Reformatting the Business Model International Symposium on Online Journalism April 2015.

13
Reformatting the Business Model International Symposium on Online Journalism

Transcript of Reformatting the Business Model International Symposium on Online Journalism April 2015.

Page 1: Reformatting the Business Model International Symposium on Online Journalism April 2015.

Reformatting the Business ModelInternational Symposium on Online Journalism

April 2015

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Who are we?• Five years old• Non-profit• Nonpartisan• Covers ONLY

state politics, policy, and government

• Digitally focused

• News, data, events

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Corporate EventsFoundationsIndividual giftsConsumer revenueOther

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Corporate EventsFoundationsIndividual giftsConsumer revenueOther

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Corporate EventsFoundationsIndividual giftsConsumer revenueOther

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Corporate EventsFoundationsIndividual giftsConsumer revenueOther

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Corporate EventsFoundationsIndividual giftsConsumer revenueOther

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Corporate EventsFoundationsIndividual giftsConsumer revenueOther

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Corporate EventsFoundationsIndividual giftsConsumer revenueOther

“The poster child for revenue diversity.” - Nieman Journalism Lab

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Why is revenue diversity important?

1. Protects against market forces

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Why is revenue diversity important?

2. Keeps organization focused on innovation/entrepreneurship

“Earned” revenue

Philanthropic support

$$

2010 2011 2012 2013 2014Individual gifts FoundationsCorporate EventsConsumer revenue Other

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Why is revenue diversity important?

3. Protects against undue influence from funders

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Thanks!Tim Griggs@TTGriggs


JRN 490 Peace Journalism Lesson 4: Traditional Journalism vs. Peace Journalism

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