Responsible Tourism at Indaba 2012
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Transcript of Responsible Tourism at Indaba 2012
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We Suck at collaboration Ron Mader - planeta.com
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Nkosi Albert Luthuli International Convention Centre, Durban
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A: ICC B: Durban Exhibition Centre C: SADAC Pavillion
CB
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Exhibition Opening Ceremony Cocktail parties
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SA Tourism’s William Price: the touch-screen information centre
The SA Tourism stand in the DEC
Best foreign exchange: 2 glasses of draft per $...
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Over
whelmingimpression?
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Green WashingGrey, depressing, greenwashing
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• We use energy saving lights!
• We recycle!
• We conserve water!
• We support a charity!
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Doh-0h!Everybody does that crap
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From crockery & cutlery in 2011 to recyclable plates & spanners in 2012
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But some companies
aregetting it right, right?
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Hayley McLellan’sone-woman campaign: stop using single-use plastic bags
Wilderness Safaris: multi-million rand investments in conservation and communities. Astounding staff training programmes via in-house TV
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Khutso’s Baobab
Khutso Ramaoka and Moja Media’s Heritage Collection
Three Trees at Spioenkop:
you can plant their CD cover
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Honourable Mention
• Intercontinental Hotels Group
• Three Cities Hotels/ International Hotel School
• Tourvest
• Open Africa
• Jenman
• Fair Trade in Tourism
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The
At Last!Awardgoes to
Land Rover South Africa
for
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The electric game viewer
Their stand also won a Gold Award in the Sponsor’s category
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But The
‘My Favourite Responsible Tourism Programme
Award’Goes to....
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Whaaaaaaaaaaat?
Why THEM?
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Rick Taylor:
We really don’t know what we’re
doing.
But we’re trying,
and we’re learning as we go.
It was the most honest thing I heard anyone say about
Responsible Tourism
at this Indaba
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Lessons• Responsible Tourism and social media need one another. • No one really knows how to make the consumer responsible –
especially the corporates. But they do know how to add ‘carbon taxes’ onto tickets to pay for things like conservation and carbon off-setting programmes
• Akshelly, no: the small guys, Khanizeni Cultural Experiences, Sangha Lodges (in the Central African Republic), Uthando (love) South Africa, Calabash Tours, the Fair Trade in Tourism guys, (like Fair Trade Travel Pass, Grootbos, The Peech Hotel, Canopy Tours South Africa) – they’re getting right
• We need a lot more knowledge, and a lot more sharing if we’re going to ...
•Stop Sucking!
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I don’t care what you do.I do care whether the scale of your ambitionis making it laughably, impossibly better
Umair Haque
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Enkosi - Thank youRon Mader - Planeta.com
Slideshare.net/MartinHatchuel1
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Sala kakuhleGoodbye - stay well
Martin Hatchuelwww.thistourismweek.co.za
May 2012