S-MART BUDDY
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Transcript of S-MART BUDDY
DW1-05Don Sim jianqiang U065371MLin Yongqing U082431NKong Yiting U091324JXu Yifeng U098844BSee Zhi Xiang Daryl U081958J
<<S-MART BUDDY>>
Overview and reason Technology description: To inculcate healthy eating habits via raising
awareness of user’s food choices Reason for this technology:
What it should help with?Unhealthy eating trend among SingaporeansWhy it is important?
Unhealthy eating habits
Health Problems Individual Loved Ones Society
Colon Cancer
Overview and reason
• Impact• Empower users to recognise & distinguish between healthy
junk food products
Increase awareness of food selection
More healthy
selections
Healthier Eating Habits
Increase overall health well-being
Problem statement: PeopleTargeted User Group:
• Main grocery purchaser of Singapore households• Does grocery shopping in supermarkets• Has decision-making power
Reasons:• Strong influence over family eating habits
-> Planning/Cooking of family meals
->Food selections
Problem statement: ActivitiesTargeted Activity: • Buying any food from the supermarket.
• Happens on a regular basis. • Activity that can be interrupted• Can be carried out alone or with others
Reasons• Singaporeans are taking in an excess of unhealthy
nutrients• By giving relevant information on what they buy, there is
greater chance of changing their dieting habits. • Difficulty in making healthier choices.
Context
• Targeted Physical context:
• Supermarkets
• Labeled food products
• Trolleys
• Reasons:
• Popular grocery shopping venue
• Easy data collection process
• Bulk purchasing of groceries
• Many alternatives of a type of food product
Context
• Social context:
• Surrounded by other food purchasers
• Cultural context:
• Value on efficiency
• Political context
• Supports government initiative – Healthier Choice Symbol
Technology ( Our Solution)• LCD Device + Handheld Scanner
• attached to supermarket trolleys • provides food content information for every item
scanned by a handheld device• (Optional) Mobile phone app to store data
MobilePhone appMarketPlace’s Smart
Cart Handheld Scanner
Healthy/Junk Meter
• Uses fun animations to show the proportion of healthier and junkier food items taken so far• Based on whether Healthier Choice product was chosen
Food Breakdown Table
• Displays more detailed information. • User switches between high/low and numerical
My Family Profile• Users can easily create their family profile• Provide better and more accurate information • Profile can be saved to mobile phone
Strengths of Solution
• Its fun! • Subtly influence users to be more health
conscious• Education value extends beyond the
supermarket• Innovating on current technology in a creative
manner for new purpose• Puts pressure on food producers to produce
healthier food
Criticism of solution
• Potential cost involved• Resistance from stakeholders
Q&A
Thank You!