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    ExhibitionAwards Conference

    AUGUST 27-28, 2012 HOTEL CLARIDGES, SURAJKUND, DELHI

    THINK BIG.

    ACT FAST !

    INDIAN

    2012RESTAURANTAWARDS

    INDIAN

    2012RESTAURANTCONGRESS

    Presents&

    Powered by Indias retail & consumer insights magazine

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    Gaurav MaryaPresident, Franchise India

    Celebrating thespirit of Indian FoodService Industry

    FoodSpecialist

    GroceryOperators

    Shopping CenterDevelopers

    Supply Chain &Logistics

    PackagingCompanies

    CutleryManufacturers

    Raw MaterialSuppliers

    Retailers &Distributors

    InformationTechnology

    Financiers &Distributors

    The Indian eating out industry is

    slated to grow at appox .20 % pa. The

    restaurant market in India is clearly

    calling for an exponential expansion,

    requiring companies to open more

    restaurants, faster and in optimallocations. Majority of the beneficiaries

    will be the stand alone restaurant

    operators expanding in an organized

    format. The Indian Restaurant

    Congress in its second edition will

    focus on Thinking Big. Acting Fast

    designed to give restaurant fraternity

    the tools they need to take advantage

    of the many opportunities which existtoday within the shortest timeframe.

    What a difference an year can make. In my professional capacity and interaction withmany Food service operators, I have seen the restaurant industry shifting its focus

    from Should I grow to How should I grow ?The sizzle in the industry fumes

    expansion and with most economic indicia looking favourable, now is the time for

    astute restaurant operators to plan the next phase in their companys growth.

    With an attendance from over 300 key food service operators, both from India &

    overseas in 2011, the Indian Restaurant Congress has created a benchmark for the

    restaurant fraternity for covering every tier of the food service sector, bringing

    together what really matters in strategic and operative terms and showcasing the

    best of radical evolutions that eventually builds up robust future by combining the

    macro with micro, encapsulating consumption trends and market potentials with

    success factors. The Indian Restaurant Congress is being regarded as the mostcredible B2B food service forum in Asia, and with the industrys support we aim to

    make this forum even bigger as we create world class prospects for all the

    stakeholders in the Food Service Ecosystem, bringing to the forefront the bigger

    questions which deals with building capabilities while retaining the local aspect of

    business.

    This years conference focuses on Thinking Big. Acting Fast . We have designed the

    content to give restaurant fraternity the tools they need to take advantage of from

    the many opportunities which exist within the shortest timeframe. In keeping with

    this theme, several of those restaurant operators who have managed significant

    growth will share their views and strategies on how they have managed to capture

    new customers, increase market share, and improve unit sales. Several approacheswill be discussed at the forum, including the use of strategic business growth

    programmes, creating appeal to basic family values, engendering a general sense of

    fun and excitement, harnessing the power of social media, and demonstrating how

    socially sustainable growth and being environmentally ideal can make you a

    leader. There are many options, and it is critical that operators find the alternative that

    resonates with their company and their customers.

    Industry experts including Chefs, Restaurant Operators, International F&B Experts,

    Corporate Leaders and Leading Suppliers will provide guidance on what the year

    ahead will hold from the perspectives of macroeconomic, restaurant-specific, and

    consumer trends. We have an outstanding Conference Chair to lead us this year, Mr

    Niren Chaudhary, MD of Yum Restaurants India, who has truly given a remarkabledirection to this industry.

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    Niren ChaudharyPresident, Yum! Restaurants India Pvt. Ltd.

    Delighting customerand attaining scale

    Niren Chaudhary is the President at Yum! Restaurants,

    India, a subsidiary of Yum! Restaurants which owns the

    brands Pizza Hut, KFC, A&W, Long John Silver and Taco

    Bell worldwide.

    Niren completed his graduation from St. StephensCollege, University of Delhi and did his MBA from Faculty

    of Management Studies. Prior to joining Yum! Brands,

    Niren worked with Tata Administrative Service from 1986

    to 1994. He was also the General Manager of KFC

    Netherlands & Germany and been the Operations

    Director at Pizza Hut, KFC India.

    Under Niren's supervision each of the brands has seen

    tremendous growth. KFC is the fastest growing QSR

    (quick service restaurant) chain in India and has been

    voted as one of Top 5 Most Trusted Food Service Brands

    2010 and Most Admired Food Service Retailer 2010.Pizza Hut has been voted Most Trusted Food Service

    Brand in India for sixth year and is the only restaurant

    company to be placed in Top 20 Service Brands list ( The

    Economic Times' annual survey). Niren was also

    instrumental in bringing the Mexican-inspired QSR

    brand, Taco Bell, to India.

    This is a unique moment in time to be in India a moment that offers each one of us the

    opportunity to create something extraordinary the only thing that can stand in our way

    is if we do not dream enough and don't aim high enough.

    Despite the recent headwinds I remain a firm believer in the India story : we will be the

    largest consumer market with the youngest and biggest workforce in the world over the

    next few years . Within this macro context is the untapped potential of the eating out

    market with only less than 2% of the 90 billion dollar market organized.

