INDUSTRY PROFILE

II. INDUSTRY PROFILE

EVOLUTION OF THE INDUSTRY

The development of printing was preceded by the use of cylinder seals in

Mesopotamia developed in 3500 BC, and other related stamp seals. The earliest form of

printing was woodblock printing, with existing examples from China dating to before 220

AD and Egypt to the 4th century. Later developments in printing include the movable type,

first developed by Bi Sheng in China, and the printing press, a more efficient printing

process developed by Johannes Gutenberg in the 15th century.

Lithography was initially created to be a low cost method of reproducing artwork.

This printing process was limited to use on flat, porous surfaces because the printing

plates were produced from limestone. In fact, the word 'Lithograph' historically means "an

image from stone." Tin cans were popular packaging materials in the 19th century, but

transfer technologies were required before the lithographic process could be used to print

on the tin.

The first rotary offset lithographic printing press was created in England and

patented in 1875 by Robert Barclay.[1 This development combined mid-19th century

transfer printing technologies and Richard March Hoe’s 1843 rotary printing press—a

press that used a metal cylinder instead of a flat stone. The offset cylinder was covered

with specially treated cardboard that transferred the printed image from the stone to the

surface of the metal. Later, the cardboard covering of the offset cylinder was changed to

rubber, which is still the most commonly used material.

As the 19th century closed and photography captured favor, many lithographic firms

went out of business.Photoengraving, a process that used halftone technology instead of

illustration, became the leading aesthetic of the era. Many printers, including Ira

Washington Rubel of New Jersey, were using the low-cost lithograph process to produce

copies of photographs and books. Rubel discovered in 1901—by forgetting to load a sheet

—that when printing from the rubber roller, instead of the metal, the printed page was

clearer and sharper.After further refinement, the Potter Press printing Company in New

York produced a press in 1903. By 1907 the Rubel offset press was in use in San

Francisco. The Harris Automatic Press Company also created a similar press around the

same time. Charles and Albert Harris modeled their press “on a rotary letter press

machine,” (“Short History of Offset Printing”).

PHASE : 1

WOODBLOCK PRINTING:

Woodblock printing is a technique for printing text, images or patterns that was used

widely throughout East Asia. It originated in China in antiquity as a method of printing on

textiles and later on paper. As a method of printing on cloth, the earliest surviving

examples from China date to before 220 AD, and from Roman Egypt to the 4th century.

PHASE : 2

MOVABLE TYPE PRINTING

Movable type is the system of printing and typography using movable pieces of

metal type, made by casting from matrices struck by letterpunches. Movable type allowed

for much more flexible processes than hand copying or block printing.

PHASE : 3

OFFSET PRINTING

Offset printing is a widely used printing technique where the inked image is

transferred (or "offset") from a plate to a rubber blanket, then to the printing surface. When

used in combination with the lithographic process, which is based on the repulsion of oil

and water, the offset technique employs a flat (planographic) image carrier on which the

image to be printed obtains ink from ink rollers, while the non-printing area attracts a film

of water, keeping the non-printing areas ink-free.

PHASE : 4

DIGITAL PRINTING

Digital printing accounts for approximately 9% of the 45 trillion pages printed

annually (2005 figure) around the world.

BRIEF HISTORY OF OFFSET PRINTING

The first lithographic offset printing press was created in England around 1875 and

was designed for printing on metal. The offset cylinder was covered with specially treated

cardboard that transferred the printed image from the litho stone to the surface of the

metal. About five years later, the cardboard covering of the offset cylinder was changed to

rubber, which is still the most commonly used material. The country’s Offset printing is a

commonly used printing technique where the inked image is transferred (or "offset") from a

plate to a rubber blanket, then to the printing surface. When used in combination with

the lithographic process, which is based on the repulsion of oil and water, the offset

technique employs a flat (planographic) image carrier on which the image to be printed

obtains ink from ink rollers, while the non-printing area attracts a water-based film (called

"fountain solution"), keeping the non-printing areas ink-free.

Development of the offset press came in two versions: in 1875 by Robert Barclay

of England for printing on tin, and in 1903 by Ira Washington Rubel of theUnited States for

printing on paper.

Offset printing is a widely used printing technique where the inked image is

transferred (or “offset”) from a plate first to a rubber blanket, then to the printing surface.

When used in combination with the lithographic process, which is based on the repulsion

of oil and water, the offset technique employs a flat (planographic) image carrier on which

the image to be printed obtains ink from ink rollers, while the non-printing area attracts a

film of water, keeping the nonprinting areas ink-free.

COMPANY PROFILE

OVERVIEW OF THE FIRM

The Safire Industries was started by the visionary Late N.Ayyanathan. However,

Since 1975, following the footprints of their illustrious father, his Sons, A. Vijayasekaran,

A.Gnanasekaran, A. Dhanasekaran, are managing the over all operations of the Safire

Industries.

HISTORY OF THE COMPANY

Now a days in sivakasi printing industry is get in to flourish. Within the whole printing

industry the Safire printing company is most one of the famous printing company in

sivakasi. The Safire company has been to manufacture the film wall poster to the whole

film industry in all over tamilnadu.

