Rasha cheaib media_kit

Four Ways Public Relations

Four Ways PR

3199 Lakeshore Boulevard West, Suite 202

Toronto, Ontario M8Z 1R3

[email protected]

416.569.1857

NEWS RELEASE MEDIA CONTACT

Rasha Cheaib Media Relations Officer

416.569.1857

MyCarIsWorthLess.com

Attn: News and media editors

Date: January, 10. 2015

MyCarIsWorthLess.com ANNOUNCES EXCLUSIVE PROTECTION FOR YOUR CAR IN A NOT AT FAULT ACCIDENT AT THE NORTH AMERICAN INTERNATINAL AUTOSHOW

Many North Americans are not unaware that insurance companies, in case of a not at fault

accident, only cover the repairs but not the diminished value. In order to remediate to this

situation, MyCarIsWorthLess.com is proud to announce an exclusive protection plan to recoup

the value of their vehicle within 60 days in a not-at-fault accident. MyCarIsWorthLess.com

today introduced a secure way to protect the value of your car across Canada.

“Being involved in a car accident is never a fun experience. In fact, several Canadians have to

pay up to the value of the damages of their car without receiving any form of compensation,

although they weren’t at fault.” – Viraf Baliwalla, President of MyCarIsWorthLess.com.

(more)

mailto:[email protected]


Every year, North Americans lose over $1.2 billion in diminished value through not-at-fault

accidents. Many families end up absorbing the cost. With that in mind, MyCarIsWorthLess.com

offers this exclusive protection plan. It is designed to recoup the diminished value of your car

from the at-fault party up to a value of $5,000.

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About MyCarIsWorthLess.com:

MyCarIsWorthLess.com is the first company in Canada offering a diminished value protection

plan. It is available through a prepaid membership based service. It will also be offer in a near

future via authorized auto dealers. This diminished value is also available in three states in

the USA – Alabama, Georgia and North Carolina. MyCarIsWorthLess.com will uphold its

promise to recoup the value of the car in a not-at-fault accident up to $5,000 within 60 days.

This will avoid the entire possible outcome from costly legal implications.

MyCarIsWorthLess.com is the easiest and fastest way to get your compensation after an

accident.


Four Ways PR


Toronto, Ontario M8Z 1R3 [email protected]

416.569.1857

FACT SHEET MEDIA CONTACT

Rasha Cheaib

Media Relations Officer 416.569.1857


Canada

According to the Canadian Transportation Safety Board, about 160,000 road accidents

occur in Canada each year.

Each year Canadians lose $1.2 Billion in diminished value of their vehicle from being

involved in a ‘no fault of their own’ type of accident.

Approximately 15% of vehicles on the road are involved in a vehicle damage claim annually. About 10% of those claims result in a total loss. 90% are repaired and have a claim registered against their history and therefore incur 'diminished value' which amounts to billions of dollars nationwide annually.

Studies also have shown that car accidents cost Canada a total of $62.7 bil lion every year.

MyCarIsWorthLess.com: An “Easy Sell”

MyCarIsWorthLess.com is an Online Diminished Value Calculator owned and

operated by TheyWroteOffMyCar Inc., a consumer helpline for those with auto insurance claims.

(more)



Memberships will be sold through auto dealerships alongside rust protection, gap and other F&I products when purchasing or leasing a new or used vehicle or can also be sold by service departments at any time prior to an accident.

The cost to generate an online diminished value report is $39.

The cost of the product is $1800 for 5 years coverage (New & Used cars).

Guarantee to recoup at least 80% of diminished value, up to $5,000, within 60 days without having client go to court.

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01/16/2015



Four Ways PR



[email protected]

416.569.1857

BACKGROUNDER MEDIA CONTACT

Rasha Cheaib Media Relations Officer 416.569.1857

Viraf Baliwalla, owner of Automall Network in Toronto, has done a lot of work with the

insurance industry. So much in fact, that he started to see that they were falling short of their

promises of protection. Viraf was then prompted to set up a website on November, 11th, 2013

and call it MyCarIsWorthLess.com where he began helping consumers get fairly compensated

after an insurance repair claim.

MyCarIsWorthLess.com website was created as one of the first online diminished value

calculators.

(more)



Since then, it has been used by consumers to pursue their diminished value after their

vehicles have been repaired. MyCarIsWorthLess.com calculator has even been used by

insurance companies to settle diminished value claims. As well, their Diminished Value

Reports have been accepted in court as fair and reasonable.

MyCarIsWorthLess.com is owned and operated by TheyWroteOffMyCar Inc., a consumer

helpline for those with auto insurance claims. Baliwalla has a dealer's license, is accredited

by insurers to value vehicles, has appeared as an expert witness in court on matters of

diminished value has been a neutral umpire in claim dispute resolution and his firm has

worked on over 30,000 auto valuations.