    This market potential is attracting many brands , many entrepreneurs and those that have

    the strongest consumer value proposition will eventually win : those who will execute

    against their dream , their customer value proposition with speed will eventually

    dominate.

    Thus the theme of this years Congress is THINK BIG and ACT FAST

    THINK BIG because we need to dream audacious dreams

    ACT FAST because it is eventually the execution of these dreams with speed that will

    create superior economic models

    Doing this is not easy , we know that : there are infrastructural challenges , the need to

    understand the regulatory framework , underdeveloped supply chain , shortage of skilled

    manpower , inflationary pressures , food and health safety concerns etc but we need to

    embrace these with a par ticipative solution orientated mindset. We have to collectively

    see what is it that we can do to manage these issues.Hence the Indian Restaurant

    Congress.

    I was part of the Congress in its first edition in 2011 which articulated a common vision

    and future , and now the second chapter of the restaurant congress gives us the

    opportunity to build innovative solutions in the context of the challenges outlined above.

    It gives me great pleasure to chair this conference that will discuss the art of serving,

    science of business management, and humility for learning from each other's

    experiences.I invite you to become more personally involved with the Indian Re staurant

    Congress, which can continue to maintain its relevance to the industry only with thesupport and commitment of dedicated industry par ticipants.

    I Look forward to seeing you at the show.

    Conference Chairpersonat India Restaurant Congress 2012

    THINK BIG because we need to dream audacious

    dreams. ACT FAST because it is eventually the

    execution of these dreams with speed that will

    create superior economic models

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    A show expoundingthe success of therestaurant and food

    service industry

    500+Food ServiceProfessionals

    200+RestaurantBrands

    Highlights-Indian Restaurant Congressand Awards 2011

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    70+IndustryExperts

    1000+AwardNominations

    One Mega Show!The biggest show on Restaurantbusiness gets bigger and better!

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    Food Service

    Vision 2012

    Diverse culinary habits, wide range of cuisines and the numerous cooking

    techniques are some of the main attributes of food service industry in

    India. These attributes make eating out paramount. With the high

    standard of living and the change in the lifestyle of the people, more and

    more consumers are approving various restaurants. Indians are now

    willing to taste various types of gastronomical delights. Further, with

    growing disposable income and changing dietary habits, the demand for

    fast foods and organized food chains is rising in India. International

    brands have enhanced their presence and existing domestic players are

    also growing. New start ups are seeding every day in the Indian food

    service market.

    The sector has witnessed double digit growth across formats in the

    organized sector, key being quick service restaurant which are driven by

    International chains, casual & fine dining which are driven by Indian and

    private equity majors. The current market is dominated by unorganised

    players which consist of 70 per cent of the total market. However, theorganised market is in fact expected to grow faster (20 to 25 per cent per

    annum) than the overall restaurant industry. And given the faster growth

    of the organised segment, its share of the pie is expected to increase to 45

    per cent by 2015.

    A step towards changing gastronomy

    Indian restaurant industry

    2012

    Rs 75,000Crore

    Rs 1,37,000Crore

    2015

    of average Indian spend on food services

    11% incomepeople eat out once or more than once a week64%

    36% youtheat out with friends & peers group

    Rs100-500 per person when they eat out60% people spend an average of

    48%working people eat out once a day

    THE FOOD SERVICE VISION - Restaurant Industry 2012 and Beyond

    Economic forecast for the restaurant industry Opportunities for increasing consumption: A fresh take on strengthening food safety

    quality a policy thrust

    Movements, trends and new leadership in Food Service Business

    Need for better food processing infrastructure in India

    The food inflation challenge: Fixing the volatile commodity prices affecting on ROI performance

    THE NEW AGE LEADERSHIP REALITIESVantage Points of Inspiration

    Leadership has taken on many more forms and continues to evolve as the dynamicsof people and communication evolve. The reality today is that the business ownerneeds to be crisis-prepared 24X7. It is not a matter of 'if' you, as a leader, will deal withcrisis; it is a matter of 'when'. A Thought Leadership Session will allow food operatorsand entrepreneurs to conquer the emotional paralysis that robs vision and

    momentum, turning obstacles into incredible opportunities and harnessing thepower of change.

    Session Highlights

    Session Highlights

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    Quick Service

    Restaurant

    The move to casual sit-

    down dining at reasonable

    prices spans all age groups

    and can be attributed in

    part to a general lifestyle

    trend towards casual

    products and services. In

    the past couple of years,

    more and more old age

    consumers are now curious

    to experience what the

    younger generation favours.

    Casual dine is an ever

    changing marketplace,

    therefore, restaurants

    periodically need to update

    their concepts to compete

    successfully. A fresh concept

    adds to the energy level of

    both the joint and the

    consumer. Moreover, with

    internationalisation oftastes in this space,

    entrepreneurs are fast

    experimenting with new

    products and concepts in

    this space.QSR, format took off in India

    about 15 years ago with the

    arrival of multinational

    players such as McDonald's,

    KFC, Domino's Pizza and

    Pizza Hut. QSR's business

    format helps entrepreneursto create repeat usage and

    leverage on India's growing

    numbers that are eager to

    experiment with their

    dining choices. A large

    burger chain in India has the

    highest footfall amongst all

    countries, but the lowest

    average bill. Maximum

    footfall is due to increasing

    traffic at airports, railway

    stations, malls, multiplexes

    and supermarkets. The key

    to success for a QSR brand is

    to build volumes and

    promote itself by promising

    healthy food and fast

    service at low prices.