PROFILE

The Safire Industries is One of India’s Leading State of the art commercial colour

printing firms, located in Sivakasi, the Printing Capital of India. Having carved a nice for

itself as a high quality and reliable printing house, The Safire Industries has emerged as

the ultimate printing destination for those who value, optimum impactm compelling graphic

design, absolutely competitive pricing, and deadline requirements.

With a highly satisfied and loyal client base of more than 3000 reputed companies,

spread across India and abroad, The Safire Industries has revolutionized the world of

commercial printing by combining certain forms of conventional skills with the latestcost

and time spent on films. Coupled with an exceptional workforce, numbering more than

500, the extensive range of machinery has enabled The Safire Industries to attract large

volume printing clients, ever since its inception. The proof of The Safire Industries total

commitment to its valued clients and the professionalism is reflected in its ever expanding

all India network.

ABOUT THE FIRM

The Safire Industries is a uniquely successful venture that has been in the printing

arena for more than 38 years. Established in 1975 under the watchful eyes of Late

N.Ayyanathan,his sons - A.Vijayasekaran, A.Gnanasekaran, A.Dhanasekaran, are

managing the over all operations of The Safire Industries.

At The Safire Industries, they strongly believe that our valued customers deserve

nothing but the best. they nurture an environment where new technologies and methods

are continuously introduced in the existing system to improve efficiency, quality and

customer service.

They are proud to announce that hey have been in the business of printing since

then and over the years they have grown because of our focus on some of the Leading

companies in India.

The Safire Industries, is committed to producing the best offset printing, with a wide

range of finishing services. Fully automated, with state-of-the-art equipment at each step,

at The Safire Industries every job becomes a work of art. Efficiently. Skillfully. Cost-

effectively.

At The Safire Industries, we have raised the technique of picture perfect printing to

a fine art, For over two decades, the company has been delivering high quality printing at

extremely competitive rates to a wide range of corporate houses.

If we are today among the leading printing presses in Sivakasi, it's thanks to our

infrastructure (especially in terms of machine sizes) and a competent and dedicated

workforce.

CORPORATE SETUP OF THE FIRM

The Safire Industries has an impeccable track record for keeping a track of cutting-

edge technology.Drum Scanners offer the best-quality scans, with high resolution, wide

image density, and large file format.

Plate Rite 8000 - Computer to plate system not only enables us to provide higher

quality product to our clients, but also allows us to expedite our production times by

eliminating films and manual proofing. As a complete print solution provider, Safire has a

very impressive and elaborate pre-press setup. Customers are no longer handicapped by

the infrastructure available at the pre-press stage.

Computer to Conventional Plate (CTCP) technology has halved the time required for

Printing.The Safire Industries boasts of a experienced staff consisting of innovative

designers, who use the most advanced Mac & PC versions for elegant graphic designs.

We offers a broad range of sophisticated and customised gifting solutions - diaries,

planners, folders, greeting cards, leather accessories - you name it.These are crafted by

an army of brilliant designers. Safire is perfect for all those companies who want their

corporate gifting to reflect their unique personality.

THE COMPANY AT A GLANCE

Company address : The Safire Offset Printing Industry,

Sivakasi-626123, Virudhunagar D.t

Year of commencement : 1975

Company owned by : Late N.Ayyanathan & Sons

General manager : Mr.A.Siva Shankaran

Situation : Three kilometers south-east to Sivakasi town

ORGANIZATION CHART

ORGANIZATION CHART

VARIOUS PRINTING SERVICES PROVIDED

Printing Services

Poster Printing

Brochure Printing

Catalogue Printing

Book Printing

Coffee Table Book Printing

Hard Cover Book Printing

Soft Cover Book Printing

Leaflet Printing

Danglers Printing

Calendar Printing

Yearly Planner Printing

Stationery Printing

4 Colors Printing

Flyer Printing

Magazines Printing

Full Color Printing

CLIENTS OF THE FIRM FROM VARIOUS PARTS OF THE COUNTRY

Star India (P) Ltd

Vijay TV, Chennai

Asianet Satellite Communication, Trivandrum

ITC Limited (Matches), Chennai

Express Publication (P) Ltd., Madurai

IAP, Nilakkottai

Uti Financial Center, Chennai

Siso Books, Trivandrum

Stangl Pickles, Sivagangai

SMT, Dubai

Black Thundar Theme Park, Mettupalayam

Paramount Films of India Ltd, Mumbai

Shringar Films, Mumbai

Reliance Infocom, Chennai

Coloumbia Tristar Films of India

Warner Brothers, Mumbai

PVR Pictures, New Delhi

Supergood Films Pvt. Ltd., Chennai

Oscar Films Pvt. Ltd., Chennai

Shenoy Cinemax, Eurnakulam

Indian Hospel League, Srilanka

RAI, Mumbai

Shivaji Production, Chennai

Suresh Movies (P) Ltd., Hyderabad

Aswini Production, Bangalore

Swargo Chitra Release, Calicut

Sagaria Release, Cochin

T.Solution, Maledives

PRODUCTION RESOURCES

1. Raw material

a. Ink

b. Paper

c. Pigment

d. Plate

2. Electric power

3. Labor

4. Packing material

PROCUREMENT OF RAW MATERIALS

Presently Ink, Paper, pigment is used as raw material which is bought from local

and other states. Depending upon the seasonal demand situations, the management will

