Richard Aquilone - How ‘1989’ Edged Out ‘Frozen’ as the No. 1 Album of 2014, and Vice Versa

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How ‘1989’ Edged Out ‘Frozen’ as the No. 1 Album of 2014, and Vice Versa Richard Aquilone

Transcript of Richard Aquilone - How ‘1989’ Edged Out ‘Frozen’ as the No. 1 Album of 2014, and Vice Versa

Page 1: Richard Aquilone - How ‘1989’ Edged Out ‘Frozen’ as the No. 1 Album of 2014, and Vice Versa

How ‘1989’ Edged Out ‘Frozen’ as the No. 1 Album of 2014, and Vice Versa

Richard Aquilone

Page 2: Richard Aquilone - How ‘1989’ Edged Out ‘Frozen’ as the No. 1 Album of 2014, and Vice Versa

• What do you think was the most popular album of 2014? The answer depends on who you ask and what number they count.

• If you are a traditionalist, Taylor Swift’s “1989,” which has sold over 3.5 million copies in the US in formats like CDs and downloads, which just beat Disney’s “Frozen” soundtrack, which sold 3.53 million copies.

• But when you include streaming services such as YouTube and Spotify changes the outlook. Under this view, “Frozen” was consumed in 4.47 million “album equivalent units,” a new measurement which was introduced late last year by Billboard and SoundScan. By this method, “1989”, came in at 4.40 million.

• “There is definitely a consumer shift, as the digital consumer seems to be moving away from downloads and toward streaming in massive amounts,” said David Bakula, an analyst at Nielsen.