    Rs 7,500 croreQSR market size

    27-30%annual growth rate of the QSR format

    Challengesin reducing service time and

    making assembly line efficient.

    tier-2 & tier-3cities supporting QSR

    Gastronomic revolution in

    Global Interest in Indian Restaurants

    16-22 years age group

    eating out at QSR

    33%Eat at a

    QSR 8 times

    a month

    Casual DineGlobal Interest in Indian Restaurants

    Rs 5,500 crorecasual dining market

    Casual dining face

    competitionfrom fine dine and fast-casual

    annual growth rate of casual dining market

    20-25%

    Wide variety of food and beverages widen

    market scope

    CHAIN RESTAURANT STRATEGIC PLANNING:

    Regional Vs. National Business Growth Plan Menu Engineering & Design Planning

    Concept standardisation and establishing successful partnerships with vendors

    Understanding unit expansion, operating margins, outsourcing and return on capital

    How to decide whether to open, relocate, remodel or simply close the store

    Pricing strategies how fixed and variable model works

    Session Highlights

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    The per capita

    consumption of branded

    ice cream is significantly

    low. The scope for market

    growth lies in increasing

    either consumption levels

    or market penetration, or

    both. National players arefocusing on increasing per

    capita consumption or

    penetration to grow the

    market. Franchising of ice-

    cream parlours is the key of

    growing business in India.

    Also another segment of

    expansion is in the

    naturally flavoured ice

    cream, i.e., without any

    artificial or synthetic flavour

    has been introduced for thepremium segment. Also,

    there can be seen many

    international ice cream

    brands foraying into Indian

    markets via the metros and

    tier-1 cities.

    Ice-cream

    Parlours

    The kiosk system is a

    hugely successful

    takeaway concept. In

    today's fast paced lives,

    kiosks are a unique food

    retailing concept launched

    to provide fast, hygienic,

    convenient-to-eat and

    affordable food and

    beverages. Kiosks havemanaged to attract huge

    footfalls at sales points.

    Even big chains are now

    customising their outlets

    to smaller models like

    express and stand-ins.

    Kiosks are now becoming

    a trend and a right format

    for corporate houses,

    hospitals and malls, where

    the footfall is high and

    people generally prefer atakeaway concept. It is

    emerging as a good

    business prospect as the

    cost involved is

    comparatively low. This

    business model works in

    large metropolitan cities

    as well as tier-2/ tier-3

    cities, and is viable both in

    short-term and long-term.

    Focus on Increasing Per Capita Consumption

    20%of the total ice cream marketheld by Ice cream parlour

    70%market governed by vanilla,strawberry and chocolate flavours

    300mlper capita consumption standsas very low for India

    15%estimated penetration only

    KiosksKiosks proving to be a Viable Business Model

    Rs 800 croreFood Kiosks business, at the growth rate of

    35%annual growth rate makes it highest

    growing food business

    is a major attraction of these kiosks

    Home delivery Low investment-high returnsbusiness model

    EastIndia

    SouthIndia

    40 %

    WestIndia

    30% NorthIndia

    10%

    20%

    COLLABORATING FOR GROWTHEnabling and Motivating Franchise Growth

    Business opportunities in restaurant franchising

    Multiple Unit, Multiple Concepts: How the modern day franchisee profile is changing

    Building the franchisor-franchisee relation on communication and sound strategy

    Drawing the line-control concerns: finance, IP and property

    Session Highlights

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    Bakery &

    Confectionary

    Despite coffee

    consumption stagnating,

    coffee houses are finding it

    lucrative to add value

    activities book clubs, film

    clubs, social activities,

    merchandise, and food as

    the main plug. Before the

    advent of night-time work

    enterprises, a coffee house'scustomer was limited to

    individuals who worked

    daytime hours. Now, in

    addition, we have an entire

    group of professionals who

    work a night-time shift.

    Consumption of tea at

    modern tea bars is

    negligible in India

    compared to the tea that is

    consumed at roadside stalls,

    and the market size is huge.Tea bars are not opening up

    in the numbers that they

    should because of a dearth

    of entrepreneurs and the

    skills required.Bakery and confectionary is

    part of the huge

    unorganised eating out

    segment in India. This

    segment is largely

    dominated by local players,

    who enjoy popularity and

    preference in a particularlocality/ city. Even few

    high-end bakery or sweet

    shops haven't been able to

    spread their prominence

    across the nation. But the

    sector is looking bright

    again; reason being

    availability of low cost

    technology and skilled

    manpower makes the

    space attractive for

    entrepreneurs.International confectionary

    products are particularly

    dominant in the organised

    market space. The price of

    both sugar and cocoa

    beans is on the rise, which

    is likely to increase the

    prices of the products.

