Rosa Parks Day Presented by Kevin Elwood Greensboro Transit Authority 2013 APTA Marketing &...
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Rosa Parks Day Presented by Kevin Elwood Greensboro Transit Authority 2013 APTA Marketing & Communications Workshop Tuesday, February 26, 2013 Community Recognition Events
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Transcript of Rosa Parks Day Presented by Kevin Elwood Greensboro Transit Authority 2013 APTA Marketing &...
Rosa Parks Day
Presented by Kevin ElwoodGreensboro Transit Authority
2013 APTA Marketing & Communications WorkshopTuesday, February 26, 2013
Community Recognition Events
Background
Background
Rosa Parks Day 2007 - 2011The Rosa Parks Day Bus Tour
Rosa Parks Day 2007 - 2011The Rosa Parks Day Bus Tour
Rosa Parks Day 2012The “Dear Rosa Parks” Essay Contest
Rosa Parks Day 2012The “Dear Rosa Parks” Essay Contest
Rosa Parks Day 2012The “Dear Rosa Parks” Essay Contest
Keys to Success
Demographic Matching
Partnerships/Sponsorships
Appropriate Audiences
Remember There Is An End
Thank You!
