

    in

    the

    London of

    Doyle's

    imagination.

    Twentieth-

    century

    critics have

    projected

    their

    own

    nostalgia

    for

    a

    distant era on

    to the

    stories

    -

    an

    important

    reason

    for Holmes's

    popularity, particularly

    during

    the

    troubled

    thirties

    -

    but the

    stories themselves

    depict

    the

    squalor

    and

    anomie of

    modern

    urban existence.

    Doyle's

    ambivalence

    is

    also reflected in

    the

    character

    of

    Holmes,

    who

    is

    as

    much

    a

    victim

    of

    modern reason as he

    is,

    in

    Watson's

    words,

    'the most

    perfect

    reasoning

    and

    observing

    machine

    that the world has

    seen'.35 Holmes

    is

    often

    trapped

    in

    the iron

    cage

    of

    reason: the banal

    routine

    of

    modern life

    bores

    him,

    and at times he resorts to cocaine

    for stimulation. As he tells

    Watson

    in

    'The

    wisteria

    lodge',

    'Life is

    commonplace,

    the

    papers

    are

    sterile;

    audacity

    and

    romance seem to have

    passed

    for ever

    from

    the criminal world.

    '3

    Yet when

    an

    interesting

    case does

    arrive,

    Holmes

    snaps

    out of his

    lethargy:

    mystery

    has been

    restored to the

    world,

    however

    briefly,

    and as Holmes

    notes,

    'mystery

    ... stimu-

    lates the

    imagination'37

    and restores romance to the world. But this is

    a

    modern

    form of romance

    in

    which

    reason

    provides

    the

    magic,

    and indeed Holmes's

    use

    of reason is so

    uncannily

    effective

    that

    Watson

    remarks,

    'You

    would

    certainly

    have been

    burned,

    had

    you

    lived

    a few

    centuries

    ago.'3

    In

    the Holmes

    stories,

    rationality

    is the

    problem,

    but it is also the solution.

    Doyle

    was not

    satisfied with the

    romance of

    reason,

    however. He

    grew

    tired

    of Holmes

    and tried to end

    the series

    in

    I893

    by having

    Holmes and his

    arch-

    nemesis

    Professor

    Moriarty plunge

    into the Reichenbach

    Falls. Public

    demand

    and a

    very

    lucrative

    contract from

    his

    publisher,

    however,

    led

    Doyle

    to revive

    Holmes

    a decade later.

    But

    Doyle

    never

    had

    many good

    words

    to

    say

    about

    his

    most famous

    character,

    and believed

    that his most

    lasting

    novels would be

    his

    31

    Shreffler, ed.,

    Baker

    Street,

    p.

    17.

    32

    Vincent

    Starrett,

    The

    private

    ife of

    Sherlock

    Holmes

    (New

    York,

    I933),

    p.

    93.

    33

    Doyle,

    The

    Complete

    herlock

    Holmes,

    pp.

    I5-86.

    34

    Ibid.,

    p.

    98.

    35

    Ibid.,

    p.

    i6i.

    36

    T. S.

    Blakeney,

    Sherlock

    Holmes:fact orfiction London,

    I932),

    p.

    126.

    37

    Doyle,

    The

    Complete

    herlock

    Holmes,

    p.

    37.

    38

    Ibid.,

    p.

    I62.

    608

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    'CLAP

    IF YOU

    BELIEVE0

    medieval

    romances

    The

    White

    Company

    nd Sir

    Jigel.

    Doyle

    was not

    simply

    bored

    with

    Holmes,

    as he himself

    maintained;

    rather,

    Holmes's

    ambivalences

    about

    the

    modern

    world

    were

    those

    of

    his

    creator,

    but Holmes's

    solution

    -

    the use of

    reason

    to

    re-enchant

    the world - was not one that

    Doyle

    found

    possible.

    Like Holmes,

    Doyle

    had

    been

    trained

    to be

    analytical

    and

    sceptical,

    but unlike Holmes

    (as

    far

    as

    we

    can

    tell),

    Doyle

    had also been

    brought

    up

    in a

    religious

    environment,

    and

    he continued

    to crave

    the

    unambiguous

    certainties,

    along

    with the

    traditional

    mysteries,

    that

    religion

    provided.

