Recruiting the candidates you want - art or science?
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Getting the Candidates you want Art or Science? Julia Levy EPSO-UN Conference 30 November 2012
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Transcript of Recruiting the candidates you want - art or science?
Getting the Candidates you want Art or Science?
Julia Levy
EPSO-UN Conference 30 November 2012
About TFA
Our Reality
80/80
3
How does YOUR recruitment journey
start?
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What kind of fish do you really want?
5
What kind of environment will you be able to offer them?
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Where are they currently?
7
What can you offer them?
8
How will you attract them?
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Who else is competing for them?
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How many candidates do you want?
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What other things might they have on their minds?
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So what?
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Moving from broadcast to conversation
CHANNEL COMMUNITY
Print Facebook
adverts
LinkedIn adverts
Twitter based
Job boards
Facebook Careers
page
Twitter job postings
LinkedIn profile
Listening and responding to what is being said
Leverage existing
staff networks
Reach out to existing
communities
Build your own community
Other “owned” channels
Evolution in Candidate Attraction
Generalist job boards
Niche job boards
HOW to develop Persona framework?
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How to flesh them out?
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From man (or woman!) of mystery
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To real people with real interests
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Dimensions for EPSO
• Demographics
• Competencies
• Personality
• Opinions
• Motivators
• Activities/Interests
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