Qualitative Data Analysis Strategies

Transcribing

• To put data into more analyzable form

Segmenting

• To divide the data in meaningful ways

Coding

• To identify themes and concepts in the data

Categorizing

• To group codes

Relating Categories

• To figure out relationships between categories

Prioritizing

• To create a hierarchical category system

Enumerating

• To quantify the data to look for the frequency of themes or patterns

Memoing

• To write reflective notes about the data and to determine what to do next

Diagramming

• To understand complex relationships