RICH MEDIA PROPOSAL - baynetfuse.com · Rich Media is an engaging digital advertising format that...
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Igniting Innovation BAYNET FUSE www.baynetfuse.com RICH MEDIA PROPOSAL
Transcript of RICH MEDIA PROPOSAL - baynetfuse.com · Rich Media is an engaging digital advertising format that...
Igniting InnovationBAYNET FUSE
www.baynetfuse.com
RICH MEDIA
PROPOSAL
Rich Media is an engaging digital advertising format that includes video, audio and other digital elements that encourages users to interact with an ad. With rich media, different brands can leverage on existing media traffic to engage with their audience in a new way, using several dynamic formats.
Rich MediaFormats
Expandable
Floor
Video
HPTO
Sticky
Button
360
Cube
Billboard
Introduction
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Thought
Leadership
Top of Mind
Awareness
Unforgettable
Experience
Responsive
Track
Effectiveness
Increase
Views
Increase
Engagement
Enhance
Conversion
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Rich Media advertising unlike every other advertising format is dynamic and can be deployed on any site that accepts third party tags using the different formats.
Rich Media Benefits
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Rich Media allows the following Integration:
Rich Media Integration
And other third Party API depending on the requirement specification.
Audio &
Video
Text &
Banner
Conversion
Form
Social
Media
Gaming Google
Map
Countdown
Timer
Auto
responderNavigating
API etc.
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Expandable Floor
Preview description and URL:
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Airtel Smart Recharge http://bit.ly/Airtel-SR-Game
Premier Cool Floor Ad http://bit.ly/PreCool-F-A
Tecno Camon 11 Pro http://bit.ly/Tecno-C11Pro
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Billboard
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Preview description and URL:
Airtel Smart Recharge 2
Desktop: http://bit.ly/Airtel-SR-Game2
Mobile: http://bit.ly/Airtel-SR-Game-M
Mentos Floor Ad http://bit.ly/Mentos-Ad
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360 Cube
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Preview description and URL:
Mr Chef Floor Ad http://bit.ly/MrChef
APC Floor Ad http://bit.ly/APC-F-Ad
PDP Floor Ad http://bit.ly/PDP-F-Ad
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Sticky Button
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Preview description and URL:
Music Download Campaign: No Link
In order for advertisers to evaluate the performance of their campaign as well as make plans for the future, below are some of the metrics we track through our ad server.
Tracking & Reporting
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Number of Impressions
Number of Clicks
Total Engagement and Interaction
Date and Time of Engagement
Device used by audience (Mobile, Desktopor Tablet.)
Click Through Rate (CTR)
Device and Operating System Used
Audience demographicsetc
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Baynet Fuse
@baynetfuse
Baynet Fuse Ltd
Wing A, Third Floor,
Stanbic IBTC Building, Opp Mobil,
Igbo-Efon, Lekki, Lagos.
+234 816 858 3851
+234 908 221 5849
www.baynetfuse.com
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