take orders for the raw Printing and likewise the production takes. The major contribution

of printing where from Andra Pradesh, TamilNadu, and Karnataka etc

DEPARTMENT PROFILE

IV.DEPARTMENT PROFILE

Human resource department

Marketing department

Production department

Finance department

Systems department

HUMAN RESOURCE DEPARTMENT

HUMAN RESOURCE DEPARTMENT

HR MANAGER =>selvamurugan M.com

ASSISTANT =>Ms.Kartheeswari BBA

CLERK =>Mr.R.RAJA

- OBJECTIVES OF H.R DEPARTMENT

Manpower Planning

Recuritment

Training and Development

Wages and salary administration’

Leave administration

Grievance Redresser

Personal counselling

Compensations and Benefits

Welfare

Performance evaluation

SOURCES OF RECURITMENT

Recruitment is the process of filling the vacancies. It is the first steps in selection

process. In Printing industry direct recruitment method is used frequently for

recruitment .The firm places job advertisement in Malayalam and English newspapers.

And in TV, media and tries to attract as much as calibre people from the outside.

The company also have internal recruitment for filling the post by efficient and

skilled workers from the rank , promotion and Corporation have preferred local candidates

who belongs to surroundings.

METHODS OF SELECTION

The basic requirement for a employees is 10th pass and other office staffs require

graduation, for the pre-press activities the basic qualification is a diploma in designing

field. The General Manager will conduct the interview, and from

that he will appoint the employee. While selection they will try to avoid very sick person

and persons who are above 55 years old

-Training & Development for employees

There will be regular training & development programmes for all levels of employees,

i.e. Senior Management to lowest level workers regularly.

-Training need analysis

How the training need is analysed for present employee, based on their performance

or while technology advances. To improve the quality of production or to reduce the cost

factor or avoiding accidents. Training need analysis is mainly done when a new worker

joins the company or when a new machine is placed then for the machinery handling and

maintenance. Training Analysis (sometimes called Training Needs Analysis (TNA)) is the

formal process of identifying the training gap and its related training need.

TRAINING ANALYSIS AS A PROCESS OFTEN COVERS:

Review of current training

Task analysis (of new or modified system)

Identification of training gap

Statement of training requirement

Assessment of training options

Cost benefit analysis of training options

Training Analysis is most often used as part of the system development process.

Due to the close tie between the design of the system and the training required, in most

cases it runs alongside the development to capture the training requirements.

The task of training

can be broken down into a number of discrete components, each addressing a different

part of the overall learning process. This breakdown is as follows:-

Psycho-motor Skills

Procedural Skills

Knowledge Transfer

Communication Skills

Performance training.

The needs analysis is usually the first step taken to cause a change. This is mainly

because a needs analysis specifically defines the gap between the current and the desired

individual and organizational performances.

An in-house trainer or a consultant performs a needs analysis to collect and document

information concerning any of the following three issues :

Performance problems

Anticipated introduction of new system, task or technology

A desire by the organization to benefit from a perceived opportunity

In all three situations, the starting point is a desire to effect a change. Given this, we

must know how the people who will experience change perceive it. In the absence of a

needs analysis, we may find employees resistant to change and reluctant to training.

They may be unable to transfer their newly acquired skills to their jobs because of the

organizational constraints.

A needs analysis often reveals the need for well-targeted training areas. However,

we must keep in mind that training is not always the best way to try to close a particular

gap between an organization’s goals and its actual performance. Those conducting the

needs analysis must get a clear idea of the problem, look at all possible remedies and

report on their findings to management before deciding on the best solution.

When properly done, a needs analysis is a wise investment for the organization. It

saves time, money and effort by working on the right problems. Organizations that fail to

support needs analysis make costly mistakes; they use training when another method

would have been more effective; they use too much or too little training, or they use

training but fail to follow up on it. A well-performed analysis provides the information that

can lead to solutions that focus on the areas of greatest need.

Process of conducting a training needs analysis is a systematic one based on specific

information-gathering techniques. Needs analysis proceeds in stages, with the findings of

one stage affecting and helping to shape the next one. There is no easy or short-cut

formula for carrying out this process. Each particular situation requires its own mix of

observing,probing, analyzing and deducting.

In many ways, the needs analysis is like detective work; you follow up on every lead,

check every piece of information and examine every alternative before drawing any solid

conclusions. Only then you can e sure of having the evidence on which to base a sound

strategy for problem solving.

A needs analysis is not a one-time event. Professional organizations administer needs

analysis at regular intervals, usually every year or two.

METHODS OF IDENTIFYING TRAINING NEEDS

Training needs will differ with the backgrounds of the employees to be trained, and their

present status in the organization. Basically, a candidate for training may come from any

one of three groups :

NEW HIRES

VETERAN EMPLOYEES

TRAINEES CURRENTLY IN THE TRAINING PIPELINE ( CURRENTLY IN THE

TRAINING PROGRAM )

Consideration of the varying needs of these groups provides a frame of reference for

discussing and suggesting the methods of identifying training needs :

• NEW HIRES

Addition of new employees creates high and low peaks in placing new persons into the

training program. This problem may be solved by a program where progression is made in

different sequences. It will eliminate a jam that will occur if all phases of the program must

be taken in a definite sequence.

