SMITA BANGBSC. FT. 5TH SEM

APPLE INCORPORATION

Type Public

Traded as NASDAQ: AAPL

Industry Computer hardware Computer software Consumer electronics Digital distribution

Founded April 1, 1976(incorporated January 3, 1977)

Founder(s)

Steve Jobs Steve Wozniak Ronald Wayne

Headquarters

Apple Campus, 1 Infinite Loop , Cupertino ,California, U.S.

Number of locations

406 retail stores(as of May 2013)

Area served

Worldwide

Revenue  US$ 156.508 billion(2012

Operating income

 US$ 55.241 billion (2012)

Net income  US$ 41.733 billion (2012

Total assets  US$ 176.064 billion (2012)

Total equity  US$ 118.210 billion (2012)

Employees 72,800 (2012)

Subsidiaries FileMaker Inc., Anobit, Brae burn Capital

Website apple.com

Important ProductsMaci Podi Phonei Padi Pad miniApple TVOS Xi lifei workiOS

MAC•MAC BOOK AIR: Consumer ultra-thin, ultra-portable notebook, introduced in 2008.•MAC BOOK PRO: Professional notebook, introduced in 2006.•MAC MINI: Consumer sub-desktop computer and server, introduced in 2005.•I MAC: Consumer all-in one desktop computer, introduced in 1998.•MAC PRO: Workstation desktop computer, introduced in 2006.Apple sells a variety of computer accessories for Macs

I PODApple currently sells four variants of the iPod:•iPod Shuffle: Ultra-portable digital audio player, currently available in a 2 GB model, introduced in 2005.•iPod Nano: Portable media player, currently available in a 16 GB model, introduced in 2005.•iPod Touch: Portable media player than runs iOS, currently available in 32 and 64 GB models, introduced in 2007.iPod Classic: Portable media player, currently available in a 160 GB model, first introduced in 2001.

I PHONEiPhone, a convergence of an Internet-enabledsmartphone and iPod.The original iPhone was released on June 29, 2007 The iPhone features a 3.5-inch (89 mm) touchscreen display, Bluetooth, and Wi-FiOn September 12, 2012, connectivity, and the upgraded Apple A6 chip, among several other improvements.Apple introduced the sixth-generation iPhone , the  iphone 5. It added a 4-inch display.

I PADOn January 27, 2010, Apple introduced their much-anticipated media tablet, the iPad, running a modified version of iOS. It offers multi-touch interaction with multimedia formats including newspapers, magazines, ebooks, textbooks, photos, movies, videos of TV shows, music, word processing documents, spreadsheets, videogames, and most existing iPhone apps. It also includes a mobile version of Safari for web browsing, as well as access to the App Store, iTunes Library, iBookstore, contacts, and notepad. Content is downloadable via Wi-Fi and optional 3Gservice or synced through the user's computer

APPLE TVThe device links up to a user's TV and syncs, either via Wi-Fi or a wired network, with one computer's iTunes library and streams from an additional four. The Apple TV originally incorporated a 40 GB hard drive for storage, includes outputs for HDMI and component video, and plays video at a maximum resolution of 720p. A third generation of the device was introduced at an Apple event on March 7, 2012, with new features such as higher resolution (1080p) and a new user interface.

Main HeadquartersApple Inc.'s world corporate headquarters are located in the middle of Silicon valley, at 1–6 Infinite Loop , Cupertino, California. This Apple campus has six buildings that total 850,000 square feet (79,000 m2) and was built in 1993 by Sobrato Development Cos.

1 INFINITE LOOP

Address1 Infinite Loop Cupertino, California 95014United States of America

APPLE’S DISTRIBUTION STRUCTURE