    Bakery Industry is Attractive for Entrepreneurs

    Rs 3,200 crorebakery and confectionary market

    10%annual growth rate of bakery industry

    in product category

    innovationHealth consciousness is catching up, leading to0-14

    years age group is primary targetsegme

    Coffee & Tea Joints

    coffee parlours' market size

    Rs 650 crore 15%annual growth rate for coffee and tea parlours

    of tea consumed in India ismilk-based

    98%

    Need for Successful Tea & Coffee Bars

    Major brand strategy is to target college students inthe age range of

    16-20to 'catch them young' and induce 'lifetime loyalty'

    CONSUMPTION ANALYSIS - Connecting Consumers with Profitability Understanding the eating out trends

    Need to profile consumers needs

    Families Matter! Why This Valuable Segment Warrants more loyalty building spend

    Feeding the young mind (something around it since 50%+ population is below 25 yrs)

    What make these consumers to come back?

    Session Highlights

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    The fine dine segment of

    restaurants are building

    solid back-end teams

    focusing on high-quality,

    fresh, organic ingredients

    and new techniques. And

    while diners are price

    conscious, they are willingto spend on quality. So, the

    only winning formula is to

    have a food-centric

    restaurant. Techniques such

    as sous-vide and molecular

    gastronomy has begun to

    tend in kitchens of popular

    high-end restaurants. Be it

    complex and dynamic

    ethnic cuisine, varying

    climates or cooking

    traditions and practices ofregional cuisines or

    national cuisines has made

    the fine dining industry

    ever-growing and

    everlasting.

    Fine Dine

    The DNA of Indian drinking

    is changing rapidly. From a

    social taboo, it is now

    becoming a way of life in

    cities across the country.

    Young revelers, call-centre

    employees and highly paid

    media executives splurge

    four-figure sums on

    weekends, making runningpubs a very profitable

    business. Value-for-money

    plays a more important role

    while drinking at a pub, bar

    or restaurant, than while at

    home, which is a result of

    the significant premium

    that is charged in most on-

    trade channels. Increasing

    disposable income, peer

    pressure or the lack of

    alternate entertainmenthas increased the pubbing

    culture in India.

    Global Interest in Indian Restaurants

    Rs 3,200 croreFine Dine market in India

    18-20%growth rate of Fine Dine restaurants

    in India

    global interestForeign Chefs seeking heightened

    fragmented &nascent

    Fine dining restaurant industry is highly

    Pubs & BarsDrinking no Longer a Taboo

    Bars and pubs market in India

    Rs 1,000 crore 15%annual growth rate-higher than ever

    Pub bills account for alcoholbeing consumed

    80% Beer is most favoured at pubs and bars, whilespirits/ liquoris most favoured while partying at home.

    EAT OR BE EATEN:

    Best Practices In Food Service Operations For Ramping Up Sales The lifespan of a Menu: A business case for Menu R&D

    Additional revenues in Catering & Home Delivery

    Cost audit and control in food service operations

    A better supply chain management

    Growth vs. Operational Improvement deals

    Session Highlights

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    Home Delivery

    Home delivery, is a concept

    that has grown leaps and

    bounds over the year, and

    largely accepted due to

    increasing urban lifestyle of

    habitually eating outside.

    Most of the segment

    players of the restaurantindustry provide Home

    delivery service; precisely

    this concept is popular in

    the fast food sector. For a

    successful home delivery

    service, it is important to

    maintain the time, quality

    and presentation.

    Currently, major fast food

    players in the country have

    their revenue generated

    majorly through homedelivery service.

    Reaching the customers doorsteps

    Increasein working class families duringthe last decade has seen thebeginning of the home deliverysegment

    Onlineorderingsystem and interactive voiceresponse (IVR) facility nowstand to modernise ordersplacement, tracking andpromotion

    Institutional catering is fast

    turning into the next big

    thing in Indian hospitality

    with hotel chains and

    multinational companies

    venturing or increasing

    their stake in the segment.

    Presently, smaller vendors

    have been ruling the roost,

    but institutional catering isfast turning into the next

    big thing in the Indian BPO

    industry, with players like

    Sodexo entering the

    market and multinational

    companies venturing or

    increasing their stake in

    the segment. It is a great

    challenge to get the skilled

    manpower for Institutional

    & Industrial Catering

    Services and further tomaintain the same to meet

    the quality parameter and

    become cost effective to

    face the competition. With

    the growth of IT, ITES and

    BPO companies, the

    institutional catering

    segment would grow

    along with it.

    Institutional CateringHuge Growth Potential in this Segment

    institutional catering market at nascent stage

    Rs 150 crore

    30%for institutional catering industry

    constitutes of BPO and 24X7 working MNCs

    70%

    use catering services

    15%

    of total market share

    annual growth rate of call centre employees

    Home Delivery market distribution in India

    30% Pizzadelivery

    others 70%

    ADDITIONAL REVENUE STREAMS - Where is the Real Opportunity?

    Eating in moving up the ladder very fast Institutional catering services: meeting its demands in India

    Quick service process design

    Consistency, Value and Availability

    Menu engineering for healthy and fresh eating trends

    Session Highlights

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    The restaurant sector is highly employee intensive

    industry. The major challenge of this sector is

    shortage of skilled employees along with the

    challenge of attrition rate. Skilled chefs and

    managers are in great demand. Managers require

    huge range of competencies such as: people

    management, viable skills, business insights,

    analytic skills, succession planning, and resource

    development in order to get success in this sector.

