RSS: the duct tape of web2.0

RSS: the Duct Tape of Web 2.0Rob Clark – theelusivefish.com

Markets are Conversations

-The Cluetrain Manifesto

Back in the days of yore. . .

WEB 1.0

One way channels of communication make for great monologues but

POORCONVERSATIONS

<body id="css-zen-garden"><div id="container">

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<h1><span>css Zen Garden</span></h1><h2><span>The Beauty of <acronym title="Cascading Style

Sheets">CSS</acronym> Design</span></h2></div><div id="quickSummary">

<p class="p1"><span>A demonstration of what can be accomplished visually through <acronym title="Cascading Style Sheets">CSS</acronym>-based design. Select any style sheet from the list to load it into this page.</span></p>

<p class="p2"><span>Download the sample <a href="/zengarden-sample.html" title="This page's source HTML code, not to be modified.">html file</a> and <a href="/zengarden-sample.css" title="This page's sample CSS, the file you may modify.">css file</a></span></p>

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<h3><span>The Road to Enlightenment</span></h3><p class="p1"><span>Littering a dark and dreary road lay the past relics of

browser-specific tags, incompatible <acronym title="Document Object Model">DOM</acronym>s, and broken <acronym title="Cascading Style Sheets">CSS</acronym> support.</span></p><p class="p2"><span>Today, we must clear the mind of past practices. Web enlightenment has been achieved thanks to the tireless efforts of folk like the <acronym title="World Wide Web Consortium">W3C</acronym>, <acronym title="Web Standards Project">WaSP</acronym> and the major browser creators.</span></p>

<p class="p3"><span>The css Zen Garden invites you to relax and meditate on the important lessons of the masters. Begin to see with clarity. Learn to use the (yet to be) time-honored techniques in new and invigorating fashion. Become one with the web.</span></p>

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/* CSS Document */

#css-zen-garden{font-family:Georgia, Garamond, serif;font-size:12px;color:#000001;background-color:#000000;background-image:url(mur_fond.jpg);background-position:top left;background-repeat:repeat-x;}

#css-zen-garden H1 {margin:0px;}

#css-zen-garden H1 SPAN {display:none;}

#css-zen-garden H2 {margin:50px 0px 0px 0px;padding:25px 0px 0px 0px;height:75px;text-align:center;font-size:16px;}

#css-zen-garden H3 {color:#4A0000;padding:30px 0px 0px 42px;margin:10px 0px 0px 0px;height:53px;

Content != Style

Content != Style

RSS● Really Simple Syndication● Rich Site Summary ● Rich Document Format (RDF)● Feeds● Channels● Web Feeds● XML● ATOM

Conversation: The informal exchange of

INFORMATION, views or ideas.

The Internet is enabling conversations amongst human beings that were simply

not possible in the era of mass media

From your 391 subscriptions,over the last 30 days you read 4,767 items

- my Google Reader trends as of Oct 23, 2007

X

Any online information that changescould SHOULD have an RSS feed.

“If you don't have an RSS feed for your marketing site you should be fired.”- Robert ScobleNov. 26Th 2005 Scobleizer.com

These networked conversations are enabling

powerful new forms of social organization and knowledge

exchange to emerge

Web 2.0Web 2.0

We are waking upand linking to each other.

We are watching.But we are not waiting.

Credit Where Credit Is Due– Abacus – Flickr username sfllaw – Magazines and flyers - Flickr username trekkyandy– 'LuGoZee', by Viallon Pierre-Antoine http://www.csszengarden.com– Money – Flickr username Tracy O– Time – Flickr username Trinity– RSS logo - Flickr username Erion_Jequie– Deer sillhouette – Flickr username TheAlienessGiselaGiardino – MRI of Brain – Flickr username Karmalize– Robert Scoble – Flickr username scriptingnews– Web 2.0 Collage – Flickr username Mmmonica– Pigs Fly – Flickr username hyku– Radio – Flickr username Bree Bailey– Television – Flickr username videocrab

http://www.csszengarden.com/

RSS: the duct tape of web2.0

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