Running Effective OER and Open Textbook Programs at Your Academic Library: ACRL2017

Running Effective OER + Open Textbook Initiatives in Your Academic Library

#ACRL2017 • #LIBOERNicole Allen and Sarah Faye Cohen

wifi: ACRL2017 pw: atthehelm

What will we do today?• Learn the basics of OER and how to talk about it on

campus.• Explore how you’ll incorporate successful strategies into

your own OER strategy.• Begin developing an action plan for your campus in order

to advance OER in your local context.• Practice addressing stakeholders and challenging

situations to prepare you to address and overcome common challenges in OER adoption.

How will we do this?• By working together• By sharing• By listening• By asking questions• By building connections• By trying new things


A few ground rules…• Be present• Be positive• Participate fully• Ask questions• Support each other’s

learning

Presenter Introductions

@thesheck @txtbks

Introductions Around the Room• Who are you?• What’s your home institution?• What does OER look like at your institution?• Or, what do you want it to look like?

• What are you hoping to learn today?

30 Seconds! wifi: ACRL2017 pw: atthehelm

Break & Post-It ExerciseDuring the break, grab a post-it and answer the following question.

What is one thing you want to be more comfortable addressing about OER / open

textbooks before you leave today?


Clarifying Open• What is it?• Why does it matter?• What are the implications?

THE CASE FOR

OER

@txtbks | sparcopen.org

the status quo is broken

Consumer Prices 2006 – 2016U.S. Bureau of Labor Statistics

Textbooks

Tuition & Fees

All Items

Average Estimated Undergraduate Budgets, 2016-17

Source: College Board

Books & Supplies = $1,200+


“the straw that broke the camel’s back”

6 months

DONE READING?

GOOD


Captive Market


5 major publishers hold nearly 90% of the

market

Source: Turning the Page by James Koch

Near-Monopoly

Data Source: NACS

Mixed MessagesStudent Spending on Textbooks

Prices

2 in 3Students say they decided against buying a textbook

because the cost is too high

Source: Student PIRGs

1 in 2Students say they have at some point taken fewer

courses due to the cost of textbooks

Source: Florida Virtual Campus

<1 in 2Students purchase a current edition of their textbook

Source: Book Industry Study Group


students cannot learn from books they can’t

afford


we can do better


what isopen?

OPEN EDUCATION

OPEN EDUCATIONALRESOURCES

Sound Bite:“Open educational resources are freely available materials that can be downloaded, edited, and shared to better serve all students.”


OPEN EDUCATIONALRESOURCES

OPEN Free + Permissions

RetainReuseReviseRemixRedistribute

5Rs

technologyenables

copyright forbids

open licensing systemwww.creativecommons.org


most open

All Rights Reserved©

most closed

OER5R permissionsretain, reuse, revise, remix, redistribute


why does it matter?

tcc.edu/academics/degrees/textbook-free

Open resources in every single course,

reduces cost of degree 20%, increases

completion

“Thanks to the Z-Degree program I didn’t have to choose between continuing my education or getting braces for my daughter”

- Melissa Koch, TCC Student

12 percentage point increase in student success measure

"This launched us in to a new direction, allowing us to be creative and unfettered in developing course materials that would meet the needs of the students at our respective colleges and that could also be…freely and widely distributed.”

Prof. Howard Miller Mercy College

$1.3 million in student savings by working with faculty to adopt free &

open resources

I wanted my students to gain hands on experience managing a project… So I asked my students to engage in a very large scale revise / remix project.” - @opencontent

Award winning statistics text

open isfree + 5Rs

open isa means

open isa process

open ischanging lives

@txtbkswww.slideshare.com/txtbks

www.sparcopen.org

except where otherwise noted

Activity: Make Your PitchDevelop and practice ways to make the case for OER on

your campus.

Activity: Make Your PitchWhat are you doing?

• Create a message that combines data & local stories that matter to your audience. • Identify and explore your

audience. Why are they important to address? What matters to them? What do they need to make a decision?

How to do it.• Two groups per table.• Use the data points on

your table. • You will have 30

minutes to create a pitch for this audience.• Select a spokesperson

to share the pitch.

Questions for Feedback• Is the pitch calibrated to the audience?• In what way does the speaker define the problem?• How does the speaker combine data and a story in a

compelling manner?• What steps might the audience take after hearing the

pitch? Are these the steps the speaker was hoping for?• What is one way the pitch might be improved?

Lunch Until 1:15Be sure to vote on the topics for what you want to know

about using post-its. Lunch is on your own.

Breakout Table Topics•Building systematic, sustainable programs•Buy-in and concerns with administration•Faculty engagement•Working with the bookstore• I still need help with…

Breakout Table InstructionsAppoint Roles

•Facilitator•Notetaker

bit.ly/ACRL-OER

Discussion Questions

With respect to your topic…•What questions still need to be answered?•What steps can you take on this when you get home?

Breakout Table Instructions1 Programs 2 Programs3 Programs4 Programs5 Programs6 Admin

7 Faculty 8 Faculty9 Faculty10 Faculty11 Bookstore12 Wildcard

Report BackLet’s hear the key takeaways from each breakout group.


Break Until 2:45We’re almost there!


Reframing Your ResponsesA few key tips for framing your conversations about OER.

Beware of demonizing!

https://www.flickr.com/photos/post406/242630595

Try not to overwhelm.

Don’t come to me with the entire truth.Don’t bring me the ocean if I feel thirsty, nor heaven if I ask for light.

-from Olav Hauge’s

“Don’t come to me with the entire truth,”

translated by Robert Bly

Leave Quality Judgment to Faculty

Respect Academic Freedom

https://www.flickr.com/photos/basykes/7131116

Find your voice.

Common Questions• They can’t be that good if they’re free, right?• Is the quality the same as other textbooks?• Are students learning using these resources?• What about our campus bookstore? If we support this

effort, won't they go out of business?• How do I find the time to adopt OER?

What’s your action plan?Identify three steps you are going to take when you get

back to campus

bit.ly/liboer-action-plan

ProblemSolutionGoalStrategyTactics

SpecificMeasurableAttainableRealisticTime-based

SMART Goal Setting

The Strategy Scale• Create a climate where X is likely to do

Y• Persuade X to do Y• Incentivize X to do Y• Put pressure X to do Y• Hold X accountable for not doing Y

Tactics You Can Use• Awareness Tactics• Persuasion Tactics• Incentive Tactics

Stay in Touch!Hashtag: #LibOER

Listserv: www.liboer.orgNotes: http://bit.ly/ACRL-OER

http://www.liboer.org/

http://bit.ly/ACRL-OER

#ACRL2017 • #LIBOER

Sarah Faye Cohen [email protected]@thesheck

Nicole [email protected]@txtbks

Running Effective OER and Open Textbook Programs at Your Academic Library: ACRL2017

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