Ranbaxy
Transcript of Ranbaxy
Building Blocks
for the Future
Building Blocks
for the Future
A U G U S T 2 0 0 5
A BI-ANNUAL EXTERNAL NEWSLETTER OF RANBAXY
RANBAXY
2
SPECIAL
MOMENTS
FINANCIAL
UPDATE
COVER
STORY
YOUNG
GLOBAL
LEADER
WAR ON
AIDS
HEADWAY
INTO
BRAZIL
CORPORATE
SOCIAL
RESPONSIBILITY
USA-
FORTIFYING
PRESENCE
EUROPE-
BRAND
BUILDING
NEW
PATENT
REGIME
ENVIRONMENT
HEALTH &
SAFETY
R A N B A X Y W O R L D
Managed
Company
India's
Best
“Late Dr Parvinder Singh gave Ranbaxy its
R&D driven global vision, and a
management that executed on it almost
flawlessly.”
On March 11, 2005, amidst a host of corporate
luminaries, Mr Aroon Purie, Editor-in-Chief, Business
Today, released BT's special issue and announced the
names of the ‘Best Managed Companies’ in India. The
result featured Ranbaxy among the thirteen
outstanding performers in corporate India and the six
finalists. Representing Ranbaxy, Dr Brian Tempest,
CEO & MD, received the coveted award from Mr Purie
amidst roaring applause.
This is how Business Today (BT) describes the man
whose visionary zeal put the Company firmly on the fast
track.
“I remember meeting Dr Parvinder Singh
around the same time the $ 1 billion
target was set. The visionary zeal I saw in
his eyes will stay with me forever.”
I N D I A
(As told to Business Today)
Ramesh Adige
Mr Ranjit Shahani, Vice Chairman & Managing Director,Novartis India
From the desk of the
Managing Editor
From the desk of the
Managing Editor
Ranbaxy has made it to the AT Kearney,
Business Today list as one of India's 6 best
managed companies. This recognition re-affirms our
faith in our performance and is one among several sanity
checks that re-assure us that we are progressing well
towards our goal to be a US $ 5 Bn Company by 2012.
In USA, our biggest market, we are focusing on
strengthening our infrastructure to address new
opportunities. In Europe, we are concentrating on
brand building efforts. In other markets we are currently
looking at growth using value-added generics as a
differentiator. Ranbaxy China has opted for a new
business model, the outcome of which will be watched
by the entire industry.
In India, we are well positioned to meet the new product
patent regime and have been at the forefront
recommending its implementation. Our investments in
R&D will stand us in good stead in this regard.
In line with our global ambitions we have been gearing
up our operations by strengthening current business
practices and aligning them with the best global
standards. Our global supply chain initiative is a step in
this direction.
As a responsible Corporate Citizen, Ranbaxy has also
taken definite steps in meeting the healthcare needs of
the communities in geographical areas surrounding its
operations. Ranbaxy has also committed itself to the war
against HIV/AIDS. The Company is moving ahead to file
its entire range of ARV products with the US FDA under
the expedited review process of the US Presidents
Emergency Plan for AIDS Relief (PEPFAR). We have
already received tentative approvals for three products.
In this issue of 'Ranbaxy World' we cover all these
stories at length, besides our regular features.
Through this newsletter we try to keep you abreast
of the happenings around the world at Ranbaxy and
cherish the relationship we have built with our readers
over the years.
Best wishes & regards,
Whole-time Director, Corporate Affairs
& Global Corporate Communications
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Ranbaxy is among India's Best Managed Companies.
Business Today in its exhaustive survey found the Company
to be a consistent performer with R&D focus and a global
vision, setting its own benchmarks for success.
Key Differentiator -
Globalization
Ranbaxy was one of the first
companies to make globalization
the main plank of its strategy. Starting
with generics, Ranbaxy built up a global
marketing network. At the same time
Ranbaxy developed strengths in
Research & Development (R&D). The
major competitive advantage is the low
cost of innovation. Thus Ranbaxy was
able to give back to the international
market the same products they were
used to, at much lower costs. Total
vertical integration gave Ranbaxy the
edge it needed to make a mark in major
markets like the USA.
Best Practice - Innovation
The key driver behind Ranbaxy's
success is innovation and this is
achieved with a similar strategy that
is used to market products - give
people targets and motivate them.
Ranbaxy has time bound targets for
research. It plans to have one New
Chemical Entity (NCE) by 2012 with
several others in various stages of
development. The Company has a
mechanism to reward new ideas.
The research and innovation
advantage that Ranbaxy enjoys today
is the outcome of the vision of
Late Dr Parvinder Singh, Chairman &
Managing Director, Ranbaxy. It was
his dream to make Ranbaxy “A
We present to you a first hand account of the qualities that BT ascribes to Ranbaxy
which have brought it thus far.
BT Recounts Ranbaxy's
Advantage
• Focus on Internationalization
• Major Markets: USA, Europe & BRIC (Brazil, Russia, India, China) countries
• Move from Anti-infective segment to life-style related diseases
• Focus on building privileged assets-brands, distribution channel, patents, etc
• Inorganic growth through acquisitions in the US, Germany and India
• Increased R&D spend
• Increased investment in the proprietary business
From Left to Right: Mr Ramesh Adige, Mr R Venkatesan,
Dr Brian Tempest, Mr Malvinder Mohan Singh & Mr Aroon Purie
R e s e a r c h B a s e d I n t e r n a t i o n a l
Organization”. It was his forward
looking approach which ensured that
Ranbaxy was way ahead of the game in
the Indian pharma industry.
The Company has continued its focus on
internationalization with marketing
efforts in the USA, the UK, Brazil, China,
Germany etc. The Company is now
focused on changing the product mix by
reducing dependence on Anti-infectives
and increasing the share of lifestyle
related chronic disease therapies.
Ranbaxy has a lso focused on
A Planned Future
Team Ranbaxy
cont on page 4...
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R A N B A X Y W O R L D
internationalizing its operations aiming
at building privileged assets-brands,
distribution channels, patents, etc. To
further its growth plans, Ranbaxy has
not only taken the route of inorganic
growth through acquisitions but it has
also enhanced its R&D spend and
increased the level of investments for
proprietary business.
To begin with, 508 companies were short-listed on the basis of their revenue
generation and market capitalization. They were mapped on to AT Kearney's
globally-validated Value Building Growth Model and screened down to 49
companies. The next stage entailed a detailed survey with three perspectives
assessing each company's customer, social and investor perspective. After an in-
depth analysis, including intense interactions with the companies, the number was
further brought down to 13. The penultimate round consisted of exhaustive
interviews with top management to understand their strategy and vision. This
round zeroed in on India's six best managed companies with Ranbaxy featuring
prominently among them. The detailed findings were then forwarded to a
distinguished panel which selected Infosys as the Best Managed Company of India.
The Elimination Process
Mr Malvinder Mohan Singh in conversation with
Mr Ashwin S Dani, Vice Chairman & MD, Asian Paints
The Best Managed Company not just delivers a financial
performance, but also anticipates, changes, learns and stays
ahead of its peers, and has an astute sense of social commitment.
Such a company is a corporate all-rounder.
What makes a best managed company?
The Best Managed Company methodology is a better indicator of
overall performance of a company, since it does not limit itself to
its financial performance, which is a good indicator for the past
performance. This methodology with qualitative analysis provides
a better indicator of how the company will fare in future.
The survey used the globally tested A T Kearney's
proprietary Value Building Growth Matrix, which
has been used to assess the financial performance
of the companies worldwide, analyzing their past
growth movement and future growth potential.
This Story is adapted from Business Today, a leading business magazine of India, March 27, 2005 Issue.
The Panel
Mr Kiran Karnik, President, Nasscom
Mr G Raghuram, Professor, Indian Institute of Management, Ahmedabad
Mr Jairam Ramesh, Rajya Sabha MP & Secretary of All India Congress Committee's Economic Affairs Cell
Mr G N Bajpai, Former Chairman, SEBI
Is the methodology globally tested?
Is the methodology a better
indicator of overall performance?
Ranbaxy SA has also adopted an integrated marketing strategy to address the needs of Funders, Prescribers and Dispensers. The
objective is to build an enviable corporate image of Ranbaxy. As a first step in this direction, the Company, early this year,
organized a week long visit for a high level delegation of 20 top customers from South Africa.
The trip was a part of its pharmacy and managed healthcare KOL program. The tour was an effort at building a personal rapport
with customers and exposing our state-of-the-art manufacturing and R&D units in India.
Mr Ramesh Adige, Whole-time Director, Corporate Affairs & Global Corporate Communications, Ranbaxy, met the delegation in
India and apprized them of Ranbaxy's global operations and R&D. Ms Anneilze Getschmann, CEO, Chronic Care, during her visit
to Dewas, expressed her delight at seeing the Quality standards of manufacturing at Ranbaxy.
Integrated Marketing StrategyS O U T H A F R I C A
...cont from page 3
Five Year Stock Movement - Ranbaxy
March 1,2000
March 1,2001
March 1,2002
March 3,2003
March 1,2004
March 1,2005
511.25 451.53 526.47
631.55
959.45
1,018.10
Figures are BSE closing prices in Rs
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Providingthe Quality
EdgeSeamless integration of quality processes isn't just
compliance, it's smart business.
Q UA L I T Y
Identitycustomers
Know yourassumptions
The Strategic Planning Cycle
MissionStatement
Vision
ValuesForce field
analysis
Be awareof forces
Alignorganization
to servecustomers
Plan tomeet
Customersneeds
Listen toCustomers
Re-evaluateand renew
Takeactions
Strategicplan ready
Plan toclose gaps
Developaction plans
Developscenarios
Consideralternative
Developquality
objectives
'Quality Culture' globally so that it
pervades the entire organization and
helps us to attain sustained quality
leadership.
