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    8

    Research Proposals

    Research Methodology

    2009

    Monica A. Kappiantari

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    8.1 Research proposalsReferences:

    1.

    Cooper, Donald R., C.William Emory, BusinessResearch Methods, 5th ed,Mc-Graw Hill InternationalEdition, 1995, ch.4 & 18

    Topics:1. Request for Proposal

    (RFP)1. Types of Research

    Proposal2. Structurin the Research

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    2. Cooper, Donal R., PamelaS. Schindler, BusinessResearch Methods, 9th ed,Mc-Graw Hill InternationalEdition, 2006, ch. 4& 21

    3. http://business.nmsu.edu/~mhyman/

    Proposal2. Written Reports

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    Purpose of Proposal

    To present the problem to be researched

    and its importance To discuss the research efforts of others

    who have worked on related problems

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    To suggest the data necessary for solvingthe problem and how the data will begathered, treated and interpreted

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    Purpose of Proposal (cont)

    A proposal is also known of a work plan that

    tells: What will be done

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    How it will be done

    Where it will be done

    To whom it will be done What is the benefit of doing it

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    The

    ResearchPro

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    osalProcess

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    The Research Proposal

    Present

    management question

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    Purpose

    Propose

    necessary data

    Suggest datacollection

    and analysis

    Discussresearch

    efforts

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    Proposal Development

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    Proposal Complexity

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    Types of Research ProposalResearch proposals can be divided between those

    generated for internal and those for externalaudiences.

    An internal proposal is done by staff specialistsor by the research department within the firm.

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    External proposals may sponsored byuniversity grant committees, governmentagencies, government contractors, not-for-profitorganizations, or corporations . Generally, the

    larger the project, the more complex theproposal. These can be further classified: Solicited proposals

    Unsolicited proposals

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    Types of Research Proposal (cont) Solicited proposals is often in response to an

    RFP, is likely competing against several othersfor a contract or grant

    Unsolicited proposals represents a

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    research that might be done

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    Types of Research Proposal (cont) There are three levels of complexity:

    exploratory studies, small-scale studies,and large-scale studies.

    The exploratory study generates the most

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    simple research proposal. The large-scale professional study is the

    most complex and could be worth up toseveral million dollars.

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    Modules

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    Structuring the Research Proposal

    Executive Summary

    Problem Statement Research Objectives

    Literature Review

    Research

    Qualifications Budget

    Schedule

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    Importance/ Benefitsof Study

    Research Design

    Data Analysis Nature/Form

    ac es Project Management

    Bibliography

    Appendices

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    Data Analysis: Dummy Table

    Household

    Income

    Will

    Enroll

    Might Enroll Will Not

    Enroll$30-35,000

    -

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    ,

    $20-24,999

    $15-19,999

    Less than$14,999

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    Researcher Qualifications

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    e evanManagementExperience

    ro ess onaResearchCompetence

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    Budgeting for Samples

    Scientific TelephoneSamples (STS)provides random dial,listed, and business

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    samples for telephoneand online surveys

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    Sample Proposed Budget

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    CPM Schedule

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    Elements of a Project Management Plan

    Financial/Legal

    responsibility

    Organizationof research

    team

    Management

    competence

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    Teamrelationship

    with client

    Procedures

    Examples of

    past work

    Plan

    Elements

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    Exhibit 6-9

    ResearchProposal for

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    CompleteCare

    Satisfaction

    Research

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    Evaluation of a

    Research Proposal

    Development ofreview criteria

    Assignment of points

    Informal Formal

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    ss gnmen o we g s

    Generation of aproposal score

    Consideration of other

    factors

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    8.2 Penulisan Laporan PenelitianReferensi

    1. Singarimbun Masri, SofyanEffendi, Metode PenelitianSurvai, rev. ed, LP3ES,Jakarta, bab 5

    2. Coo er Donal R. Pamela

    Topik:1. Penulisan Laporan2. Rangka Karangan

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    S. Schindler, BusinessResearch Methods, 9th ed,Mc-Graw Hill InternationalEdition, 2006, ch. 4& 21

    3. http://business.nmsu.edu/

    ~mhyman/

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    Struktur Laporan1. Judul laporan

    2. Kata pengantar3. Daftar isi

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    .

    5. Tubuh laporan

    6. Ikhtisar/kesimpulan

    7. Lampiran8. Kepustakaan

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    Pendahuluan

    Latar belakang pengelitian Tujuan penelitian

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    Cara pemrosesan data

    Analisis data