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Rick JordanZappos, Head of Recruiting

Reimagining Your Employer Brand:

A Zappos Story

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Our Foundation

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Company & Culture Alignment

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We wanted a list of committable core

values that we were willing to hire and

fire on. If we weren’t willing to do that,

then they weren’t

really “values.”

-Tony Hsieh

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Zappos Core Values1. Deliver WOW Through Service

2. Embrace and Drive Change

3. Create Fun and a Little Weirdness

4. Be Adventurous, Creative, and Open-Minded

5. Pursue Growth and Learning

6. Build Open and Honest Relationships With Communication

7. Build a Positive Team and Family Spirit

8. Do More with Less

9. Be Passionate and Determined

10. Be Humble

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Culture is Everyone’s Job

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Recruiting

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“Take a long time to hire and a short

time to fire. Most companies do it the

other way around.”

– Tony Hsieh, CEO | Zappos.com

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If you

get the culture right, everything else will naturally follow.

In order to get the

right culture,

you need the right people.

We believe:

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What are we looking for?

Technical Fit the skills

&

Cultural Fitvalue alignment

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“Embrace and drive change.”

– Zappos Core Value #2

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How can we focus on building

relationships with potential

Zapponians?

Let’s look for quality over quantity.(“No, thank you” letters are a bummer.)

How can we build a pipeline full of

engaged applicants?

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The Zappos InsiderProgram Launched

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• Get top consideration for openings as they

become available

• Be the first to know about job opportunities in

your desired job family

• Stay in-the-know about the latest news and

happenings

• Chat with the Zappos recruiting team

• Gain exclusive access to online & in-person

events with current Zappos employees

Insider Benefits

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Insider Events

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Connect

LIVE

With Other

Zapponians

& Recruiters

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Time to Evolve our Story

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Our

Commitments

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Live Demo

jobs.zappos.com

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A Consistent Look, Feel & Tone

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Career Style Guide

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Job Ads

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Greeting Cards

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New Hire Gifts

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Career Fair Marketing

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A Little Zappos Fun

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THANK YOU!