Power to the user.TMBringing Value Through Increased Usage

Power to the user.TM

equals

Value to the library

Gale Moving Forward

“Collaborating with libraries to engage people, wherever they are, with authoritative information in innovative ways.”

Our commitments: Double the usage of your Gale databases.

Deliver high-quality products with unsurpassed content.

Stable platforms and cutting edge technology.

Stellar customer service.

Power to the user

Gale’s Vision

Focus on the user Empower them

with tools and information

Bring value to the library

Give Your Website an Energy Boost

Rule #1: UnleashYour Databases

with Widgets

Locations that haveadded a search box or anicon to their site, see anaverage increase of 100%in usage!

access.gale.com/widgets

Paint the Walls with Posters

Rule #2: Show Relevance with Promotions

Databases are reservoirs of valuable information – not just destinations to conduct research.

Some Examples of Posters and Bookmarks

We’ll Walk You Through It

Rule #3: Train users with Guided Tours

Narrated, 2-3 minute tours are available for all major databases, giving users the quick briefer they need to truly make the experience come alive.

support.gale.com

This Is My Space

Rule #4: Urge users to create their own accounts.

With Gale’s new interface, users will be able to create their own username and password, allowing them to customize the home page with their own publications, RSS feeds, etc.

Named User Support,

allowing users to create

profiles and save content.

Featured content, including user-

specified RSS feeds to keep homepage

personal.

Featured publications,

including recently added and titles

chosen by librarians.

Better, more visible navigation

links.

More visually appealing home

page, giving users more of a “web-like” experience.

My HomePage

Web 2.0 sharing functionality, including RSS.

I’ve Got to See It to Believe It

Rule #5: Push multimedia and all that other great 2.0 stuff.

These Experiences are no longer just long text articles. With video, images, podcasts, RSS, alerts and sharing capabilities… they engage users.

Straight from the Horse’s Mouth

Rule #6: Attend a Webinar.

Product Managers are on hand to give you a full, live, interactive experience. Ask questions on why they made the decisions they did, what the future holds for the product, and offer your suggestions.

Take Me There

Rule #7: Load MARC Records.

Title and subject level MARC records are available for nearly all major databases. This will drive traffic from your OPAC right into your electronic assets.

Gimme, Gimme, Gimme…

Rule #8: Take Advantage of all the Free Stuff

Gale provides posters, calendars, stickers, press release templates, lesson plans and a whole lot more. Place your order or print on demand today.

Can You Hear Me Now?

Rule #9: Take Advantage of Cool Tools

Gale’s implementation of ReadSpeaker technology allows users to listen to and/or download any text article in the database.

You Never Call Anymore

Rule #10: Call or Click for Help

With a dedicated tech support staff, and the newly launched support.gale.com, everything you need to be successful is one call or click away!

And then share your success story at sizzle.gale.com – our new blog.

Our Commitment to You

Full Gale resources directed at ensuring your success: Full marketing support to promote the products and services that matter. Technical support & analysis to help increase usage. Your feedback sought and incorporated into Gale’s strategic planning

processes.

We appreciate your time, and thank youthank you for all of your

business.

More Power to You.