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    J.P. Morgan Asset Management ValueNotes Investment Confidence SurveyJuly 7 to July 20, 2009

    Page 2

    TABLE OF CONTENTS

    1. Introduction 32. Executive Summary 43. Research Methodology 63.1 Survey Structure ................................................................................................................................................................................ 63.2 Retail Investor Sample ....................................................................................................................................................................... 73.3 Corporate Investor Sample .............................................................................................................................................................. 103.4 Advisor Sample................................................................................................................................................................................ 113.5 Index Construction Methodology ...................................................................................................................................................... 124. Key Findings Overall 134.1 Retail Investor Confidence is the highest, followed by Advisor and Corporate ....... ........ ....... ........ ....... ....... ........ ....... ........ ....... ........ 144.2 Political stability viewed as the most positive economic indicator ..................................................................................................... 154.3 Corporate investors from realty and retail investors from medical/bio-tech are the most confident ................................................... 164.4 Corporate investors more bullish on increase in income and employment opportunities................................................................... 164.5 Chennai most confident city - Retail investor and IFA confidence highest in Chennai ...................................................................... 174.6 BSE Sensex likely to trade between 16,000 and 17,000 in December 2009 ........ ....... ........ ....... ........ ....... ........ ....... ....... ........ ....... ... 185. Key Findings Retail Investors 195.1 Retail Confidence - By investor profile ............................................................................................................................................. 205.2 Retail Investment activity ................................................................................................................................................................. 245.3 Retail - Other expectations ............................................................................................................................................................... 265.4 Retail Confidence - By city ............................................................................................................................................................... 286. Key Findings Corporate Investors 336.1 Corporate Confidence - By treasury size .......................................................................................................................................... 346.2 Corporate Investment activity ........................................................................................................................................................... 356.3 Corporate - Other expectations ........................................................................................................................................................ 377. Key Findings Advisors 387.1 IFA Confidence ................................................................................................................................................................................ 417.2 Bank Confidence ............................................................................................................................................................................. 457.3 National/Regional Distributors Confidence ....................................................................................................................................... 46

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    1. Introduction

    J.P. Morgan Asset Management and ValueNotes are launching the first ever Investment Confidence Index

    which reflects the Indian investor and advisor outlook on the economic and investment environment. The

    Investment Confidence Index is made up of three sub-indices:

    1. J.P. Morgan Asset Management ValueNotes Retail Investor Confidence Index,

    2. J.P. Morgan Asset Management ValueNotes Corporate Confidence Index and

    3. J.P. Morgan Asset Management ValueNotes Advisor Confidence Index

    The three indices together based on a survey of investors and advisors reflect sentiment across the investmen

    supply chain. Investors comprise of retail and corporate investors. Advisors comprise of banks, National/Regiona

    Distributors (N/RDs) and independent financial advisors (IFAs).

    The key objectives of the survey are to capture, across selected cities in India,

    To quantify the extent of confidence that investors and advisors have on an improveme nt in the overal

    investment environment from current levels

    The outlook of investors and advisors on key factors affecting investment behaviour and sentiment

    The investor appetite for investing in varied investment options, including stocks and mutual funds

    The change in investment behaviour and outlook, from an investors and advisors perspective

    The global and domestic cues that impact investor and advisor sentiment

    The characteristic investment behaviour of key investor segments and their deviation from overal

    averages

    These three indices fill a vital gap in the current Indian investment scenario, by providing scientific, research-

    driven, sentiment indicators.

    The current survey, timed to capture post-Budget sentiment, was carried out from July 7, 2009 to July 20, 2009.

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    2. Executive Summary

    The J.P. Morgan Asset Management ValueNotes Investment Confidence Index: Indias first-eve

    investment sentiment indicator

    J. P. Morgan Asset Management and ValueNotes are announcing the first reading of the Quarterly Investment

    Confidence Index. The index captures the confidence of retail investors, corporate investors and financia

    advisors on the Indian economic and investment environment.

    The Investment Confidence Index comprises of three equally-weighted indices:

    1) J.P. Morgan Asset Management ValueNotes Investor Confidence Index

    2) J.P. Morgan Asset Management ValueNotes Corporate Confidence Index and the

    3) J.P. Morgan Asset Management ValueNotes Advisor Confidence Index.

    The advisor confidence Index is a combination of sentiment across banks, national/regional distributors (N/RDs)

    and independent financial advisors (IFAs), all equally-weighted. At any given point, the Index can range from 0

    to 200, 0 being the most negative outlook and 200 depict ing full and absolute confidence.

    The indices are the result of a nation-wide survey of retail and corporate investors, and advisors. This quarter thesurvey was carried out from July 7

    thto July 20

    th2009, ensuring capture of post-budget sentiment. 1,711 retai

    investors, 50 corporate treasuries and 325 advisors were interviewed, either face-to-face, online or through the

    telephone. The survey covered eight cities in India: Delhi/NCR, Mumbai, Kolkata, Chennai, Ahmedabad,

    Bengaluru, Hyderabad and Pune.

    All respondents were asked six key or Index questions, the answers to which were used to compute the indices.

    Respondents were asked for their opinion with respect to the expected improvement in the Indian and globa

    economic situation, improvement in the general investment market environment and atmosphere; the expected

    increase in the BSE Sensex, possibility of personal/clients investment portfolio appreciation and the expected

    increase in personal/clients investments over the next six months.

    The Indian economic prospects drive confidence across the board government with a strong majorityviewed as the most positive economic signal

    The Investment Confidence Index stands at 135.9; Investor Confidence index highest at (138.3) followed by

    Corporate Confidence Index (136.0) and the Advisor Confidence Index (133.5). A deeper study of the indices

    throws up a recurring theme across all three categories consistently high levels of optimism on an improvement

    in the Indian economic situation. This is contrasted by a marked pessimism or significantly lower confidence on a

    global economic recovery. Other key findings are

    Amongst advisors, banks are the most confident (137.9), two points higher than the overall index.

    The recent election results have influenced investment confidence favourably, as investors and advisors

    alike have voted for a government mandated with a strong majority as the single most positive signal fo

    the Indian economy today.

    48% of retail investors expect their income will increase and they will make additional investments over

    the next six months.

    Retail investors are significantly more confident about making additional investments (136.4) than thei

    advisors expect them to (132.1).

    Advisors are significantly more optimistic about portfolio appreciation (146.8) than their retail clients

    (138.2).

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    Investment decisions and confidence influenced by location, age, nature of employment and

    wallet/treasury size

    Among cities Retail and IFA confidence in Chennai is the highest at 160.2 and 147.3 respectively. In

    contrast, retail confidence in Hyderabad is lowest at 98.1 and IFA confidence is the lowest in Kolkata at

    125.7.

    Retail investor confidence declines as age increases, with the age group 22 to 25 most confident (142.7)

    and investors aged 55 to 60 the least confident (131.3).

    By occupational status, the salaried employees from the private sector have the maximum confidence at

    140.8.

    Retail investors indicated that investments in stocks and mutual funds increase with an increase in wallet

    size. While 37% of retail investors with wallet size between INR 2 and 5 lakhs invested in stocks and

    mutual funds over the past 12 months, the figure increased to 79% for investors with wallet size INR 50

    lakhs and above.

    With regard to investments in stocks and insurance/retirement products, there was a clear shift inpreference between stocks and insurance with increase in age. Investments in stocks tend to be more

    than insurance/retirement products between 22 and 35 years, and the preference reverses between 35

    and 55 years.

    Among corporates, confidence levels and intention to increase investments rises with treasury size. The

    confidence of larger treasuries (> 100 crores) in increasing investments is highest at 137.5.

    82% of all corporate respondents invested in debt mutual funds in the past year. Among debt mutua

    funds, money market funds are the most popular.

    Sensex, corporate profits, Indian rupee, interest rates, NPAs set for a rise

    Both investors and advisors expect Sensex to reach 16,000 17,000 in December 2009. 76% of retai

    and 88% of advisors expect Sensex to rise from current (survey) levels.

    70% of corporates expect improvement in profits and employment opportunities.

    Half the corporates surveyed believe that the Indian rupee is likely to appreciate in the next six months

    while 76% of respondents expect interest rates to move upwards.

    36% of corporate respondents expect RBI to intervene in the medium term to reduce liquidity in 6-12

    months while 44% believe that NPAs can be expected to increase.

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    3. Research Methodology

    3.1 Survey Structure

    Retail investors, corporate investors and advisors were surveyed through a combination of face-to-face

    interviews, online surveys (throughwww.valuenotes.com) and telephonic interviews. The surveys were conducted

    in selected Indian cities - Delhi / NCR, Kolkata, Ahmedabad, Mumbai, Pune, Hyderabad, Bengaluru and Chennai.

