Raed Z. Ahmed, Medical Parasitology Lab.,2012-2013 Prepared By: Mr. Raed Z. Ahmed.
Raed Ahmad CEO - mtn-investor.com
Transcript of Raed Ahmad CEO - mtn-investor.com
![Page 1: Raed Ahmad CEO - mtn-investor.com](https://reader030.fdocuments.net/reader030/viewer/2022012423/617883df9578b17c67116443/html5/thumbnails/1.jpg)
Yemen
Raed AhmadCEO
![Page 2: Raed Ahmad CEO - mtn-investor.com](https://reader030.fdocuments.net/reader030/viewer/2022012423/617883df9578b17c67116443/html5/thumbnails/2.jpg)
2
Country overview
Yemen
Market Share 41%Penetration 15%Market sizing 6.4m (2011)Population 21.5m
IslamReligion
Interest rates: Borrowing 19% - Deposits 14.5%Local Rates
Arabic, EnglishLanguage
$600GDP/Capita
Demographics
USD$1 = 199.17YRCurrency
20%Inflation
Economics
![Page 3: Raed Ahmad CEO - mtn-investor.com](https://reader030.fdocuments.net/reader030/viewer/2022012423/617883df9578b17c67116443/html5/thumbnails/3.jpg)
3
Market Players
Government ownedSaudi / Kuwaiti /
Syrian / Local investors
Government and public shares
All-Ahmar Group, Batelco, Hayel
Saeed Group, IfanForeign Investment
Company, CCC
MTN 83%Shareholders
Geographical – 73%Population – 88%
Alcatel
1,301K (Sep 07)
July 2000
MTN
All governorates
Alcatel
1.1m (Oct 07)
1982Fixed line licence
Public Tele-communication
Corporation
N/A
Ericsson
N/A
December 2007 (expected)
Hits Unitel “Y”
Geographical – 65%Population – 80%
Geographical – 71%Population – 85% Coverage
HuaweiSiemensMotorolaSuppliers
868K (Oct 07)1.2m (Oct 07)Subscribers
November 2004February 2001(15yr GSM licence)Launch date
Yemen MobileSabafon
![Page 4: Raed Ahmad CEO - mtn-investor.com](https://reader030.fdocuments.net/reader030/viewer/2022012423/617883df9578b17c67116443/html5/thumbnails/4.jpg)
4
Licence
Period
Fees
Spectrum
• 15 years July 2000
• Initial fee US$10m• Annual fee US$1.2m
• 900MHz• E-900MHz
![Page 5: Raed Ahmad CEO - mtn-investor.com](https://reader030.fdocuments.net/reader030/viewer/2022012423/617883df9578b17c67116443/html5/thumbnails/5.jpg)
5
Operational structure
CEORaed Ahmad
TechnicalJihad Kaj
Customer RelationsWassimDabbous
SalesHoussam
Saad
FinanceSiraj Muneer
MarketingWalid Akkaoui
Human ResourcesMohammed
Nasher
Deputy CEOAli Abdelwareth Business Risk Management
Abdulla Madari
Information Systems
Hisham Fathi
![Page 6: Raed Ahmad CEO - mtn-investor.com](https://reader030.fdocuments.net/reader030/viewer/2022012423/617883df9578b17c67116443/html5/thumbnails/6.jpg)
6
Highlights
Subscribers/ARPU • Stable performance in challenging environment
• Maintained market share at 42%
• Strong competition
• Launch of 4th operator “Y”expected soon
• Tax holiday ends in February 2008
• Seeking extension of additional 2 years
• Ongoing optimisation of network
208m279mEBITDA
11%Capex/ Revenue
377m526mRevenue
Jun 2006Jun 2007*ZAR
0
200
400
600
800
1000
1200
1400
1600
2003 2004 2005 2006 2007$0.00
$5.00
$10.00
$15.00
$20.00
$25.00
Subscribers ('000) ARPU
*Increased stake from 43% to 83% in April 2006
![Page 7: Raed Ahmad CEO - mtn-investor.com](https://reader030.fdocuments.net/reader030/viewer/2022012423/617883df9578b17c67116443/html5/thumbnails/7.jpg)
7
Infrastructure
88%% Population covered
665Total number of BTS’s
641Total number of sites
24Total number of BSC’s
4Total number of MSC’s / MSC-S’s
Aug2007
Technologybenchmarks
73%% land
![Page 8: Raed Ahmad CEO - mtn-investor.com](https://reader030.fdocuments.net/reader030/viewer/2022012423/617883df9578b17c67116443/html5/thumbnails/8.jpg)
8
Distribution
Market Channel Distribution
(Exclusive)8 Distributors
1 FMCG Distributor1 EVD Distributor
Super Dealers50
Dealers6000
Grocery SuperMarket 1800
Post Office240 Branches
8
![Page 9: Raed Ahmad CEO - mtn-investor.com](https://reader030.fdocuments.net/reader030/viewer/2022012423/617883df9578b17c67116443/html5/thumbnails/9.jpg)
9
Products
Customer Value
Proposition
RoamingPostpaid,PrepaidGPRS
SegmentationsProfessionals,
youths, women, corporate (CUG)
BOPLow dominations, scratch, handset
bundled
DistributionVTU, EVD
VASRBT, Premium SMS/IVR, MMS,
GPRS, Fleet management
RetentionDormant, score
cards, save team, high value
![Page 10: Raed Ahmad CEO - mtn-investor.com](https://reader030.fdocuments.net/reader030/viewer/2022012423/617883df9578b17c67116443/html5/thumbnails/10.jpg)
1010
Products
![Page 11: Raed Ahmad CEO - mtn-investor.com](https://reader030.fdocuments.net/reader030/viewer/2022012423/617883df9578b17c67116443/html5/thumbnails/11.jpg)
11
Looking forward
• Untapped market (rural areas / bottom of pyramid)
• Superior coverage and network quality
• Customer service
• MTN Brand
• High inflation with low GDP
• Strong competition
• Regulatory
• Challenging terrain
• Scarcity of skilled resources
ChallengesOpportunities
![Page 12: Raed Ahmad CEO - mtn-investor.com](https://reader030.fdocuments.net/reader030/viewer/2022012423/617883df9578b17c67116443/html5/thumbnails/12.jpg)
1212