The process always begins with the
customers in mind: both external and
internal - what they want and what
trends will impact them in the future.
Accordingly we regularly deliberate
with internal customer departments
l i k e m a r k e t i n g , R & D a n d
manufacturing to understand their
perspective on how best they can
serve our external customers. This
has resulted in the provision of
increasingly better service and
products to customers delivered in
the most profitable manner. This
has also helped in the speedy
resolution of issues and pre-empt
potential ones.
R a n b a x y ' s Q u a l i t y
management system is
based on sound Quality
policies and guidelines
which are implemented
at all manufacturing
sites all over the world.
In Ranbaxy, Quality is
more than a regulatory
requirement, rather, it is
a way of life that covers
the entire gamut of
activities right from
The Strategic Planning
Process - Customer focus
Implementation
op management leads Ranbaxy's Tglobal quality system and the
philosophy is prevention, not detection.
This quality culture is spread across the
organization where everyone is a part of
it. Key benefits from this world class
quality program are customer's
satisfaction, getting it right the first time
and continuous improvement in
products and processes.
Under the leadership of Dr Brian
Tempest, the Quality evolution is
continuing as Ranbaxy integrates quality
into the strategic planning process and
begins operating at entirely new levels.
Also, like in almost any endeavor, quality
is taken as a core value that sets the
expectations for performance across the
company. It has also been recognized
that Quality is a key factor for Ranbaxy to
achieve its mission. Based on the above
principles, Ranbaxy's Quality team has
been on a journey to catapult the
product development, manufacturing,
transportation and complaint handling.
Also, quality aspects always take
precedence in our choice of business
partners like contract / outsourced
manufacturers, vendors and CROs.
Robust selection criteria are followed
while implementing and maintaining a
meaningful and effective quality
engagement with our partners.
Our special initiative on adopting a "Risk
based approach" to all time readiness
for any inspection (ATR) has resulted in
success fu l inspect ions of our
manufacturing sites, from various
regulatory agencies, across the globe.
Designing Future Proof Quality
The future of pharmaceutical quality lies in Process Analytical Technology (PAT).The emphas is here i s on the manufacturing process to amplify the basic principles of the drug quality system: Quality is not a hit and trial process. It cannot be tested into products. It should be built-in or should be there by design. Accordingly,Ranbaxy's PAT policy has been finalized and a core PAT working committee has also been formed.
Earlier this year, the US FDA invited Mr Ranjit Barshikar, VP, Global Quality,Ranbaxy, to visit their PAT laboratory in Washington. Subsequently at a PATseminar in Mumbai, sponsored by ISPE ( I n t e r n a t i o n a l S o c i e t y f o r Pharmaceutical Engineering), Ranbaxy was hailed as the first Indian company to initiate PAT.
6
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R A N B A X Y W O R L D
“We are witnessing the
emergence of a new era of
boundless human opportunity
built on intellectual capital
and innovation. People will
have multiple options for
growth and development.
Choice not compulsion,
freedom not bondage, equal
opportunity for all are
aspirations that can become
realities. I want to be an
active participant in this
fantastically exciting process
of change and hopefully
impact its direction in a
positive and proactive
manner.”
The World Economic Forum selected Mr Malvinder Mohan
Singh, President, Pharmaceuticals & Executive Director,
Ranbaxy, as one of the Young Global Leaders who will take on
the task to shape a better future of the world.
Mr Malvinder Mohan Singh,
President, Pharmaceuticals &
Executive Director, Ranbaxy laboratories
Limited, is one among 237 leaders
selected to participate in a new major
global undertaking, Young Global
Leaders (YGL), by the World Economic
Forum. These outstanding young
leaders have come together to devote
part of their knowledge and energy over
Ranbaxy's
YoungGlobal
Leader
the next five years to collectively
shape a better future.
The forum is a brainchild of visionary
Professor Klaus Schwab, Executive
Chairman of the World Economic
Forum. It aims to harness a band of
dynamic leaders from different walks
of life, who have the inherent
potential to influence and shape the
world's future. Each year around 200
dynamic Young Global Leaders will
be nominated to serve for a period of
five years, leading to the formation of
a un ique mu l t i - s t akeho lde r
c o m m u n i t y o f o v e r 1 1 0 0
extraordinary young leaders with
international prominence, by the
year 2009.
Drawn from a talent pool of 8000
candidates from 69 different
countries across all continents, the
237 young leaders include political
leaders, leaders in the business
sector, intellectual leaders, societal
leaders, active opinion leaders and
cultural leaders. They have been
selected by a committee of 28
eminent international media leaders,
Chaired by Her Majesty, Queen Rania,
of the Hashemite Kingdom of Jordan,
and compr is ing of eminent
personalities like Ms Marjorie Scardio,
Mr Arthur Sulzberger, Mr Tom Glocer
and Mr Katsuji Ebisawa.
The Young Global Leaders will be
engaged in the 2020 initiative, a
comprehensive effort at addressing
together the complex challenges of
today to shape a better future for our
world. The leaders met for the first time
as a community at their inaugural
summit in Zermatt, Switzerland, on
June 24-28, 2005. They assessed current
a n d f u t u r e t r e n d s , r i s k a n d
opportunities at both regional and
global levels to develop global
strategies and put forward concrete
actions to be taken today in order to
advance towards a better world in the
year 2020.
G L O B A L
Mr Malvinder Mohan Singh, President, Pharmaceuticals & Executive Director, Ranbaxy
Mr Malvinder Mohan Singh spearheads
Ranbaxy's global operations in over forty
countries. Ranbaxy is not only the first
billion-dollar Indian Pharma Company, it
is also among the top ten Generic
Pharma Companies in the world.
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Q
Q
You have just been nominated
as a Young Global Leader and
have come back a f te r
attending your first Annual Meeting.
How do you think this community can
be used to further the World
Economic Forum's mission, which is to
improve the state of the world?
A. The YGL community is a strong
forum for young leaders who are
committed to work towards shaping a
better future for the world in 2020. This
group is keen on synergizing the
collective strengths of its members for
developing a fresh perspective on issues
which affect us globally and delivering
innovative and tangible solutions for the
same.
I feel very strongly for the cause of
making quality healthcare affordable
and accessible to all. For this, I believe
that, our group of YGL should galvanize
Governments, Opinion Leaders and
Industry to effectively collaborate on
developing viable socio-economic
frameworks that will ensure the
availability of affordable, high quality
healthcare for all.
Being a Young Global Leader
you are committed to help to
improve the state of the
world. What are you able to offer,
personally, in this process?
A. I feel privileged to be part of the
Young Global Leader forum. It will be
quite exciting and challenging to shape
the future of the world economy. I would
be representing a successful Pharma
Company as well as an emerging
country, hence I bring to the table a
unique mix of the two different
scenarios. I am confident that our rich
experience in different parts of the world
would be quite useful in preparing the
new business environment that meets
the future challenges and makes this
world a better place to live in.
Q
Q
Some say: Globalization of
economy is out-powering
democracy and state
influence. Is this process a risk or a
chance for future generations?
A. India is the largest Democracy of
the world and by far the most
dynamic as well. With the onset of
liberalization in late 80's, state
regulation is on a decrease. The
current development, by no means, is
a threat or a risk to the future
generation. The new environment is
expected to open new vistas of
opportunities where ultimately
customer will be the king. The pace of
growth will soon match up with the
other advanced economies of the
world. The current transition is a part
of evolution from one stage to the
other.
Where do you see the
Indian pharmaceutical
industry's place in the
world at present?
A. On the generic pharmaceutical
side, India has become a key provider
to the developed markets. This is
based on its strengths and
capabilities to be quick and cost
effective in the development of
products, which is well supported by
highly efficient and low cost
manufacturing.
Most of the leading generic
compan ie s have pos i t i oned
themselves to employ these
s t r e n g t h s o f t h e I n d i a n
pharmaceutical industry.
Ranbaxy has well established sales
and marketing infrastructure in the
leading pharmaceutical markets of
the world. This is fueled by leveraging
our strengths in research and
d e v e l o p m e n t ( R & D ) a n d
manufacturing.
On the proprietary side, India is
emerging as a competitive base for
several segments of the R&D value chain,
especially in late discovery, pre-clinical,
and clinical development. Ranbaxy is
leveraging its own strengths in R&D and
is also engaged in building alliances with
partners with complementary strengths.
R a n b a x y i s a l r e a d y a
multinational Company. Are
the international ambitions of
the Company corresponding with
regional or global influence of the
country itself?
A. Ranbaxy had stepped outside India
way back in late 70's through a Joint
Venture in Nigeria. In early 90's we began
shaping the Company as a true
multinational and today we are
recognized as the first Indian MNC. We
have come a long way since then. Our
robust global operations are spread in
over 40 countries and close to 80% of
our business is generated outside India
with US as our largest market. Having
traversed this path, we certainly have
played a significant role in shaping the
pharma industry in India as well as have
contributed to the government policy
environment.
India has started impacting the world
economy as it continues to gain
momentum in knowledge domain areas
of Information Technology, Software
Development and Pharmaceuticals.
India is fast gaining recognition
worldwide for these areas. With the
advent of new patent regime in the
country early this year, along with
heightened liberalization in investment
regulation, the environment is expected
to get conducive for more FDI which will
certainly boost the country's image
globally. India is also becoming the next
R&D hub for biotech and clinical
research. Ranbaxy is one of the largest
spender on R&D (7% of sales in 2004)
and has one of the largest state-of-the-
art R&D infrastructure in India. Ranbaxy
is cited as a successful model to emulate
and we are happy to play our role in
getting recognition for our country.