    The survey questionnaire for all categories of respondents consisted of three sections.

    a) Screeners to capture the profile of the respondent. The screener questions varied by respondent

    category.

    1) For retail investors, screeners captured gender, location, sector/industry of employment

    occupational status, age bracket, years of continuous investment experience, regularity of

    saving for investments, investment wallet size and investment activity over the past 12

    months.

    2) For corporate investors, screeners captured treasury size, years of treasury experience, and

    treasury activity over the last 12 months.

    3) For advisors, screeners captured the extent of distribution reach, financial products

    distributed / services rendered and years of distribution / advisory experience. Within banks,

    screeners captured ownership private, public and foreign.

    b) Index questions six closeended questions used to compute the Confidence Index, posed to al

    categories of respondents, as below.

    1) In your opinion, what is the likelihood of the Indian economic situation improving from curren

    levels in the next six months?

    2) In your opinion, what is the likelihood of an improvement in the general Investment marke

    environment and atmosphere from current levels in the coming six months?

    3) In your opinion, how likely is the possibility of the global economic environment improving

    from current levels in the coming six months?

    4) In your opinion, what is the likelihood of the BSE Sensex increasing in the next six months?

    5) In your opinion, what is the prospect of your / your clients investment portfolio appreciating in

    the coming six months?

    6) Investors - Will you increase or decrease the amount of investment in the coming six

    months? Advisors - Will you expect an increase in mutual fund inflows / new accounts in the

    next six months?

    The response options to all the six questions were: Extremely likely, Somewhat likely, More or less the

    same as current, Somewhat unlikely and Extremely unlikely.

    c) Other questions these varied by category of respondents.

    1) All respondents were asked to name the biggest positive economic indicator in the curren

    Indian economic scenario.

    2) Retail and corporate investors were asked for their opinion on the likelihood of their income

    (NPAT for corporates) increasing over the next six months and the likelihood of the

    employment opportunity in India improving from current levels in the next six months.

    http://www.valuenotes.com/http://www.valuenotes.com/http://www.valuenotes.com/http://www.valuenotes.com/
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    Fig. 3.2

    4%

    30%

    61%

    5% Professional

    Self-employed

    Salaried Employee-

    Private Sector

    Salaried Employee-

    Governement

    Retail profile - By occupational status

    Fig. 3.1

    12%

    12%

    12%

    12%13%

    13%

    12%

    14%Delhi / NCR

    Mumbai

    Kolkata

    Chennai

    Bengaluru

    Pune

    Hyderabad

    Ahmedabad

    Retail profile - By City

    3) Corporate investors were posed questions relating to their expectation of RBI intervention in

    removing excess liquidity in the system, movements in interest rates, direction of the INR and

    movement in NPA levels.

    4) Retail investors and advisors were asked to take a call on what range the BSE Sensex would

    be trading at, in December 2009.

    3.2 Retail Investor Sample

    The Investor Confidence Index reflects the sentiment of the retail investor from the selected cities. The sample

    size is as follows:

    Sample Size Methodology

    Sample size for Retail Investor Confidence Index 1,711 respondents with a reasonable representation of large,medium and small investors.

    Retail Investors Delhi / NCR - 199, Mumbai - 200, Kolkata - 201

    Chennai - 213, Bengaluru - 220, Pune - 238Hyderabad - 201, Ahmedabad - 239

    A combination of face-to-face

    random sampling, telephonic

    interviews and online survey

    onwww.valuenotes.com

    The charts below indicate the break up of the retail investor sample.

    Only investors from the selected cities were eligible for the survey.

    http://www.valuenotes.com/http://www.valuenotes.com/http://www.valuenotes.com/http://www.valuenotes.com/
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    Fig. 3.5

    45%

    30%

    16%

    5% 4% 2 to 5 years

    5 to 10 years

    10 to 15 years

    15 to 20 years

    20 years or

    above

    Retail - By years of continuous investment

    experience

    Employees from media, advertising & marketing, public relations, research and financial websites were not

    eligible, to eliminate the possibility of a bias creeping into the survey. Employees and immediate relatives of J.P.

    Morgan Asset Management and ValueNotes were also not eligible for participation.

    Only retail investors, who actively save for investments, whether on a regular basis or intermittently, were eligible

    for the survey.

    Retail investors below 22 and above 65 years, or with less than two years of continuous investing experience

    were not eligible for the survey.

    Fig. 3.4

    19%17%

    13%

    2%2%4%

    9%

    8%

    26%

    Age 22 to 25

    Age 25 to 30

    Age 30 to 35

    Age 35 to 40

    Age 40 to 45

    Age 45 to 50

    Age 50 to 55

    Age 55 to 60

    Age 60 to 65

    Retail - By ageFig. 3.3

    16%

    20%

    18% 3%6%

    13%

    7%

    17%

    IT/BPO/Outsourcing

    Realty &

    InfrastructureManufacturing

    Retail and Hospitality

    Medical/BioTech.

    BFSI

    Services

    Others

    Retail - By sector

    Fig. 3.6

    67%

    33%

    Save part of your

    income for

    investment-linked

    saving on a regular

    basis

    Save part of your

    income for

    investment-linkedsaving once in a

    w hile

    Retail - By saving-for-investment habit

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    Fig. 3.9

    24%

    14%

    62%

    Yes

    No

    I have invested

    in Mutual Funds

    in the last 12

    months

    Retail - By investments in MFs prior to, if not in

    the last 12 months

    Fig. 3.8

    41%

    26%

    19%

    8%6% INR 2 to 5 lakhs

    INR 5 to 10 lakhs

    INR 10 to 25 lakhs

    INR 25 to 50 lakhs

    INR 50 lakhs and

    above

    Retail profile - By wallet size

    In terms of investments, only those retail investors, who had invested in instruments excluding savings accounts,

    time deposits, retirement and insurance products, property, gold and other bullion, over the past 12 months, were

    eligible for the survey. In other words, only those investors who had invested in stocks, mutual funds, foreign

    currencies, bonds, certificate of deposits, warrants or derivative products over the previous 12 months

    participated in this survey. Majority of the respondents (99.3%) had actively invested in either stocks or mutual

    funds over the previous 12 months. Fig. 3.9 captures retail investors, who had invested in mutual funds, whetherin the past 12 months or before. Fig. 3.8 depicts the respondent profile based on the investment wallet size

    Investment wallet size includes all asset classes and investment instruments, excluding property (personal and

    commercial), gold and bullion. Only investors with an investment wallet size of greater than or equal to INR 2

    lakhs were eligible for the survey.

    * Other stock market derivative products (e.g. futures, options)

    Fig. 3.7

    1%

    12%

    3%

    19%

    20%

    82%

    68%

    7%

    29%

    33%

    68%

    54%

    95%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    Others

    Derivatives*

    Warrants

    Certificate of deposits

    Bonds

    Mutual Funds

    Stocks

    Foreign currencies

    Gold and other bullion

    Property

    Insurance and Retirement products

    Time deposit

    Savings account

    Retail - By investment activity in the past 12 months

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    3.3 Corporate Investor Sample

    The Corporate Confidence Index reflects the corporate investor sentiment from the selected cities. 50 corporate

    treasuries were interviewed for the survey through a combination of telephonic interviews and online survey on

    www.valuenotes.com. Respondents, who were key decision makers in their treasury departments, were either

    CFOs, heads of treasury or senior managers from finance/treasury. Corporate respondents were asked fouscreener questions which built their respondent profile. The charts below give the break up of the corporate

    investor sample, by each of these screeners.

    The treasury size represents the total investments of the corporate excluding those used for business strategy or

    foreign exchange management.

    Corporates not eligible for the survey included those with a treasury size lower than INR 10 lakhs or with treasury

    operations of less than 2 years or whose corporate office was not located in one of the selected Indian cities.

    36%

    36%

    16%

    2%10%

    2 to 5 years

    5 to 10 years

    10 to 15 years

    15 to 20 years

    20 years or above

    Corporate - By treasury experience

    Fig. 3.12 Fig. 3.13

    48%

    6%

    4%

    22%

    2%

    6%

    10%

    2%

    Delhi / NCR

    Mumbai

    Kolkata

    Chennai

    Bengaluru

    Pune

    Hyderabad

    Ahmedabad

    Corporate - By city

    Fig. 3.10

    4%

    12%

    10%

    16%56%

    2% INR 10 50 lakhs

    INR 50 100 lakhs(INR 1crore)

    INR 1 10 crores

    INR 10 50 cro res

    INR 50 100 crores

    INR 100 crores andabove

    Corporate - By treasury size

    Fig. 3.11

    2%6%

    26%

    8%

    6%

    10% 4% 2%

    36%

    IT/BPO/Outsourcing

    Realty & Infrastruc ture

    Manufacturing

    Retail and Hospitality

    Medical/BioTech.

