Reliance by Ankur Bansal

8/8/2019 Reliance by Ankur Bansal

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Kuma

ANKUR BANSAL ECE- VII SEM

2010-2011


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CONTENTS

1. Introduction2. Products and services3. Competitors4. Marketing strategies5. No of employees6. Board of directors7. Awards8. Clients9. Role of management

10. Financial status11. Listed or unlisted 12. Background of owners13. No of branches14. Available job opportunities


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The Lat e Dhirubh ai Amban i dre amt of a digi tal In dia an In dia w here t he commonman wo ul d have access to affo rd abl e mean s of infor mat ion an d communicat ion. It wa swit h t his be l ie f in mind t hat R el ian ce Comm unicat ion s ( for mer ly Rel ian ce Infocomm) sta r t ed layin g 6 0,000 r out e kilomet ers of a pan-In dia f iber opt ic backbone. Thisbackbone wa s commissioned on 28 Dece mber 2002, t he aus picious occa sion of Dhirubh ais 7 0t h bir t hd ay, t hough s ad ly aft er his u nex pect ed de mise on 6 Ju ly 2002.

Rel ian ce Communicat ion s ha s a re l iabl e , high -capa city, int egr at ed (bot h wire l ess an d wire l ine ) an d converge nt ( voice , d ata an d video) digi tal n etwork . It is capa bl e of del iveri n g a r an ge of ser vices s pann in g t he ent ire i nfocomm (infor mat ion an d communicat ion) val ue ch ain, incl udin g inf r a st ruc t ure an d ser vices fo r ent er prises a s

well a s individual s , appl icat ion s , an d con sult in g .

T od ay, R el ian ce Communicat ion s is revol ut ionizin g t he way In dia communicat es an d networks , t ru ly bri n gin g about a n ew way of l i f e.


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VI SION

We will leverage our strengths to execute complex global-scale projects to facilitate leading-edge information and communication services affordable to all individual consumers and businesses in India.

We will offer unparalleled value to create customer delight and enhance business productivity.We will also generate value for our capabilities beyond Indian borders and enable millions of India's knowledgeworkers to deliver their services globally.


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CONSUMER - ENTERPR I SE -1. Mobil e : C D MA | GSM 1. Bla ckberr y2. W ire l ess phone 2. Off ice ce nt rex -E1 D I D3. W ire l ess t er minal 3. On e Off ice Du o4. Bla ckberr y 4. Audi o Conf ere ncin g 5. Roam in g 5. Rel ian ce P CO6 . Br oa d net 6 . T oll F ree: I T FS 7 . Rel ian ce lan d l ine 7 . Br oa dban d 8. Rel ian ce net conn ect 8. B usiness Br oa dban d Int er net 9. R Wor l d : C D MA | GSM 9. Lea sed Line: I P LC 10. Rel ian ce g lobal call 10. Et her net Lea sed Lines11. Rel ian ce pa ss po r t 11. V ir t ual Pri vat e N etwork 12. Rel ian ce pa ss po r t 12. W ire l ess D ata V P N 13. Rel ian ce BIG T V 13. V ideo Conf ere ncin g 14. Rel ian ce I PT V 14. Int er net Data C ent er

15. Common ser vice ce nt er


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Bhar t i Air t el

T ata Te l eser vices

Vo d afon e E ssa r

I dea C ell ula r

BSNL

Airce l


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COMPANY PROF IL E Founded -2004Key people Anil Ambani , Chairman and Managing Director , Vice-ChairmanReliance-ADA GroupS. P. Sukula, CEO - Personal Business & Director - Reliance Telecom

Industry TelecommunicationsEmployees - 33,000

Name Designation

Anil D Ambani Chairman / Chair Person

S P Talwar Director A K Purwar Director

J Ramachandran Director

Deepak Shourie Director


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1. Tel st r a St r at egic Desig n Awa rd W inner .

2. N umber one br an d accordi n g to econom ist t ime


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Rol e1. decisi on ma kin g 2. plann in g 3. cont r oll in g 4. st r at eg y Fo r mat ion5. int egr at ion of resources

Required skills1. conce pt ual an d decisi onal skill s2. p eopl e skill s

3. t echnical skill s


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NO. OF B RANCHES AND L OCAT IONS

R Com operations are spread across 673 cities and span a host of variouskinds of services.

R Com business is organized around the following categories: wireless, wireline, wholesale, the Reliance World/Reliance Communications outlets and village telephony.


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Company Confidential

G SM900DCS1800

GSM TECHNOLOGY - Standards &

Implementation


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Introduction to Cellular


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MS

BTS

BTS

BTS

BTS BTS

BTS

BTS

BTS

BSC

BSC

PSTN

VLR

TRAU HLREIR

OMC

SMSC

BC

AUC

VMSC

MSC

A

OML

GSM Network Architecture


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VLR

HLR/AUC

EIR

PSTN G MSC G SMSC

VLR

HLR/ AUC

Abis A

B

CF

E

G

D

SS7/R2

MSCBSC

BTS

OMLOMC

A,B,C,D,E,F, G ,H,I = SS7Abis = LAPDOML = X.25

SUPP

I

H

GSM Signaling Interfaces


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MSISDN : Human Identity used to call a Mobile Station

IMEI: Serial number unique to every Mobile Station

IMSI : Network Identity unique to a SIM

3 digits 2 digits 10 digitsTMSI : Identity unique in a LAI

MSRN : Mobile Station Roaming NoCC NDC SN

98 XXX 12345

MCC MNC MSIN

404 XX 12345

TAC FAC SNR S

6 digits 2 digits 6 digits 1 digit

Mobile Station Identities


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Separate Bands for Uplink and Downlink Down link : 935 - 960 MHz ( E-GSM 925 - 960 MHz )Uplink : 890 - 915 MHz ( E-GSM 880 - 915 MHz)

T DMA and FDMA Multiplex

124 Frequ

ency Channels (ARFCN) for GSM9001 to 124 for c u rrent b a nd

975 to 1023 for E-GSM200kHz Ch a nnels8 Mobiles sh a re ARFCN by TDMA

0.3GMSK Modulation270.833 kbits/sec. r a te

V ariable T x Power and T iming

GSM Air Interface


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Reliance by Ankur Bansal

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