Rank ranger-kahena con2015-final (2)
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Transcript of Rank ranger-kahena con2015-final (2)
Keyword searches take visitors to haphazard web pages in your site when keywords are not focused, usually in the inner pages of the website.
It may be damaging to your site’s effectiveness, as the inner page may not be an action oriented one.
Are your landing pages ranking for the right keywords?
Prevalent in Google Organic Search
It’s a major problem, in that people may be as likely to find the inside of your site, rather than the home page.
This landing page, could be anything in the site via organic search.
Example of Landing Page Flux
Page Score
SERP Preview
Page URL
Page Title
Meta Description
Meta Keywords
H1 Heading
Page Structure
Page Keywords
Content Statistics
Readability
Accessible to Search Engines
Page Response Speed
Image Optimization
Canonical Tags
Page Links
Mobile-Friendliness
Our On-Page Keyword Optimization audit tests any URL - including a competitor's - based on Google webmaster guidelines