    BFSI

    Services

    Others

    Diversified

    Corporate - By sector

    http://www.valuenotes.com/http://www.valuenotes.com/http://www.valuenotes.com/
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    3.4 Advisor Sample

    The Advisor Confidence Index reflects banks, national / regional distributors (N/RDs) and IFA sentiment from the

    selected cities. 325 advisors were interviewed for the survey by a combination of telephone and online survey

    onwww.valuenotes.com. Sample size includes 285 IFAs, 20 banks and 20 N/RDs.

    N/RDs consist of all key national wealth management / brokerage houses with a significant nation-wide or

    regional reach. The rest of the advisors are referred to as IFAs. Advisors with less than 2 years of experience in

    providing financial services were not eligible for the survey. From each city, a minimum of 30 IFAs were surveyed

    The highest response was from Mumbai (17%) followed closely by Ahmedabad (16%).

    11%

    17%

    13%

    11%11%

    12%

    9%

    16%

    Delhi / NCR

    Mumbai

    Kolkata

    Chennai

    Bengaluru

    Pune

    Hyderabad

    Ahmedabad

    IFAs - By city

    Fig. 3.14 Fig. 3.15

    16%

    37%

    43%

    4%

    2 5 years

    5 10 years

    10 25 years

    25 and above

    IFAs - By years of experience in financial

    services

    http://www.valuenotes.com/http://www.valuenotes.com/http://www.valuenotes.com/http://www.valuenotes.com/
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    3.5 Index Construction Methodology

    The three confidence indices are constructed in a similar manner. Response to each Index question is indicated

    by a confidence-level point, as below.

    The number of responses to each question is multiplied by the respective confidence-level point and these are

    aggregated at each Index question level. Sub-indices are calculated for each of these six Index questions, which

    is the arithmetical mean of the aggregates. The arithmetical mean of the sub-indices form the Overall Confidence

    Index for that respondent category.

    The Advisor Confidence Index gives equal weights to the Bank Confidence Index, N/RD Confidence Index and

    the IFA Confidence Index to arrive at the overall advisor sentiment.

    The Confidence Index, at any given point can vary between 0 and 200.

    200 denotes the highest level of confidence in improvement from current conditions, 100 denotes a neutra

    sentiment and 0 denotes an extremely negative outlook.

    Extremely unlikely Somewhat unlikely More or less the same as current Somewhat likely Extremely likely

    0 50 100 150 200

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    4. Key Findings Overall

    The Investment Confidence Index stands at 135.9. The findings of the survey show that the Indian financia

    community currently holds a cautiously optimistic view towards their local market . The first chart below indicates

    the current index level and the second chart gives the break-up of confidence on all the key parameters under

    consideration.

    The confidence levels across all indicators are positive with the highest expectation on an improvement in the

    Indian economy (148.0) followed by an increase in the BSE Sensex (143.5). The outlook on the global economy

    was the lowest at 112.8.

    135.9

    0 50 100 150 200

    Investment Confidence Index

    z

    Fig. 4.1

    Extremely LikelySomewhat LikelyMore or less the sameSomewhat UnlikelyExtremely Unlikely

    Fig. 4.2

    Extremely LikelySomewhat LikelyMore or less the sameSomewhat Unlikely

    135.9

    131.5

    138.7

    143.5

    112.8

    140.9

    148.0

    50 100 150 200

    Investment Confidence Index

    Change in amount

    of investments

    Appreciation in

    investment portfolio

    Increase in BSE Sensex

    Improvement in global

    economic environment

    Improvement in investment market

    environment and atmosphere

    Improvement in Indian

    economic situation

    Significant difference in domestic and global economic situation

    Neutral

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    The survey results suggest moderate confidence of an improvement from current levels, in the economy and

    investment markets, from all key categories in the investment supply chain retail investors, corporate investors

    and advisors. A common finding across all three categories is the significantly higher optimism on the India story

    as against a marked pessimism on global economic recovery.

    4.1 Retail Investor Confidence is the highest, followed by Advisor and Corporate

    The Confidence Index for all three categories ranges between 133 and 139. It is significant to note that none of

    the three crossed/touched the 150 benchmark which indicates a somewhat likely improvement from current

    levels.

    Retail investors are the most confident among the three categories of respondents with a Confidence Index of

    138.3. In comparison, the corporate confidence and advisor confidence is 4.8 and 2.3 points lower, respectively.

    Fig. 4.3

    136.0

    133.5

    138.3

    0 50 100 150 200

    Advisor

    Confidence

    Corporate

    Confidence

    Retail

    Confidence

    Retail investors one of the most confident

    Extremely LikelySomewhat LikelyMore or less the sameSomewhat UnlikelyExtremely Unlikely

    132.1

    146.8

    144.9

    96.6

    140.3

    155.0

    126.0

    131.0

    145.0

    109.0

    143.0

    147.0

    136.4

    138.2

    140.5

    132.9

    139.5

    142.1

    50 100 150 200

    Change in amount

    of investments

    Appreciation in

    investment portfolio

    Increase in BSE Sensex

    Improvement in global

    economic environment

    Improvement in investment market

    environment and atmosphere

    Improvement in Indian

    economic situation

    Retail

    Corporate

    Advisor

    Confidence on the Indian economy is highest

    Neutral

    Fig. 4.4

    Extremely LikelySomewhat LikelyMore or less the sameSomewhat Unlikely

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    The confidence levels of retail, corporate and advisors across the six key parameters indicates a difference in

    outlook towards an improvement in the Indian and global economic environment. Despite all three groups

    expecting the Indian economy to do much better than the global economy in the next six months, the retai

    investor is more confident of a global economic recovery. Corporate and advisor views suggest an as is or

    marginal global improvement.

    4.2 Political stability viewed as the most positive economic indicator

    Respondents across all key categories named stability in the political system, as indicated by the clear majority

    secured by the recently elected government, as the single most positive signal for the economy.

    GDP driven by continuing domestic demand and consumption is also a strong confidence driver, especially

    among corporates and advisors. A significant number of corporate (18%) and advisors (17%) view the increase in

    FII inflows as a strong indicator, while expectedly, the advisors sentiment, (which includes banks) is positively

    impacted by the central banks monetary policies. The continued rise in the stock market predictably influenced

    the retail sentiment (15%) much more than it did the corporate (6%) and advisor (1%) segments.

    *GDP growth meeting/exceeding expectations^Government with a strong majority

    6%

    10% 10%

    15%

    8%

    27%

    4%

    10% 9%

    1%

    4%

    20%18%

    6%

    0%

    28%

    4%

    8% 8%

    4%4%

    19%17%

    1% 2%

    28%

    2%

    5%

    19%

    2%

    0%

    10%

    20%

    30%

    40%

    Corporate

    profits

    GDP growth* F II inflows Rise in stock

    market

    Property

    prices

    Political

    stability^

    Inflation Govt stimulus

    packages

    RBI's monetary

    measures

    Others

    Retail Corporate Advisors

    Political stability and GDP growth strongest positive economic signals

    *GDP growth meeting/exceeding expectations^Government with a strong majority

    Fig. 4.5

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    4.3 Corporate investors from realty and retail investors from medical/bio-tech are the most confident

    The survey captured the investors occupational sector. Corporates were assigned a sector, based on their

    companys dominant revenue-generating activity. The results of the corporate v/s retail by sector analysis are very

    interesting, as shown below.

    The overall difference in confidence between retail and corporate investors is 4.8 points. However, the difference

    is wider amongst the three sectors. Real Estate and Infrastructure scored significantly below-average in retai

    investors (114.4), whereas the corporate treasuries in this sector (166.7) are more optimistic. Within the retail &

    hospitality and medical, bio-tech & pharma sectors, the retail confidence is much higher than corporate

    confidence. The difference is the least in Services where retail confidence is higher than corporate by 5.6 points.

    4.4 Corporate investors more bullish on increase in income and employment opportunities

    Retail and corporate respondents were asked for their opinion on the likelihood of the Indian employment

    opportunity improving and the likelihood of personal income/corporate profits improving in the next six months.

