Retail TouchPoint- Lead Generation Via Custom Content

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Retail TouchPoints delivers custom content to drive demand and leads.

Transcript of Retail TouchPoint- Lead Generation Via Custom Content

  • 1. Connecting Buyers & Sellers via
    Content Marketing

2. 80% of ALL BtoB Buyers Find Vendors
Not Vice-Versa.
~ Sirius Decisions, May 2009~
Our digital communication network consists of:

  • Newsletter We communicate to over 17,000 LOB titles on a WEEKLY basis. Our subscriber base is growing at the rate of 20% per year!

3. Website The main hub of all our communication - our site has consistently seen double digit growth in visitors and page views. 4. Targeted Content - Content is king, we provide our readers with timely, relevantcontent on a weekly basis.