    There is need to deploy training modules

    specialising in softskills that inculcate good publicrelation and interpersonal skills.

    BLUEPRINT FOR BUILDING A TALENT POOL

    Developing Work Ethics in Restaurant Workplace

    Latest ways to recruit and retain today's workforce

    The role of staff to make the customers restaurant fans

    Strategies to build a culture of dedicated services

    Developing work culture: Fighting low productivity,declining confidence and coping with laid back employees

    Training for skill development a nationwide concern

    Mapping skill development and

    training needs

    HumanResource

    Session Highlights

    Food ProcessingFood production and service excellence

    India is the world's 2nd largest producer of food

    next to China. But the food processing system in

    India is plagued by low price-elasticity forprocessed food products propelled by lack of

    proper cold storage. There is a need to build

    systems that will integrate the farm produce to

    modern retail and wholesale consumption line.

    Encouraging multinational food chain brands to

    operate in India and source their requirements

    from local suppliers and farmers, will surely

    encourage and integrate the food processing and

    eating out industry.

    In India, having an effective supply chain is more

    challenging because of different constituents like

    poor infrastructure, legislation issues, VAT, labourproblems which are a major hindrance. Logistics in

    the restaurant and food supplies segment is an

    important cost determinant and is thus becoming an

    attractive investment opportunity. Usually big brands

    outsource their supply chain and logistics operations

    to national supply chain solution providers. The whole

    idea behind a good supply chain is to reduce cost,

    improve efficiency and develop scale.

    Supply Chain& LogisticsAn Important Cost Determinant

    THE FUTURE OF FOOD SERVICE TECHNOLOGY

    A CIO Panel

    This practical discussion will explore the role that IT can play for restaurant organisation to support

    and provide integrated brand experience Streamlining the Front of House including table management, reservations, mobile

    applications, hostess solutions, up-selling strategies and more

    Back of House Smarts: Strategies that operators can leverage to save time, boost efficiency andadd capital back to the bottom line including labour management, inventory, accounting, cloud-

    based applications and more.

    Session Highlights

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    LocationGeo-demographics of restaurant industry

    A majority of people eat out when they feel like eating at

    a restaurant or food court, or when they are on the

    move. This brings out a burgeoning trend in the favourof food on the go as well as a strong need to create

    eating destinations. Also, there is a growing prominence

    of kiosks bringing to forefront the importance of setting

    up a branded food chain on transit location-that

    combine elements of space, time and understands price

    sensitivity of the Indian customer

    REACHING OUT TO THE CONSUMER

    Marketing it Right

    The strategy for location-based eating preference in

    case of QSR and casual dining

    Making print work, Maximise Your Media Mix

    Social Media: The Fundamental Shift into the Future

    Deals and discount sites: A channel to enhance

    customer base

    MONEY FOR GROWTHHow to Access Capital

    How private equity firm promotes operational

    improvement and synergies

    How PE Firms are leading M&A deals in RestaurantIndustry

    Financing opportunities in Govt guaranteed loans

    Entering the Global Arena

    Issues involving global expansion Is your brand ready to go global?

    Identifying the global marketplace: Where & When

    Collaboration for global outreach

    The restaurant and eating out industry still largely

    holds its hope on the word of mouth syndrome, with

    almost 48 per cent still choosing their eatery

    destinations based on reviews they hear from peers.

    With social media influence growing like wild fire-

    there are an equal number of people who will visit a

    place by viewing traditional media advertisement as

    well as social media messaging (Facebook, twitter,etc)

    with the later catching up much faster than

    anticipated. Another winning formal is advent of

    deals and discount- which if played to the right tune

    can guarantee a full restaurant during a lean season.

    MarketingMaking your restaurant 'the place to be' Growth incentives for investors

    Working with margins and generating a high return

    on investment in this space is a function of several

    aspects, including the ability to scale and expand

    operations, aggressive sourcing and procurement

    practices, ability to run robust supply chain systems,

    maintaining sharp pricing for anchor and new menuofferings. Chains that offer competitive pricing and

    good quality products are poised to expand pan-India

    and are attractive investment targets for master

    franchisees overseas, equity investment, as well as,

    while planning an IPO.

    Growth Drivers

    Session Highlights

    THE LOCATION A-Z OF RESTAURANTDEVELOPMENT

    Geo-demographics of being close to consumer

    Is rent eating into profit? The measures

    Why food courts are under-performing and how developers-operators- collaborations can fix it

    Travel related business models in F&B space: Opportunitiesand options

    Exploring benefits and problems that surround such transitlocations (places like airports, metro stations, bus-stands and

    railway stations) and debate if the transit spots are the trueprofit pockets

    Session Highlights

    Session Highlights

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    KEY TAKEAWAYS Get updated on latest consumer and business trends

    Learn best practices for vendor selection process

    Identifying the growth drivers and international business

    opportunity in restaurant sector

    Understanding the scope of technology deployment in a

    conventional restaurant design

    Network with HNIs, PE/ VC and funding bodies

    Collaborate with restaurant franchisors and franchisees

    Interact with policy makers and government body liaisons

    Appraise business tie-ups and foreign collaboration

    Experience the latest trends in menu innovations, food safety,

    research and sustainability ideas

    The show will be very useful for the Restaurant fraternity and its suppliers ; including:

    WHO SHOULD ATTEND?