    Thus

    Doyle

    converted

    to the faith

    of

    spiritual-

    ism

    in

    1917,

    and

    in

    I920 eagerly

    accepted

    the

    photographic

    evidence of

    fairies:

    'these

    little

    folks

    ... will

    become

    familiar',

    he

    proclaimed

    in his article

    for

    The

    Strand.

    The

    recognition

    of

    their

    existence

    will

    jolt

    the material

    twentieth-century

    mind

    out

    of its

    heavy

    ruts

    in

    the

    mud,

    and

    will make it admit

    that there

    is

    a

    glamour and a mystery to life.'39 But Doyle's belief in fairies and supernatural

    spirits,

    a

    premodern

    form

    of

    enchantment,

    no

    longer

    had a future.

    Instead,

    many

    of

    his readers

    believed

    in Sherlock

    Holmes

    as a

    way

    to re-enchant

    the

    modern

    world

    without

    rejecting

    the secular

    and

    sceptical

    tenets

    of

    modernity.

    II

    Many

    readers of

    the Holmes

    stories

    no doubt

    took

    them

    as little

    more than

    entertaining

    fictions,

    but

    Holmes also

    found readers

    who believed

    in his existence

    from

    his earliest

    appearance.

    After the

    second Holmes

    story

    was

    published

    in

    1890,

    Doyle

    wrote

    to

    his

    editor,

    surprised

    that

    'a ... tobacconist

    actually

    wrote

    to

    me

    under cover

    to

    you,

    to

    ask me

    where he could

    get

    a

    copy

    of the

    monograph

    in

    which

    Sherlock

    Holmes described

    the difference

    in

    the

    ashes of

    I40

    different

    types

    of tobacco'.40

    There were

    two

    types

    of Holmes believers:

    the

    'naive believer'

    and

    the 'ironic believer'.

    Let me

    take each

    in turn.

    The naive believer

    genuinely

    believed

    that Holmes and Watson

    were real.

    The

    press

    had

    field

    days reporting

    on

    these naive

    believers,

    who wrote letters

    to

    Holmes

    requesting

    his

    assistance or scoured

    Baker Street

    looking

    for his residence.

    Doyle

    received

    numerous letters

    addressed to

    Holmes,

    as

    did

    the

    magazines

    that

    ran the stories.41 Some responded coyly to their earnest enquirers; in 1892 the

    penny weekly

    Tit-Bits

    remarked,

    'Buttons

    wishes to know whether

    Sherlock

    Holmes,

    the detective

    genius

    ... is

    or

    is

    not an actual

    person.

    We cannot

    positively

    say

    ...

    [I]f...

    we should find that

    no such

    person

    is

    in

    existence,

    we shall then

    39

    Doyle,

    The

    comingof

    the

    fairies,

    p.

    32.

    Doyle's

    Uncle

    Richard

    was a famous

    illustrator,

    who

    was

    known for

    his

    depictions

    of

    fairies;

    his

    father, Charles,

    had

    also been interested

    in

    fairy

    lore,

    and drew

    fairies while

    he

    was confined to

    a

    sanitarium.

    Arthur Conan

    Doyle's

    willingness

    to believe

    in

    fairies

    may thus have had personal as well as spiritual origins. See Martin Booth, The doctor, hedetective, nd

    Arthur

    Conan

    Doyle:

    a

    biography f

    ArthurConan

    Doyle (London,

    I997),

    p.

    321.

    40

    Green,

    ed.,

    The Sherlock

    Holmes

    letters,

    p.

    4.

    41

    The General Post Office continued to receive

    letters for Holmes

    through

    the

    I950s.

    Booth,

    The

    Doctor,

    p.

    I II.

    609

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    be

    very

    much

    disappointed

    indeed.'42

    (Although

    a note

    of

    exasperation

    could

    also be detected

    in the

    editor's

    comments,

    as

    in the

    following

    to reader

    'H.L.':

    'It is not true that Oliver Wendell Holmes was the father of

    Sherlock

    Holmes;

    as

    a matter of fact, they were not related at all.

    ')43

    Interestingly, the press identified

    many

    of

    these

    naive believers as

    foreigners,

    perhaps reflecting

    unease

    with the

    idea that British common sense could

    in

    practice

    be so uncommon.

