QUESTIONNAIRE -TATA SWACH[Users]

Group MembersRAJIV KOLVENKARSACHIN ACHARYAROHIN MOHANOZER D’SILVAVIKRANT PRABHU

1. Gender Male Female

2. Which age group do you belong to?

20-30 years

30-40 years

40-50 years

50 years and above

3. What is your annual household income?

Less than Rs.2,50,000

Rs.2,50,000 – Rs. 5,00,000

Rs. 5,00,000 – Rs. 7,50,000

Rs. 7,50,000 and above

4. What factors motivate you while purchasing a water purifier?

Quality/ health and safety

Price

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Personal Touch

5. Which company’s Water Purifier do you use or will prefer to buy?

Tata Swach

Pure It Aqua Guard

Usha Brita

Other:  

6. What factors motivated you while purchasing a water purifier?

Quality/ health and safety

Price

Advertisement

Personal Touch

7. Are you satisfied with your Product?

Yes

No 

8. From where did you come across this product?

TV commercials

Newspaper Ads

In shop Branding

Friend’s/ Family References

Other:

9. Are you aware about the fact that Tata Swach water purifiers are currently the leaders in the market?

Yes

No

9 After sale services given to you are  Excellent Very good

Good

Fair Poor 

10. Do you know that Tata Swatch is the cheapest compared to all other water purifiers?

Yes No

11. What problems you have faced with water purifier?

12.What more new good qualities you are looking in Tata Swatch?

13. Indicate your level of agreement with the following statement:

“Tata Swach generally gives better services than any other water purifiers.”

 

Strongly agree

Probably agree

Average

Probably disagree

Strongly disagree

14. Compared to other brands, how would you rate Tata Swach on a scale of 10?

Design/elegance

Operational features/ Technology

Value for money

Performance

After sale service

17. Can you give any suggestions with respect to Tata Swatch water purifier, to TATA?

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