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Transcript of Reasons to Believe - Coca-Colaassets.coca-colacompany.com/c9/8c/2c7a79884551bd58... · results to...
Reasons to Believe
IR OVERVIEW 2014
Forward-Looking Statements This presentation may contain statements, estimates or projections that constitute “forward-looking statements” as defined under U.S. federal securities laws. Generally, the words “believe,” “expect,” “intend,” “estimate,” “anticipate,” “project,” “will” and similar expressions identify forward-looking statements, which generally are not historical in nature. Forward-looking statements are subject to certain risks and uncertainties that could cause actual results to differ materially from The Coca-Cola Company’s historical experience and our present expectations or projections. These risks include, but are not limited to, obesity and other health concerns; water scarcity and poor quality; changes in the nonalcoholic beverage business environment and retail landscape; increased competition; increased demand for food products and decreased agricultural productivity as a result of changing weather patterns; consolidation in the retail channel or the loss of key retail or foodservice customers; an inability to expand operations in developing and emerging markets; fluctuations in foreign currency exchange rates; interest rate increases; an inability to maintain good relationships with our bottling partners; a deterioration in our bottling partners' financial condition; increases in income tax rates, changes in income tax laws or unfavorable resolution of tax matters; increased or new indirect taxes in the United States or in other major markets; increased cost, disruption of supply or shortage of energy or fuels; increased cost, disruption of supply or shortage of ingredients, other raw materials or packaging materials; changes in laws and regulations relating to beverage containers and packaging; significant additional labeling or warning requirements or limitations on the availability of our products; an inability to protect our information systems against service interruption, misappropriation of data or breaches of security; unfavorable general economic conditions in the United States; unfavorable economic and political conditions in international markets; litigation or legal proceedings; adverse weather conditions; climate change; damage to our brand image and corporate reputation from product safety or quality, human and workplace rights, obesity or other issues, even if unwarranted; changes in, or failure to comply with, the laws and regulations applicable to our products or our business operations; changes in accounting standards; an inability to achieve our overall long-term goals; continuing uncertainty in the global credit markets; one or more of our counterparty financial institutions default on their obligations to us or fail; an inability to realize additional benefits targeted by our productivity and reinvestment program; an inability to renew collective bargaining agreements on satisfactory terms, or we or our bottling partners experience strikes, work stoppages or labor unrest; future impairment charges, including charges by equity method investees; multi-employer plan withdrawal liabilities in the future; an inability to successfully integrate and manage our Company-owned or -controlled bottling operations; global or regional catastrophic events; and other risks discussed in our Company’s filings with the Securities and Exchange Commission (SEC), including our Annual Report on Form 10-K for the year ended December 31, 2013 and our subsequently filed Quarterly Reports on Form 10-Q, which filings are available from the SEC. You should not place undue reliance on forward-looking statements, which speak only as of the date they are made. The Coca-Cola Company undertakes no obligation to publicly update or revise any forward-looking statements.
Reconciliation to US GAAP Financial Information The following presentation may include certain "non-GAAP financial measures" as defined in Regulation G under the Securities Exchange Act of 1934. A schedule is posted on the Company's website at www.coca-colacompany.com (in the “Investors" section) which reconciles our results as reported under General Accepted Accounting Principles and the non-GAAP financial measures included in the following presentation.