    In

    1926

    a

    leader

    in

    The Timesnoted that

    In

    certain

    backward

    ountries,

    t

    is

    said,

    full obituaries

    of

    the

    great

    Sherlockwere

    published

    as

    of

    a real

    man;

    and those

    who

    spent any

    time

    on

    the Continent about

    twenty yearsago

    may

    recall

    seeing

    ... what seemed to

    be whole librariesof

    apocryphal

    Holmes

    literature,

    not

    by

    any

    means

    translations,

    ut

    the free creations

    of

    a

    mythological ancy,

    rather ike the

    Eastern

    egends

    of Alexander

    the Great.44

    And

    in

    1930

    one

    writer

    to The

    Timesobserved that

    'thousands of

    people'

    believed

    Holmes was

    real,

    citing

    among

    the thousands

    the Turks

    in

    Constantinople.45

    But

    press reports

    of naive

    believers

    were

    not

    simply

    an instance of

    Orientalism;

    in

    I937

    The Times also

    enjoyed reporting

    about

    an

    elderly

    Danish

    couple

    who

    had

    written

    a

    respectful

    letter

    to Holmes

    requesting

    financial assistance.46

    The naive belief

    in

    Sherlock

    Holmes

    can be

    explained

    in

    part by

    the

    dynamics

    of

    mass

    publishing

    and the

    beginnings

    of

    celebrity

    culture

    in the i88os and

    I89os.

    The Holmes stories

    quickly

    garnered

    a wide

    readership

    among

    an

    increasingly

    literate

    population.

    Doyle's

    own talents

    as

    an

    author,

    and

    Holmes's distinctive-

    ness as a character, were of course central to the popularity of the series. Several

    commentators

    stressed

    how lifelike

    Holmes was

    in

    comparison

    with

    the

    detectives

    of

    Edgar

    Allan

    Poe and

    Emile

    Gaboriau,

    or

    of

    Doyle's

    contemporary

    imitators.47

    Doyle

    also

    maximized

    the size

    of

    his avid audience

    by

    writing

    the

    continuing

    adventures

    of

    his

    character

    as self-contained

    short

    stories

    rather

    than serial

    chapters,

    enabling

    new

    readers to

    become

    involved

    with

    Holmes

    at

    any point

    in the run

    of

    stories,

    and established

    readers

    to

    become

    eager

    anticipators

    of

    his

    next

    adventures.

    George

    Newnes,

    the

    publisher

    of The

    Strandand

    Tit-Bits,

    promoted

    the

    Holmes

    stories

    vigorously

    in both

    mass circulation

    magazines.

    While TheStrand, n which the Holmes short stories first appeared,

    was aimed

    at

    a middle-class

    audience,

    the

    penny-weekly

    Tit-Bits

    extended

    Doyle's

    readership

    into

    the

    working

    classes.

    Tit-Bits

    reprinted

    the Holmes

    stories

    after

    they appeared

    in The

    Strand,

    and

    published

    editorial

    material

    implying

    Holmes

    was

    real,

    as well

    as

    frequent

    references

    to,

    contests

    about,

    and

    parodies

    of

    the

    stories.

    In

    addition,

    Holmes

    received

    enormous

    media

    exposure

    both

    when

    Doyle

    tried

    to end

    the

    series

    by

    killing

    him

    in

    1893,

    and when

    Doyle

    bowed to

    public

    pressure

    and

    brought

    Holmes

    back

    in

    I902.

    Holmes was

    also

    one

    of the first characters

    to

    become

    ubiquitous

    through

    being

    taken

    up

    by

    all

    the new mass

    media.

    He

    was

    42

    Green,

    ed.,

    The Sherlock

    Holmes

    letters,

    p.

    64.

    43

    Tit-Bits,

    27 (27

    Oct.

    1894),

    p.

    67.

    44

    Green,

    ed.,

    The Sherlock

    Holmes

    letters,

    pp.

    143-4.

    45

    Ibid.,

    p.

    148.

    46

    Ibid.,

    pp.

    173-4.

    47

    See,

    for

    example,

    'Some

    inconsistencies

    of

    Sherlock

    Holmes',

    Bookman,

    14 (1902),

    p.

    446;

    Christopher

    Morley,

    'Notes

    on

    Baker

    Street',

    Saturday

    eview,

    8

    (28Jan.

    1939),

    p.

    12.

    6TO MICHAEl.