    Call 09312687253Mail at [email protected]

    TO ATTEND THE CONFERENCE

    CallMail at [email protected]

    08595350505

    FoodSpecialist

    GroceryOperators

    Shopping CenterDevelopers

    Supply Chain &Logistics

    PackagingCompanies

    CutleryManufacturers

    Raw MaterialSuppliers

    Retailers &

    Distributors

    InformationTechnology

    Financiers &

    Distributors

    Restaurant

    owners and

    operators

    High Net worth

    Investors having

    Master Franchisee

    or thinking of

    acquiring one

    Restaurant

    companies

    both franchised

    and non-

    franchised

    Food service

    distributors and

    wholesalers

    Independent

    restaurant

    groups

    Restaurant

    industry

    product/ service

    providers

    Chefs, menu

    R&D experts

    Food

    Processors and

    packers

    Food

    manufacturers

    and Ingredient

    and raw material,

    private label

    suppliers

    Consultants and

    brokers in F&B

    industry

    PE, VC investors

    and bankers

    Supply chain

    and logistic

    providers

    Real estate/Shopping centre

    developers &

    mall operators

    Retail design

    and shop fit

    firms

    Governmentbodies, Trade

    associations and

    trade press

    Legal, taxation

    and financial

    experts

    Call 08595350504Mail at [email protected]

    INDIAN

    2012RESTAURANTCONGRESS

    Presents

    &

    AUGUST 27-28, 2012

    HOTEL CLARIDGES, SURAJKUND, DELHI

    Powered by Indias retail & consumer insights magazine

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    Session 1 Session 8

    Session 9Session 2:

    Session 10

    Session 3

    Session 4Session 11

    Session 5

    Session 12

    Session 6Session 13

    Session 7Session 14

    THE FOOD SERVICE VISION: RESTAURANT INDUSTRY 2012 AND BEYOND CHAIN RESTAURANT STRATEGIC PLANNING: REGIONAL VS. NATIONAL BUSINESS GROWTH PLAN Economic forecast for the restaurant industry Menu Engineering & Design Planning

    Opportunities for increasing consumption: A fresh take on strengthening food safety quality a Concept standardisation and establishing successful partnerships with vendorspolicy thrust Understanding unit expansion, operating margins, outsourcing and return on capital

    Movements, trends and new leadership in Food Service Business How to decide whether to open, relocate, remodel or simply close the store Need for better food processing infrastructure in India Pricing strategies how fixed and variable model works The food inflation challenge: Fixing the volatile commodity prices affecting on ROI performance

    INTERNATIONALISE: LOOKING BEYOND BORDERS: ENTERING THE GLOBAL ARENACONSUMPTION ANALYSIS : CONNECTING CONSUMERS WITH PROFITABILITY Issues involving global expansion

    Understanding the eating out trends Is your brand ready to go global? Need to profile consumers needs Identifying the global marketplace: Where & When

    Institutional catering services: meeting its demands in India Collaboration for global outreach

    Families Matter! Why This Valuable Segment Warrants more loyalty building spend Feeding the young mind (something around it since 50%+ population is below 25 yrs)

    What make these consumers to come back? THE LOCATION A-Z OF RESTAURANT DEVELOPMENT: GEO-DEMOGRAPHICS OF BEING CLOSETO CONSUMER

    Is rent eating into profit? The measures

    MONEY FOR GROWTH: HOW TO ACCESS CAPITAL Why food courts are under-performing and how developers-operators- collaborations can fix it

    How private equity f irm promotes operational improvement and synergies Travel related business models in F&B space: Opportunities and options

    How PE Firms are leading M&A deals in Restaurant Industry Exploring benefits and problems that surround such transit locations (places like airports, metrostations, bus-stands and railway stations) and debate if the transit spots are the true profit Financing opportunities in Govt guaranteed loanspockets

    EAT OR BE EATEN: BEST PRACTICES IN FOOD SERVICE OPERATIONS FOR RAMPING UP SALESTHE FUTURE OF FOODSERVICE TECHNOLOGY: A CIO PANEL The lifespan of a Menu: A business case for Menu R&D

    This practical discussion will explore the role that IT can play for restaurant organisation to support Additional revenues in Catering & Home Delivery and provide integrated brand experience Cost audit and control in food service operations

    Streamlining the Front of House including table management, reservations, mobile applications, A better supply chain managementhostess solutions, up-selling strategies and more Growth vs. Operational Improvement deals

    Back of House Smarts: Strategies that operators can leverage to save time, boost efficiency andadd capital back to the bottom line including labour management, inventory, accounting,

    cloud-based applications and more.QUICK SERVICE vs. FAST CASUAL: WHERE IS THE REAL OPPORTUNITY?

