REA Group 2H12.pdf
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developer and display media clients. Residential revenue increased by 21%, commercial
revenue increased by 25%, and media and developer revenue increased by 18% on the
previous half-year.
Together, REA Groups property websites - realestate.com.au, realcommercial.com.au and
property.com.au - accounted for an average of 75% of total minutes Australians spent on
property sites in the six months to 31 December 2012 (nearest competitor 19%)1, and
attracted average monthly visits of 19.4 million during the period (approx. 2.4 times that of
nearest competitor)2.
In addition to growth in desktop visits, our mobile sites and apps recorded exponential
growth. Average monthly visits to realestate.com.au and realcommercial.com.au m.sites
grew by 23% on June 2012 and 88% on December 20113. Downloads of realestate.com.au
and realcommercial.com.au mobile apps have now exceeded 1.7 million4.
Italy Continues to deliver growth in challenging market environment
Italys market-leading residential property site, casa.it, recorded revenue growth of 24% in
local currency to 9.7 million (AUD$11.9 million) and EBITDA growth of 383% to 1.1
million (AUD$1.3), an excellent result given challenging local market conditions. REA Group
has begun rolling out depth listings in Italy, commencing with listing products for mid-high
value properties. Take-up of these products has contributed to 35% growth in monthly
Average Revenue Per Agent (ARPA).
Traffic to casa.it increased by 24% to average monthly visits of 7.1 million for the six
months to 31 December 20123.
There was an 11% decrease in paying agents during the period due to strict application of
our credit policy and the difficult economic conditions which have contributed to a
contraction in smaller agencies. However, this was offset by casa.its growth in ARPA and in
media revenue.
Other countries Hong Kong and Europe
REA Groups Hong Kong property site, squarefoot.com.hk, achieved solid incremental
growth during the first half, including a 40% increase in agent customers and 110%
increase in average monthly visits to the site3. There was a 28% EBITDA improvement in
local currency due the consolidation of print publications. With new management in place in
Hong Kong, REA Group will continue to invest in the development of the business during the
second half of FY2013.
1Nielsen Online Market Intelligence, Total traffic for audited sites, average monthly time on site for the six month period for realestate.com.au,
realcommercial.com.au and property.com.au compared to domain.com.au and commercialrealestate.com.au2Nielsen Online Market Intelligence, Total traffic for audited sites, average monthly desktop visits for the six month period for realestate.com.au,
realcommercial.com.au and property.com.au compared to domain.com.au and commercialrealestate.com.au.3Adobe Omniture Site Catalyst, average monthly visits June-December 2012 vs June-December 2011
4Googleplace store and Apple app store. iOS and Android downloads as at December 2012 for realestate.com.au and realcommercial.com.au
combined.
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In Europe, the athome business operates the number one property site in Greater
Luxembourg as well as sites in Germany and France, which continues to be a key focus for
expansion. In local currency, the business recorded 23% revenue growth, 63% EBITDA
growth, and 38% average monthly ARPA growth during the half-year. Traffic to all sites in
the Greater Luxembourg Region increased by 46% to average monthly visits of 736,000 for
the six months to 31 December 20123.
Greg Ellis said: REA Group has a highly-engaged team of over 650 people across Australia,
Hong Kong and Europe. This team works hard every day to deliver outstanding products
and services that add value both for our customers and for the consumers who engage with
our sites. Our focus on investing in our people, technology and innovation is delivering
sustained growth in all areas of our operations.
REA Group Chairman, Hamish McLennan, commented: These excellent results are
confirmation that our strategy, together with our investment of over $45 million annually in
our platform and advertising products, continue to deliver increased value to REA Groupscustomers. On behalf of the Board, I would like to congratulate Greg and his management
team on the Groups first-half performance.
Dividend & DRP
The directors have declared a 2013 interim dividend of 16 cents per share fully franked, a
28% increase on the 2012 interim dividend of 12.5 cents per share. This growth builds on
2012 interim dividend growth of 25% (vs 2011 interim dividend of 10 cents per share) and
demonstrates the Boards commitment to returning increased value to shareholders. The
interim dividend will be paid on 20 March 2013, with a record date of 6 March 2013.
Following a review of its capital management program, the Board has decided to suspendthe Dividend Reinvestment Plan indefinitely. Any future decision to recommence the Plan
will be notified to shareholders.
ENDS
For further information please contact:
Investor Relations:
Jenny Macdonald
Chief Financial Officer
P: +61 3 8456 4341
Media:
Jennifer Parker, Sage Communications Jessica Langmead, REA Group
On behalf of REA Group P: +61 3 8456 4323
M: 0403 296 864 M: +61 428 336 004
E:[email protected] E:[email protected]
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