Q
We bring to you excerpts from Mr Singh's interviews as a YGL member, at Davos, early this year.
8
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UNITED STATES
Fortifyingits Presence
The US is Ranbaxy's largest market. Gearing up to meet future
challenges, Ranbaxy is strengthening its infrastructure in this
huge market.
Building Strength in
Distribution
Ranbaxy Pharmaceuticals Inc. has
moved to a new office in Jacksonville,
Florida. The move has been initiated to
meet the ever increasing demands on
distribution and warehousing. With
close to 100 products approved in the
US there was a growing strain on the
existing capacity.
The new office, built on 22 acres of
land, has an office space of 20,000
square feet and more importantly a
warehouse covering 224,000 square
feet. The office has been constructed
keeping in mind the growth expected in
the years to come.
The move comes at a time when the
Company has 50 ANDA's pending
approval and plans to submit close to
25 new ANDA's in the current year. The
new facility is well prepared to smoothly
handle increased volume and should
improve our operating efficiencies.
QE Cell Inauguration
Ranbaxy launched its Quality
Engineering Cell, augmenting its
newly established R&D lab at its Ohm
Labs, Terminal Road facility in North
Brunswick, New Jersey, US. The
setting up of the QE Cell allows
the running of exhibit batches at
the facility.
Mr Malvinder Mohan Singh (C) along with Mr Pushpinder
Bindra (L) and Mr Lalit Ahluwalia (R) at the inauguration
of the new QE Cell at Ohm Labs
Mr Malvinder Mohan Singh,
P r e s i den t , Pha rmaceu t i c a l s ,
symbolically kicked off the QE cell
operations in the latter part of
2004. Mr Singh congratulated
all those associated with
the setting up of the cell.
The fully equipped new
QE Cell marks the beginning
of an exciting phase for this
facility. It will help to
enhance the current R&D
capability as well as assist
in future expansion.
Business of the Year Award
Ranbaxy Inc and its subsidiary Ohm
Laboratories were awarded the
prestigious Business of the Year Award
by the North Brunswick Chamber of
Commerce (NBCC) at the Second
Annual Awards Reception held in North
Brunswick, New Jersey, USA. The award
is given on the basis of specific criteria
such as business excellence, community
involvement and support to the
Chamber of Commerce activities.
The Chamber lauded Ranbaxy & Ohm
Laboratories for actively participating
and helping to improve the quality of
life within the city. Mr Dipak Chattaraj,
President, Ranbaxy Inc. and Mr Alok
Ghosh, Vice President & General
Manager, Ohm Laboratories, jointly
accepted the award at a ceremony held
in December.
Ranbaxy Pharmaceuticals Inc. (RPI),
received the prestigious Supplier Award
from Wal-Mart, the largest chain store
in the USA , fo r out s tand ing
performance in the first quarter
of 2005.
RPI was commended for consistency of
products provided to Wal-Mart. The
Company excelled in the criteria for the
award, based upon improvement in
a r e a s o f o n - t i m e s h i p p i n g ,
performance, innovative programs and
partnership.
Outstanding Supplier Award
Ranbaxy Pharmaceuticals Inc. Jacksonville Facility, Florida, USA
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It was the event of a lifetime. The occasion was the
dedication of the Clinton Library to National Archivists of the
US government. Ranbaxy was an honored guest at this
momentous event.
The Clinton library is the biggest of
the eleven presidential libraries in
the US national library system, with two
million photographs and 80 million
pages of documents and miscellaneous
electronic records. A futuristic glass
paneled piece of architecture, with
sprawling expanse of over 28 acres over
the banks of the Arkansas river, was built
up at a cost of US $ 165 million and
mainly financed through fund raising
efforts of the William J Clinton
Foundation.
On November 18, 2004, this library was
donated to National Archivists of the
US government, with Ms Chelsea Clinton
handing over
the keys to the
officials. The
dedication of
the sprawling
l i b r a r y a n d
exhibition evoked a "Bridge to the
21st Century" the metaphor linked
with President Bill Clinton, former
President of USA and President,
Clinton Foundation.
The historic dedication ceremony
saw the coming together of some of
the former US Presidents Jimmy
Carter, George H W Bush & Bill
Clinton. The current US President
George Bush was also present for the
occasion.
Ranbaxy was a proud participant in
the momentous event, represented
by Dr Brian Tempest, CEO & MD,
Ranbaxy, Mr Dipak Chattaraj,
President, Ranbaxy Inc., and
Mr Chuck Caprariello, Vice President,
Business Development, Ranbaxy Inc.
Ranbaxy's presence on the occasion
followed its close association with
the William J Clinton Foundation.
Meet for a CauseFormer US President Bill Clinton was on a
two day visit to India, to take stock of the
rising incidence of HIV/AIDS in India.
During his visit President Clinton
attended the National Conference on
HIV/AIDS jointly organized by the
Confederation of Indian Industries (CII)
and National AIDS Control Organization
(NACO) on May 26, 2005.
President Clinton, addressing the meet,
Clinton Library
Dedication
UNITED STATES
L-R: Ms Chelsea Clinton, Dr Brian Tempest & Mr Dipak Chattaraj
Former US President Bill Clinton &
Mr Malvinder M Singh
“Ranbaxy's noteworthy
involvement with the William
J Clinton Foundation is
reflected both in our monetary
contributions to support the
goals and objectives of the
Clinton Foundation that goes
beyond the Presidential Library.
Providing pharmacotherapy to
patients stricken with AIDS in
financially depressed countries
is a common goal that is
shared with Ranbaxy.”
Dr Brian Tempest,
CEO & MD, Ranbaxy
mentioned the need for pediatric
ARVs, so that children born of
infected mothers could be saved. He
a l s o m a d e a s i g n i f i c a n t
announcement that his foundation
would train 150,000 doctors to treat
AIDS in India.
The plenary session was moderated
by Mr Tarun Das, Director, CII.
Mr Malvinder Mohan Singh,
President, Pharmaceuticals &
Executive Director, Ranbaxy, Dr S Y
Quereshi, Additional Secretary,
Ministry of Health and Family Welfare
& Director General, NACO, Mr Ajay
Sriram, Chairman, CII, along with
President Clinton participated in the
session.
"I am deeply concerned with
the growing incidence of
HIV/AIDS. We are committed to
fight this disease by making
quality ARVs available globally
at cost effective prices to
ensure that maximum people
can avail the treatment to live a
better life. A step in this
direction is our current focus on
getting our entire ARV portfolio
approved by the US FDA under
the PEPFAR initiative."
Sharing the common humanitarian
platform, Ranbaxy has been working
closely with the foundation with an
endeavor to make available the cost
effective bio-equivalents of ARVs in the
parts of the world afflicted with
HIV/AIDS epidemic.
Mr Malvinder Mohan Singh,
President, Pharmaceuticals &
Executive Director, Ranbaxy
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Although Ranbaxy is just 4 years old in Brazil, it has already
established a strong foothold in the generics market and is
now gaining ground in the branded products segment.
Home to about 175 Mn people,
Brazil is the fifth largest country in
the world and the largest in Latin
America. The US $ 6 Bn Brazilian pharma
market has tradit ional ly been
dominated by large western pharma
companies. It was only in the late 90s
tha t the gove rnment s ta r ted
encouraging generic drugs in the
country to push down the high cost of
healthcare.
Ranbaxy made its entry into this huge
market in the year 2000 in collaboration
with Schering Plough under the name
Ranbaxy Farmaceutica Limitada (RFL).
Tasting success right from its inception,
Ranbaxy is today the fifth largest
generic company operating in Brazil,
with a market share of 7.5%. (IMS)
One of the main factors for the
success is the strong product
portfolio. Ranbaxy has more than
100 products registered with
ANVISA, the regulatory body of Brazil
and 10 of these are in the branded
segment. Leveraging its portfolio,
Ranbaxy has been able to generate
excellent market penetration. With
strengths in the Cardiovascular
System (CVS), Central Nervous
System (CNS) and Anti-infective
segments. Simvastatin (IMS MAT
Dec'04) is the largest product
followed closely by Co-Amoxiclav
and Lovastatin. With the launch of 10
new generic products, RFL has
further enhanced its generic status.
These products include potential
blockbusters l ike Fexofenadine,
Atenolol and Cinnarizine.
In line with Ranbaxy's objective to have
a substantial part of global business
from proprietary products by 2012, a
special task force has been set up to
generate prescriptions from doctors
under the Ranbaxy banner. Urology and
Dermatology will be the therapeutic
categories in focus. The biggest product
i n t h i s s e g m e n t i s C e c n o i n
(Isotretinoin). The launch of a gel form,
last year, further strengthened the
brand. During the year, Contiflo OD
(Tamsulosin) and Altiva (Fexofenadine)
were launched. These brands will add
strength to the Company's portfolio
with Urologists and Dermatologists.
With a number of other brands in the
fray, brand building is well underway in
Brazil.
Strategic tie-ups have helped Ranbaxy
widen its product offerings, by in-
l i c e n s i n g a g r e e m e n t s w i t h
manufacturers. At the same time
Ranbaxy is also out-licensing the
products to other generic players in
Brazil. These tie-ups have helped
optimize the product mix and the
revenues for the Company.
Hospital segment is another core area of
RFL's growing strength, with its key
contributions being Amoxicillin and
Cephalexin. Other segments attracting
f o c u s i n c l u d e U r o l o g y a n d
Dermatology. The basic strategy is to
have differentiated products as well as
exclusive generics. In a short span of
f o u r y e a r s , R F L h a s g r o w n
phenomenally with IMS ranking it at
No. 42 in Brazil on MAT basis. The
Company's operations in the Latin
America region, including countries like
Peru, Mexico, Venezuela and Brazil,
accounts for around US $ 50 million.