    SALTER

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    'CLAP IF

    YOU

    BELIEVE'

    visually

    recognizable through Sidney Paget's

    remarkable

    illustrations

    n

    The

    Strand;

    Doyle

    said

    of

    Paget

    'he illustrated

    the stories

    so well that he made

    a

    type

    whichthe whole

    English-reading

    ace came to

    recognize'.48

    He also

    became

    recognizable hroughWilliamGillette'sportrayalof him in a very popularstage

    dramatization hat toured

    America

    and Britain

    at the turn

    of the

    century, hrough

    numerous short films that

    appeared by

    the

    mid-twenties,

    and

    through

    radio

    dramatizationsas well

    as

    feature-length

    ilms

    in the

    thirties.

    Thus

    Holmes

    became

    a

    media

    celebrity

    n

    his own

    right,

    in a

    period

    when

    the

    culture of

    celebrity

    was

    new and not

    yet fully

    understood.The

    synergistic

    effect

    of all

    this attention

    devoted to Holmes

    may

    have

    encouraged

    less

    sophisticated

    readers o

    approach

    the storiesas

    non-fictional

    ratherthan

    fictional.

    AsJonathan

    Rose has

    noted,

    working-class

    eaders

    who were

    used to

    interpreting

    he

    Bible

    literallymight also approachsecular iterature n the same manner if they were

    not familiar

    with

    diverse forms of

    writing,

    and

    '[e]ven

    into

    the

    early

    twentieth

    century, many

    older

    working people

    had

    not

    learned

    a

    different

    method of

    reading'.

    (The

    son of

    one such

    reader

    recalledwhat

    happened

    when

    his mother

    read Tom

    ones:

    She

    believed

    every

    word of it

    and could

    not

    conceive

    how

    a

    man

    could sit

    down and

    invent the

    story

    ... out of

    his

    head.

    )49

    Doyle

    wrote

    the

    stories

    in a

    realist

    style,

    with

    allusions

    o

    contemporary

    vents and

    earlier

    case-histories';

    readers who

    were

    unused to

    distinguishing

    among

    different

    modes of

    writing

    might

    easily

    have fallen

    nto

    the

    trap

    of

    believing

    Dr

    Watson's

    compelling,

    factual'

    narratives.50

    Indeed,

    Doyle

    was one

    of several

    prominent

    writers

    of the

    fin-de-siecle

    ho

    reacted

    against

    the

    dominance

    of

    literary

    realism

    by

    artfully

    combining

    the em-

    piricism

    and

    apparent

    objectivity

    of

    the

    realistswith

    the

    imaginative

    abulations

    of

    the

    early

    nineteenth-century

    omantics.

    Following

    the

    precedents

    set

    by

    Edgar

    Allan

    Poe

    andJules

    Verne,

    writers ike

    Doyle,

    H.

    Rider

    Haggard,

    Robert

    Louis

    Stevenson,

    Rudyard

    Kipling,

    Bram

    Stoker,

    H. G.

    Wells,

    and

    others

    clothed

    their

    fantastic

    tales

    in

    the

    guise

    of

    realism,

    creating

    the

    genre

    of the

    New

    Romance.51

    48

    Orel,

    ed.,

    SirArthur

    onan

    Doyle,

    p. 79.

    49Jonathan

    Rose,

    The ntellectual

    ife

    of

    theBritish

    working

    lasses

    New

    Haven,

    2001),

    p.

    97.

    5

    Editors

    could

    deliberately

    efface

    the

    distinction

    between

    'fact'

    and

    'fiction' in

    order

    to

    attract

    readers;

    at

    other

    times

    sensationalist

    iction

    and

    reportage

    were

    juxtaposed

    within

    the

    same

    journal

    or

    newspaper.

    For

    examples

    of the

    blurring

    between

    sesational

    iction

    and

    sensational

    reportage

    n

    the

    I86os,

    see

    Deborah

    Wynne,

    The

    ensation

    ovel

    nd

    he

    Victorianfamily

    agazine

    New

    York,

    200o).

    And in

    Britain,

    at

    least,

    public

    education in

    the

    years

    immediately

    after

    the

    i870

    Education

    Act

    did

    not

    necessarily

    rain

    students o

    distinguish

    among

    different

    genres

    of

    writing.

    David

    Vincent

    argues

    that

    at this

    time

    the

    schools

    tended to

    provide

    students

    with 'an

    acquaintance

    with

    literacy

    ratherthan

    an

    effective

    command'.

