5. How did you attract or address your audience?

I designed my magazine to attract my target audience of females aged 14-60 and men aged 40-65. I used natural colours so not stereotype just one target audience. If I had used colours such as pinks and light purples I would only be attracting the younger target audience of females. However by using natural colours I have addressed the audience by telling them this magazine isn’t specific to one gender.

I also used articles that were targeted at both men and woman for example, ‘Taylor Swifts Country to Pop Transition’ and ‘back through the ages with Kenny Chesney’ this also tells the audience that this magazine caters for everybody therefore no matter who they are, there will be something for them to enjoy reading inside.

However this particular issue attracts the female audience more than male. This is because of the cover image. Woman will be more attracted to a woman on a cover as it becomes easy for them to identify with her. Alternatively next week issue could be more catered for the male target audience by putting a male artist on the cover.

The artists I have featured are based in the USA. This is because my magazine will be sold there, as country music isn’t as popular in the UK as it is here. The audience would be attracted to this as they have opportunities to see them perform live.

There are 2 elements to my cover that I think are the ‘sneaky’ ways to attract and address the audience. One is the banner. I chose the bold yellow as the background with a contrasting dark brown lettering to make it stand out. A potential reader would be attracted to the yellow and learn that this magazine is ‘Your Weekly Source of Country Music News’. The second element is the circle of information. This gives details of a radio station where readers

can listen to and find out more about country music.

The language I have used is very informal. The cover is enticing with questions for the audience and letting them know they will be answered if they read the magazine. The articles language style is informative but not too serious, with light-hearted comments on Chesney’s success.

On the whole, I think I have catered for my target audience well and not shifted too much attraction either way.

2. How does your media product represent particular social groups?

My front cover has a female wearing boots and holding a guitar in the dominate image showing that this is the focal point for the magazine this week. This outfit is almost like a uniform for country music fans appealing straight away to a female audience. As country is a genre of music that is only popular in concentrated areas of the United States, it has a particular social group. These groups are usually small town Americans where neighbours gathers together on a weekend to socialise with music. This was the main reason why I called my magazine Hometown as it is a family orientated magazine. I wanted a fun, simple feel to it and this is shown by images in the magazine. For example the image of ‘Kathy McGraw’ is bright and happy, giving a light-hearted feel to the page. Also the image of ‘Kenny Chesney’ is moody and confident; this shows his personality because once the article is read the reader will understand why he is so arrogant about his music.

The magazine also appeals to readers that are already in the country music industry, for example agents and artists might use it to find information about upcoming artist and gossip about rival artists. The colours chosen were to represent a calm and easy going lifestyle, like the music portrays. The girl on the cover is not a model, she is the girl next door. This helps the reader to relate to the message of the magazine, it shows that anybody can enjoy country music and might want to give a go.

2. How does your media product represent particular social groups?

My front cover has a female wearing boots and holding a guitar in the dominate image showing that this is the focal point for the magazine this week. This outfit is almost like a uniform for country music fans appealing straight away to a female audience. As country is a genre of music that is only popular in concentrated areas of the United States, it has a particular social group. These groups are usually small town Americans where neighbours gathers together on a weekend to socialise with music. This was the main reason why I called my magazine Hometown as it is a family orientated magazine. I wanted a fun, simple feel to it and this is shown by images in the magazine. For example the image of ‘Kathy McGraw’ is bright and happy, giving a light-hearted feel to the page. Also the image of ‘Kenny Chesney’ is moody and confident; this shows his personality because once the article is read the reader will understand why he is so arrogant about his music.

The magazine also appeals to readers that are already in the country music industry, for example agents and artists might use it to find information about upcoming artist and gossip about rival artists. The colours chosen were to represent a calm and easy going lifestyle, like the music portrays. The girl on the cover is not a model, she is the girl next door. This helps the reader to relate to the message of the magazine, it shows that anybody can enjoy country music and might want to give a go.

2. How does your media product represent particular social groups?

My front cover has a female wearing boots and holding a guitar in the dominate image showing that this is the focal point for the magazine this week. This outfit is almost like a uniform for country music fans appealing straight away to a female audience. As country is a genre of music that is only popular in concentrated areas of the United States, it has a particular social group. These groups are usually small town Americans where neighbours gathers together on a weekend to socialise with music. This was the main reason why I called my magazine Hometown as it is a family orientated magazine. I wanted a fun, simple feel to it and this is shown by images in the magazine. For example the image of ‘Kathy McGraw’ is bright and happy, giving a light-hearted feel to the page. Also the image of ‘Kenny Chesney’ is moody and confident; this shows his personality because once the article is read the reader will understand why he is so arrogant about his music.

The magazine also appeals to readers that are already in the country music industry, for example agents and artists might use it to find information about upcoming artist and gossip about rival artists. The colours chosen were to represent a calm and easy going lifestyle, like the music portrays. The girl on the cover is not a model, she is the girl next door. This helps the reader to relate to the message of the magazine, it shows that anybody can enjoy country music and might want to give a go.