The new employees will normally be of somewhat different backgrounds. Being new, they

are not familiar with their new employers. As a result, the earliest phases of the training

must concentrate on company orientation. During these phases, the organi- zation,

organization policies and administrative details should be covered. It is also a suitable time

to acquaint the trainees with what will be expected of him, and how he will be evaluated

throughout the phase of training.

• RETAINING & UPGRADING VETERAN EMPLOYEES

The people in this category offer a real challenge to the training department. There- fore,

the number and amount of training required by this category should be carefully

considered. Often the retraining and upgrading of former employees can be very

rewarding for training instructors. At least two schools of thought exist as to how these

employees should be rekindled. There are advantages in keeping this group intact and

tailoring the program to their

needs. On the other hand,

this category of employees can also make significant contribution to training if they are co-

mingled with the new hires.

• PIPELINE EMPLOYEE REQUIREMENTS

A good training program will normally have participants in various phases of completion.

An awareness of completion dates and how the potential employee will be employed

should be the concern of the training staff and also the employee’s supervisor. A trainee

should have a challenge in all phases of his training. All these challenges should not be

confined to those phases where the pipeline employee is sitting in a classroom. Therefore,

it is recommended that thorough interim test-work be given to pipeline employees in

periods between formal classes. This may take the form of solidifying what he learned in

the prior phase and serve as preparation for the coming phases.

LABOUR WELFARE FACILITIES

There are several welfare facilities some are canteen, rest room recreation room,

library etc.

Some of the welfare activities undergone in the company are as follows,

FIRST AID APPLIANCES

The first aid boxes of cupboard shall be distinctively marked with a red cross

on white background. First aid boxes shall contain sterilized dressing, sterilized burn

dressings, one bottle of mercurochrome solution in water, and one bottle of adhesive

plaster,sterilized eye pads, tablets of aspirin or any other analgesic. Polythene wash bottle

containing potassium permanganate crystals. These first aid facilities are provided here in

all departments.

CANTEEN

The company has a canteen which is one of the most efficient parts of the

company. The canteen is working in all the shifts. The facilities are available to all the

employees. Each employee is given tokens monthly. The management charges only a

nominal amount for the fund. the amount is deducted from the salary of the employees.

HOUSING FACILITIES

The company provides the facility for workers, who are from other states,here in sqafire it

has workers from Nepal, Bihar, Orissa so that they can acquire labour at exact time for

working.

TOILETS

The toilets are built separately for each department with good water facility.

For workers it is built separately in two areas for the convenience of the worker.

APRONS MASK AND CAPS

To safeguard the workers from the dust, company is providing aprons, masks

and caps for each worker, working in the company.

PAY ROLE PROCESSING

Pay role is according to the hierarchy of the organization. For the Managers and for

the staff as per the Government norms the salary will be there, for the permanent workers

the daily wages will be about 175 and for the trainees 125 excluding the other beneficial

payments and allowances.

VISSION AND MISSION

Vision for the company is growth of the people,

Mission of the company is full employment.

WORKERS PARTICIPATION IN MANAGEMENT

Workers work as a team in order to achieve the organizational goals, increase

productivity, increase quality, decrease waste etc.

MARKETING DEPARTMENT

IV.2. MARKETING DEPARTMENT

-Product profile

PRINTING OF THE FOLLOWING PRODUCTS

MAGAZINES

BROUCHERS

VISITING CARDS

ID CARDS

WALL PAPERS

POSTER

PICTURES

TEXT BOOKS

GENERAL MANAGER

Mr.D.Siva Sankaran

JUNIOR MANAGER

Mr.Laxmana Samy

The main function of the company is that to provide the best standard print material to

the companies who needs, and so by that a better quality cloth can be produced. If better

qualityprint material is produced then soon there will be a high demand and likewise there

will be external demand increased. The other main aim of the marketing department is that

if there is an order then soon without any delay the product should be reached at hands of

the customers.

Developing marketing strategies

Capturing marketing insights

Connecting with customers

Delivering value to customers

Product distribution channels

Marketing strategy

According to the customer need and requirement the production takes place. And the

quality of the print material also will be highly maintained. Mainly the change of the

demand will be like the print material’s count so according to the change of the demand for

the print material, the market demanded print material will be produced.

Target achievement methods

The target is fixed only after the confirmation of the value of goods in market and if

the demand for the goods in the market is high or if any order is placed then according to

the order, the production process takes place.

Marketing product lines

The product lines of the press was marketed using the same channels and by the

same strategy. As per the orders and all received soon they will be producing the print

material as fast as they can and their by supplying to them.

Customer beneficial & satisfaction identification methods

According to the customer need and requirement the production takes place. And

the quality of the print material also will be highly maintained

Identification of customer expectation

Each customer will be looking for their own standards of print material so each of

them need a totally different product. So according to the customer requirement and

satisfaction they have to produce the print material and that should meet the customer

expectation.

