Radhakrishna lives in Nagamangala village in Kolar district. · 2019. 9. 30. · Radhakrishna knows...
Transcript of Radhakrishna lives in Nagamangala village in Kolar district. · 2019. 9. 30. · Radhakrishna knows...
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Meet Radhakrishna
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Radhakrishna lives in Nagamangala village in Kolar district.
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Most people in his village are farmers.
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Radhakrishna knows that the biggest problem for the farmers
in his village is taking their produce to the market.
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The village has no market. The nearest market is 15 km away.
There are big markets beyond this, but transport is expensive and erratic.
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Because there is no transport, farmers often sell their produce to middlemen.
Middlemen pay the lowest price, so they can make the highest profit.
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Farmers who choose to take the produce to market directly, have to go through
multiple chains of transport resulting in quality loss and reduced value.
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Farmers often leave their produce to rot.
Without a good price, they can’t afford to pay labourers to pick the produce.
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Radhakrishna has a plan.
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Radhakrishna wants to run a low-cost and
on-time transportation service that allows farmers to get to new markets.
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Radhakrishna has already asked farmers what they think…
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…they think it is a good idea…
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…and want to pay for his service.
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Radhakrishna will employ two employees from low income groups in his village.
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Radhakrishna heard about the Be! Fund
on TV and decided to call us
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Radhakrishna passed three rounds of interviews.
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Radhakrishna wants to stay in his village.
He wants to inspire other young people to come home and start enterprises.
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Radhakrishna’s family is with him.
They hope this business will allow him to stay home.
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Radhakrishna wants you to invest in rural India.