2
We Are Uniquely Positioned to
Capture the Growth Opportunity
3
* Source: IHS Global Insights
Global Beverage Industry Growth is Fueled by Macro Trends
Increase in Urban Population
Growth
in Middle Class
Growth
in Personal Expenditure Per Capita*
Billion Teens Today
2010 - 2020
4
We Live in a Thirsty World Projected Value Growth
2014 - 2017 CAGR
Source: Euromonitor; NARTD excludes milk
4.6%
4.6%
5.2%
5.8%
Packaged Foods
Home Care
Beauty and Personal Care
NARTD
Since 2010, NARTD Retail Value has increased by $135B and is expected to grow more than $300B by 2020
5
Not a “One Size Fits All” Approach
Emerging Markets • Maximizing Volume • Investing for
Accelerated Growth
Developing Markets • Maximizing Value Through
Segmentation • Building Customer Loyalty
Developed Markets • Driving Profitable Growth
Through Innovation and Productivity
NARTD Retail Value Growth >$300 Billion (2014-2020)
6
We Have a Broad and Growing Portfolio of Brands
Schweppes is owned by the Company in certain countries other than the U.S. 7
We Have the World’s Strongest System
Brands in
Countries
Bottling Partners
Outlets Million
Global System Employees Thousand
Top 10 Private Employer
Billion Servings Every Day
Nearly
8
2020 vision
transition slide
We Have a Clear Roadmap for Winning
with Our Bottling Partners
9
Our 2020 Vision Sets High Expectations
Our Mission Our Vision Our Goals Our System Priorities Our Metrics
…Create
value and
make a difference
Profit More than double system
revenue while increasing system margins
Maximize Company and
bottler long-term cash flow
Economic profit growth
check for consistency; came over
from 4:3
10
We Invest Through a “Value Lens” to Drive Long-Term Profitable Growth
3-4%
5-6%
6-8%
Volume NetRevenue
OI EPS
*Comparable Currency Neutral
High Single Digits
Long-Term Growth Targets* Economic Profit Growth Target 10%+ CAGR
11
2013 Volume Fell Short of Our Expectations
12
5% 2%
2010-2012 2013
Target
2010 - 2013 Volume 2010 - 2013 EPS*
10% 8%
2010-2012 2013
* Comparable Currency Neutral
FX Impact 0% -4%
We Continue to Refresh Our Shareowners
13
• Years of Consecutive Annual Dividend Increases
• 2014 Net Share Repurchases $2.5-$3B
$4.1B $4.3B $4.6B $5.0B
$1.3B $2.8B $3.1B
$3.5B
2010 2011 2012 2013
Net Share Repurchases Dividends
Returned to Shareowners
2013
Cash from Operations Billion Value Nearly
Needs a frame and spacing
13
• Consecutive Years of Annual Dividend Increases
• Increase in 2014
• $5 Billion in 2013
• CAPEX $2.5 to $3 Billion in 2014
• Invest Behind Our Brands
• Accelerate Growth and Efficiency Through Acquisitions and Partnerships Across Our Supply Chain
• Net Repurchases of $2.5 to $3 Billion in 2014
Our Cash Priorities
14
3
1 2
3
4
52
9%
SUSTAINABLE VALUE
CREATION
14
TRANSITION
PAGE
5 Strategic
Priorities
Our Five Strategic Priorities
15
Five Strategic System Priorities to Restore Momentum
1 Accelerate Sparkling Growth, Led by Coca-Cola
2 Strategically Expand Our Profitable Still Portfolio
3 Increase Brand Investments by Maximizing Productivity
4 Win at the Point of Sale by Unlocking the Power of the System
5 Invest in Our Next Generation of Leaders
16
1 The Future is Sparkling
Beverages*
• #1 Value Pool in NARTD Today
• #1 Value Growth in NARTD to 2020
• More than $100B Retail Value Growth Today to 2020
• +3% CAGR Since 2009
• More than 1.1B Incremental Unit Cases Since 2009
• +4% CAGR Since 2009
• #1 Brand in Both China and India
• +3% CAGR Since 2009
• More than 2 Billion Unit Cases Sold in 2013
* Source: Euromonitor and internal estimates
17
We Are Driving Innovation 1
• 84% Awareness
• 76% Incremental Volume
• Bringing People Back into the Category
Coca-Cola Life in Argentina Natural Zero-Calorie Sweeteners
Entry Level Packaging
192 ml / 6.5 oz
For Today For Tomorrow
PlantBottle • More than 20B
Distributed in 28 Countries