    Organised QSR moving up the ladder faster than casual dining

    Quick service process design and restaurant evolutionREACHING OUT TO THE CONSUMER: MARKETING IT RIGHT

    Consistency, Value and Availability hallmarks of the QSR chain The strategy for location-based eating preference in case of QSR and casual dining

    Menu engineering for healthy and fresh eating trends: role of limited-time offers Making print work, Maximise Your Media Mix

    Issues affecting menus, pricing and operations Social Media: The Fundamental Shift into the Future

    Global players ruling QSRs: Learning from them (something around it) Deals and discount sites: A channel to enhance customer base

    COLLABORATING FOR GROWTH: ENABLING AND MOTIVATING FRANCHISE GROWTHBUILDING SOCIALLY SUSTAINABLE BRANDS: INNOVATIONS IN RECYCLING

    Business opportunities in restaurant franchising Clearing the recycling hurdles that restaurateurs often face in managing their food waste

    Multiple Unit, Multiple Concepts: How the modern day franchisee profile is changingstreams

    Building the franchisor-franchisee relation on communication and sound strategy How the entire value chain can collaborate and champion industry-tested and economically

    Drawing the line-control concerns: finance, IP and propertyadvantageous efforts to recycle

    BLUEPRINT FOR BUILDING A TALENT POOL: DEVELOPING WORK ETHICS IN RESTAURANTTHE NEW AGE LEADERSHIP REALITIES: VANTAGE POINTS OF INSPIRATION

    WORKPLACE

    Latest ways to recruit and retain today's workforceLeadership has taken on many more forms and continues to evolve as the dynamics of people

    The role of staff to make the customers restaurant fans and communication evolve. The reality today is that the business owner needs to be crisis- Strategies to build a culture of dedicated services

    prepared 24X7. It is not a matter of 'if' you, as a leader, will deal with crisis; it is a matter of 'when'. Developing work culture: Fighting low productivity, declining confidence and coping with laid A Thought Leadership Session will allow food operators and entrepreneurs to conquer theback employees emotional paralysis that robs vision and momentum, turning obstacles into incredible

    Training for skill development a nationwide concern opportunities and harnessing the power of change.

    AGENDA AT A GLANCE

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    Call 09555555433, 09310055559Mail at [email protected]

    TO NOMINATE YOURSELFFOR AWARDS

    INDIAN

    2012RESTAURANTAWARDS

    Presents

    & The Indian Restaurant Awards premium focus is to create

    recognition for various industry experts who are part of

    this affluent industry. The awards will create a platform for

    the Indian players to showcase their expertise and gain

    prominence in the international markets by

    acknowledging outstanding creativity, customer service

    and top quality dining that is on offer throughout India.

    The winners whether they are the restaurants,

    restaurateurs or chefs they all are setting the standards for

    others in the industry to emulate.

    BENEFITS OF THE AWARDSSuch recognition helps create awareness, and builds cross industry association across various

    sectors covering finance, design and aesthetics, service aspects, cuisine development and

    marketing through brand building. The nominees and winners will g et extensive publicity

    through various online and offline mediums. The winners will be awarded a trophy supported

    by a certificate.

    NOMINATION ANDEVALUATION Each applicant would be required to fill in a Self-Nomination form and send it to us by

    13th August, 2012.

    Only companies, firms or businesses registered and based in India can apply.

    Any organisation/ individual from education/ allied sector can apply. Each applicant can

    apply for one or multiple categories, except the ones which states 'Jury Nomination'. Self- Nomination forms should be sent along with the prescribed fee to Franchise India. The

    nominees in each category will be presented to the final jur y for determination of winners.

    Evaluation would be done in two phases. In select cases, online polling would also be

    conducted to support the jury's decision. Jury decision is binding on all applicants.

    Information received will be treated confidential and not used for any purpose except for

    determining the winners of the awards.

    Incomplete questionnaire in any manner will disqualify a participant from participating in

    the awards.

    Right to permit participation is reserved with Awards management.

    AUGUST 27, 2012

    HOTEL CLARIDGES, SURAJKUND, DELHI

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    Best Restaurant of the Year 2012 Most Creative Concept Restaurant of the Year 2012Restaurant that has the best service, ambiance, food and dcor. Restaurant based on a unique conce pt or theme.

    Best Highway Restaurant of the Year 2012Best Indian Cuisine Restaurant of the Year 2012Best highway eatery, which has created a brand and prominence for itself.Restaurant that serves the best Indian cuisine having ethnic ambiance, and service.

    Best Foreign Cuisine Restaurant of the Year 2012Best Quick Service Restaurant of the Year 2012Restaurant serving authentic international cuisine with similar service andQSR that serves quick and quality consistent food all along.ambiance.

    Best Fine Dining Restaurant of the Year 2012Best Food Court of the Year 2012This goes for a restaurant within a five-star hotel.Food court that has multiple options.

    Best Restaurant for Customer ServiceChef of the Year 2012in the Year 2012Chef of Indian origin who ha s earned prominence in F&B industry.Restaurant that offers the best people experience through its outstanding service.

    Life Time Restaurateur AwardBest Restro-Pub of the Year 2012Serial restaurateur, who has been in the industry long enough and owns manyRestaurant that stands out as a hot spot for the young with a pub.famous restaurants.

    Best Sustainable/ Environmental Restaurant Best Celebrity Restaurant of the Year 2012of the Year 2012

    A celebrity who owns considerable stake in a restaurant that has grown popularRestaurant that works on an environmentally sustainable concept and incorporates

    with his/ her association with it.environmental sensitivity in its infrastructure, menu and services pattern.

