Research Into The Links Between Digipaks and

AdvertsEllie Addison

Similarities / Conventions:

• Same image used• Same placement of text with same font• Downloadable platforms offered on advert• Date of release on advert

Similarities / Conventions:

• Different image used (continues “tongue in cheek” theme e.g. similar setting)

• Same text fonts, but different placement (perhaps to accommodate the different layout of the picture?)

Similarities / Conventions:

• Same image used• Same placement of text with same font• Use of reviews on advert for promotion • Advert appears to be extension of Digipak cover

Similarities / Conventions:

• Different image used. Still follows theme as represented by a similar costume

• Same font style and colour, however different placing

• On advert there is a picture of the digipak

Similarities / Conventions:

• Same image used• Same placement of text with same font• Mention of some of the songs available on

advert• Links to internet platform (website)

Similarities / Conventions:

• Same image used• Same placement of text with same font• Includes a picture of one of the singles

(promotion)• Links to downloadable platforms