Customer fulfillment and service

As there will be orders from various customers then soon without making any delay

they will be producing the print material and soon it will be delivered to them. As part from

the company they will be very keen about the standards of the print material and all, as per

the order the will be producing high quality print materials and that will be delivered to

them.

Customer order receive and follow up

The company will be getting different quotations and all from various companies and

all from that they will be choosing the best that will be beneficial to the company. On the

other side a major part of the orders and all will be taken by PRESS and they will be

allotting

to which customer they have to give the print materials. When the orders are received

soon the production for the order starts up and soon it will be delivered to them.

Marketing tools & techniques

A marketing strategy is an overall marketing plan designed to meet the needs and

requirements of customers. The plan should be based on clear objectives. A number of

techniques will then be employed to make sure that the marketing plan is effectively

delivered. Marketing techniques are the tools used by the marketing department. The

marketing department will set out to identify the include public relations, trade and

consumer promotions, point-of-sale materials, editorial, publicity and sales literature.

Market research enables the organization to identify the most appropriate marketing mix.

Customer relationship management

Customer relationship management (CRM) is a broadly recognized, widely-

Implemented strategy for managing and nurturing a company’s interactions with

customers,clients and sales prospects. It involves using technology to organize, automate,

and synchronize business processes—principally sales activities, but also those for

marketing,customer service, and technical support.The overall goals are to find.

Attract, and win new clients,

Nurture and retain those the company already has,

Entice former clients back into the fold, and

Reduce the costs of marketing and client service.

Customer relationship management denotes a company-wide business strategy

embracing all client-facing departments and even beyond. When an implementation is

effective, people, processes, and technology work in synergy to increase profitability, and

reduce operational costs.

Customer Retain Management

An effective system of communication should provide opportunities for customer

information. The customer is the ultimate object whose satisfaction and goodwill are of the

utmost importance for the success of an organization. In carrying out the sales function of

planning, the management must communicate with customers. There were times when the

customer was not the central figure. But today the customer is the kingpin and sovereign

of the market whose needs and satisfaction, and the winning of whose goodwill, is of

prime importance in these days of competitive setup. These must be communicated

promptly. It is the communication which establishes the contacts with the

customers.Customer communication helps to establish a relationship with customers who

buy and are the sources of products. The media used for advertisements can also be used

effectively to reach the customers.

PRODUCTION DEPARTMENT

Layout design

Production process

STAGES OF PRESS ACTIVITY

PRE-PRESS

PRESS

POST-PRESS

PACKAGING AND SHIPPING LOGISTICS

PRE- PRESS

Drum Scanners offer the best-quality scans, with high resolution, wide image density,

and large file format.

Introducing the ICG 360 Drum Scanner, from the award-winning ICG Vertical Drum

Scanner range. Its unique combination of features delivers stunning productivity and

unparalleled scan quality.

The latest in digital processing techniques allows the ICG 360 Drum Scanner to

produce sharpened CMYK separations instantaneously at drum speeds of up to 1800 rpm.

A comprehensive range of originals, including transparency, reflection copy, colour

negative and linework, can all be scanned to the highest standard.

PRESS ACTIVITY

In our printing rooms, each job is treated individually with respect to its own

character. With a top of the line printing technology combined with our legendary skills, we

deliver printing to meet your expectations and your deadlines most accurately.

By placing responsibility for everything in our hands the client can be assured of a uniform

quality and appearance in all aspects of their advertising and promotion campaign. This is

essential for reasons of corporate identity. Importantly, it also permits The Safire Industries

to offer the very lowest prices consistent with quality products and service.

PRESS STRENGTH

Multiple printing machines - web and sheetfed - gives us the flexibility to offer the most

cost effective and efficient printing solutions to meet all your needs. Continuous

investment in printing technology ensure that the latest techniques and effects can be

employed. The high-speed, hi-tech equipment provides you with a fast turnaround and

consistently superior quality.

PRESS FACILITIES

SHEETFED PRESSES

The sheet-fed press prints on individual sheets of paper, as opposed to continuous rolls of

paper used on web presses. A sheet-fed press may consist of multiple print units that each

print a different color of ink. Sheet-fed presses come in different sizes.

PERFECTORS

A flatbed press for printing both sides of a sheet in one operation

PRINTING MACHINES

Mitsubishi Diamond Series 4 Color CPC 5 Nos.

Heidleberg Speed Master CP Tronic 4

Colour2 Nos.

Heidlebreg Speed Master 2 Colour 4 Nos.

Roland Rekord 2 Colour 1 No.

Roland Rekord Single Colour 1 No.

Planeta Super Variant CPC 4 Color 1 No.

Planeta Super Variant 2 Colour 2 Nos.

POST PRESS ACTICITY

The various post press activity are as follows

BINDING

LAMINATION

UV COATING

CUTTING

SCORING

DYEMAKING

EMBOSSING

FOIL PRINTING

PAPER FOLDING

CREASING

BINDING

The Safire Industries has an extensive array of automated binderies dedicated to

provide quality binding services to meet the exacting demands of our customers.

Adhesive binding, side binding, and saddle binding are the most common binding

methods. However, the binding style you choose depends on both the intended purpose of

the document and your budget.

