Rhetorical Devices
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Transcript of Rhetorical Devices
Rhetorical DevicesSeven Lakes High School
Ethos (p. 72)
Ethical appeals How a speaker or writer produces TRUST and
establishes CREDIBILITY Example:“Our expertise in roofing contracting is evidenced not only by our 100 years in the business and our staff of qualified technicians, but in the decades of satisfied customers who have come to expect nothing but the best.”
› The advertisers try to build up their credibility with their customers by mentioning the experience they have in the field and the technical expertise of their staff.
Pathos (p. 72)
Emotional Appeal Uses language that involves the
senses/imagery Includes connotative language Example: https://www.youtube.com/watch?v=suE
_WJWUEVs
https://www.youtube.com/watch?v=QKi2wjELK6A
Logos (p. 72)
Logical Appeal Cites tradition and/or commonly held beliefs Uses facts and statistics Provides examples or evidence Examples: "The data is perfectly clear: this investment has
consistently turned a profit year-over-year, even in spite of market declines in other areas."
"It’s a matter of common sense that people deserve to be treated equally. The Constitution calls it ‘self-evident.’ Why, then, should I have been denied a seat because of my disability?"
Alliteration
The repetition of a consonant sound at the beginning of words. (p. 8)
Examples: Sally sells seashells by the sea shore. Peter Piper picked a peck of pickled
peppers.
Allusion
A reference to a mythological, literary, or historical person, place, or thing. (p. 7)
Examples: “Don’t act like a Romeo in front of her.” “This place is like a Garden of Eden.”
Anaphora
The repetition of a prominent word as the last and first word of two phrases or clauses (p. 6).
Examples: “My life is my purpose. My life is my goal. My
life is my inspiration.” “O LORD, rebuke me not in thine anger, neither
chasten me in thy hot displeasure.Have mercy upon me, O LORD; for I am weak: O LORD, heal me; for my bones are vexed.My soul is also sore vexed: but thou, O LORD, how long?”
Anachronism
an error of chronology or timeline in a literary piece. In other words, anything that is out of time and out of place is an anachronism.
Example: “Brutus: Peace! Count the clock.
Cassius: The clock has stricken three.”› Julius Caesar
Anecdote
a short and interesting story or an amusing event often proposed to support or demonstrate some point and make readers and listeners laugh.
Example: “You’ll never guess what happened to
me on the way here. . .” https://www.youtube.com/watch?v=kg
gwE_vAdOs
Appositive
Renames or identifies a noun or pronoun (p. 5).
Examples:› The insect, a large cockroach, is crawling
across the kitchen table.› During the dinner conversation,
Clifford, the messiest eater at the table, spewed mashed potatoes like an erupting volcano.
Hyperbole
A deliberate, extravagant, and often outrageous exaggeration (p. 7).
Examples:“I’m so hungry I could eat a horse!”“Your suitcase weighs a ton!”
Rhetorical Fragment
A sentence fragment used deliberately for persuasive purpose or to create a desired effect (p. 7).
Examples: “Because it is the only choice you
have.” “Lights! Camera! Action!”
Parallelism
Refers to a grammatical or structural similarity between sentences or parts of a sentence (p. 6).
Examples: Joseph likes to go running, skiing, and
hiking on the weekends. Lucy only wears purple when it rains.
Colloquial Language
characteristic of or appropriate to ordinary or familiar conversation rather than formal speech or writing; informal.
Examples: go bananas – go insane or be very
angry Wanna – want to Gonna – going to
Antithesis
A rhetorical device in which two ideas are directly opposed (p. 6).
Examples: Speech is silver, but silence is gold. You are easy on the eyes, but hard on
the heart.
Rhetorical shift
A shift used to influence or persuade› Usually done when moving to a different
topic
Asyndeton
The deliberate omission of conjunctions (p. 6).
Examples:Without looking, without making a sound, without talking
(Oedipus at Colonus by Sophecles)“This is the villain among you who deceived you, who cheated you, who meant to betray you completely…….”
(Rhetoric by Aristotle)
Polysyndeton
The repetition of conjuctions in close succession for rhetorical effect (p. 6).
Examples: “Let the whitefolks have their money
and power and segregation and sarcasm and big houses and schools and lawns like carpets, and books, and mostly–mostly–let them have their whiteness.” (Maya Angelou, I Know Why the Caged Bird Sings)
Metonymy
Changed label or substitute name or the name of one thing is applied to another (p. 7).
Examples: Seven Lakes High School played Katy
High School for the championship. The White House declared and new
ruling.