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01/16/2015



Four Ways PR



[email protected]

416.569.1857 Attention: News and media editors

Media Alert – MyCarIsWorthLess.com to introduce a secure way to protect the value of your car at the North American International Auto Show

January 16th 2016

What: Launch of a secure way for consumers to protect the value of their car.

Who: Cameron Hayley campaign spokesperson Viraf Baliwallah, President of MyCarIsWorthLess.com When: Saturday January 17th

Viraf Baliwalla, opening remarks 10 a.m Cameron Hayley speech 10 a.m. Viraf Baliwalla closing remarks 11 a.m. Lunch reception *to take place in the President Suite 12 p.m

Where: COBO Hall Salon D – North American International Auto Show Everyday North

American’s experience the diminished value of their automobile through not at fault accidents. A live webcast of the event will also be available at www.mycarisworthless.com/webcast/

Photo Opportunities:

To follow closing remarks 11 a.m. – 12 p.m

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For further information: Rasha Cheaib, Media Relations Officer, 416.569.1857


http://www.mycarisworthless.com/webcast/

MyCarIsWorthLess.com Launches New Service To Help Consumers Recoup Diminished Value After Auto Accidents

Diminished Value Protection Plan to be sold through auto dealer F&I offices and service

departments in Canada.

MyCarIsWorthLess.com 201 Bentley Street

Markham, Ont., L3R 3L1

TOPIC: MyCarIsWorthLess.com introduction to Canadian market

SPEAKER: Cameron Hayley, spokesperson

TO WHOM: Media and invited guests

DATE: July. 22, 2015

WORD COUNT: 581

MEDIA CONTACT: Rasha Cheaib

Media Relations Officer, Communications

555-234-3345 ext. 202

[email protected]

What protects you if your house burns down? INSURANCE! What

protects you if there is a flood in your city? INSURANCE! And what

protects you if you get into a car accident? INSURANCE!

In return for a paid monthly bill to the Insurance Company of your

choice, they promise to protect your most prized possessions if an

unfortunate incident occurs. But what happens when the insurance

companies fall short of their promises? Fasten your seat belts

everyone because today we are going into the world of Car Insurance.

Good afternoon everyone, my name is Cameron Hayley, and I’m

truly excited to be here today as a part of something that will not only

transform the car insurance industry, but something that will change

the lives of drivers all over Canada.

I want you to picture this with me: Imagine you're driving along in

your brand new car, minding your own business, and out of the blue

someone rear-ends you. You take down their information, call the

police, then your insurance company, and take your car to the nearest

body shop where it is repaired so well you can't tell it was ever hit.

After the repairs are paid for by your car insurance, you think you're

in good shape and haven’t lost a cent. Or have you? I’m here today to

tell you that you can receive cash after your crash. Here’s the

breakdown: Even if a vehicle is repaired properly by the insurance

company, the vehicle still has an inherent decrease in value just

because of a claim being registered against it. When you try to sell

the car, you may find its worth less than others of the same make,

model and year - simply because it's been in an accident.

The difference can add up to thousands of dollars, depending on the

age and initial cost of the vehicle.

Since Canadian insurance companies don't usually cover the

diminished value, you have to fight for compensation.

Most people don't know they are eligible to claim for diminished

value and therefore don't ask for it. Nor do they know how to

calculate their loss.

In plain English, if someone hits you, you have now suffered a loss in

vehicle value through no fault of your own. Their liability coverage

is responsible for covering your loss .That's where

MyCarIsWorthLess.com steps in.

I am proud to introduce to you a new wave of protection. A new era

of insurance. A new platform to rise to. MyCarIsWorthLess.com is

the first completely neutral online tool that is designed by experts in

both the car and insurance business that delivers a fair and reasonable

diminished value calculator after auto accident insurance claim result

instantly.

For only $39, MyCarIsWorthLess.com diminished value calculator,

generates an instant professional opinion report of inherent

diminished value which can help you reclaim your loss according to

the rules of your jurisdiction. So why suffer a loss when it’s that easy

to protect yourself?

Being a Canadian boy, I am thrilled that this is being launched in

Canada, and what better place to kick it off than here in Ottawa, our

nation’s capital.

I can’t wait to travel across the country, showing Canadians this new

and exciting protection program. And I really can’t thank

MyCarIsWorthLess.com enough for including me in this fun and

interesting opportunity.

So as I leave here today, I encourage you to check out

MrCarIsWorthLess.com because you never know when you might

need cash after your crash! Thank you.

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