Binding Facilities

Periodical/Journal Binding

Hardcover and Edition Binding

Perfect Binding (paperback)

Saddle Stitch and Loop Stitch

Library Binding

Leather Binding

Sewing

Wire-o Binding and Spiral Binding

Slipcases

LAMINATION

We use our high quality Spot Lamination machines to enhance and product your

valuable work. We also offer a soft spot lamination service that is ideal for Invitation,

Catalogue & Brouchures.

Lamination is to shine the final job and we have in-house lamination facility & we have

added U.V coating machine manufactured in Germany.

Lamination - applying a layer of plastic film to one or two sides of a printed sheet.

Polypropylene (OPP) is the most widely used film laminating material in the world. Its

physical properties make it easy to work with in a variety of applications. OPP provides a

high degree of gloss and excellent clarity.

Polyester (sometimes referred to as "Mylar, which is a trade name of DuPont) is another

popular choice. Polyester (PET) is somewhat more durable and scuff resistant than

polypropylene so it's often the choice when ultimate in protection is required. This added

durability tranlates into a higher price for PET over OPP.

Nylon, a relatively new addition to the family of available film substrates, is the basis for

NON-CURLING film lamination products. Ideal for perfect bound covers or other

applications where curl can not be tolerated, the "memory" of nylon film simply doesn't

allow curl to occur, even in the most humid environments.

FILM LAMINATION (WET & DRY)

Matte & Gloss OPP Film

Matte, Gloss & Satin Polyester Film

Glueable & Stampable Film

Linen Texture Film

Matte & Gloss Lay Flat Film (Nylon)

Matte & Gloss Rigid Film (3, 5, 10 Mil)

UV COATING

Manual Full Coater Machines

APL RC-30 is a manual fed coater for duplex boards and thick paper above 250 GSM. it

coats u.v varnish or any other lacquer very smoothly. it is very useful for any surface i.e

paper, board, plastic profiles, wood, bamboos, metal or glass. this machine is available in

various sizes. The main advantage of this coater is that it gives uniform coating and is

noiseless. it is also good for heart seal lacquer.

We have developed air knife system on this coater for lacquering on thin paper also. It can

take from 120 gsm to above. This operates with the inbuilt sensor and required a 5 HP air

compressor to run this device. This coater is available in various size starting from 12” to

70”. This coater is with in feed belts and delivery belts.

Features

Hand feed roller coating uv varnish machine for

various jobs

Ie. art paper, duplex board, PVC profile, wood

&.metal sheet.

Can we use gumming and plain varnish.

Quick and easy make ready.

Finished and hard chrome plated balanced

cylinder.

Imported rubber for uniform coating.

Varnish thickness can be change.

Pump for circulating the varnish.

CUTTING

The Safire Industries has an impeccable track record for keeping a track of cutting-

edge technology.

Features: Get the cutting edge technology work for you with Proteck's new PC

series program cutters, with first time features never seen before.

Advanced Cutting machine

Programmable clamp force and cutting

speed

Computer programmable cutting parameters

Maximum safety

CE conforming models

Variable cutting speed by knife velocity control: Choose the optimal cutting speed for

different materials to realise the best edge finish. For ultra fine control vary the speed for

different program steps and realise consistent sizing in labels. Optimum cutting speed

improves the edge finish and reduces fluff.

Variable clamp pressure: Apply the optimum clamping pressure for different materials.

Program different clamp pressures for different steps to enhance cutting accuracy

Safety: Infra - red light barriers, two hand switches, knife lock, force limiting relief valves,

heavy machine construction - all of which add up to extreme safety for man and machine

SCORING

Paper perforators are used to put tiny holes, in a straight line, down a sheet of paper. The

spacing of the perforated paper can be adjusted on some machines by changing out the

perforating wheel. This allows the perforations per inch to be adjusted. The more

perforations per inch, the easier it is to tear out the paper. Perforators are commonly used

for creating coupons, ads, mailers and more.

Paper scorers are used to put a crease down a sheet of paper. Scoring machines are

commonly used to create cards, table tents, tent-style business cards, mailers, occasion

cards, tickets and more. It is also used in helping to fold paper. We have a low-price

guarantee on all paper scoring and perforating equipment.

Scoring: Puts Scoring lines or perforations across sheets.A score is a crease made in a

sheet of heavy weight or cover paper prior to folding to eliminate cracking and to facilitate

clean, straight folds. (see below)

EMBOSSING

When on press, look for sharp, well-defined edges. Hold up the paper to the light to check

for pinholes and ruptures. Be sure there are no "halos" or shadows around the emboss

USE: It's widely used in embossing many kinds of paper, such as wall calendars, desk

calendars, covers of books, lucky envelopes, invitation cards, ...

Embossing (or debossing) works best with soft, uncoated, cover stocks

A blind emboss will be more pronounced than a printed emboss.

FOIL PRINTING

Foil enhances the emboss effect but you cannot emboss as deeply into foil as paper.

Foils handle differently than ink and may require adjustments to the font style or size.

If a foiled piece will be used for laser printing, testing is recommended to make sure the

foil will not bubble or peel.

Steel rule dies are used to cut out fairly simple shapes. Intricate shapes may require a

laser cut.

