Sagi Schlisser - Tab Tale

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description

Building The New Media Start-up 30.5.2012

Transcript of Sagi Schlisser - Tab Tale

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All Rights Reserved TabTale© 2012

Highlights

• Rich Portfolio and brand around: – Fun, Educational, Child safe, high quality based on

our core values

– Multiple categories (Books, Education, Games kids, Games family)

– Multiple platforms – iOS, Android, Windows

– Multiple languages – 5 already

• Around 8M downloads for iOS English in 12 months

• Over 60 published Apps

• Over 100M sessions

• Month on Month around 30% average increase in monthly downloads and revenues

Child Safe Content

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Highlights

• Cloud based social interactive platform for books and education

• We are The “Mobi-sitter” for 2-7 year old

• Multi-platform (iOs, Android, …), multi-lingual, simple to use

• Full value chain (compose, optimize, package, monitor and monetize)

• Top player in the US books category

US App store Nov ,Dec:

2 in top 10, 3 in top 20, 5 in top 50

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Kids Market

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Smartphones Are Mom’s New

Babysitter

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75% of our customers run iPad

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HC –Human Capital

• Less is more

• Head hunting

• Talent

management

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Don’t plan on passing the Abyss in

two steps

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ANALYZE. ADAPT. COMMUNICATE

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Unbelievable rich and fun reading

experience ..my little girls just love it ...hard

to admit but its so much fun for me too

“ ”

The Combination of good graphics

,animation, music, voices and

written text are great , my kids cant

good enough

… Very Rich and funny some pages

are addictive to my daughter , both

my kids love it- highly

recommended

I just finished reading the book with

my two little kids, we spent amazing

30 minute of pure fun

“ ”

The Best electronic book I saw yet “ ”

Our Readers Say…