RESEARCH OF ADVERTS

Advert 1

This contents page does not have much advertisement on it.

The only advertisement on the page is on the bottom right corner of the magazine and it is advertising their own magazine allowing reader to get a Kerrang subscription.

The advert doesn’t look out of place on the magazine. It flows really well with the house style.

The advert is only promoting their magazine therefore it help reinforce the focus on their magazine.

The image is not too over powering as it is placed in an area where the reader will see (eye flow theory)

The boldness of the red draws in the readers attention. The red connotes for danger and the readers will be drawn to the splash of boldness.

Advert 2

There is only one piece of advertisement on this contents page.

The advert is promoting their magazine allowing the reader and fans to subscribe to a monthly subscription with them. This reinforces that the focus for this magazine is solely on them.

The advertisement is very bold and eye-catching which connotes for the loud and electric music that the magazine contains.

The attention is drawn to the piece of advertisement which is place at the bottom third of the magazine. It stands out because the magazine wants to draw attention to it so that people will subscribe to the magazine.

The advert is also different to the magazines house style although they have used the dame font the colours are different drawing in attention.

Advert 3

This contents page has only one piece of advertisement on the page.

The advertisement corresponds with house style of the magazine. As it is red and white which relate to the Q symbol.

The advert is placed in the top right hand side which is unusual for many of the magazine that I have research. The fact that it is placed in the top right corner makes the reader aware straight away.

It is also very bold so that so it stands out and catches the reader attention and shows them that they can subscribe for a weekly or monthly subscription.

This works because it is placed in the top right corner which is unusual and it is not overshadowed by the other pictures however to the readers attention even more they could have used another bold colour.

The reader will easily notice this as they have to look at the image before they can see the content in the magazine.