• Double-Digit Increase in Servings
• 4-5% Increase in Customer Visits
Freestyle
18
Strategically Expanding Our Profitable Still Portfolio 2
19
Growing Our Billion Dollar Still Brands
Building Breadth Across New Categories
Building Depth Within Our Portfolio
Our Juice and Juice Drinks Portfolio is Strong 2
20
We Are Further Expanding Our Global Marketing Network
3
21
Olympics, fifa
and share a
coke. bubbles
We Are Winning at the Point of Sale Im
me
dia
te
Co
nsu
mp
tio
n
Feet
On
Th
e S
tre
et
Cu
stom
er
Partn
ersh
ips
RED
4
Right Execution Daily
Global System Investments
$50B+
2010-2013
22 22
We Are Investing in Our Leaders 5
Building Bench Strength
Promoting Women in Leadership
Enhancing Capabilities
of Global Leaders Are Women
23
Our Reach is Truly Global and
Truly Local
24
A Truly Global Business
North America 21% of Total Company Unit Cases 24% of Total Company
Operating Income
Latin America
29% of Total Company Unit Cases
28% of Total Company Operating Income
0% FY 2013 Volume Growth
+1% FY 2013 Volume Growth
Europe 14% of Total Company
Unit Cases
28% of Total Company Operating Income
-1% FY 2013 Volume Growth
Eurasia & Africa1
15% of Total Company Unit Cases
11% of Total Company Operating Income
+7% FY 2013 Volume Growth
Asia Pacific
21% of Total Company Unit Cases
24% of Total Company Operating Income
+3% FY 2013 Volume Growth
Note: Total Company Operating Income on this page totals >100%, as it does not reflect Corporate expenses.
25
Europe: Future Growth Opportunities Despite Headwinds
Billion Europe’s NARTD Industry Retail Value Growth
• Top 3 Sparkling Brands
• Opportunity for Volume and Value Share Gains
• Largest NARTD Retail Value Pool
Europe Group
2012 2020
26
Asia Pacific: A Tale of Two Worlds Growing Together
Vietnam
+25%
2013 Volume Growth Rates
Indonesia
+10%
India
+4% Thailand
+9%
China
+3%
• GDP Per Capita
Developed ~$35K
• GDP Per Capita
Emerging
~$6K
27
NARTD Industry Volume Growth
2012 2020
NARTD Industry Retail Value Growth
2012 2020
Eurasia & Africa: A Solid Foundation to Capture Growth
#2 Tea
#1 Juice & Juice Drinks
#2 Sports Drinks
#2 Water
#1 Sparkling
28 28
North America: Executing Our Consistent Strategy to Win in this Profitable Market
• Build Strong Brands
• Translate Brand Value into Customer Value
• Invest in Capabilities to Sustain & Repeat
Our Strategy
• Expanding Population
• Favorable Demographics
• Vibrant NARTD Business
Our Market
2013 Full Year
Volume Share
Sparkling
Sports Drinks
Teas
Juice/Juice Drinks
Energy
Still
Value Share
NARTD
29
4% 4% 4% 4% 6% Latin America
Group Latin Center Mexico Brazil South Latin
4-Year Volume CAGR 2010-2013
Latin America: We are Delivering Sustainable and Balanced Growth
30
Bottling Investments Group and CCR Continue to Evolve
Company-Owned Bottlers Management/Oversight Role Recent Bottling Divestitures Nidan Juice Company
CCR: Coca-Cola Refreshments
• Largest Global Bottler
• 19 Markets
• > 25% of System Volume
• ~115K Employees
31
BIG is a Growth Accelerator for the System
• Provide Strategic Market Leadership to Drive Growth
• Act as Venture Capitalist to Move Quickly into a Market
• Resolve Ownership and Management Changes – Structural or Philosophical
• Create Long-Term Sustainable Growth
• Act as a Model of Collaboration with Other Bottlers
32
We Build Sustainable Businesses
• We Manage the Business for the Long Term – Key Metrics: OI, EBITDA, Economic Profit, Margin
Improvement, Volume AND Value Share
• Committed to Refranchising
• Finding the Right Partner is Key – Aligned, Long-Term Strategy for the Business
– Proven Management Team with Capabilities in Market Environment
– Financial Flexibility and Willingness to Invest in the Business
– Strong Culture / Engagement
33
Unwavering Belief in Our 2020 Vision
Our 2020 Vision Remains Clear
35