PAPER FOLDING

Carton Folding and Pasting Machine is a folding cum gluing machine for the manufacture

of cartons in packaging of pharmaceuticals products, food stuff, detergents and many

other products.

High versatile, dependable and capable of making large range of carton, with tuck in type

or automatic lock bottoms

Features

Latest PLC, providing flexible control

Operator friendly double sheet detector

Automatic pile height-regulating system

Photo sensors for pile height control and sheet

transport

Servo controlled folding knives

Multi functional slitter shafts

Sheet jam detector

Movable chute delivery

CREASING

A perfect "move up" machine from one our other table top manual or electric models. A full

range of creasing machines; from table top manual to high speed extra large; allow you to

grow your needs.

Features include

A manual feeder which allows feeding of up to

4,000 creases per hour in stream feed mode

Up to 9 programs of 9 creases per pass of each

sheet

Dial in electronic controls for setting the crease

position

Very simple adjustment of the crease position

Utilizes a creasing rule and matrix system

Reversable blades for inverse creasing

Includes Perforating as a standard feature

Price shown includes mobile base cabinet

Scheduling

Production department functions around 9.00 AM TO 7.00 PM constitutes of 10 hours

including 1 hour break.

Inventory management

The main inventories in the company were Paper, pigment, plate, ink .There is a chance of

damages when stored for a long period so they are carefully stored .

Material requirement planning [MRP]

As per their strategy they had a steady demand for materials so they stored the

materials.They have introduced new machines and all so the work goes more faster than

earlier so according to that they have ordered and stocked more cotton for the production.

They will collect and store cotton for an advance of one month’s production.

Research & development R&D Department looks after a specific unit and develops new

idea to attain advantage in the area of that unit. R&D department is under the control of

top management itself. Technical development wing of R&D studies about the new

technologies and update the current technology with most sophisticated technology with

take into consideration of the requirements.

At present new and most modern machines are replaced for the old ones.

Mainly the modern machines are from Germany and Lakshmi Presss Coimbatore. Product

development wing of R&D studies about the market and what are all the ways to improve

the products. The will be thoroughly looking for the demand of the print material under

what quality at

present they are producing 60count quality print material so as per the customers

requirement the

count of the print material will be changed in order to meet the demand.

Total quality management tools, polices

Supply in time

Cost effectiveness

Adapting changes as required to compete in the customer driven market.

entoring employees at all levels in reviewing quality and productivity

related objectives for continual improvement and sustainable growth.

Quality circles

For the quality circle there is a team where they will be monitoring the quality of the

print material.

The team are

Maintenance in charge person

Quality in charge person

One person from each departments

They will be constantly monitoring and if there is any sort of fault for the quality then

immediate action will be taken quickly.

Auditing & Inspection

There are mainly two types of auditing they are internal auditing and statutory

auditing. The internal auditor audits the accounts, resources and human resource etc.

They will be auditing everything on daily basis. Statutory auditing takes quarterly. There

will be through inspection of the machines and all if there is any problem then suddenly the

adequate measure will be taken and so by that the production continues without any halt.

Avoidance of accidents

Workers in the production department has prone to moving machines has a great risk

of accidents. The workers had given training to handle the machines with safety and to

reduce the accidents. The workers have to wear aprons and masks and shoes as well so

by this they avoid accidents. Accident is the son of carelessness, so care should be taken

from the workers level to avoid the accidents.

Safety measure

The administration very much takes care about the safety of the workers. Fire and safety

measures

Machinery safety

Machinery guards

Safety alarms etc

The press provides necessary numbers fire-buckets, fire-extinguishers are all placed in

each processing areas. There is an automatic switching system for machines to protect

the workers from the electronic shock hazard. This will automatically switched to off state

when will any short circuit occurs. As a safety for the employees aprons and masks are

also given to them. Apart from all these sufficient notices for safety are displayed in

convenient places in the factory.

Machinery maintenance

Every half an hour interval the workers will be inspecting the machines and they will

be cleaning the waste material which are stuck on to the machines and all. As part of

preventive maintenance they will be putting oil and grease for the machines. There will be

also inspection of the wear and tear parts of the machines as well.

Quality policies

According to the market demand the print materials quality also will be changed at present

the print material should have 60 count and C.S.P 2400 above. So according to the clients

order the quality of the print material also will be changed The main quality policies are

supply in time, cost effectiveness, adapting changes as required to compete in the

customer driven market, mentoring employees at all levels in reviewing and productivity

related objectives for continual improvement and sustainable growth.

SYSTEMS DEPARTMENT

IV.5.

SYSTEMS DEPRTMENT

Artificial intelligence is necessary for development of mankind. Today, the term

information technology has ballooned to encompass many aspects of computing and

technology, and the term is more recognizable than ever before. The information

technology umbrella can be quite large, covering many fields. IT professionals perform a

variety of duties that range from installing applications to designing complex computer

networks and information databases.

-Duties that officials perform in it department include:

Data management, Computer networking, Computer engineering, Database systems

design, Software design, Management of information systems, Systems management or

System administration.

-OBJECTIVES

1. Ensure the protection and security of data.

2. Minimize duplication of effort, services and resources.

3. Eliminate inefficient and costly redundancies.

4. Eliminate non-compatible standards and architectures.

5. Identify obstacles for departments wanting to move computing operations to the

Division of Information Technology and solve it immediately.

