Remintrex multichannel

Reach out to your future customers

Multichannel ReTargeting• The potential of Multichannel ReTargeting

• Email ReTargeting

• Web to Print ReTargeting

• Inbound Telephone ReTargeting

• Outbound Telephone ReTargeting

• ReTargeting Leads

The potential of Multichannel

ReTargeting

CRM works not only for known

website visitorsUse Remintrex ReTargeting to convert lost

visitors into new customers

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Signup

Signup

Example: Email ReTargeting

USER SIGNS UP FOR SWEEPSTAKE

• Name and surname

• Email address

• Permission for Email marketing

• Double Opt In

TOUCHPOINT PARTNER*

• Places ID-cookie from

Remintrex

TOUCHPOINT

PARTNER*

USER

REMINTREX CHECKS

• ... permission for Remintrex ReTargeting

• ... and gets user data

ECOMMERCE

PARTNER

ECOMMERCE PARTNER SENDS

• Cookie IDs

• Informations about visited product sites

• Stop code (Remintrex Opt Out)

USER

• Visits online store

• Checks product details

How it works

REMINTREX

SENDS

• ReTargeting

message

Reach out to lost visitors in 30

countries

* Technical Reach, 30.11.2014, more than 130 mio. cookies worldwide.

Country Max. Reach

New Zealand 38,89%

Belgium 20,48%

Singapore 18,35%

Finland 17,94%

Denmark 13,82%

Sweden 12,53%

Australia 11,76%

Norway 11,63%

Germany 11,22%

Malaysia 10,26%

Poland 10,11%

Netherlands 8,68%

Italy 8,25%

France 6,72%

Taiwan 5,62%

Virgin Islands 5,61%

Indonesia 4,52%

Philippines 4,08%

UK 4,01%

Spain 2,59%

Brasil 2,06%

Russia 1,89%

South Africa 1,05%

USA 0,92%

India 0,45%

China 0,15%

South Korea 0,12%

Thailand 0,09%

Portugal 0,02%

Argentinia 0,01%

0.00%

5.00%

10.00%

15.00%

20.00%

25.00%

30.00%

35.00%

40.00%

45.00%

Ne

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Belg

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Sin

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Fin

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De

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Sw

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Austr

alia

No

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Germ

any

Ma

laysia

Pola

nd

Ne

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and

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Ita

ly

Fra

nce

Taiw

an

Virgin

Isla

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s

Indon

esia

Phili

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es

UK

Spain

Bra

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Ru

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South

Afr

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US

A

India

Ch

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South

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Port

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Country

One year of RemintrexFrom Email ReTargeting to Multichannel ReTargeting

10-2013: Exhibitor at OMCap 2013, Presenting the concepet

of Email ReTargeting

11-2013: First Advertiser (Tirendo.com)

01-2014: Start Sales in 3 Countries (PL, FR, DE)

02-2014: 10 Advertiser

05-2014: 50+ Advertiser

07-2014: 100+ Advertiser

09-2014: 150+ Advertiser, Multichannel ReTargeting: Web

to Print ReTargeting, Telephone ReTargeting and

ReTargeting Leads

10-2014: First Advertiser Telephone ReTargeting (Yves

Rocher)

11-2014: 200+ Advertiser, First Advertiser ReTargeting

Leads (Bonprix)

12-2014: 250 Advertiser, Frist Advertiser Web2Print

Email ReTargeting

ReTargeting EmailsCustomer triggered, personalised

mailings

Marketing Automation

• Unique, personalised

mailings

• Use of existing product

feeds

• Automised mailing

schedules and content plans

• Demand Response

Marketing Demand

Generation Marketing

Vertical: TelephoneTele2

(Telephone, 10-2014)

Reach Rate: 5%

Identified User: 6.980

Vertical: Retail3suisses.be

(Fashion Retail, 10-2014)

Reach Rate: 6%


Vertical: FinanceSmava.com

(Loan comparison, 07-2014)

Reach Rate: 9%


PricingTracking and billing through your public or private

affiliate network

Web to Print ReTargeting

Web to PrintSend coupon postcards, catalogs or pre filled

contracts to lost visitors

Marketing Automation

Don‘t send stand alone

campaigns,

...but automated and event-

based sendouts of coupons

and vouchers.