    135.9

    114.4

    141.6

    135.9

    152.2

    140.8145.2

    125.0

    166.7

    100.0

    130.6

    139.6 140.6134.9

    133.3

    129.5

    90

    100

    110

    120

    130

    140

    150

    160

    170

    180

    IT/BPO/Outsourcing Realty and

    Infrastructure

    Manufacturing Retail and

    Hospitality

    Medical/BioTech. BFSI Services Others*

    Retail Corporate

    Confidence differs between Realty, Retail and Medical investors

    Retail confidence - 138.3

    Corporate confidence - 133.5

    Fig. 4.6

    Fig. 4.7

    4% 2%

    9% 8%

    20%

    29%

    36%

    41%

    34%17%

    0%

    20%

    40%

    60%

    80%

    100%

    Retail Corporate

    Extremely

    likely

    Somew hat

    likely

    More or less

    the same

    Somew hat

    unlikely

    Extremely

    unlikely

    Indian employment opportunity likely to

    increase

    Fig. 4.8

    2% 4%7% 10%

    30%16%

    40% 44%

    21% 26%

    0%

    20%

    40%

    60%

    80%

    100%

    Retail Corporate

    Extremely

    likely

    Somew hat

    likely

    More or less

    the same

    Somew hat

    unlikely

    Extremely

    unlikely

    Personal income and corporate profits set

    to rise

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    Corporate expectation of an increase in profits (NPAT, excluding investment income) and employment opportunity

    is higher than retail investor sentiment on the same. 70% of corporates think it extremely or somewhat likely that

    the employment opportunity will improve and their profits will increase. This suggests that corporate profits are

    likely to see an improvement in the next 6 12 months.

    4.5 Chennai most confident city - Retail investor and IFA confidence highest in Chennai

    The overall retail investors and IFA sentiment from each selected city shows some interesting deviations.

    Very significantly, the retail and IFA confidence levels were the highest for Chennai at 160.2 and 147.3

    respectively. Retail investors are generally more confident than IFAs across most Indian cities except in

    Hyderabad and Ahmedabad. Retail investor confidence in Hyderabad is the lowest at 98.1 and is lower than the

    IFA sentiment by 42 points. IFA confidence is the lowest in Kolkata. Interestingly, in Bengaluru, the overal

    confidence appears to be low, as indicated by the IFA and retail scores for the city.

    Fig. 4.9

    139.7142.5 144.6

    160.2

    149.6

    98.1

    137.2

    125.7

    147.3

    140.1142.6

    131.7

    128.6129.4133.6 134.0

    80

    100

    120

    140

    160

    180

    Delhi / NCR Mumbai Kolkata Chennai Bengaluru Pune Hyderabad Ahmedabad

    Retail IFA

    Chennai - the most confident city

    Retail confidence - 138.3

    IFA confidence - 134.9

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    4.6 BSE Sensex likely to trade between 16,000 and 17,000 in December 2009

    Retail investors and advisors were asked to indicate a level where they expect the BSE Sensex to be trading at

    the end of December 2009. During the survey period, the Sensex rose from 14,100 to 15,200.

    The chart above represents their responses for each range. Advisor sentiment on an increase in the BSE Sensex

    is significantly higher than retail outlook. 88% of advisor respondents indicated that the benchmark Index would

    be trading at higher levels in December 2009, against 76% of retail investors who expressed a similar outlook

    Interestingly, opinion among advisors (34%) and investors (22%) alike is for the Sensex to trade in the range of

    16,000 17,000.

    Fig. 4.10

    1%4%

    4%

    15%14%

    22%

    17%10%

    5%4%

    1%4%

    0%

    1%3%

    11%

    21%

    34%

    18%

    7%

    3%

    1%0%

    0%0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    10000-

    11000

    11000-

    12000

    12000-

    13000

    13000-

    14000

    14000-

    15000

    15000-

    16000

    16000-

    17000

    17000-

    18000

    18000-

    19000

    19000-

    20000

    20000-

    21000

    21000-

    22000

    Retail Advisor

    Advisors more confident of BSE Sensex trading at higher levels in December 2009

    BSE Sensex

    during the

    survey

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    5. Key Findings Retail Investors

    The Retail Investor Confidence Index stands at 138.3. This indicates that retail investors are, in general, confiden

    of the economic and investment environment improving from current levels. The first chart below indicates the

    current index level and the second chart gives a break-up of the confidence level on all key parameters under

    consideration.

    The Indian retail investor re-affirms the sentiment that the Indian economy will fare better and recover faster than

    many of its global counterparts. The retail investors confidence in the Indian economic situation is the highest and

    is in fact 9.2 points higher than their confidence in the global economic situation. The sentiment regarding the

    BSE Sensex is also positive, indicating confidence of a general upward trend in the benchmark Index. The

    confidence in the Sensex is partially validated by an overall positive outlook that returns from investment portfolios

    will likely increase (138.2 as indicated in the chart above). However, the likelihood of increasing persona

    investments is lower than the confidence in the Indian economy and investment markets.

    This suggests that the retail investor, despite being upbeat on the domestic economy, will be seeking

    further positive cues from the global and domestic markets, before increasing investments.

    Fig. 5.1

    138.3

    0 50 100 150 200

    Retail Investor Confidence Index

    z

    Extremely LikelySomewhat LikelyMore or less the sameSomewhat UnlikelyExtremely Unlikely

    Fig. 5.2

    138.3

    136.4

    138.2

    140.5

    132.9

    139.5

    142.1

    50 100 150 200

    Investor Confidence Index

    Change in amountof investments

    Appreciation in

    investment portfolio

    Increase in BSE Sensex

    Improvement in globaleconomic environment

    Improvement in investment marketenvironment and atmosphere

    Improvement in Indianeconomic si tuation

    Retail Investor Confidence Index and its components

    Neutral

    Extremely LikelySomewhat LikelyMore or less the sameSomewhat Unlikely

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    5.1 Retail Confidence - By investor profile

    Retail Investor Confidence when computed on the basis of of their wallet size, shows that retail investors with

    investible cash between INR 10 lakhs to INR 25 lakhs are the most confident, higher than the retail average by

    2.1 points.

    The survey results suggest that investor confidence in general sees an upward trend with a higher investmen

    amount however it appears to decline as the number of years of experience in the markets goes up. In that sense

    Confidence and Experience seem to be inversely related. Interestingly, investors with a wallet size of betweenINR 5 to 10 lakhs show a declining trend in confidence with increase in investment experience.

    Overall, it is interesting to note that those with the most (>20 years) investment experience are the least confident

    possibly an effect of greater wisdom and caution.

    Fig. 5.4

    142 143144

    142142

    137138

    141

    145

    140

    136

    145

    137

    146

    133

    145

    138

    150

    123

    130 130

    120

    135

    135

    136

    110

    120

    130

    140

    150

    160

    INR 2 to 5 lakhs INR 5 to 10 lakhs INR 10 to 25 lakhs INR 25 to 50 lakhs INR 50 lakhs and above

    2 to 5 years

    5 to 10 years

    10 to 15 years

    15 to 20 years

    20 years or above

    Investors >20 years experience least confident except mass-affluent

    Retail Confidence - 138.3

    136.8

    138.2

    140.4139.8

    139.3

    130

    135

    140

    145

    INR 2 to 5 lakhs

    INR 5 to 10 lakhs

    INR 10 to 25 lakhs

    INR 25 to 50 lakhs

    INR 50 lakhs andabove

    Retail investors with wallet size between INR 10 to 25 Lakhs have the most confidence

    Retail Confidence - 138.3

    Fig. 5.3

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    Retail Investor Confidence when computed on the basis of occupational status, shows that salaried employees in

    the private sector are the most confident, higher than the retail average by 2.5 points.

    The chart above indicates an interesting trend with Government employees, where investor confidence appears

    to be positively correlated with their wallet size. This trend is also visible among private sector employees and the

    self employed. However, the trend reverses with professionals.

    Confidence level in the private sector is above the retail average. It may be worth reflecting that private sectoemployees have been relatively well-shielded from recessionary pressures, as fixed pay has not seen a

    significant impact and inflationary pressure on cash flows has been low. The self-employed, on the other hand

    have had first hand experience of a tight liquidity situation with low credit availability and weakened demand.

    Fig. 5.5

    138.8

    133.2

    140.8

    137.0

    120

    125

    130

    135

    140

    145

    Professional

    Self-employed

    Salaried Employee-Private Sector

    Salaried Employee-Government

    Private sectors most confident

    Retail Confidence - 138.3

    Fig. 5.6

    136

    141

    130

    158

    131

    155

    110

    158

    120

    136138

    125

    138

    145144

    134

    149149

    136

    145

    100

    110

    120

    130

    140

    150

    160

    170

    Salaried Employee-Government Salaried Employee-Private

    Sector

    Self-employed Professional

    INR 2 to 5 lakhs

    INR 5 to 10 lakhs

    INR 10 to 25 lakhs

    INR 25 to 50 lakhs

    INR 50 lakhs andabove

    Government employee confidence increases with wallet size

    Retail Confidence - 138.3

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    Retail Investor Confidence when computed on the basis of sector employed in, shows that respondents from

    Medical / Bio-tech and pharma are the most confident, significantly higher than the retail average by 13.9 points.

