Richard Hong Forrest Watkins Charles Mbatia Tiffany Huoth
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Transcript of Richard Hong Forrest Watkins Charles Mbatia Tiffany Huoth
Richard Hong Forrest Watkins Charles Mbatia Tiffany Huoth
Problem?
• TrialPay Mobile Developer Advertising Platform
• How to get more developers to use our advertising platform?
• How to optimize the mobile sales process– Increase response rates – Increase efficiency – Segmenting of source leads
Market Research
Sales Process
Source Targeting
Market Research
Market Research Sales Process Source Targeting
Main Competitors
Connect with an audience of over 400 millionAcquire loyal users for your mobile and social apps
Market Research Sales Process Source Targeting
Market Research Sales Process Source Targeting
Grow your mobile appPlatform that enables you to scale your user base and
increase engagement rates
Market Research Sales Process Source Targeting
Make more money on mobile Monitize users worldwide
Market Research Sales Process Source Targeting
Non-intrusive advertising Personalization Building a Relationship
Developer Feedback
Sales Process
Market Research Sales Process Source Targeting
Subject: <Company Name> / TrialPay – Mobile Partnership
Hi FIRST NAME,
I hope this email finds you well. I recently came across APP NAME and want to discuss a partnership.
TrialPay is the leading offer-based monetization company. We power the entire earned economy onFacebook, including offerwalls, single-offer promotions, and offer mediation. And we can do all that forAPP NAME. We have the largest offer inventory, the best technology, and the highest payouts. I thinkwe could make you a lot of money.
Are you available for a quick call on Wednesday or Thursday to discuss?
Market Research Sales Process Source Targeting
Subject: <Company Name> / TrialPay – Mobile Partnership
Hi FIRST NAME,
I hope this email finds you well. I recently came across APP NAME and want to discuss a partnership.
TrialPay is the leading offer-based monetization company. We power the entire earned economy onFacebook, including offerwalls, single-offer promotions, and offer mediation. And we can do all that forAPP NAME. We have the largest offer inventory, the best technology, and the highest payouts. I thinkwe could make you a lot of money.
Are you available for a quick call on Wednesday or Thursday to discuss?
Market Research Sales Process Source Targeting
Subject: <Company Name> / TrialPay – Mobile Partnership
Hi FIRST NAME,
I hope this email finds you well. I recently came across APP NAME and want to discuss a partnership.
TrialPay is the leading offer-based monetization company. We power the entire earned economy onFacebook, including offerwalls, single-offer promotions, and offer mediation. And we can do all that forAPP NAME. We have the largest offer inventory, the best technology, and the highest payouts. I thinkwe could make you a lot of money.
Are you available for a quick call on Wednesday or Thursday to discuss?
Market Research Sales Process Source Targeting
Subject: <Company Name> / TrialPay – Mobile Partnership
Hi FIRST NAME,
I hope this email finds you well. I recently came across APP NAME and want to discuss a partnership.
TrialPay is the leading offer-based monetization company. We power the entire earned economy onFacebook, including offerwalls, single-offer promotions, and offer mediation. And we can do all that forAPP NAME. We have the largest offer inventory, the best technology, and the highest payouts. I thinkwe could make you a lot of money.
Are you available for a quick call on Wednesday or Thursday to discuss?
Source Targeting
Market Research Sales Process Source Targeting
Market Research Sales Process Source Targeting
VS
Market Research Sales Process Source Targeting
Source Targeting
Adjust current program to pull
AppAnnie rankings on top grossing
“Free” apps
Contact Segmentation
Contact list should focus on upper management
individuals with power to make
decisions
Sales Process
Emails should emphasize mutual
benefit relationship
Recommendations
Questions?