Owing to the rapid success in the area
and looking at growth plans for the
future, the Company is establishing a
state-of-the-art manufacturing unit in
Brazil, which will be ready by the year
2006. With this latest manufacturing
unit outside India, Ranbaxy plans to dig
its roots deeper, and make its Latin
America operations self sufficient.
Making Headway into
Sambaland
B R A Z I L
Ranbaxy in Brazil was conferred with 'Frost & Sullivan Entrepreneurial Company of the Year Award' for 2004 in June 2005, following a Strategic Analysis of the Brazilian Pharmaceuticals Markets conducted by Frost and Sullivan. The Award was bestowed on the Company in recognition of its rapid rise to the top of the Brazilian generic drugs market despite its relatively recent entry into the country in the year 2000.
In the words of Mr Barath Shankar, Frost & Sullivan Research Analyst, "Despite being a foreign Company, Ranbaxy successfully joined the ranks of the top five generic Companies in Brazil within a short span of four years. Today, Ranbaxy is the fifth-largest Company in the generic drugs segment, and the first among foreign companies, with a market share of about 5 per cent in terms of sales. Ranbaxy has been able to reach this position by adopting a robust strategy of introducing a large number of generic products focused mainly on the CVS and CNS therapy areas. In Brazil, Ranbaxy has a number of exclusive generic products. Ranbaxy also has a growing portfolio of branded products. These entrepreneurial initiatives are likely to continue in the future."
With a large number of drugs in the pipeline and a projected increase in market share, Ranbaxy is set to continue growing in the Brazilian generic drugs market.
Every year, Frost & Sullivan presents this Award to the company whose outstanding entrepreneurial initiatives, combined with its sound marketing strategy, have propelled it to the forefront of its particular industry.
Entrepreneurial Company of the Year
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Ranbaxy (Guangzhou China) Limited
(RGCL) has become the first
international Company in China to
outsource its entire sales team. The
switch-over was decided after an in-
depth analysis of the model and careful
weighing of its strengths and
weaknesses.
Analysis revealed that the domestic
manufacturers were growing at a much
faster pace compared to multinational
companies because they were
increasingly relying on outsourced
teams. The move had been prompted by
rapid changes in the environment in
terms of price cuts on core brands.
Ranbaxy decided to adopt the model
after seeing the success it was
Strengths of the Model
Learning from the prevailing ground realities in the local
market, RGCL has adopted a new business model in China,
outsourcing its entire sales team. The new model allows
RGCL to focus on its core strengths of medico marketing and
business development.
• Offers flexibility in sales policies across regions
• Provides speed to penetrate new geographies
• Increases sales productivity in existing geographies
• Provides opportunities to commercialize multiple
brands across therapeutic segments
• Reduces the fixed cost component of sales
• Allows RGCL to focus on core strengths of medico-
marketing and business development
• Provides opportunity to the local outsourced teams
to employ local relationships to the fullest
A New Business
Model
C H I N A
generating for the domestic
manufacturers.
The switch-over was a massive
exercise involving the recalibration of
Ranbaxy's entire sales, supply chain,
distribution and marketing set up.
The new business model makes it
even more vital for the Company to
be in touch with the market in order
to maintain the service quality at the
doctor level as well as with the
channel partners.
To ensure the smooth functioning of
the model as well as to accelerate the
marketing endeavor, Business
Development Managers have been
deployed across China. This should
strengthen Ranbaxy's relations with the
sales agencies and ensure improved
customer service. A China specific
newsletter has been launched to keep all
partners updated of the various
initiatives being undertaken in different
parts of China.
RGCL is marching ahead with its
inherently progressive outlook. It has
already expanded its customer base in
China, enhancing geographical
coverage of products. With its diverse
product range in different therapeutic
segments and consistent introduction
of new products in the country, RGCL is
one of the top performing pharma
Companies in the highly competitive
Chinese market.
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Romania on a High
Ranbaxy in Romania has been doing
well with the Company's sales
growing consistently from US $ 0.33 Mn
in 2000 to US $ 6.4 Mn in 2004.
Today Ranbaxy can boast of 3 branded
generics (Simvor, Zanocin & Zanocin-
OD and Cifran) and two generics
(Enalapril and Cefaclor), featuring in the
top three in their respective segments.
Zanocin and Zanocin OD constitute the
no 1 quinolone in Romania.
Ranbaxy has high expectations from
these products as also from the new
The European market is seeing Ranbaxy build its strengths
while moving up the value chain from high quality generics
to branded generics.
E U R O P E & A F R I C A
arrivals. Revital Appetit is an
innovative product that has been
launched in the Romanian market.
The product is a natural herbal tonic
to enhance appetite in children.
Adding to its brand offerings,
Ranbaxy recently entered into a tie-
u p w i t h J B C h e m i c a l s &
Pharmaceuticals Ltd, India, wherein
the Company will market JBCPL's key
herbal range brand, Doktor Mom, in
the Romanian market. The Doktor
Mom herbal range includes syrup,
lozenges and rub variants for the
cough and cold segment.
Portfolio Build-up in South
Africa
Ranbaxy South Africa has made
significant inroads into the local generic
market, coming a long way from focusing
on the government sector.
Stepping into the private market in 2001,
the Company identified product portfolio
realignment, sales force restructuring,
strategic alliances and establishment of
good business practices as the focus
areas.
AddingValue
Innovationthrough
Ranbaxy (UK) Ltd has established a clear
therapy class focus in the treatment of
COPD (Chronic Obstructive Pulmonary
Disease), Asthma and Respiratory tract
infections. The move has been
prompted by the importance of this
d i sease segment in UK, wi th
approximately 5 million people
suffering from Asthma alone.
After the success of Visc la i r
(Mecysteine), a mucolytic for the
treatment of COPD, launched in March
2004, Ranbaxy recently launched
Easyhaler, a new device for the
treatment of Asthma. A compact and
modern, easy to use, dry powder
inhaler, Easyhaler has an added
cont. on page 13...
advantage of protective cover and
metered dose counter.
The clinical trials have shown hearty
response from patients, which
promises success for the device. With
the license approval for Easyhaler
Budesonide imminent, and the
potential for two other molecules in
the device, Ranbaxy is on its way to
become a key contributor to the
treatment of Asthma during the next
three years.
Completing the respiratory focus is
Distaclor MR (Cefaclor), a remedy for
Upper Respiratory tract Infections.
Distaclor MR provides marked
Building a Brand Franchise in UK
"We welcome the opportunity to
join hands with JBCPL towards
creating a productive
relationship that will leverage
each others capabilities. The
agreement reinforces our
strategy to utilize licensing
opportunities to further our
growth in the overseas markets."
Mr Malvinder Mohan Singh,
President, Pharmaceuticals &
Executive Director, Ranbaxy
advantages over traditionally used
Co-Amoxyclav and Clarithromycin and
is likely to make a huge dent in the
£ 213 Mn antibiotic market in the
segment.
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“Our collaboration with
EFARMES, SA will fortify our
presence in Spain and augment
our existing product portfolio,
enabling us to meet the
growing needs of patients in
this part of the world.”
FT Global Pharmaceutical
Conference - UK
Ranbaxy was the only Indian Company to
have attended the Financial Times (FT)
Global Pharma Conference held at
London in UK, in 2004. The conference
emerged as the fountainhead of issues
concern ing g loba l hea l th and
pharmaceutical industry meeting the
compounding challenges. Attended by a
host of distinguished personalities,
including senior scientists and senior
management from leading pharma
companies like GSK, Roche, Merck, et al.
Dr Brian Tempest, CEO & MD, Ranbaxy,
speaking on the occasion presented
facts on the global trend of increasing
cost of health, its ramifications on
individuals, corporates and big generic
pharma companies. He emphasized on
the synergistic linkages between
escalating costs of health and high cost
of innovating generics. Dr Tempest
presented an analysis of advantages
presented by generics via-a-vis branded
pharmaceuticals in the global markets
and the competitive advantages of the
New Asian countries specially India
and China. He emphasized on the
role played by India in creating a
global niche for itself in the Pharma
and R&D business for the future.
The two day conference dwelt on
multifarious topics riveting on issues
of concern like pricing, risks,
reputation, role of regulators in
expanding the creation of innovative
drugs, strategizing new business
models leading to growth and
quality generation. The enlightening
conference was full of ideas leading
to simplifying the complex market
make up in favor of the people at
large, globally.
Ranbaxy attended the 2005 Health
Care Conference, organized by Banc
of America Securities LLC, at Las
Vegas, USA, to brainstorm corporate
strategy with a targeted high quality
investor group.
The conference saw the attendance of
leading healthcare company CEOs,
Health Care Conference -
USA
top institutional portfolio managers and
buy-side analysts. Attending companies
made a 10 minute presentation followed
by a moderated Q & A session among the
companies' management teams,
institutional investors and Research
analysts, which was also webcast live
over the internet.
Ranbaxy's presentation, made by Dr Brian
Tempest, was amongst the top two
presentations to have generated
maximum interest with the audience.
...cont. from page 12
2003 saw the product portfolio being
strengthened with the Company entering
the Cardiovascular and CNS segments.
Ceroxim (Cefuroxime axetil) was the major
launch, which was followed by a host of
new products.
Within a year, the Company launched nine
more products, including first to be
marketed generic brands, Cepodem
(Cefpodoxime Proxetil) and Serlife
(Setraline). The product portfolio in the
CVS segment was reinforced with the
launch of Simvotin (Simvastatin) in 2004.
Today the Company is ranked first in
oral cephalosporins. Ceroxim, Cifran
and Ranclav are ranked No. 1 in
their respective segments while Serlife
and Cepodem take up the number
two slots.