    A confidence level of 152.2 in the Medical / Bio-tech / Pharma sectors is significant as it is the only segment in the

    Retail Index that has crossed the benchmark 150, which denotes a significantly higher level of confidence. This in

    part demonstrates the defensive nature of this sector, given the current/ past recessionary trends.

    By sector, Medical/Bio-Tech sector is the most optimistic. In contrast, confidence level of retail investors in the

    Real estate sector is below the retail average.

    114.4

    141.6

    152.2

    140.8

    145.2

    135.9135.9

    134.9

    100

    110

    120

    130

    140

    150

    160

    IT/BPO/Outsourcing

    Realty and Infrastructure

    Manufacturing

    Retail and Hospitality

    Medical/BioTech.

    BFSI

    Services

    Others

    Medical/Bio-Tech./Pharma investors most confident

    Retail Confidence - 138.3

    Fig. 5.7

    Fig. 5.8

    148.7

    159.9

    173.3

    145.8

    122.2

    107.9

    123.1

    110.8

    91.7

    132.3

    80

    100

    120

    140

    160

    180

    200

    INR 2 to 5 lakhs INR 5 to 10 lakhs INR 10 to 25 lakhs INR 25 to 50 lakhs INR 50 lakhs and above

    Medical/BioTech.

    Realty andInfrastructure

    Contrasting behaviour in Retail and hospitality vs. M edical/Bio-Tech.

    Medical/Bio-Tech Confidence - 152.2

    Realty and Infrastructure Confidence - 114.4

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    Retail Investor Confidence when computed on the basis of respondents age bracket , expectedly shows that

    younger respondents aged between 22 to 30 years are generally more confident and confidence levels

    gradually decrease as the age bracket increases.

    142.7 142.3

    138.5 137.9

    134.2 133.4 134.0

    131.3133.0

    100

    110

    120

    130

    140

    150

    Age 22 to 25

    Age 25 to 30

    Age 30 to 35

    Age 35 to 40

    Age 40 to 45

    Age 45 to 50

    Age 50 to 55

    Age 55 to 60

    Age 60 to 65

    Retail investor confidence declines with increase in age

    Retail Confidence - 138.3

    Fig. 5.9

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    5.2 Retail Investment activity

    The respondents for the retail investor survey were asked about their investment activity over the past 12 months

    The chart below represents the percentage of respondents who invested in each of the said investment

    instruments. Please note that the chart does not indicate the amount of assets allocated to each

    Percentage of respondents investing in stocks and/or mutual funds is significantly high, with 82% having invested

    in Mutual Funds and 68% in direct stocks.

    The above chart represents the number of respondents who invested in select investments during the last 12

    months. The highest number of respondents investing in direct stocks is from the BFSI sector (72%), highes

    number of investments in insurance and retirement are from the Medical/Biotech sector (82%) and highes

    investments in property are from the Realty and infrastructure sector (53%).

    60%

    69%

    24%

    72%69%

    53%

    78%

    61%

    35%

    72% 70%

    45%

    82%

    61%

    40%

    78%72%

    28%

    57%

    63%

    28%

    66%71%

    35%

    0%

    20%

    40%

    60%

    80%

    100%

    Insurance and Retirement Stocks Property

    IT/BPO/Outsourcing Realty and infrastructure Manufacturing

    Retai l and Hospi tali ty Medical/B ioTech. BFSI

    Services Others

    Retail investor investment activity across sectors

    Fig. 5.11

    * Other stock market derivative products (e.g. futures, options)

    Fig. 5.10

    1%

    12%

    3%

    19%

    20%

    82%

    68%

    7%

    29%

    33%

    68%

    54%

    95%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    Others

    Derivatives*

    Warrants

    Certificate of deposits

    Bonds

    Mutual Funds

    Stocks

    Foreign currencies

    Gold and other bullion

    Property

    Insurance and Retirement products

    Time deposit

    Savings account

    Investment activity of retail investors in the past 12 months

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    The responses indicate that retail investor appetite for investing directly in stocks and mutual funds increases withan increase in wallet size.

    The responses of retail investors who invested in stocks and those who invested in insurance and retirement

    products, over the past 12 months, highlights the tendency of younger investors investing more in stocks as

    compared to insurance and retirement. Expectedly, the trend reverses gradually from 35 years onwards and

    reverses back again after 55.

    Fig. 5.13

    56%

    64% 65%

    73%76% 74%

    79%

    68%

    57%

    81%

    67% 68% 65%

    59%

    67%

    75% 76%71%

    0%

    20%

    40%

    60%

    80%

    100%

    Age 22 to 25 Age 25 to 30 Age 30 to 35 Age 35 to 40 Age 40 to 45 Age 45 to 50 Age 50 to 55 Age 55 to 60 Age 60 to 65

    Insurance and Retirement Stocks

    Stocks and Insurance - Contrasting trends

    Fig. 5.12

    60%68%

    70%

    83% 85%

    76%

    82%

    89% 90%93%

    37%

    51%

    59%

    74%

    79%

    0%

    20%

    40%

    60%

    80%

    100%

    INR 2 to 5 lakhs INR 5 to 10 lakhs INR 10 to 25 lakhs INR 25 to 50 lakhs INR 50 lakhs and above

    Stocks

    Mutual Funds

    Stocks andMutual Funds

    Wallet size influences investment activity

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    5.3 Retail - Other expectations

    As part of the survey, respondents were asked for their opinion on the likelihood of an increase in their income,

    employment opportunities in India, increase in property prices in the next six months and the biggest positive

    economic indicator for the Indian economy. Their responses are given below.

    The above charts clearly indicate that the positive retail investor confidence is a result of the following (Fig 5.14,

    5.15, 5.16):

    Positive outlook towards income increasing (61% extremely or somewhat likely),

    Increase in employment opportunities (58% extremely or somewhat likely)

    Property prices increasing (57% extremely or somewhat likely).

    Fig 5.17 suggests that in the current economic scenario (the survey was conducted post-Budget), respondents

    considered the new central government with a strong majority (27%) as the biggest positive economic indicator

    This trend is seen across all categories of respondents such as age, sector, occupational status, investment

    Fig. 5.14

    21%7%

    40%

    30%

    2% Extremely likely

    Somew hat likely

    More or less the

    same as current

    Somew hat unlikely

    Extremely unlikely

    Personal income likely to increaseFig. 5.15

    17%

    41%

    29%

    9%4% Extremely likely

    Somew hat likely

    More or less the

    same as current

    Somew hat unlikely

    Extremely unlikely

    Indian employment opportunity to pick-up

    Fig. 5.16

    18%

    39%

    12%2%

    29%

    Extremely likely

    Somew hat likely

    More or less thesame as current

    Somew hat unlikely

    Extremely unlikely

    Property prices in India set to rise

    Fig. 5.17

    4%

    27%

    8%15%

    10%

    10%

    6%

    1%

    10% 9%

    Corporate prof its

    GDP grow th

    FII inflow s

    Rise in stock market

    Property pricesPolitical stability

    Inflation

    Govt stimulus packages

    Monetary measures

    Others

    Political stability the strongest signal

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    experience and wallet size. The next biggest economic indicator is a rise in stock markets (15%), which could

    have been influenced by the increase in FII inflows (10%) which incidentally is the third biggest driver.

    Retail investors likelihood of income

    increasing was analysed against thei

    likelihood of increasing investments in thenext six months. This shows a clea

    positive relationship. 48% of respondents

    are somewhat or extremely confident of

    their income increasing and will increase

    their investments in the next six months

    In contrast, respondents who are

    somewhat or extremely unlikely to

    increase investments despite a positive

    outlook on an income increase are only

    3%.

    The respondents were asked what level they expect the BSE Sensex to be trading at in December 2009. The

    chart below represents responses from respondent by wallet size.

    The chart does not include responses of those who refused or did not choose an option. Also, those respondents

    who selected less than 10,000 (~1%) are not shown in the graph.

    76% of all retail investors expect the BSE Sensex trading at higher levels at the end of December 2009.

    Interestingly, the expectation rises with an increase in wallet size. Subsequently, while only 72% of respondents

    with wallet size of INR 2 5 lakhs expect a rise, 85% of those with wallet size of INR 50 lakhs and above expec

    the BSE Sensex to trade higher.

