Reaching The Potential of Hip Hop By Marisa N Benson Cultural Arts Consulting ©2010.
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Transcript of Reaching The Potential of Hip Hop By Marisa N Benson Cultural Arts Consulting ©2010.
Reaching The Potential of Hip Hop
By Marisa N BensonCultural Arts Consulting©2010
Strategic Planning
From the Policy Level to the Grassroots Level
Five year plan with goals and objectives Collaborative Participation with balanced
and diverse representation
Laying the Foundation
Creating the infrastructure Finding the resources (financial,
manpower, facility, etc.) Executing a marketing plan
Building Community
Increasing Outreach to new audiences via:
Media Festivals Partnerships
Increasing Accessibility
Diversifying Hip Hop
Expanding the notion of: Disciplines (think about hip hop beyond the
music to include hip hop education, hip hop theatre and visual art elements, etc.)
Products (beyond the music, clothes, investing in community infrastructure, etc.)
Achieving a gender balance
Creating and Cultivating Partnerships Create creative synergies with like minded
organizations Also, build bridges with organizations that
have a different mission to increase the capacity and impact of the hip hop in the community
Role of Hip Hop in Cultural Preservation Hip hop can preserve the language, and
also teach young people the language Hip hop can preserve traditional stories
and remix them in a new context keeping intact the original message
Advocacy and Documentation
Create a hip hop consortium Work towards a unified voice to achieve a
platform on social issues that are relevant to hip hop and the community
Use media to document the process and the movement of hip hop in your community
Amazing Hip Hop Initiatives
Hip Hop Community Arts Initiative Hip Hop Theater Festival Hip Hop artists as Cultural Envoys Hip Hop artists as Cultural Visitors Online Platforms
Taking Hip Hop Global
Cultural Exchange programs Music Touring Programs Distance learning programs Online collaborations Connecting to new audiences and
communities of the Diaspora
What Hip Hop Can Be!
Catalyst for community engagement Platform to address social issues Kick-starter for a creative economy Method of Cultural Preservation