    David

    Vincent,

    Literacy

    ndpopular

    ulture:

    ngland,

    75o-I9i4

    (Cambridge,

    1989),

    p.

    90.

    51

    Some

    critics,

    such as

    Patrick

    Brantlinger,

    have

    argued

    that

    this

    genre

    was a

    reaction

    against

    realism

    and

    returnto

    the

    Gothic.

    But,

    as

    Nicholas

    Daly

    notes in

    his

    rebuttal

    o

    this

    line of

    argument,

    this

    was

    not

    how

    contemporary

    critics

    envisaged

    it,

    a

    finding

    my

    own

    research

    supports.

    Patrick

    Brantlinger,

    The

    reading

    esson:

    he

    hreat

    f

    mass

    iteracy

    n

    nineteenth-century

    ritishfiction

    Bloomington,

    1998),

    pp.

    I71-209;

    Nicholas

    Daly,

    Modernism,

    omance

    nd

    thefin

    de

    siecle:

    popularfiction

    nd

    British

    ulture,

    i880-i9I4

    (Cambridge,

    I999),

    p. I2.

    G6iI

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    MICHAEL

    SALER

    To

    contemporaries,

    these

    new works

    appeared

    to

    redress the

    sense

    of

    pessimism

    expressed by

    scientific and

    literary

    naturalism

    during

    the

    last third

    of the

    century.

    'The

    world is

    disenchanted',

    wrote the

    critic

    Andrew

    Lang

    in

    an

    i887

    sonnet

    about Haggard's She (1887). But, he continued, it can become re-enchanted

    through imaginative

    leaps exemplified

    by

    Haggard's

    epic.52

    Writing

    about

    Haggard's

    King

    Solomon's

    mines

    (1885)

    and

    She,

    the

    critic W. E.

    Henley

    observed

    'just

    as

    it was

    thoroughly accepted

    that there

    were

    no more

    stories to

    be

    told,

    that

    romance

    was

    utterly

    dried

    up,

    and

    that

    analysis

    of

    character ... was the

    only thing

    in

    fiction

    attractive

    to

    the

    public,

    down there came

    upon

    us

    a

    whole horde of

    Zulu

    divinities and

    the

    sempiternal

    queens

    of

    beauty

    in

    the

    caves

    of

    Kor'.53

    Many

    of the

    works

    of the

    New

    Romance were

    themselves

    spectacular

    texts

    for the new

    age

    of

    the

    spectacle. They

    utilized the latest

    advances

    in

    printing

    technologies, such as half-tone lithography, to incorporate photographs, drawings,

    diagrams,

    and

    maps

    as a

    complement

    to

    the authors' aim

    of

    imbuing

    their

    fantasies with an

    aura

    of

    scientific

    authenticity.54

    She,

    for

    example,

    contains

    numerous footnotes

    -

    a mark

    of

    objective

    scholarship

    -

    by

    both the

    narrator

    and

    an unnamed

    'editor' to correct

    or

    elaborate on the

    narration.

    (Thus

    footnote

    2,

    attributed

    to

    the

    narrator,

    begins

    'The

    Kallikrates

    here referred

    to

    by

    my

    friend

    was

    a

    Spartan, spoken

    of

    by

    Herodotus

    (Herod. Ix.72)

    as

    being

    remarkable for his

    beauty.

    He

    fell at

    the

    glorious

    battle of

    Plataea

    (September

    22,

    B.C.

    479).')55

    The

    frontispiece

    of

    She

    s a

    photograph

    -

    another

    contemporary

    indicia of truth56 of

    a 'Facsimile of the Sherd

    of

    Amenartas',

    Haggard's

    invented

    potsherd

    that

    provides

    the

    protagonists

    with

    key

    information

    for

    their rather incredible

    quest

    in

    search

    of

    She-Who-Must-Be-Obeyed.