    Investors expecting increase in income more likely toincrease investments

    Likelihoodof

    incomeincreasing Likely 3% 10% 48%

    Same 4% 15% 12%

    Unlikely 5% 2% 2%

    Decrease Same Increase

    Likelihood of increasing investments

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    10000 -

    11000

    11000 -

    12000

    12000 -

    13000

    13000 -

    14000

    14000 -

    15000

    15000 -

    16000

    16000 -

    17000

    17000 -

    18000

    18000 -

    19000

    19000 -

    20000

    20000 -

    21000

    21000 -

    22000

    INR 2 to 5 lakhs

    INR 5 to 10 lakhs

    INR 10 to 25 lakhs

    INR 25 to 50 lakhs

    INR 50 lakhs and above

    Expectation of a rise in BSE Sensex increases with wallet size

    BSE

    Sensex

    during the

    survey

    Fig. 5.18

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    5.4 Retail Confidence - By city

    5.4.1 Chennai investors most confident; Hyderabad least confident

    Retail investors from eight selected cities were surveyed.

    Retail Confidence for Chennai is the highest at 160.2, followed by Pune at a distant second at 149.6. On the other

    hand, Hyderabad has the lowest confidence index at 98.1, followed by Bengaluru with confidence at 131.7.

    The confidence level for investors in Chennai is highest with regard to their expectation of improvement in the

    Indian economic situation in the coming six months at 166.2, while their global outlook is also significantly higher

    at 156.3.

    Fig. 5.19

    139.7142.5

    144.6

    160.2

    131.7

    149.6

    98.1

    137.2

    80

    90

    100

    110

    120

    130

    140

    150

    160

    170

    Delhi / NCR

    Mumbai

    Kolkata

    Chennai

    Bengaluru

    Pune

    Hyderabad

    Ahmedabad

    Chennai investors most confident, Hyderabad least

    Retail Confidence - 138.3

    Fig. 5.20

    160.2

    160.8

    159.4

    160.8

    156.3

    157.7

    166.2

    50 100 150 200

    Investor Confidence Index

    Change in amount

    of investments

    Appreciation in

    investment portfolio

    Increase in BSE Sensex

    Improvement in global

    economic environment

    Improvement in investment market

    environment and atmosphere

    Improvement in Indian

    economic situation

    Confidence of Chennai supported by high expectations of India's economyNeutral

    Extremely LikelySomewhat LikelyMore or less the sameSomewhat Unlikely

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    The retail confidence Index for Hyderabad is 98.1 representing a status-quo outlook on almost all aspects.

    The confidence level for retail investors in Hyderabad is primarily supported by their expectation of increase in

    Sensex levels in the coming six months. The overall investor index for Hyderabad is dragged down by a negative

    outlook on potential investments from the current level over the next six months. Overall survey results suggest

    that retail investors in Hyderabad are most unlikely to increase investments.

    Somewhat LikelyMore or less the sameSomewhat Unlikely

    Fig. 5.21

    98.1

    84.3

    99.8

    103.5

    96.5

    101.7

    102.7

    50 100 150

    Investor Confidence Index

    Change in amount

    of investments

    Appreciation in

    investment portfolio

    Increase in BSE Sensex

    Improvement in global

    economic environment

    Improvement in investment market

    environment and atmosphere

    Improvement in Indian

    economic situation

    Hyderabad investors expect to decrease investments

    Neutral

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    5.4.2 Chennai confidence high across all asset levels, Hyderabad consistently low

    Retail investor confidence levels for all cities shows occasional spikes in confidence across different wallet sizes.

    Interestingly, retail confidence in Mumbai shows declining confidence levels with increase in wallet size. Chennai

    the most optimistic, shows high confidence across all asset levels. Retail investors in Pune with INR 25 to 50

    lakhs are the most confident (161) for that category. Ahemdabad has a relatively lower deviation within each

    category of wallet size as compared to other cities. The negative sentiment in Hyderabad is low across al

    categories, except at the highest level, where super high net worths display a significantly higher confidence.

    Interestingly, confidence of investors in the retail & hospitality sectors shows contrasting trends in Hyderabad and

    Bengaluru. In Hyderabad while outlook of most sectors is negative, confidence is high (147) in this sector

    whereas in Bengaluru this sector has the lowest confidence (100.9)

    147

    129

    105

    126

    67

    149

    77

    138

    100

    148

    132

    154

    136

    150

    136

    150

    132

    157

    150145 140147

    157

    137136 138

    186

    161

    138

    154

    139134 136

    131

    148

    168

    132131

    139 135

    60

    80

    100

    120

    140

    160

    180

    200

    Delhi / NCR Mumbai Kolkata Chennai Bengaluru Pune Hyderabad Ahmedabad

    INR 2 to 5 lakhs INR 5 to 10 lakhs INR 10 to 25 lakhsINR 25 to 50 lakhs INR 50 lakhs and above

    Mumbai shows a declining trend with increase in wallet size

    Retail Confidence - 138.3

    Fig. 5.22

    Fig. 5.23

    107

    90

    147

    98

    90

    97

    8380

    100

    120

    140

    160

    180

    200

    IT/BPO Realty Manufacturing Retail &

    Hospitality

    Medica BFSI Services

    Delhi / NCR

    Mumbai

    Kolkata

    Chennai

    Bengaluru

    Pune

    Hyderabad

    Ahmedabad

    Hyderabad confidence low across sectors, except Retail and Hospitality

    Retail Confidence - 138.3

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    5.4.3 Retail investors in all cities value political stability

    The percentages in the above chart indicate the percentage of responses from that city. Political stability i.e.

    government with a clear majority is considered as the most positive economic indicator in all cities, excep

    Hyderabad where rise in stock market is considered to be the most positive economic indicator.

    Fig. 5.25

    54%

    18%10%

    26%

    31%35%

    29%

    17%

    0%

    10%

    20%

    30%

    40%

    50%

    60%

    Delhi / NCR Mumbai Kolkata Chennai Bengaluru Pune Hyderabad Ahmedabad

    Corporate profits

    GDP growth*

    FII inflows

    Rise in stock market

    Property prices

    Political stability

    Inflation

    Govt stimulus packages

    RBI's monetary measures

    Others

    Political stability most positive signal

    Fig. 5.24

    172

    108.3

    193

    158161

    135.5

    70.8

    128.5

    60

    80

    100

    120

    140

    160

    180

    200

    Professional Self-employed Salaried Employee-Private

    Sector

    Salaried Employee-Government

    Delhi / NCR

    Mumbai

    Kolkata

    Chennai

    Bengaluru

    Pune

    Hyderabad

    Ahmedabad

    Chennai and Bengaluru investors contrasting confidence trends

    Retail Confidence - 138.3

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    5.4.4 Mumbai expects Sensex to trade between 17,000 and 18,000 in December 2009

    During the survey period, the Sensex moved upwards from 14,100 to 15,200. 76% of retail respondents indicated

    that Sensex would trade at levels higher than the survey period. Investors in Mumbai are expectedly the most

    bullish with 90% expecting an increase from current levels. More significantly, investor opinion in Mumbai (23%) is

    titled towards the Sensex ranging in 17,000 - 18,000 levels as against a national expectation of 16,000 17,000

    Pessimism in Hyderabad is carried to the Sensex as well, with majority 60% indicating that the Sensex will remain

    at current levels or fall further.

    Fig. 5.26

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    10000-

    11000

    11000-

    12000

    12000-

    13000

    13000-

    14000

    14000-

    15000

    15000-

    16000

    16000-

    17000

    17000-

    18000

    18000-

    19000

    19000-

    20000

    20000-

    21000

    21000-

    22000

    Delhi / NCR Mumbai Kolkata Chennai

    Bengaluru Pune Hyderabad Ahmedabad

    Mumbai invesors most bullish on the BSE Sensex

    BSE Sensex

    during thesurvey

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    6. Key Findings Corporate Investors

    The Corporate Investor Confidence Index stands at 133.5. This indicates a fair amount of confidence from

    corporate investors about an improvement from current investment conditions. The first chart below indicates the

    current index level and the second chart gives the break-up of confidence on all the key parameters under

    consideration.

    Corporate investor confidence is highest on an improvement in the Indian economic situation but lowest on the

    global economy. The corporate confidence on global economic upswing is 109, a marginal optimism oimprovement from current levels. The confidence levels on a sustained upward movement in the BSE Sensex is

    high, tempered by a much lower optimism on an increase in investment portfolio and an increase in investments.

    Fig. 6.1

    133.5

    0 50 100 150 200

    Corporate Investor Confidence Index

    Extremely Unlikely Somewhat Unlikely More or less the same Somewhat Likely Extremely Likely

    Fig. 6.2

    133.5

    126.0

    131.0

    145.0

    109.0

    143.0

    147.0

    50 100 150 200

    Corporate Confidence Index

    Change in amount

    of investments

    Appreciation in

    investment portfolio

    Increase in BSE Sensex

    Improvement in global

    economic environment

    Improvement in investment market

    environment and atmosphere

    Improvement in Indian

    economic situation

    Corporate Investor Confidence Index and its components

    Neutral

    Somewhat Unlikely More or less the same Somewhat Likely Extremely Likely

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    6.1 Corporate Confidence - By treasury size

    Corporate Investor Confidence when computed on the basis of respondents treasury size shows that large

    corporate treasuries are more optimistic.

