T E C H N O L O G Y L E D L E T S TA L K A B O U T C H A N G E S

C R E AT E D T H I S W H E N AT S A P I E N T - T H A N K S S A P I E N T !

– A N O N Y M O U S

“suddenly, i notice my fan move like a pendulum…holding my kids I ran out”

– A N O N Y M O U S

“there are stories all around us we need to hear”

http://edition.cnn.com/2015/04/30/asia/nepal-earthquake-baby/

– S U P E R PA L

“there are many ways to experience a story”

http://www.scientificamerican.com/article/how-the-deadly-nepal-earthquake-happened-infographic/

H T T P S : / / S R O G E R S . C A R T O D B . C O M / V I Z / 6 7 1 4 A 4 3 A - E C A 5 - 1 1 E 4 - 9 F 3 D - 0 E 8 5 3 D 0 4 7 B B A / E M B E D _ M A P

“there are many ways to experience a story”

– S U P E R PA L

https://visual.ly/nepal-earthquake-nutshell

– S U P E R PA L

“its all about application of technology in a context”

http://news.sciencemag.org/sifter

– S U P E R PA L

“technology application defines our destiny”

https://google.org/personfinder/2015-nepal-earthquake

HOW DID WE ALL EXPERIENCE IT?

M E D I A

C O N T E N T

S T O R Y

D ATA

S O C I A L

A P P S

T E C H

TA R G E T H U M A N S

P H Y S I C A L

M A N - M A C H I N E R E L AT I O N S H I P

@ R AV I PA L 1 2 1 4 S U P E R PA L B L O G . W O R D P R E S S . C O M

1 © COPYRIGHT 2013 SAPIENTNITRO | CONFIDENTIAL

P E O P L E ’ S P E R S O N@ R U C H I R PA N D E L I N K E D I N . C O M / I N / R U C H I R PA N D E

@ K A N O D R A J

L I N K E D I N . C O M / I N / R A J AT K A N O D I A

C O L L A B O R AT O R -I N - C H I E F

1999#

2001#2006#

2010# 2015#

B.#Tech.#HBTI#Kanpur#

M.#Tech.#IIT#Kanpur#JOINED#INFOSYS#

Lead#e;commerce#Programs#

JOINED#SAPIENT#

DELIVERY#LEAD#DIGITAL#MARKETING#&#CONTENT#

This isn’t an industry standard, it is mostly our own opinion gathered from

our personal journey, experience and foray into designing and delivering

digital experiences.

What we plan to accomplish this week is to take a journey from technology and delivery

perspective into marketing world.

Our endeavor would be to provide with a high level framework with macro trends as focus areas so that you could build your own POV

on this topic.

X Y L O B A N D S U S E D B Y C O L D P L AY I N T H E I R C O N C E R T

B E T T E R T O O L S = = M O R E C R E AT I V I T YM O B I L I T Y I O T P H Y S I C A L - C O M P U T I N G S E N S O R S B E A C O N S W E A R A B L E S V I R T U A L R E A L I T Y A R T I F I C I A L - I N T E L L I G E N C E B I G - D A TA C O N N E C T I V I T Y C L O U D

PA S T

P R E S E N T

F U T U R E

W E B

W E B & M O B I L E

M O B I L E ?

W I L L I T B E A L I N E A R F U T U R E ?

A R E N ' T W E I N T H E A G E O F T H E C U S T O M E R ?

T H E R E V E R S I N G W E B

S E M A N T I C I N T E L L I G E N T W E B

Y O U R W E B

http://leadershiparchways.com/2015/01/28/emotional-intelligence-how-do-you-know-if-you-have-it/

PA S T

P R E S E N T

F U T U R E

W E B

W E B & M O B I L E

M O B I L E ?

F U T U R ET H O U G H T S ?

W E N E E D T O T H I N K B E Y O N D O B V I O U S

F U T U R E O F E X P E R I E N C E

I N T E R FA C E N O I N T E R FA C E

sapientnitro.com

E X P E R I E N C E I N N O VAT I O N S E R V I C E I N N O VAT I O N

https://www.flickr.com/photos/jalbertbowdenii/

http://www.idigitaltimes.com/new-app-lets-you-send-hug-emojis-recipients-can-feel-425999

https://www.flickr.com/photos/jasonnewport/14674675588

M O B I L I T Y D I S A P P E A R A B I L I T Y

http://shugarlove.com/2014/02/07/mrs-shugar-reviews-her/https://www.flickr.com/photos/futurestreet/

H O W D O W E A P P R O A C H T H I S ?

ASSET LED

F R A M E W O R K S P O V A C C E L E R AT O R S T O O L K I T S P R O D U C T S P L AT F O R M S

I N N O VAT I O N L A B I S O N E S U C H T O O L T O D E V E L O P A S S E T S

SOLUTION LED

P R O B L E M - S O L U T I O N C O N N E C T E D - T H I N K I N G B U S I N E S S - U N D E R S TA N D I N G

E C O S Y S T E M I S B I G G E R H E N C E T H E O P P O R T U N I T Y

CONSULTING LED

S T E W A R D S H I P T H O U G H T- L E A D E R S H I P D I G I TA L - T R A N S F O R M AT I O N

E X P E R I E N C E T E C H N O L O G Y I S AT T H E F O R E F R O N T O F D I G I TA L T R A N S F O R M AT I O N

W H O D O W E N E E D ?

S P E C I A L I S T C R E AT I V E T E C H

https://commons.wikimedia.org/ https://superpalblog.wordpress.com/

D I S C I P L I N A R Y A N T I D I S C I P L I N A R Y

http://www.allaguida.it/articolo/hyundai-i10-foto-ufficiali-del-restyling/43585/ http://www.core77.com/posts/22982/rethinking-the-first-and-last-mile-mit-media-labs-hiriko-citycar-vs-copenhagens-bike-superhighway-22982

D O E R T H O U G H T L E A D E R S

https://www.flickr.com/photos/andy_tyler/ https://commons.wikimedia.org

O N E L A S T T H I N G

WE ARE FOR NATURAL HUMAN EXPERIENCES

X T+

D E S I G N F O R H U M A N S

E M PAT H E T I C N AT U R A L E X P E R I E N C E S

D ATA

S T R AT E G Y

A N A LY T I C S

S T O R Y

S O L U T I O N

C R E AT I V E

@ R AV I PA L 1 2 1 4

thanks

@ K A N O D R A J

@ R U C H I R PA N D E

@ R AV I PA L 1 2 1 4 @ R U C H I R PA N D E

thanks