Having recently set up a subsidiary in
Spain, Ranbaxy formally launched its
operations in September, 2004. The
event was extensively covered in the
media symbolizing Ranbaxy’s growing
presence in Europe as a formidable
generic pharma Company.
With a spirited team of 45
professionals, the Company’s generic
products are widely distributed in the
Spanish market. Ciprofloxacin,
Ofloxacin and Lisinopril are the main
products.
Providing a major impetus to its
Taking Spain by Storm
product portfolio, Ranbaxy acquired
a generic portfolio of eighteen
products belonging to the Spanish
pharmaceutical company EFARMES, S A
Unipersonal, for sale in Spanish market,
in early 2005.
Ranbaxy at International Conferences
Mr Peter Burema,Regional Director,Europe, CIS & Africa, Ranbaxy
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Dr Brian W Tempest,CEO & Managing Director,Ranbaxy
"We are pleased and proud of
our achievement in being
granted US FDA tentative
approvals for Lamivudine,
Nevirapine and Zidovudine.
These formulations now
qualify to be included among
a portfolio of drugs associated
with the PEPFAR initiative. We
will continue to add products
to this program to help
patients afflicted with
HIV/AIDS. The Ranbaxy global
organization is committed and
dedicated to this
humanitarian effort."
HIV/AIDS is among the gravest
issues cornering the world today.
With over forty million people infected
with HIV and its expected escalation to
over fifty million by the end of 2012, the
situation has become a cause for great
concern. Currently, an estimated six
million People Living with HIV/AIDS
With AIDS acquiring serious proportions and large
populations needing medication, Ranbaxy has not only taken
up the mantle to provide affordable medicines, but is also
fighting time pressures to get approvals for ARVs with WHO
as well as US FDA.
(PLHAs) in developing countries
require Anti-Retroviral Therapy (ART).
Further most countries having high
incidence of HIV/AIDS, lack adequate
health care infrastructure. The
situation was further compounded
by the lack of affordable treatment.
The need of the hour is to make Anti-
Retrovirals (ARVs), available to all
patients across the world at a
minimum cost.
With a view to make bio-equivalent,
high quality generic ARVs available to
PLHAs at affordable prices, Ranbaxy
has stepped up its filings with the
US FDA and WHO. Ranbaxy was the
first Indian Company to file for the
generic ARVs with the US FDA under
the expedited review process of the
US Presidents Emergency Plan for
AIDS Relief (PEPFAR).
Recently the Company received
tentative approvals for Lamivudine
150 mg tablets, Nevirapine 200 mg
tablets and Zidovudine 300 mg
tablets, from the US FDA under the
PEPFAR program. Several other
filings are awaiting approvals.
Apart from the US FDA, Ranbaxy has
also made 11 filings, five of which are
for fixed dose combinations, with the
World Health Organization for its
approval under the latter's pre-
qualification project for HIV/AIDS drugs.
All these filings have been made in the
last 7-8 months with an effort to speed
up the process of filings. The Company
is expected to file for its complete range
during the year.
Ranbaxy received the prestigious Frost &
Sullivan Award 2004 for Customer
Value in recognition for its sustained
and consistent efforts, to bring about
an easy access for Anti-retrovirals to
millions of people suffering from
HIV/AIDS in the developing countries at
affordable prices. The Company's offer
of 'less than a dollar a day' HAART (High
Active Anti-Retroviral Regimen) therapy
has been found to be the most
economical in the world as per a price
survey done by Médecins Sans
Frontières.
Frost & Sullivan Award
G L O B A L
On aMission
AIDSto Fight
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Research & Development
Ranbaxy is engaged in adding strength to its NDDR program
through the collaborative research model. RBx 11160, the new
synthetic artemisinin based Anti-malarial drug, is currently
undergoing phase II proof-of-concept studies. This drug is being
developed in collaboration with Medicines for Malaria Venture.
Other important development programs are underway.
Towards Eradicating Malaria
Ranbaxy has joined hands with
Medicines for Malaria Venture
(MMV) to develop a life saving Synthetic
Peroxide Anti-malarial Drug. MMV is a
non profit Swiss Foundation dedicated
to the eradication of this disease from
the developing countries.
The move is aimed at trying to bring an
end to malaria which has virtually been
eradicated in the developed countries
but can be devastating in the developing
nations. Malaria related morbidity and
mortality is rising as a consequence of
growing resistance to existing drugs.
Artemisinin (qinghaosa) derived from
the Chinese herb Artemisinin annua,
though poorly soluble in oils or water,
h a s p o t e n t a n d r a p i d b l o o d
schizonticidal activity and is the most
effective Anti-malarial drug known.
However, its short shelf life, cost and
need to be extracted from herbs, besides
preclinical neurotoxicity, indicate that
better molecules are required if we are to
overcome malaria.
Therefore, in collaboration with MMV,
Ranbaxy has developed RBx 11160. The
current research is being carried out at
Ranbaxy laboratories by Ranbaxy
scientists. RBx 11160 is a synthetic
trioxalane Anti-malarial molecule,
which acts rapidly and kills malarial
parasites that are resistant to other
drugs. The drug has high intrinsic
effectiveness, which reduces the
probability of development of its
resistance. However, owing to its
short half life it needs to be combined
with another molecule with a
prolonged half life. The work in this
direction is currently underway.
The Company has received clearance
for its Investigation New Drug
application from Drug Controller
General of India (DCGI). Phase I
studies are complete and RBx 11160
is undergoing phase II proof-of-
concept studies.
Enhancing NDDR Capabilities
Ranbaxy entered into a strategic
tripartite collaboration with National
Chemical Laboratories (NCL), Pune and
Department of Science & Technology
(DST), Govt of India, New Delhi, in April
this year for collaborative research. The
focus of the program is to synthesize
novel Anti-infective drugs. Ranbaxy will
screen these molecules and identify
promising candidates for further
development. A joint research
committee has already been formed to
guide and monitor the research
program.
The agreement entails joint funding of
NCL by Ranbaxy and DST under the aegis
of the Pharmaceutical Research and
Development Fund (PRDF). PRDF was
introduced by DST in mid nineties to
promote inter-alia collaborative R&D in
the Drugs and Pharmaceutical Sector in
India.
“Our collaboration will help
in mobilizing India's existing
strengths in the private and
public sectors to create an
enabling framework for
world class scientific research
and new drug development.”
Dr Brian Tempest,
CEO & Managing Director,
Ranbaxy
JoiningHandsin
Development
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As a responsible corporate citizen
Ranbaxy has always appreciated
the importance of the soc ia l
development in its environment. It is a
part of Ranbaxy's 'Values in Action'.
Ranbaxy created the Ranbaxy
Community Healthcare Society (RCHS)
in 1994 to improve the primary health
of the population in the underprivileged
sections of society. Starting with a small
group, today the society covers 95
villages and a population of almost 2
lakh people.
The RCHS team of doctors and
paramedics operate through mobile
healthcare vans. On a weekly basis they
also hold clinics in different villages.
Focusing on providing information
rather than only distributing medicines,
the team has been successful in
mobilizing local support for their
activities.
Corporate Social Responsibility forms an integral part of
Ranbaxy's business strategy. There has been an ongoing,
conscious effort to give back to society, for the past several
years.
A d d r e s s i n g o n a r e a s o f
immunization, vitamin deficiency,
malnourishment among children and
maternity health, RCHS undertakes
preventive, promotive and curative
checks. Under its care, infant
mortality rates and maternal
mortality have reduced considerably.
It also implemented several projects
on reproductive child health and
family welfare, specifically in the low
attention areas of Madhya Pradesh,
Himachal Pradesh, Punjab and Delhi.
RCHS is an active participant in all
major national health campaigns like
National Pulse Polio Immunization
drive. It holds rallies and administers
polio doses to the children in and
around the Company's facilities. It
also organizes awareness campaigns
on safe motherhood, nutrition,
breast-feeding and on population
control education programs in
conjunction with several NGOs and
local administration.
During the year, the Company carried
out several other welfare initiatives
around its facilities in Mohali & Toansa
in Punjab; Paonta Sahib in Himachal
Pradesh and Dewas in Madhya Pradesh.
In these regions drinking water scarcity
was a major issue. Ranbaxy, therefore,
initiated special drinking water projects
in these villages to put an end to a long
standing problem.
Ranbaxy has operated with a clear focus
on giving back to the country and the
society it is working in. In this regard the
Company has been making significant
contributions to bring about a
noticeable difference to the lives of the
disadvantaged. Driving itself as a
responsible corporate citizen, its
endeavors in this direction are making a
difference.
Adhering to its firm commitment to ethical business conduct and corporate social
responsibility, Ranbaxy voluntarily discontinued its generic composition of an
Arthritis drug, Valdecoxib, following US FDA's cautionary views on innovator
Pfizer's brand, Bextra, in the US.
The US FDA expressed its view that the overall risk versus benefit profile of the drug
was unfavorable. Ranbaxy was the first to launch this drug in India and also the first
to discontinue it from the market, without waiting for any formal directions from
the government in this regard. The Company's prompt action was in line with its
philosophy of being a responsible corporate citizen.
On High Ethical Note
V A L U E S
CorporateSocial
Responsibility"Corporate Social
Responsibility (CSR) is an
integral part of Ranbaxy's
business strategy. The
Company does not view its
success and achievements in
terms of commercial gains
only, but firmly believes that
CSR is the key towards
enhancing the deep symbiotic
relationship that exists
between the Company and the
environment it works in."