    When Confidence is analysed further for increase in

    investments, the likelihood rises with treasury size

    Corporate investors with treasury size > INR 50 crores are

    most likely to increase investments.

    Fig. 6.3

    127.8

    123.6

    130.0

    136.5 136.0

    115

    120

    125

    130

    135

    140

    INR 10 lakhs INR 1

    crore

    INR 1 10 crores INR 10 50 crores INR 50 - 100 crores INR 100 crores and

    above

    INR 10 lakhs INR 1crore

    INR 1 10 crores

    INR 10 50 crores

    INR 50 - 100 crores

    INR 100 crores andabove

    Larger treasuries more confident

    Corporate Confidence - 133.8

    Fig. 6.4

    83.3

    108.3

    110.0

    125.0

    137.5

    50 100 150 200

    INR 10 lakhs

    INR 1 crore

    INR 1

    10 crores

    INR 10

    50 crores

    INR 50 -

    100 crores

    INR 100 crores

    and above

    Confidence in increasing investments

    Neutral

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    6.2 Corporate Investment activity

    Fig. 6.5 and Fig. 6.6 depict the preferences of the

    corporate investors for investments among the various

    investment options. 24% of the corporates invested in

    both, debt and equity mutual funds. Maximum

    respondents indicated investments in debt mutual funds

    within which, there exists a high preference for money

    market funds. There is also a high preference for safe

    instruments such as term deposits.

    Fig. 6.5

    6%

    12%

    8%

    8%

    18%

    32%

    12%

    38%

    82%

    24%

    24%

    78%

    0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%

    Others

    Structured products

    Derivatives*

    Warrants

    Certificate of deposits

    Bonds

    Stocks

    Equity Mutual Funds

    Debt Mutual Funds

    Commercial Papers

    Inter-corporate deposits

    Term deposits

    Corporate investment activity in the past 12 months

    Fig. 6.6

    19%

    33%

    60%

    65%

    27%

    0% 20% 40% 60% 80% 100%

    GILT funds

    Floating Rate

    Debt Funds

    Fixed Maturity

    Plans

    Money Market

    Funds

    Bond funds

    Money market funds most popular with

    corporate treasuries

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    6.2.1 Investment Activity in Debt Mutual Funds by Treasury Size

    In this section, the treasury sizes of the various corporate respondents are analysed with their investment activity

    in debt mutual funds over the past year. More than 60% of the firms surveyed in all categories have invested in

    these instruments in the past year.

    Money market funds appear to be the most popular among all corporate respondents, when the various treasury

    sizes are compared with the mutual fund options. Significantly, the preference for bond funds and fixed maturity

    plans is higher in smaller treasuries.

    Fig. 6.7

    33%

    75%68%67% 67%

    33%

    50%

    60%

    13%18%

    50%

    60%60%

    50%57%

    33%

    17%

    40%38%

    32%

    20%25%

    14%

    0%

    20%

    40%

    60%

    80%

    100%

    INR 10 lakhs 1 crore INR 1 10 crores INR 10 50 crores INR 50 100 crores INR 100 crores and

    above

    Bond funds

    Money Market Funds

    Fixed Maturity Plans

    Floating Rate Debt

    Funds

    GILT funds

    Money market funds more popular with larger treasuries

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    6.3 Corporate - Other expectations

    Corporate treasuries were asked four questions relating to expectation on the Reserve Bank of Indias (RBI)

    policies, non-performing asset (NPA) movements and the direction of the Indian Rupee. The charts below

    highlight their opinion.

    While 64% of corporate investors surveyed are of the opinion that RBI will withdraw excess liquidity in the system

    24% feel that RBI intervention will happen over the next 3 6 months and another 36% peg it between 6 12

    months. As a corollary, 28% of all respondents feel that interest rates are set to harden within the next 6 12

    months while a significant 26% expect it to rise much earlier, within the next 3 6 months. Predominant corporate

    expectation (44%) is for NPA levels to increase over the next 6 12 months. The over-whelming consensus from

    corporate investors on the Indian Rupee is that it will either appreciate or remain range bound over the next 3 6

    months.

    Fig. 6.8

    24%

    12%

    36%

    28%

    0% 20% 40% 60%

    Cant say

    After 12

    months

    6 - 12 months

    3 - 6 months

    RBI expected to reduce liquidity in 6-12

    months

    Fig. 6.9

    28%

    28%

    44%

    0% 20% 40% 60%

    Cant say

    NPAs w ill

    come down

    NPAs w ill

    go up

    NPAs expected to go up

    Fig. 6.10

    24%

    22%

    28%

    26%

    0% 20% 40% 60%

    Cant say

    After 12

    months

    6 - 12 months

    3 - 6 months

    Interest rates expected to go up; "when"

    uncertain

    Fig. 6.11

    6%

    36%

    8%

    50%

    0% 20% 40% 60%

    Cant say

    Will remain at

    current levels

    Rupee w illdepreciate

    Rupee w ill

    appreciate

    INR to appreciate in 3 - 6 months

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    7. Key Findings Advisors

    The Advisor Confidence Index stands at 135.1. This indicates a fair amount of confidence from the advisors

    regarding a betterment from the current investment scenario. The first chart below indicates the current index

    level and the second chart gives the break-up of confidence on all the key parameters under consideration.

    The Indian advisor is fairly confident of an improvement in the Indian economy, a rise in the BSE Sensex and an

    increase in clients portfolios. However, in line with the general trend demonstrated by the retail and corporate

    indices, advisors too are not optimistic about a global economic revival. Interestingly, advisors confidence in an

    increase in both, the BSE Sensex as well as their clients cumulative portfolio is contrasted by a significantly lower

    confidence in an increase in mutual fund inflows. This probably suggests that advisors are conservative in

    estimating investor confidence as against their own confidence in the markets.

    Fig. 7.1

    135.0

    134.9

    137.9

    136.0

    0 50 100 150 200

    N/RDs

    Confidence

    IFA Confidence

    Bank Confidence

    Advisor

    Confidence

    Advisor Confidence Index - IFAs, Banks and N/RDs

    Extremely Unlikely Somewhat Unlikely More or less the same Somewhat Likely Extremely Likely

    135.1

    133.5

    145.7

    142.8

    103.4

    136.6

    148.8

    50 100 150 200

    Overall Index

    Increase in mutual fund

    inflows / new accounts

    Increase in clients'

    investment portfolio

    Increase in BSE Sensex

    Improvement in global

    economic environment

    Improvement in investment market

    environment and atmosphere

    Improvement in Indian

    economic situation

    Advisor Confidence Index and its components

    Neutral

    Fig. 7.2

    Somewhat Unlikely More or less the same Somewhat Likely Extremely Likely

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    Advisor Confidence by category

    Though there isnt a marked difference in the outlook between different advisor categories, banks on the whole

    seem a bit more positive than the IFAs and N/RDs.

    It is notable that the advisors, as a class, are quite bullish about the Indian economic scenario, with two of the

    categories, namely banks and the N/RDs, crossing the second highest benchmark (150) of the index on this

    indicator. Banks are also significantly more confident of an increase in their cumulative clients portfolio which is

    also backed by a fair amount of confidence of a rise of the BSE sensitive index.

    N/RD confidence on the Indian economic situation is the highest among all advisor categories, but also notably

    the lowest in a global economic recovery. Notably, banks and N/RDs believe that the global economy might

    worsen from current levels.

    Fig. 7.3

    Somewhat unlikely More or less the same Somewhat likely Extremely likely

    125.0

    140.0

    147.5

    90.0

    142.5

    137.5

    155.0

    145.0

    95.0

    142.5

    152.5

    133.9

    145.4

    142.3

    104.9

    135.8

    147.4

    165.0

    50 100 150 200

    Increase in mutual fund

    inflows / new accounts

    Increase in clients'

    investment portfolio

    Increase in BSE Sensex

    Improvement in global

    economic environment

    Improvement in investment market

    environment and atmosphere

    Improvement in Indian

    economic situationIFA

    Banks

    N/RDs

    IFAs vs. Banks vs. N/RDs

    Neutral

    `

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    All categories of advisors clearly expect clients portfolios to appreciate but are lesser optimistic about clients

    making additional investments. Banks are most upbeat about clients portfolio appreciation and N/RDs are the

    least optimistic of clients increasing investments.

    Advisors in India are overall positive about an increase in the BSE Sensex levels by December this year. While

    N/RDs (40%) indicate a relatively lower range of 15,000 16,000, the bulk of IFAs (31%) and banks (42%)

    indicate the next higher range of 16,000 17,000.

