Re-imagine Social THE ESCALATOR Interaction Design Group 7

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Re-imagine Social THE ESCALATOR Interaction Design Group 7

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Re-imagine Social THE ESCALATOR Interaction Design Group 7. FINDINGS. Our starting point: Observations and v ox pop Enforced socialisation Usual practice A lmost involuntary pattern of behaviour They are only aware of other people if/when a breakdown in the flow o ccur - PowerPoint PPT Presentation

Transcript of Re-imagine Social THE ESCALATOR Interaction Design Group 7

Page 1: Re-imagine Social THE ESCALATOR Interaction Design Group 7

Re-imagine Social

THE ESCALATORInteraction DesignGroup 7

Page 2: Re-imagine Social THE ESCALATOR Interaction Design Group 7

FINDINGSOur starting point:Observations and vox pop Enforced socialisation

Usual practice

Almost involuntary pattern of behaviour

They are only aware of other people if/when a breakdown in the flow occur

Herd mentality

Most people stand

”Mental break”

Escalator etiquette; almost everybody know the rule exists but can’t necessary quite them

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PROBLEMSTATEMENT

How do we create a better flow on the escalator?

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# 01 IDEA

Function (problemsolving) Breakdown of the escalator rules

Problems passing people

Awareness of the escalators design

Own and others position

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# 02 IDEA

Entertainment Escalator users – not doing anything else

Interaction opportunity with other users

Having a ”break”

Motion utilisation

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# 03 IDEA

“Adventure” ”Mental break” (unconscious)

Create a common environment of adventure

Grouping – utilisation of the domino effect – flows

Utilisation of the involuntary pattern of behaviour