    Haggard

    had

    an

    artist friend create

    the

    sherd,

    and had three

    separate

    scholars insure

    that

    the

    ancient

    Greek, Latin,

    and

    Old

    English

    inscriptions

    on

    it

    were

    correct;

    these were

    also

    presented

    in

    the three

    languages

    within

    the

    text

    itself.57One reviewer called

    She 'a

    marvelously

    realistic

    tale

    of

    fantastic

    adventures',

    and

    Blackwood's

    Edinburgh

    Magazine

    praised Haggard

    as

    'the avatar of

    the old

    story-teller,

    with

    a flavour

    of

    the

    nineteenth

    century

    and scientific

    explanation'.58

    In

    these

    ways,

    the

    New

    Romance facilitated the

    exercise

    of animistic

    reason,

    in

    which

    imaginative

    explorations

    were

    grounded

    in rationalist tropes, as well as the ironic imagination, which delighted in the

    sober

    presentation

    of the

    extravagant.

    But the

    knowing

    admixture of realism and

    52

    Anonymous

    [Andrew

    Lang],

    He

    (London,

    1887),

    n.p.

    53

    Peter

    Beresford

    Ellis,

    H.

    Rider

    Haggard:

    a

    voicefrom

    he

    infinite London,

    1978),

    p.

    II9.

    54

    Neil

    Harris,

    'Iconography

    and intellectual

    history:

    the

    halftone

    effect',

    in Neil

    Harris,

    Cultural

    excursions:

    marketing

    ppetites

    nd

    cultural astes

    n modern

    America

    Chicago,

    I990),

    pp.

    304-17.

    55

    H. Rider

    Haggard,

    She

    (London,

    1887),

    p.

    0o.

    56

    For a discussion

    on

    how

    photography

    was

    used

    as evidence

    by

    the

    Victorians,

    see

    Jennifer

    Tucker,

    'Photography

    as

    witness,

    detective,

    and

    imposter:

    visual

    representation

    in Victorian

    science',

    in Bernard

    Lightman,

    ed.,

    Victorian cience n

    context

    (Chicago,

    I997),

    pp.

    378-408.

    57

    Ellis,

    H. Rider

    Haggard,

    p.

    Io8.

    58

    Morton

    Cohen,

    RiderHaggard:

    his

    life

    and works

    London,

    1960),

    pp.

    102-I6.

    6I2

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    The writers were some

    of

    the most

    prominent figures

    in

    Britain and

    America,

    including

    journalists

    like Desmond

    MacCarthy

    and

    Christopher

    Morley,

    novelists

    like

    Dorothy Sayers

    and Vincent

    Starrett,

    academics

    likeJacques

    Barzun,

    broad-

    casters like Elmer Davis, and businessmen like Edgar Smith, the vice-chairman

    of General Motors.

    In

    I934

    Sherlock Holmes Societies were

    formed

    on both sides

    of

    the

    Atlantic,

    to

    pursue

    these

    studies and to celebrate the

    memory

    of the

    greatest

    detective

    who ever 'lived'.

    Morley,

    during

    his tenure as an editor at the

    Saturday

    Review,

    used

    the

    weekly journal

    to

    promote

    this conceit to

    a wide audience.

    The

    aspect

    of Holmes

    that made

    him into a

    modern

    icon for

    all

    those who

    professed

    belief

    in

    him,

    to whatever

    degree,

    was that

    he re-enchanted

    modernity

    without

    compromising

    the central tenets

    of

    modernity:

    rationalism, secularism,

    urbanism,

    mass

    consumerism.

    He made reason

    magical,

    the

    prosaic

    poetic.

    He

    believed that every detail of modern life, ranging from the footprints of a giant

    hound

    to advertisements

    in

    mass

    circulation

    newspapers,

    was

    charged

    with

    meaning.64

    By

    I920,

    Doyle

    no

    longer

    believed

    that;

    only

    the existence

    of the

    supernatural

    could

    imbue

    modernity

    with

    enchantment.

    But

    Holmes,

    and

    the

    conventions

    of the

    mystery

    genre

    he

    stood

    for,

    could

    assuage

    the

    modern

    craving

    for the

    magical

    without

    ever

    reverting

    to

    the

    supernatural.

    In

    a

    1942

    interview

    Jacques

    Barzun

    stated,

    'We

    believe

    in Holmes

    because

    he

    believes

    in science

    and

    we

    do too.'65

    But

    Holmes's

    science

    of observation

    was not

    the same

    as

    positivistic

    science.

    It re-enchanted

    the world

    by

    imbuing everything

    with

    hidden

    import.