Personalised contents

Gender and age

Name and surname

Last visited products

Product recommendations

Personalised voucher codes

Web to PrintFirst Case studies

Web to PrintPricing: Less than a click at google search

Postage (DE)

Postage* 0,28 – 0,45 €

Printing house

Print personalized postcard 0,10 €

Remintrex

Matching 0,20 €

Creation master copy 0,02 €

Total 0,60 €

Remintrex Web 2 Print Google AdWords (CPC*)

• Finance: 3,09 $

• Jobs & Education: 1,80 $

• Business & Industrial: 1,67 $

• Computers & Electronics: 1,39 $

• Internet & Telecom: 1,11 $

• Beauty & Fitness: 1,11 $

• Autos & Vehicles: 0,97 $

• Home & Garden: 0,76 $

• Travel: 0,29 $

• Shopping: 0,25 $

*Global average per industry 2012:

http://moz.com/blog/5-killer-seo-insights-from-

analyzing-a-billion-dollars-in-adwords-spend

Outbound Telephone

ReTargeting

Telephone ReTargeting (Outbound)ReTargeting works not only for Display and Postcards

First Case Studies

Recognition

Contact the

customer with

your callcenter

team

Sale

PricingCosts per telephone lead

Testing period: 5,00 EUR

Regular price: tbd.

Inbound Telephone

ReTargeting

Inbound Telephone ReTargetingUse your existing hotline for Remintrex TeleRetargeting

Case Study: Local car dealer

Monthly visitors: 10.000

# Identified Users: 540

540 Users who are

interrested in a test drive

but most probably didn‘t

arrange an appointment.

User visits Website of local

car dealer (Renault Berlin).

(Remintrex-Tag is integrated)

Hi, this is Lisa Kaiser speaking. I call you because you participated in one of

our sweepstakes.

To keep it short - I just want to ask you if you are interested in a free test

drive with the newest models of Renault? If yes, please press button #1 on

your telephone and we will connect you to one of our consultants...

Yes, thank you!

Remintrex

User

User

Call Agent

Renault Berlin

Hello, this is is the free hotline

from Renault Berlin....

User

Hello, this is Sarah Miller. I would like to

make a appointment for the testdrive.

MaTelSo redirects the call to the car

dealers hotline (03364 / 5539998).

Remintrex calls the potential

customer.

(Auto-Call with a previously taped

voice. E.g. on the next day when

the hotline of the car dealer is

available)

03364 / 55 39-998

HOTLINE:

Potential ConversionsGain more sales with Inbound TeleReTargeting

Monthly visitors: 10.000

# Identified users per month: 540

Approx 50% with Telephone Opt In

= 270 Telephone Leads

Approx. 9 automated outbound calls per day

80% Reachabiliy

50% Opt In Rate

Approx. 4 Inbound calls per day

25% Conversion Rate

1 Conversions per day

30 Conversions per month

PricingCosts per successful inbound call

Testing period: 5,00 EUR + telephone fee*

Regular price: tbd.*Germany: Landline 0,04 EUR/min, mobile 0,17 EUR/min.

ReTargeting Leads

(Premium Leads)

ReTargeting Leads (Premium Leads)Become a Co-Sponsor and use highly targeted premium leads!

Reach Rate: 2,5%


Co-Sponsor since: 15.10.2014

ReTargeting Co-Sponsor Leads:

approx. 4.500

2014-11

Costs per Lead: 1,00 EUR

Thank you! :)

Louise Plessis

Country Manager France & Benelux

Phone: +49 30 695 684-45

mob: +49 157 516 992 93

mail: [email protected]

Florian Werner

Managing Director

fon: +49 30 600 317-44

mob: +49 176 209 58 113

mail: [email protected]

Remintrex multichannel

Internet

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