Research insight - introduction

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Transcript of Research insight - introduction

WHY?

Action-focused solution-oriented

market research consultancy

Martin Holliss

Managing Director

■ 22 years research experience

■ Direct experience working in several other

industries

■ Entrepreneurial problem-solving

■ Probing, enthusiastic, action- and

solution-focused

■ Highly motivated, honest and forthright

WHO?

Plus…

■ Extensive international network, developed over 20 years

■ Core team of director-level associates

■ Team of 100+ MBA/graduate business analysts

WHO?

Director level

associates

International

in-country

partners

(45+ countries)

Research

Insight

MBA Business

Analysts

Statisticians

IP/Patent

specialists

Fieldwork

suppliers for all

methodologies

Driven by…

■ Clear robust recommendations

■ Quality

■ Value

■ Flexibility

WHO?

■ Only director-level staff…

■ Who will run your projects

WHO?

No ‘Erics’ at Research Insight!

■ Only director-level staff…

■ …and they will run your projects

WHO?

Whatever your research need, we can help

WHAT?

Your research need

B2B and B2C

Huge range of

topics/issues

UK and

international

Qualitative Quantitative Desk/

Secondary

Data

Analytics

Intellectual

Property

■ Competitor intelligence

■ Competitor company, marketing & strategy profiles

■ Competitor website and search engine tracking

■ Market landscape

■ Market entry / export research

■ News feed / newsletters

■ M&A Due Diligence

■ Development of PR news stories

■ Depth interviews

■ Executive interviews

■ Paired depths

■ Focus groups

■ Mini groups

■ Reconvened groups

■ Telephone

■ Face-to-face

■ Online

■ Self-completion/

Postal

■ Random sample

or fully quota

controlled

■ Crosstabulations

■ Statistical

significance tests

■ Statistical modelling

and forecasting

■ Segmentation &

cluster analysis

■ Factor analysis

■ Regression

■ Key driver analysis

■ Dashboard solutions

and reporting

■ Patent landscape research & gaps

■ Patent application drafting, filing and prosecution

■ Patent Litigation Support

■ Patent Licensing Support

■ Prior Art Search

■ Technical writing

■ Professional, highly responsive client service

■ Nothing is too much trouble

Client service ‘par excellence’

WHAT?

(You’ll never be treated as a number)

Most clients view us as a partner

FOR WHO?

Unlocking hidden business potentialUnlocking hidden business potential

Prosper21Prosper21Unlocking hidden business potentialUnlocking hidden business potentialUnlocking hidden business potentialUnlocking hidden business potential

Prosper21Prosper21

Active in the UK and internationally

■ Good international researchers are hard to find

■ We have a track record in over 45 countries

WHERE?

Committed to taking the pain away…

…and flexible on the role we play

■ Project design/coordination

■ Questionnaire development

■ Fieldwork

■ Data input/processing

■ Analysis/charts/reports etc

WHAT?

Action-focused analysis, and

clear/robust recommendations

WHAT?

All great stuff, BUT…

WHY?

■ Independent director-level staff

■ One-stop-shop

■ Robust action-focused recommendations

■ Flexible & solution-oriented

■ Low overheads = competitively priced

■ No compromise on quality

■ Unconditional guarantee = no risk!

The key benefits of working with us include…

WHY?

No ‘Death by Powerpoint’!

AND DEFINITELY…

5 Bakers Lane

East Hagbourne

Oxfordshire

OX11 9LH

United Kingdom

Tel: +44 (0) 1235 812456

Mob: +44 (0) 7931 376501

Fax: +44 (0) 1235 812466

Email: [email protected]

www.research-insight.com

Martin Holliss

Managing Director

Research Insight Ltd

CONTACT

“…because Hunches

and Guesswork are

not enough!”