Mr Ramesh Adige, Whole-time Director, Corporate Affairs & Global Corporate Communications
17
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Ranbaxy is committed to building an
organization culture based on
values. Its quest for growth and
excellence goes hand in hand with
unflinching commitment to integrity in
all relationships with employees,
customers, suppliers, government, local
communities, collaborators and
shareholders. With this objective the
Ranbaxy Code of Conduct was
introduced recently by Dr Brian Tempest,
CEO and Managing Director, Ranbaxy.
Code of Conduct is one of the
imperatives for corporate governance. It
affirms the Company's commitment to
conduct business with integrity and
uphold the highest ethical standards,
while remaining competitive in the
marketplace.
The Ranbaxy Code of Conduct aims at
p romot ing bet te r governance ,
transparency and improvement in risk
management. The code was developed
following extensive research of similar
documents in global ly reputed
companies. The subject was discussed
threadbare at several brainstorming
sessions within focus groups before final
val idation by the management
committee of the board.
The document is a comprehensive
compendium of ethical codes, which will
Definingthe
Code of
Conduct
BUSINESS ETHICS
At its core, the Ranbaxy culture is predominantly based on its
values. The Company took a step in formalizing this culture by
launching the 'Code of Conduct' to ensure a uniform response to
issues of ethics & value system across the globe.
guide Ranbaxy corporate practices. It
lays down specific guidelines for all
employees in various operational
areas. These include business ethics,
employment po l i c i e s , equa l
employment opportunities, sexual
harassment, health, safety &
environment. The Code also seeks to
prevent fraud and prescribes a due
redressal mechanism. To ensure that
the Code is followed in letter and
spirit, the Company has established a
Code Compliance Cell. The Cell
ensures that the Code is respected
and appropriate action is taken to
address violations, if any. The Code
Compliance Cell is proposed to
operate at three levels v iz.
regional/country/plant to ensure
complete compliance. It is the
responsibility of each Manager to
ensure that the code is adhered to.
Producing a written 'Code of
Conduct' is not enough in itself. The
Code must be communicated,
understood and accepted by all
employees of the Company. Hence a
global roll out of the Code was
planned by Ranbaxy HR earlier during
the year. A team of trainers from
different parts of the globe were
trained for this purpose. The
program included interactions, case
studies and role plays to ensure
corporate understanding of the process.
The introduction of the Ranbaxy Code of
Conduct is another milestone in our
march towards making Ranbaxy a value-
based ethical organization.
“For the first time we
have tried to capture the
Ranbaxy Code of Conduct
in one document. We
hope this will be useful to
all employees and give
guidance on many of
these sensitive issues as
well as will encourage an
atmosphere of trust,
transparency and
courage.”
Dr Brian W Tempest,
CEO & Managing Director,
Ranbaxy
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Views From Ranbaxy
Earlier during the year the Indian
Parliament amended the Indian
Patent Act of 1970 and passed the
Patents (3rd Amendment) Act, 2005.
The amendment was necessary to bring
Indian Patent Laws in line with our
obligation to the Trade Related
Intellectual Property Rights (TRIPS)
under WTO. This will usher in an era of
new opportunities. However, this
development has brought in a new
paradigm which will require a
considerable change of mindset.
The earlier Patent Act had already
provided process patents in all areas of
technology including pharmaceuticals,
but with the new patent regime
comprehensive product patents come
in force. The new Patent Act explains the
scope of patentability. The Act defines
'Inventive Step' as a feature of an
invention that involved technical
advance as compared to the existing
knowledge or having economic
significance or both. According to it
'Pharmaceutical Substances' mean any
new entity involving one or more
inventive steps.
According to the Act mere discovery of a
new form of a known substance that
does not result in the increase of the
known efficacy of that substance, will
not entitle it to patentability. The
der ivat ives of substances l ike
polymorphs, metabolites, isomers, etc
will be considered to be the same
substance, unless their inherent
Q: What does the change in the
patent regime mean for Indian
pharma companies & Ranbaxy?
Q: What are the new business
models that are emerging in the new
scenario?
A: The Product Patent regime is now a
reality. All the presumed threats are
unfounded for the companies that are
driven by a research focus and
Intellectual Property (IP) awareness.
For Ranbaxy the regime spells an
opportunity. During the non-Patent
period, product differentiation was
difficult and customer service was the
only differentiator. However, in recent
years our New Drug Delivery System
(NDDS) platform technologies and
value added products, have given us an
edge in the market with superior patent
benefits. In the coming years we will
depend upon our R&D and our tie-ups
with research based companies for
Intel lectual Property protected
products.
A: Top end companies with a strong
R&D focus will be able to discover
medicines more cost effectively vis-à-vis
their counterparts in developed markets.
A stronger Patent regime will attract
opportunities in every area: discovery,
process R&D, custom synthesis &
contract manufacturing and clinical
research. There will be a need for
increased spend on R&D and regulatory
systems. The country will have to build a
strong image as a low cost, high quality
provider of pharmaceuticals and
establish itself as a leading clinical
research hub, create centers of
excellence with world-class standards for
GCP & GLP and establish itself as a
preferred destination for development
of research based drugs. There will be a
need to exploit synergies between
pharma, biotech and IT and the
untapped traditional knowledge
systems existing in our country.
With the advent of the new product patent regime for drugs,
India joins the countries following globally compliant
intellectual property norms. The regime provides an
incentive for organizations to be innovative and promises a
plethora of opportunities for forward thinking organizations
that believe in research & development.
properties are significantly altered
with regards to efficacy. The Product
Patent system will not affect the
pharmaceutical companies that have
a strong R&D base. Companies like
Ranbaxy with world class R&D
capabilities will remain strong and
thrive.
The Act will not affect the majority
of drugs already available in the
market, at least for a while. Drug
pricing will continue to be market
driven. In India, all major therapeutic
areas have multiple drug choices
and so any new drug cannot
command a premium just because it
has a patent. Amendments to the Act
have brought Indian Patent Law on
similar footing with that of European
Patent Convention.
If affordability or availability
becomes an issue, several provisions
are present in the Act to handle
them. Compulsory l i cens ing
provisions are there to check the
abuse or misuse of any patent.
Companies owning a patent in India
are required to manufacture the
inventions as claimed under the
patent within three years of its grant.
In case of public health crises, like in
the case of HIV/AIDS, TB, malaria and
other epidemics, the government can
declare emergency provisions and
regulate them according to the
nation's benefit.
Mr Ramesh Adige
Whole-time Director,
Corporate Affairs & Global Corporate
Communications, Ranbaxy.
P O L I C Y
Opportunities
New Patent Regime:New
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In the highly competitive space of
generic pharmaceuticals, efficiency is
the key to survival. Efficiency in reaching
out to the customers across the globe
within the stipulated time frame is a
challenge in itself. Ranbaxy, with its
extending horizon, has taken up this
challenge head on. The Company has
embarked on globalizing its supply chain
in line with the best institutional
practices of the industry.
The Company launched a special project
called SPECTRUM (Supply Chain
Planning for Enhancing Customer
Service to Ranbaxy's Universal Markets)
in 2003 with a clear objective to,
'Transform the Supply Chain to
substantially improve customer service
levels whilst maintaining optimal levels'.
Over the last 26 months significant
ground has been covered in terms of
implementing processes in different
plants and markets across the globe. This
effort has been ably supported by
deploying the APO (Advanced Planner
Opt imizer ) too l . Fo l lowing i t s
implementation, the supply chain has
been converted into a seamlessly
integrated end-to-end function, starting
from forecasting demand to meeting
demand, in the most efficient way. The
tool helps manage each function
separately from demand planning,
supply planning, procurement of input
materials to logistics.
Thousands of Ranbaxy customers from
more than 104 countries are served
more than 4000 SKUs (Stock Keeping
Units), manufactured either at Ranbaxy's
Planning & Implementation
Customer is the King
Ranbaxy's global supply chain is in line with the Company's
2012 global vision which augments its commitment to meet
customer's demands in the earnest.
manufacturing facilities spread
across the globe, or at various other
outsourced locations including
sourcing from several Principal to
Principal (P2P) vendors. Using
thousands of input materials from a
large number of vendors makes
Global Supply Chain (GSC) function
that much more complex.
In line with global best practices the
supply chain at Ranbaxy has evolved
a seamless planning process, which
starts from forecasting demand for
each market and ends with the
delivery of goods to the customer in
full and at the required time. This
process driven approach has helped
in substantially improving service to
the end customer.
Ranbaxy provides services as per
customer needs by bringing in many
new products each year. During
2004, over 700 SKUs were launched.
A large number of products are filed
in various countries every year. Our
Global Supply Chain ensures that
these products are manufactured
well in time and reach the market on the
day of the launch. GSC works relentlessly
to ensure day one launches of the
generic formulations in advanced
markets like USA & Europe.
The well defined KPIs (Key Performance
Indicators) for each aspect of supply
chain and periodic review of these KPIs
by the company's management, ensures
that there is improvement, month on
month, and processes are strictly
adhered to.
The Global Supply Chain is supported by
SAP, which acts as the digital backbone
of the chain providing on line
information to the customers and the
organization. In order to help service
dynamic market requi rements ,
technology is leveraged to ensure that
vendors get to know about the changes
online and can track the movement of
their consignments till the time they are
received by them.
To enhance Global Supply Chain
capability RFID (Radio Frequency
Identification) technology was initiated
in 2003. RFID is an advanced bar coding
sys tem and t racks the s tocks
a u t o m a t i c a l l y. T h i s w a s f i r s t
implemented in the US in 2004 and soon
will reach out to other markets.
The GSC team is geared up to take on the
challenge of converting our Global
Supply Chain into a source of
competitive advantage for the company
while providing enhanced quality service
to customers.