    Best kitchen Equipment Supplier of the Year 2012Suppliers for kitchen equipments and food processing units.

    Restaurant with Best Designed Interiorsof the Year 2012

    Best Indian Beverage Supplier of the Year 2012Most aesthetically designed restaurant.

    Highest selling Indian beverage manufacturer and supplier to Indian restaurants.

    Best Debutant restaurant of the Year 2012Best Indian Restaurant Consultant of the Year 2012

    A stand alone restaurant started in the year 2011, and has gained quick prominence.Restaurant consultant who has set maximum number successfully runningrestaurants.

    Best Caf Chain of the Year 2012Most popular cafe with multiple standardised outlets.

    Best Hotel Management Institute of the Year 2012Institute that churns out the best chefs and managers creating a support system for

    Best Menu R&D and Innovation of the Year 2012 the F&B industry in India.For the most innovative menu that showcases chef's specialty.

    King of Good Times Award 2012Best Restaurants Chain of the Year 2012 For prominent personality in the F&B supplier industry.Best managed restaurant chain, with multiple restaurants all over India.

    AWARDS CATEGORY

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    3x2

    Main ShowArea

    Entrance

    4x2

    2x2

    2x2

    3x2

    MainEntrance

    Entrance

    FLOOR PLAN

    3x2

    Brand Zone

    Supplier Zone

    Call 08595350506

    Mail at [email protected]

    TO EXHIBIT

    EXHIBITING BENEFITS? Showcase your products to restaurant owners

    Seek franchise partners and expand restaurant chain

    Pitch and network with PE, VC and government funding bodies

    Generate new sales leads and network with prospective clients

    Expand your business network and raise your profile in the

    industry and add more business association

    Leverage your restaurant brand identity internationally

    Attract potential investors and strategic partners

    Meet and establish relationships with potential buyers from

    around the world

    WHO SHOULD EXHIBIT?

    New Restaurant franchisors

    International brands looking for tie-ups in India

    Existing food service brands looking for franchise partners

    Technology and service providers

    Kitchen equipment suppliers

    Logistics and warehouse firms

    Food processing companies

    Architecture and design firms

    Security/ hygiene management services

    Crockery suppliers

    Legal, PE, funding and audit firms

    Food court developers and builders

    INDIAN

    2012RESTAURANTEXHIBITION

    Presents

    &

    Call 09323968158Mail at [email protected]

    TO SPONSOR

    AUGUST 27-28, 2012

    HOTEL CLARIDGES, SURAJKUND, DELHI

    Powered by Indias retail & consumer insights magazine

    Showcase you Brand to focused potential franchise investors looking to start a F&B

    Business across all levels of investments

    Meet with Multi-Unit and Multi-Brand Franchisees in F&B space

    Meet with potential PE investors and funding companies looking to park their

    investments in food concepts

    Meet people with top notch retail real estate locations

    Meet with Restaurant chain store suppliers at one platform

    Expose you brand to leading business and industry media at single platform

    Access to VIP lounge and dedicated space for one-on-one meetings

    The exhibition will have a dedicated space for Food service franchise companies looking for

    business investors have who have the right spirit of an entrepreneurship, the zeal for

    Business operations and personal commitment for building a successful business and are

    looking to get into food business across India . The exhibition would be especiallyconstructive for restaurant brands looking for business growth through franchising.

    A few reasons to Exhibit

    FRANCHISE SHOWCASE

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    Gate

    Gate

    Entrance

    3x2

    REGISTRATION &

    MORE INFORMATION

    Option 1: Cheque / Demand Draft

    drawn in favour ofFranchise India Holdings Ltd

    payable at par and to be sent to 4th & 5th Floor, Charmwood Plaza,

    Eros Garden, Charmwood Village, Surajkund Road, Faridabad - 121009

    Option 2: Wire transferFor account details, please contact the above.

    Option 3: Online paymentwww.franchiseindia.com/payment-gateway.php

    PAYMENT METHOD

    Regular Package: Rs. 15,000* per delegate

    Premium Package: Rs. 20,000* per delegate

    (includes networking dinner on August 27, 2012)

    *inclusive of taxes

    CONFERENCE REGISTRATION FEES

    Amio 09312687253

    Mail at [email protected]

    Himanshu 08595350505

    Mail at [email protected]

    CALL

    AUGUST 27-28, 2012 HOTEL CLARIDGES, SURAJKUND, DELHI

    INDIAN

    2012RESTAURANTAWARDS

    INDIAN

    2012RESTAURANTCONGRESS

    Presents&

    Powered by Indias retail & consumer insights magazine

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    Please complete this form immediately and fax back to 0129 4098840 or send scanned copy [email protected]

    AUGUST 27-28, 2012

    HOTEL CLARIDGES, SURAJKUND, DELHI

    Organized by

    Conference Delegation

    Pushpender: [email protected]

    Himanshu : [email protected]

    Awards NominationsAbhinav: 09555555433

    Ankit: [email protected]

    For ExhibitionSanjog: 08595350506

    [email protected]

    For Media Partnership

    Preetima: [email protected]

    For Sponsorship

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