Role of Evaluation in the ArtsCase Study

Rachael Brown

Every day, we use the arts to change lives.

Social AimsBreaking the cycle of repeat homelessness.Helping children and young people improve their future life prospects.Reducing social isolation amongst older people.Developing physical regeneration.Being a financially independent business.Being recognised as a centre for excellence.

What we do

The Impact Arts lifecycle

Craft Cafe

Social Return on Investment Evaluation

#craftcafe #socent #sroi

The need for new thinkingAgeing population

Reducing public funds

4.5 billion social care for over 65s(33% = reactive, emergency admissions)

Desire to shift balance of care to independent living

Why Craft Caf?Rapidly increasing elderly population

Research linking social isolation to depression and ill health

Housing partners identified need

Human response we wanted to change this

ProfileOlder person - Focus on 65+Isolated and alone within the communityReduced health and well being Limited or no social opportunities

Experience

Experience

Experience

Transformation

Commissions/Buchanan Lodge

Buchanan LodgeI used to fly Pigeons in PartickFrom there to MaryhillWhiteinchAnd DrumchapelFunny wee birdsI kept them in my cellarYou had toFeed them rightTreat them rightAnd take responsibility

Intergenerational Activities

Friendship

Entrepreneurial spirit

Craft Caf makes my week its the thing I look forward to the most

I feel more confident since coming here.I can walk down the road.

This is better than medicine. Ive had two strokes and this has given me my life back

Coming to Craft Caf saves me money on smokes and electricity

I have made many friends here and become better at things I would never have thought I could do. I have become more positive and friendly since coming here.

When Im at Craft Cafe I feel relaxed and can forget about my other stresses.

Social Return on Investment

Fab Pad 8.38 for every 1 spentCraft Cafe 8.27 for every 1 spent

Why Social Return on Investment?

Understand exactly how Craft Caf changes lives

Demonstrate impact of the arts to investors and partners

Improvements in delivery, self evaluation

The top 5 impacts100 % improved self-worth and fulfilment

95 % More positive outlook, reduced anxiety

90%More confident. Independent, improved quality of life90%More regular & vigorous exercise

52%Reduction in symptoms of anxiety / depression

Participants

Family members

Housing Assocations

National Health Service

What did we learn?18 impacts / changes for:

Participants

Family members

Housing Assocations

National Health Service

The Social Return on Investmentcash & In kind invested : 84,219

For every 1 spent, 8.27 social value created

Average investment per individual: 1170

The cost of treating depression: 2085

Ingredients for success

Creative , lateral thinkingInvestment in preventionRisk taking, not risk aversionLike minded partnersTalented team

Thank youQ and ARachael BrownDevelopment Directorrachael@impactarts.co.uk

0141 575 3001

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