Making Way Ahead
Supply Chain Planning Process
Generation of base forecast
Review andconsolidation at country level
Business Review
Final Sales Forecast
DF Distributionrequirementsaggregation &
Allocation to plants
Distribution Requirements Planing
RegionalSupply Planning
CountrySpecific Supply
Planing
Global Sales&
OperationsPlanning
Regional S&OPMeeting
DF Rough CutCapacity Planning
(RCCP)
API RequirementsAggregation
API PlantAllocation/RCCP
Pre S&OP SupplyAlignment (DF &
API)
API Requirements forDirect Sales
G L O B A L
Global
SupplyChain
20
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SAFETY
R A N B A X Y W O R L D
Environment, Health & Safety ( EHS)
are of prime concern at Ranbaxy.
The Company is fully committed to
protecting the environment and
ensuring the health and safety of its
employees, customers and the public.
This commitment is reflected in its
stated core corporate values and the
Comprehensive EHS policy that has
been in place since 1993.
As a responsible Corporate Citizen,
Ranbaxy firmly believes in the
sustainability of the environmental
performance beyond compliance
to statutory requirements. The belief is
rooted in the premise that societal
expectations and needs in the new
millennium demand a major elevation
in corporate contribution to urgent
g l o b a l i m p e r a t i v e s i n w h i c h
environment, health and safety are the
biggest issues.
The Company's EHS policy provides for
the creation of a safe and healthy
workplace and a clean environment for
employees and the community. It aims
at higher international standards
in plant design, equipment selection,
maintenance and operations. The policy
seeks to manufacture products safely
and in an environmentally responsible
manner. Under this policy the
Company assoc iates wi th the
concerned authorities and industry
in dev i s ing respons ib le laws ,
regulations and standards and thus
makes safety, occupational health &
environmental information and
expertise available to its employees and
the community at large. Ranbaxy has
made EHS concern and practice a
necessary factor in appraising its
employee performance.
At Ranbaxy a comprehensive EHS policy is in place since 1993
addressing environmental stewardship, safe practices,
training and performance.
E H S
Safer A Healthier &
Environment
EHS Management System
The
Continuous
Improvement
Cycle
EHS Management System
Review
Corporate
Standards
Corporate
Guidelines
Local
ProceduresTraining &
Implemen-
tation
Measure
AuditPerformance
Reports
Annual
Report The
Continuous
Improvement
Cycle
EHS
Policy
EHS Adherence
Managing Chemical Wastes
Ranbaxy's manufacturing facilities
for bulk drugs and dosage forms
c o m p l y w i t h t h e s t r i n g e n t
r e q u i r e m e n t s f o r G o o d
Manufacturing Practices (GMP) and
Good Laboratories Practices (GLP).
These locations are approved by
international health and regulatory
agencies like the US FDA, the TGA
Australia, the MHRA UK, the WHO
and others. These practices ensure
the manufacture of high-quality
products, the effective use of
resources and reduction in wastes.
Ranbaxy is fully aware of the
importance of ground-water
protection in terms of both
availability and quality. Continuous
efforts are made to reduce the
d e t r i m e n t a l e n v i r o n m e n t a l
footprints by init iat ives l ike
wastewater reduction and resource
conservation. Utmost care is taken
while designing the manufacturing
facilities to ensure total containment
of the chemicals handled.
To minimize the chemical discharge
to the environment, Ranbaxy
has invested in effluent
treatment plant using the
latest reverse osmosis
m e m b r a n e b a s e d
technology, integrating it
with the mult i -ef fect
thermal evaporation system
a n d s t a t e - o f - t h e - a r t
incinerator. Simultaneously,
steps are taken to reduce
waste at the source. The
Toansa plant is the first to
have this integrated system which has
led to it achieving the status of 'Zero
liquid effluent discharge site'. All
Ranbaxy plants comply with the water,
air pollution and hazardous waste Acts.
To ensure a global safety standard,
process hazards ana lys i s and
electrostatic hazard studies were
conducted by international experts like
DuPont and Chilworth. High priority
safety at Ranbaxy has led to consistent
upgradation of its manufacturing units.
Based on the DuPont Audit findings a
number of actions were taken at all
locations during 2004.
Mohali and Toansa plants in India were
also upgraded with investment in
i n s t r u m e n t e d s a f e t y t r i p s /
alarms/interlocks on all solvent recovery
units. Fire protection systems were also
upgraded with a new hydrant system
and water sprinklers, including
procurement of a foam fire tender. To
keep its technical personnel updated on
their safety knowledge, the Company
also conducts various external and in-
house training programs under the
supervision of overseas experts and
consultants.
M/s Chilworth organized an in-house
training program on 'Hazards of Static
Electricity & Dust/Gas/ Vapour Explosion
- Analysis, Prevention and Control'.
Through HAZOP (HAZard and
OPerability) studies, all the necessary
E H S r e q u i r e m e n t s a r e b e i n g
incorporated in all the new projects, at
the original design stage itself.
The Company's efforts in the area of EHS
have been duly recognized with various
awards conferred during the year.
Safety Measures
Local/
Legislation &
Divisional
requirements
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BuildingA Global
TalentPoolAs Ranbaxy continues on its ambitious growth plans, the
importance of having the right people cannot be
underplayed. With the global HR team rising up to the
challenge, several initiatives, aimed at building and
sustaining a global talent pool, have been initiated.
With the strategic vision of 2012 on
the horizon, Ranbaxy is marching
ahead with its novel ideas and new
ventures globally. In the days to come
there is bound to be a regular
requirement for good quality personnel.
The global HR team is engaged in
developing a talent pool to sustain its
future needs.
Recruiting the right talent is an onerous
job, which demands inculcation of the
behaviors described in the Company's
'Value in Action' (VIA) that need to be
imbibed across the organization.
Ranbaxy has embarked on harmonizing
the recruitment process across the
organization and making it at par with
the best global practices.
The process involved generating a
Tapping Right Talents
database from all countries and
business units across the globe to
define the 'as is' process. The idea was
to identify the good practices
followed within the organization and
to evolve a desired 'to be' process. A
global HR meet was held to
brainstorm the intricacies of
recruiting the right talent in the
organization.
A user's handbook, 'Ranbaxy's
Recruitment Guide' entailing the
comprehensive process to be
adopted to create and nurture a
global talent pool was also
developed.
To ensure effective implementation
of the recruitment process, extensive
training was conducted to support
the improved recruitment process.
The training focused on familiarizing
the team with the tools and
methodologies to be used to bring in
objectivity.
With the objective to achieve the
maximum output, Ranbaxy has
partnered with Saville & Holdsworth
Ltd (SHL), a UK based global firm
specializing in the use of scientific
methodologies and objectivity of
assessment.
Ranbaxy also organized a five-day
seminar on Marketing Excellence at
The Ashridge Experience
Ashridge, UK. The aim was to develop a
team of professionals equipped with
brand marketing skills.
Mr Udai Upendra, Vice President,
Global Human Resources, addressed
the participants and set the ball
roll ing. The knowledge packed
event was a part of a global
initiative aimed at preparing the
brand building skills of the organization.
It proved to be the convergence
of young professionals from across
the world, gaining from the experiences
of seasoned professionals from top-
end international institutes. A series
of highly enriching brainstorming
sessions enlightened the participants
with nuances of global marketing
strategies. It was rated as a highly
motivational event.
Ranbaxy was recently awarded
"Sodexho Pass & Daks Awards for HR
Excellence" at a recently concluded
Asia Pacific HR Outsourcing
Conference in India.
The Company was selected
f o r t h e a w a r d f r o m
a host of nominations
by a jury of distinguished
p e r s o n a l i t i e s o f
international repute.
The felicitation was in
recognition of the
Company's work in the
a r e a o f t a l e n t
management.
Although the Company
is more known for its
strengths in marketing as
c o m p a r e d t o H R ,
R a n b a x y h a s a l w a y s
given due weightage to
people power. With such
projects, global HR has taken
up the mantle to ensure that
the Company draws from
the strength of its people.
Award for HR Excellence
HUMAN RESOURCES
"Ranbaxy believes that
development of organizational
talent is of prime importance
in ensuring continuous
growth. In 2004 the Company
reported an increase of 70% in
man days of training."
Mr Malvinder Mohan Singh, President, Pharmaceuticals & Executive Director, Ranbaxy
22
SPECIAL
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LEADER
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HEADWAY
INTO
BRAZIL
CORPORATE
SOCIAL
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USA-
FORTIFYING
PRESENCE
EUROPE-
BRAND
BUILDING
NEW
PATENT
REGIME
ENVIRONMENT
HEALTH &
SAFETY
R A N B A X Y W O R L D
The top management team of Ranbaxy
comprising Dr Brian Tempest, CEO & MD and
Mr Malvinder Mohan Singh, President,
Pharmaceuticals & Executive Director, visited
Japan in February 2005. The agenda was to
discuss future strategies with their Japanese
partner Nippon Chemiphar.
Japanese Connection
Japan
Ranbaxy extended its hand towards
c a n c e r p a t i e n t s b y d o n a t i n g
medicines to the National Cancer
Coalition (NCC) in Nicaragua. These
medicines were further distributed to
various public hospitals and Oncology
institutes in Nicaragua.
A Gesture of Goodwill
Nicaragua
Mr Junichiro Koizumi, the Japanese Prime
Minister visited India in April 2005. During
his visit he met the business leaders of India
in an event organized by Confederation of
Indian Industries (CII). Mr Malvinder Mohan
Singh also met him during this visit.
The Indian President, Dr A P J Abdul Kalam,
during his visit to Russia in May 2005, took
time out to meet representatives from
Ranbaxy and other top corporate houses in
Russia and learnt about the ongoing
challenges faced by them in that country.
