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© 2012 IBM Corporation
IBM Watson Making a Market, Making a Difference Manoj Saxena General Manager, IBM Watson Solu:ons
© 2012 IBM Corporation 2
Result of IBM Research “Grand Challenge”
On February 14, 2011, IBM Watson made history
© 2012 IBM Corporation 3
Brief history of IBM Watson
R&D
Demonstra1on
Commercializa1on
Cross-‐industry Applica1ons
IBM Research Project
(2006 – )
Jeopardy! Grand Challenge
(Feb 2011)
Watson for
Healthcare (Aug 2011 –)
Watson Industry Solu1ons (2012 – )
Watson for Financial Services
(Mar 2012 – )
Expansion
New Division
© 2012 IBM Corporation
+ +
4
Intelligent Instrumented Interconnected
Stockholm leverages GPS data to predict traffic –
reducing conges:ons and
emissions.
Over 10 billion CPUs were produced in
2008, up 1000% in 8 years.
2 billion people were on the
Web by 2011 ... with a trillion connected objects.
The world is geTng smarter
© 2012 IBM Corporation
Businesses are “dying of thirst in an ocean of data”
1 in 2 business leaders
don’t have access to data they need
83% of CIOs cited BI and
analy:cs as part of their visionary plan
2.2X more likely that top performers use business analy:cs
80% of the world’s data today is unstructured
90% of the world’s data was created in the last two years
20% is the amount of available data
tradi:onal systems leverages
© 2012 IBM Corporation
So why is it so hard for computers to understand humans?
Noses that run and feet that smell? How can a house can burn up as it burns down? Does CPD represent a complex comorbidity of lung cancer? What mix of zero-coupon, non-callable, A+ munis fit my risk portfolio?
Person Organization
L. Gerstner IBM
J. Welch GE
W. Gates Microsoft
“If leadership is an art then surely Jack Welch has proved himself a master painter during his tenure at GE.”
Welch ran this?
© 2012 IBM Corporation
99% 60% 10%
IBM Watson brings together transforma:onal technologies to drive op:mized outcomes
Understands natural language and human speech
Adapts and Learns from user responses
Generates and evaluates
hypothesis for beZer outcomes
3
2
1
…built on a massively parallel architecture op4mized for POWER7
© 2012 IBM Corporation
Answer Scoring
Models
Responses with Confidence
Inquiry
Evidence Sources
Models
Models
Models
Models
Models Primary Search
Candidate Answer Generation
Hypothesis Generation
Hypothesis and Evidence Scoring
Final Confidence Merging & Ranking Synthesis
Answer Sources
Inquiry/Topic Analysis
Evidence Retrieval
Deep Evidence Scoring
Learned Models help combine and weigh the Evidence
Hypothesis Generation
Hypothesis and Evidence Scoring
Inquiry Decomposition
How Watson Works: DeepQA Architecture
1000’s of Pieces of Evidence
Multiple Interpretations of a question
100,000’s Scores from many Deep Analysis Algorithms
100’s sources
100’s Possible Answers
Balance & Combine
© 2012 IBM Corporation
Moving beyond Jeopardy! is a non-‐trivial challenge
Watson at Play Watson at Work
1 User
Max. input was two sentences
5+ days to retrain
Evidence not present
Text-‐only input
Q&A model
Basic security
10s of thousands concurrent users
Pages of input (e.g. medical record)
Dynamic content inges:on
Suppor:ng evidence integral
Text, tables and images as input
Both Q&A + Conversa:on model
High security (e.g. HIPAA)
© 2012 IBM Corporation
Healthcare industry is beset with some of the most complex informa:on challenges we collec:vely face
Medical informa:on is doubling every 5 years, much of which is unstructured 81% of physicians report spending 5 hours or less per month reading medical journals
“Medicine has become too complex. Only about 20% of the knowledge clinicians use today is evidence-‐base.” Steven Shapiro, Chief Medical & Scien1fic Officer, UPMC
© 2012 IBM Corporation 11
Sym
ptom
s
UTI
Diabetes
Influenza
Hypokalemia
Renal Failure
no abdominal pain no back pain no cough no diarrhea
(Thyroid Autoimmune)
Esophagitis
pravastatin Alendronate
levothyroxine hydroxychloroquine
Diagnosis Models
frequent UTI
cutaneous lupus
hyperlipidemia osteoporosis
hypothyroidism
Confidence difficulty swallowing
dizziness
anorexia
fever dry mouth thirst
frequent urination
Fam
ily
His
tory
Graves’ Disease
Oral cancer Bladder cancer Hemochromatosis Purpura
Patie
nt
His
tory
M
edic
atio
ns
Find
ings
supine 120/80 mm HG
urine dipstick: leukocyte esterase
urine culture: E. Coli heart rate: 88 bpm
Symptoms A 58-year-old woman complains of
dizziness, anorexia, dry mouth, increased thirst, and frequent
urination. She had also had a fever. She reported no pain in her abdomen,
back, and no cough, or diarrhea.