    125.0

    137.5

    133.9

    140.0

    155.0

    145.4

    50 100 150 200

    NRDs

    Banks

    IFA

    Increase in clients'investment portfolio

    Increase in mutual fundinflows / new accounts

    Advisors more upbeat on clients' portfolio appreciation; low on additional inflows

    Neutral

    `

    Fig. 7.4

    Somewhat unlikely More or less the same Somewhat likely Extremely likely

    Fig. 7.5

    0%

    32%

    2%4%

    17%17%

    31%

    14%

    2%

    4%1%1%

    6%

    0%

    5%

    11%

    42%

    5%

    5%

    0%0%0%0%0%

    5%

    15%

    30%

    0%0%0%0%

    10%

    40%

    -5%

    5%

    15%

    25%

    35%

    45%

    10000 -

    11000

    11000 -

    12000

    12000 -

    13000

    13000 -

    14000

    14000 -

    15000

    15000 -

    16000

    16000 -

    17000

    17000 -

    18000

    18000 -

    19000

    19000 -

    20000

    20000 -

    21000

    IFA

    Banks

    N/RDs

    BSE Sensex

    during the

    survey

    IFAs and banks more bullish on the BSE Sensex

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    7.1 IFA Confidence

    The confidence Index of IFAs is 134.9, the lowest among all three categories of advisors.

    IFA optimism is the highest on the Indian economy improving in the coming six months while their outlook on the

    global economy is markedly low. Most expect only a marginal, if not any, improvement in global conditions over

    the next six months.

    IFA confidence in a sustained upward trend in the BSE Sensex and in their clients portfolio appreciation is not

    supported by their outlook on clients increasing investments. This appears to corroborate a lower confidence onan improvement in the general investment market environment and atmosphere.

    Fig. 7.6

    134.9

    0 50 100 150 200

    IFAs - Confidence Index

    Extremely unlikely Somewhat unlikely More or less the same Somewhat likely Extremely likely

    134.9

    133.9

    145.4

    142.3

    104.9

    135.8

    147.4

    50 100 150 200

    Overall Index

    Increase in mutual fund

    inflows / new accounts

    Increase in clients'

    investment portfolio

    Increase in BSE Sensex

    Improvement in global

    economic environment

    Improvement in investment market

    environment and atmosphere

    Improvement in Indian

    economic situation

    IFAs - Confidence Index and its components

    Neutral

    Fig. 7.7

    Somewhat unlikely More or less the same Somewhat likely Extremely likely

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    7.1.1 IFAs By City

    Depicted below is the IFA confidence Index for all the eight cities covered under the survey. IFA Confidence for

    Chennai is the highest at 147.3.

    Chennai IFAs display above-average optimism on all parameters, but a significantly higher confidence in the

    Indian economy. In five of the six key questions, the Chennai confidence level has crossed the 150 benchmark

    The Chennai Confidence is moderated by a mostly status-quo view on the global economy. Kolkata has the least

    confidence level overall. It is interesting to note that IFAs from the financial capital of the country, Mumbai, are not

    very bullish about improved conditions in the next six months.

    The chart above plots the city-wise expectation of IFAs with respect to an expected increase in their clients

    portfolio vis--vis an expected increase in mutual fund inflows. Chennai IFA confidence is validated again by high

    confidence on both parameters. It is notable that the difference in outlook on these two parameters is significantly

    high in Delhi/NCR and Bengaluru. This probably suggests that IFAs in these cities expect clients to wait and

    watch further, before returning to an investing mode. Hyderabad shows a contrasting trend, where the results

    suggest a higher confidence in increasing investments (151.9) over an increase in portfolio appreciation (146.3).

    Fig. 7.8

    133.6

    129.4

    125.7

    147.3

    128.6

    134.0

    140.1

    142.6

    110

    115

    120

    125

    130

    135

    140

    145

    150

    Delhi / NCR Mumbai Kolkata Chennai Bengaluru Pune Hyderabad Ahmedabad

    Delhi / NCR

    Mumbai

    Kolkata

    Chennai

    Bengaluru

    Pune

    Hyderabad

    Ahmedabad

    Chennai IFAs most confident, Kolkata least

    IFA Confidence - 133.5

    Fig. 7.9

    150.0

    140.4

    134.7

    150.0

    142.2

    142.9

    146.3

    156.7

    128.1

    130.9

    123.6

    151.6

    112.5

    132.9

    151.9

    142.2

    50 100 150 200

    Delhi / NCR

    Mumbai

    Kolkata

    Chennai

    Bengaluru

    Pune

    Hyderabad

    Ahmedabad

    Increase in mutual fundinflows / new accounts

    Increase in clients'investment portfolio

    Chennai IFAs upbeat on portfolio appreciation and additional inflows

    Neutral

    Somewhat unlikely More or less the same Somewhat likely Extremely likely

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    The chart below shows the top two economic indicators as recorded from the IFA respondents from the eigh

    cities.

    IFAs across cities had a varied opinion on the biggest positive economic indicator in the current Indian economic

    scenario. While IFAs in Pune were most positive about GDP growth, Mumbai IFAs were most upbeat of increase

    in FII inflows.

    22%

    25%

    34%

    22%

    13%

    19%

    14%

    22% 22%

    28%31%

    6%

    13%

    40%

    19%

    13%

    3%

    29%

    19%

    30%

    24%

    21%21%

    17%

    11%

    17%19%

    0%

    10%

    20%

    30%

    40%

    50%

    IFAs Delhi / NCR Mumbai Kolkata Chennai Bengaluru Pune Hyderabad Ahmedabad

    Increase in FIIinflows

    GDP growthmeeting/exceedingexpectations

    Government with astrong majority

    Pune IFAs most upbeat on GDP growth

    Fig. 7.10

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    The charts below portray the IFA by city for the opinion expressed by the advisors with regard to the BSE Sensex

    levels in the next six months.

    The positive sentiment on the benchmark Index is mostly consistent across cities. Chennai optimism is re-

    affirmed by their view on the Sensex, as 100% of Chennai IFAs indicated that the Sensex would rise from current

    levels. IFAs in Delhi are the least optimistic with 21% opining that the Sensex would remain range bound at

    current trading levels and only 66% expressing optimism on a rise.

    Fig. 7.11

    10%

    0%

    7%

    0%0%3%

    14%

    7%

    31%

    21%

    3%3%

    7%

    0%

    0%

    26%

    12%

    21%

    14%

    5%

    5%

    0%

    5% 0%

    0%0%

    12%

    18%

    36%

    6%

    12%

    3%

    6%

    3%

    0%

    3%

    0%

    13%

    19%

    32%32%

    0%0%

    0%-5%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    11000-

    12000

    12000-

    13000

    13000-

    14000

    14000-

    15000

    15000-

    16000

    16000-

    17000

    17000-

    18000

    18000-

    19000

    19000-

    20000

    20000-

    21000

    21000-

    22000

    Delhi / NCR

    Mumbai

    Kolkata

    Chennai

    Chennai IFAs most optimistic of the BSE Sensex rising

    BSE Sensex

    during thesurvey

    Fig. 7.12

    0%0%

    3%

    6%

    32%32%

    10%6%

    3%

    0%

    0%

    7%7%

    27%

    13%

    27%

    7%3%0%

    10%

    4%

    0%

    11%11%

    15%

    33%

    11%7%

    4%

    4%

    0%

    7%

    0%

    20%18%

    34%

    14%

    0%0%

    5%

    -5%

    0%

    5%

    10%

    15%

    20%

    25%

    30%

    35%

    40%

    12000-13000 13000-14000 14000-15000 15000-16000 16000-17000 17000-18000 18000-19000 19000-20000 20000-21000 21000-22000

    Bengaluru

    Pune

    Hyderabad

    Ahmedabad

    IFAs from tier-I cities expect the BSE Sensex to rise

    BSE Sensex

    during the

    survey

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    J.P. Morgan Asset Management ValueNotes Investment Confidence SurveyJuly 7 to July 20, 2009

    Page 45

    7.2 Bank Confidence

    The confidence Index of Banks is 137.9, higher than the advisor confidence by 1.9 points.

    Banks confidence appears to be significantly tilted towards an upswing in the Indian economy and an increase in

    clients investment portfolios, with the sentiment on both these crossing the benchmark 150. Significantly, banks

    expect a marginal deterioration in the global economic scenario.

    Banks appear to be most upbeat about an increase in their clients portfolio, with the sentiment going above 150

    which denotes a somewhat likely to increase sentiment.

    137.9

    0 50 100 150 200

    Banks - Confidence Index

    Fig. 7.13

    Extremely unlikely Somewhat unlikely More or less the same Somewhat likely Extremely l