-Software configuration

ESSL[enterprise Software Solutions Lab

Microsoft office

Tally-9

PhotoShop 11

Corldraw 11

ESSL is used to assist the attendance system. Personal Attendance Monitoring System

(PAMS) is the most modern technology to record the attendance of the employees within

the organizations. Biometric finger initialization technology is adopted by the cotton presss.

Hardware Specification

eSSL-manufactured Hardware

Attendance Device

Access Control Device

Biometric Option - Fingerprint

Card Option - Proximity/MIFARE/HID

Sensor Type: Optical or Silicon Sensor

User Capacity– 1500-8000 (if only Fingerprint punch)

User Capacity– 60,000 (if Fingerprint punch Card)

Transaction Storage - 30,000– 100,000

Display– TFT or LCD

Verification Time– 1 to 2 Second

Connection Options

Serial

Ethernet

Wireless Ethernet

GPRS

Intranet

Internet

Benefits

Reduce the time required to schedule employees

Do away with timecard preparation, collection, filling and storage

Significantly cut down on payroll processing time

Eliminate unauthorized hours

Eliminate the need to calculate vacation, sick or compensation time accruals

Identify and eliminate time abuses (break, meal, buddy punching, etc.)

Be more productive, efficient and profitable

Restrict unnecessary overtime and other exceptions

Altogether eliminate the need to calculate time cards

Improves employee productivity

Microsoft office is used for other office related activities.

Tally-9 software is used for keeping the accounts and all

All the accounts are computerized, when we switch over to computerized accounting

for first time. We should create all ledgers and enter opening balance and classify at

thisstage. Just enter all the transaction in vouchers, click the journalisation, posting to

ledger,

preparation to trail balance, financial statement etc, is done by the computer. The

software

tally 9 version is used by the company.

Hardware

Processor: Intel Pentium 4 and above

RAM memory: 4GB

Hard Disk: 320GB

Processor speed: 3.2 Ghz

Monitors: HCL 17‖

All accessories are of by HCL

System analysis & design

System analysis and designing was done by DGM of each units according to the

requirements of each user.

Each user was given a user name and password to protect the computer and all system

from usage of unauthorized persons.

System maintenance

System maintenance was done by Annual Maintenance Contract (AMC). Private

parties are appointed on contract basis for the maintenance of the system, routers, and all

related accessories.

Usually the contract was given to zenith, HCL, eSSL etc. Maintenance is of two

ways; without system replacement and with system replacement. Without system

replacement is done by internally and with system replacement is done by externally.

Features of system

The systems is protected from the attack of viruses using advanced antivirus program. All

systems are interconnected with each other by a server. So it is very easy for the office

staffs and all for entering the data and all.

Pro & cons of the system

Systems has more advantages compared with the disadvantages, the system help to

complete the work in stipulated time with precision. Because of the server all the

computers are inter-connected and so by this the staffs don’t want to rush out from office

to office or by system to systems. The only disadvantages is that it is machine and there is

a chance of problems which result in the loss of data

ADVANTAGES

Work in stipulated time with precision.

All the computers are inter-connected

The staffs don’t want to rush out from office to office or by system to systems.

DISADVANTAGES

It is machine

There is a chance of problems which result in the loss of data.

Virus attacks will destroy datas

Hacking of datas of the company

Identification of error

Every week there will be the inspection team who will be there for finding out the

errors of the system. If there has been any error occurred then soon they will be taking the

necessary actions to overcome the error.

Error handling methods

If there has been any virus threat or like that, then soon they will scan the system and

remove the virus from the system.

Database administration

Tally9, Microsoft Access are the two databases which is used in the company. The

administrator has the privilege to edit and handle the data in the database.

PURCHASE DEPARTMENT

The safire industries one of the leading industry in printing, the purchase department

works more efficiently in the firm, the purchase department comprises of the following

people.

Manager

Clerk

Worker

2. Raw material

e. Ink

f. Paper

g. Pigment

h. Plate

PROCUREMENT OF RAW MATERIALS

1. PAPER

The major procurement of the paper is from paper mills, the dealing is directly done

by the firm no intermediaries or agents, the paper’s are mostly bought from the

following mills

WEST COAST PAPER MILL

HUMBLEY PAPER MILL

SESHAY PAPER MILL

An average of 10 tones of papers are ordered per month and they are made to

stock and during peak seasons the orders are nearly 15 to 20 tones

2. INK

Ink, another source of raw material which is made in the firm itself by means of

pigment which is locally available in the town and for quality products the ink is

mainly imported from the countries like Germany, and from DIC ltd

Nearly 1500 kg of ink is ordered per month

3. PLATE

The very essential source of printing through which the images are transferred

from the system to paper.

There are nearly three types of plate namely

WAIPON PLATE

THERMAL PLATE (NOT REUSABLE)

PSP PLATE

The plates are mainly brought from TECHNOVA IMAGING SYSTEM PVT LTD.

The management will take orders for the raw Printing and likewise the production

takes. The major contribution of printing where from Andra Pradesh, TamilNadu,

and Karnataka etc