    Holmes

    demonstrated

    that

    profane

    reality

    could be

    no less

    mysterious

    or

    alluring

    than

    the

    supernatural

    realm;

    the

    material

    world was

    laden

    with

    occult

    significance,

    which

    could be

    revealed

    to

    those

    with

    an observant

    eye

    and

    logical

    outlook.

    When

    Watson

    remarks

    that

    Holmes

    has

    made deductions

    based on clues

    'quite

    invisible

    to

    me',

    Holmes

    replies

    in

    exasperation,

    'not invisible

    but

    unnoticed,

    Watson.

    You

    did not

    know

    where to

    look,

    and so

    you

    missed

    all

    that was

    important.

    I

    can

    never

    bring you

    to

    realize the

    importance

    of

    sleeves,

    the

    suggestiveness

    of

    thumb-nails,

    or the

    great

    issues

    that

    may hang

    from

    a boot-lace.'66

    While

    Holmes

    is

    obviously

    gifted

    in his

    powers

    of

    observation,

    the

    implication

    of the tales

    is that

    such

    skills

    can be

    practised

    by anyone. In 'The red-headed league', this democratic message

    is

    made

    explicit.

    The client

    of this

    tale

    is

    initially

    dumbfounded

    when

    Holmes

    scrutinizes

    him

    and determines

    that

    the

    man has

    engaged

    in manual

    labour,

    takes

    snuff,

    is

    a

    Freemason,

    has visited

    China,

    and has

    recently

    done

    a

    great

    deal

    of

    writing.

    Holmes

    then

    explains

    how

    he deduced

    each

    point

    from

    the

    man's

    appearance,

    and

    the

    client

    is

    pleasantly

    surprised

    at the

    apparent

    simplicity

    of

    the

    detective's

    methods:

    'I

    thought

    at first that

    you

    had done

    something

    clever,

    but

    I

    see

    that

    there

    was

    nothing

    in

    it,

    after

    all.' The

    client reveals his

    ignorance,

    of

    64

    Franco

    Moretti

    suggests

    that

    Doyle's

    detective

    stories

    may

    have become

    canonical,

    unlike those

    of

    his

    rivals,

    because

    of

    Doyle's

    novel

    emphasis

    on

    the

    use of

    clues in the narrative. Franco

    Moretti,

    'The

    slaughterhouse

    of

    literature',

    Modem

    Language

    Quarterly,

    i

    (2000),

    pp.

    207-27.

    65

    Shreffler, ed.,

    Baker

    Street,

    p.

    26.

    66

    Doyle,

    The

    complete

    herlock

    Holmes,

    p.

    I96.

    614

    MICHAELT SALER

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    'CLAP

    IF YOU

    BELIEVE'

    615

    course,

    since Holmes

    is

    supremely

    clever,

    but readers

    could nevertheless

    share

    his

    delight

    that the method

    is

    accessible

    to the common individual.

    Watson's

    occasional

    successes in its

    practice

    are further confirmations

    of this

    enchanting

    notion.

    G. K.

    Chesterton

    readily

    perceived

    both

    this

    reinscription

    of

    supernatural

    glamour

    into the

    profane

    world,

    and the

    democratic

    implications

    of the

    mystery

    genre

    Doyle helped

    establish. A fan of

    the

    great

    detective,

    Chesterton

    argued

    in

    I9OI

    that

    mysteries

    were

    the

    modern

    equivalent

    of

    fairy-tales

    that

    encouraged

    ordinary

    readers to

    perceive

    marvels

    in the

    commonplace:

    No one can have

    failed to notice

    that in these stories

    the

    hero or the

    investigator

    crosses

    London with

    something

    of the loneliness

    and

    liberty

    of a

    prince

    in a

    tale of

    elfland,

    that

    in

    the course of that

    incalculable

    ourney

    the

    casual omnibus

    assumes he

    primary

    colours

    of

    a fairyship ... It is a good thing that the averageman shall fall into the habit of looking

    imaginatively

    at ten men in

    the street even if

    it is

    only

    on

    the

    chance that the

    eleventh

    might

    be a

    notorious

    thief.67

    Contemporaries

    agreed

    with

    Chesterton,

    arguing

    that the

    Holmes tales

    should

    not be

    considered mere

    escapism,

    because

    they

    encouraged

    readers to

    emulate

    Holmes's

    rational

    scrutiny

    of

    everyday

    life.

    Writing

    to

    Tit-Bits

    in

    1894,