Japanese PM Visits India
Ranbaxy meets Dr Kalam
Russia
Mr Malvinder Mohan Singh, President,
Pharmaceuticals & Executive Director,
Ranbaxy, along with Mr Shivinder Mohan
Singh, Joint Managing Director, Fortis, &
Mr Harpal Singh, Chairman, Fortis, met
US Senator, Ms Hillary Clinton at a formal
dinner during her recent visit to India. She
was accompanied with Mr Sant Singh
Chatwal, a noted US Hotelier.
Mr Ramesh Adige, Whole-time Director,
Corporate Affairs & Global Corporate
Communications, Ranbaxy, met the Prime
Minister of Thailand, Mr Thaksin
Shinawatra, at an exclusive meeting
organized for the top corporates, during
his recent visit to India.
Ranbaxy Welcomes Thai PM
Mr Adige Meets
Sheikh HamedSheikh Hamed Bin Zayed Al Nahyan, a
member of the ruling family & Head, Dept
of Planning & Economy, Abu Dhabi, was
on a four day state visit to India.
Mr Ramesh Adige, Whole-time Director,
Corporate Affairs & Global Corporate
Communications, Ranbaxy, met Sheikh
Hamed at a special meet held in New
Delhi.Two leading Pharma Companies of India,
Ranbaxy and Dr Reddy's, are engaged in an
annual cricketing event 'Pharma Cup',
extending their relationship beyond market
competition. Incidentally this year, Ranbaxy
won the cup, second time in a row at a match
played at Hyderabad, India.
Ranbaxy Honors Scientists
Pharma CupIndia
The Hon'ble President of India, Dr A P J Abdul
Kalam, presented the Annual Ranbaxy
Research Awards at a prestigious ceremony
in New Delhi late last year. Ranbaxy Science
Foundation, the promoter of these awards,
felicitated 11 Indian scientists in recognition
of their outstanding original research
contributions, made in the field of Medical
and Pharmaceutical Science, during the
years 2002 & 2003.
Special MOMENTS
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Malaysia
The dosage forms
facility of Ranbaxy at
Malaysia (RMSB) in
S u n g a i Pe t a n i i s
undergoing expansion
to meet the growing demands of Ranbaxy
products.
Capacity Expansion
Ranbaxy Asia Pacific team organized a series
of seminars on the role of Statins in diabetes
in China, Vietnam and Myanmar. The
seminars were greatly appreciated for the
latest information they presented to the
medical fraternity.
Seminar Series on Statins
Asia Pacific
Awards
Ranbaxy (Guangzhou China) Limited
(RGCL) was conferred with 'Yangcheng
Friendship Award', the top felicitation
for foreign investments, for its
cont r ibut ion to Guangzhou ' s
(Yangcheng's) local economy and the
development of society.
China
National Safety Award
India - Toansa Plant
Energy Efficient Unit
Ranbaxy's Toansa plant bagged the
prestigious 'Greentech Environment
Excellence Silver Award' in the pharma
sector for the year 2003-04, given away by
the Greentech Foundation, a Non
Governmental organisation.
In recognition of the Lowest Average
We ighted Frequency Ra te , the
manufacturing facilities at Toansa
received the 'National Safety Award' as a
runner up for the year.
Ranbaxy's Toansa location also won the
'National Award for Excellence' in Energy
Management as an 'Excellent Energy
Efficiency Unit' for the year 2004.
Mr Malvinder Mohan Singh, President,
Pharmaceuticals & Executive Director,
Ranbaxy, attended a conference organized
by International Generic Pharmaceutical
Alliance (IGPA), held at Malta from June 19
to 22, 2005. Mr Singh made a presentation
during the conference on, 'Will India
b e c o m e t h e g l o b a l c e n t e r f o r
p h a r m a c e u t i c a l r e s e a r c h a n d
development', which was well appreciated
by the audience.
IGPA Conference
Malta
Care for EnvironmentYangcheng Friendship
Award
Ranbaxy's child
resistant card
pack for 'Sortet'
capsules and
innovative pack
for Pepfiz tube
w o n t h e
p r e s t i g i o u s
' I n d i a s t a r '
Awards for best
packaging in two categories. The
awards were given away by the Indian
Institute of Packaging, under Govt of
India.
Twin Awards for
Packaging
Early this year Ranbaxy moved to a new
corporate office in Gurgaon, India, bringing
the entire Ranbaxy team under one roof.
Mr Tejendra Khanna, Chairman, Dr Brian
Tempest, CEO & MD and Mr Malvinder
Mohan Singh, President,
Pharmaceuticals & Executive
Director, inaugurated the new
building by performing a
traditional puja.
Ranbaxy Moves to New
Corporate Office
24
SPECIAL
MOMENTS
FINANCIAL
UPDATE
COVER
STORY
YOUNG
GLOBAL
LEADER
WAR ON
AIDS
HEADWAY
INTO
BRAZIL
CORPORATE
SOCIAL
RESPONSIBILITY
USA-
FORTIFYING
PRESENCE
EUROPE-
BRAND
BUILDING
NEW
PATENT
REGIME
ENVIRONMENT
HEALTH &
SAFETY
R A N B A X Y W O R L D
Ranbaxy Laboratories Limited recorded a growth of 21% in
its global sales for the year 2004. The international sales
revenues touched 79% of the total sales and the Company
continued its focus on the value added dosage forms which
accounted for 89% of the total sales. Ranbaxy has also
ventured into new markets of Spain, Portugal and Canada
during the year.
The Board of Directors approved and released the audited accounts for
the year ended December 31, 2004 and the unaudited results for the first quarter ended March 31, 2005, in April 2005.
The audited results for the year 2004, recorded Consolidated Sales of Rs 53130 Mn (US $ 1174 Mn), registering a growth of 17% (21% in dollar terms).
The overall consolidated Profit After Tax& Minority Interest, at Rs 6,986 Mn was 8% below 2003. However if the exceptional items are excluded, then the consolidated PAT at Rs 7,246 Mn reflected 1.7% below last year. The marginal decline in PAT was primarily due to a significant step-up in the C o m p a n y ’ s R & D e x p e n d i t u r e ,
Making Strides
Globally
Cefuroxime Axetil impact in USA, the rupee appreciating against the US dollar and pricing pressures in some key markets.
Region wise global break up remained satisfactory, with the US accounting for 36% of the global sales, while Europe and BRIC countries constituted 16% and 26% of the global sales. Europe had a significant growth of 116% over the corresponding period.
Ranbaxy is strategically making its global moves, with expansion of its m a n u f a c t u r i n g c a p a c i t i e s worldwide. The existing plants in Toansa (Punjab), Paonta Sahib (Himachal Pradesh), Dewas (Madhya Pradesh) and Terminal Road (New Jersey, USA) are also being e x p a n d e d . I n I n d i a , n e w manufacturing units are on the anvil in Batamandi (Himachal Pradesh), Mohali & Lalru (Punjab). A state-of-the-art manufacturing Plant is also being set up in Brazil to cater to the growing needs of that region. Ranbaxy has also entered new markets by setting up its own subsidiaries in Spain, Portugal and Canada.
Working towards its goal, Ranbaxy is gearing up and building blocks for a better future.
"We saw a year of robust sales
growth, backed by a strong
performance in Europe. During
the year, we made substantial
investments in strengtening our
product pipeline, as well as in
enhancing our research and
manufacturing capabilities."
Quarter 2, 2005 Highlights
Sales (Key Markets) 2004 All fig in US$
USA
Europe
UK
Germany
France
BRIC Countries
Brazil
Russia (Including Ukraine)
India
China
F INANCIALS
Managing Editor: Ramesh Adige; Chief Editor; Raghu Kochar; Editor & Publisher: Seema Ahuja. Ranbaxy World is an external newsletter of Ranbaxy Laboratories Limited.
Ranbaxy Corporate Office, Plot No 90, Sector 32, Gurgaon, Haryana, India.Tel: 91-124-5135000. e-mail:[email protected]
Should you wish to receive this newsletter or forward to an acquaintance please send in details at the above address.
Ranbaxy on the Web: www.ranbaxy.com;
www.ranbaxyfordoctors.com
Ranbaxy World is also available on our website:
www.ranbaxy.com/newsroom/newsletter.htm
Mr Malvinder Mohan Singh,
President, Pharmaceuticals &
Executive Director, Ranbaxy
426 Mn
192 Mn
50 Mn
26 Mn
73 Mn
305 Mn
31 Mn
45 Mn
217 Mn
12 Mn
• Q2 '05 Global Sales at US $ 309 Mn,
+ 11% ( Q2 '04 : US $ 279 Mn)
• Q2 '05 PAT 43% better than Q1 '05
(trailing quarter), but 47% below
Q2 '04 (corresponding quarter)
• R&D expenses double to US $ 26
Mn
• European countries recover with
sales at US $ 54 Mn, + 27%.
• BRIC countries bounce back with
sales at US $ 95 Mn, + 22%.
• Partial recovery in US sales at
US $ 82 Mn, - 10%.
• The Company's total prescriptions
generated in USA in Q2 '05
recorded a growth of +26% versus
Industry growth at +16% (in the
molecules that Ranbaxy markets).
• First Product Vogseal (Voglibose)
for diabetes was launched in Japan
through its joint venture.
• Ranbaxy becomes the only Indian
Pharmaceutical Company with
presence in top 5 pharma markets -
USA, Japan, Germany, France & UK.
Dr. Brian Tempest, CEO & MD,
Ranbaxy, on Q2 Results
"We have committed ourselves to a
series of strategic and investment
initiatives that will equip the
Company favorably to achieve its
mission of US $ 2 Bn sales by the year
2007.”D
esig
n&
Pro
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n:
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