A 58-year-old woman presented to her primary care physician after several days
of dizziness, anorexia, dry mouth, increased thirst, and frequent urination.
She had also had a fever and reported that food would “get stuck” when she was
swallowing. She reported no pain in her abdomen, back, or flank and no cough,
shortness of breath, diarrhea, or dysuria
Family History
Her family history included oral and bladder cancer in her mother, Graves' disease in two sisters,
hemochromatosis in one sister, and idiopathic thrombocytopenic
purpura in one sister
Patient History
Her history was notable for cutaneous lupus, hyperlipidemia, osteoporosis,
frequent urinary tract infections, a left oophorectomy for a benign cyst, and primary hypothyroidism, diagnosed a
year earlier
Her medications were levothyroxine, hydroxychloroquine, pravastatin, and
alendronate.
Medications Findings A urine dipstick was positive for
leukocyte esterase and nitrites. The patient given a prescription fo
ciprofloxacin for a urinary tract infection. 3 days later, patient
reported weakness and dizziness. Her supine blood pressure was
120/80 mm Hg, and pulse was 88.
• Extract Symptoms from record • Use paraphrasings mined from text to handle
alternate phrasings and variants • Perform broad search for possible diagnoses • Score Confidence in each diagnosis based on
evidence so far
• Identify negative Symptoms • Reason with mined relations to explain away
symptoms (thirst is consistent w/ UTI)
• Extract Family History • Use Medical Taxonomies to generalize medical
conditions to the granularity used by the models
• Extract Patient History • Extract Medications • Use database of drug side-effects • Together, multiple diagnoses may best explain
symptoms • Extract Findings: Confirms that UTI was present
Most Confident Diagnosis: Diabetes
Most Confident Diagnosis: UTI Most Confident Diagnosis: Esophagitis
Most Confident Diagnosis: Influenza
PuTng the pieces together at point of impact can be life changing
© 2012 IBM Corporation 12
1 in 3 individuals will die
from cancer
3X rate cancer cost climbs vs.
std. health costs or 15-‐18% / yr.
20% of cancer cases receive the wrong diagnosis ini:ally with some as high as 44%
$263.8B overall costs of cancer
in the US in 2010
Cancer is an insidious disease and the second highest cause of death
✔ ✔
✔
Source: American Cancer Society, National Health Institute
X
$$$$$$$$$$$$ $$$$$$$$$$$$ $$$$$$$$$$$$ $$$$$$$$$$$$ ✔ ✔
✔ ✔
IBM + +
Working Together to Beat Cancer
IBM + + Working Together to Beat Cancer
© 2012 IBM Corporation 13
IBM Watson goes to work in healthcare
1. Accelerate Time to Clinical Insights Support researchers and clinicians in discovery of new cancer therapies
2. Improve Decisions and Outcomes
Assist physicians and care providers with evidence based diagnosis and treatment
Genomic Researcher Analy:cs
Expert
Therapy Designer
Care Provider
Pa:ent
Oncologist
MEDICAL RESEARCH MEDICAL PRACTICE & PAYMENTS
Ultimate Goal: Become the Most Essential Company
© 2012 IBM Corporation 14
IBM Watson Oncology Advisor
IBM Confidential: References to potential future products are subject to the Important Disclaimer provided earlier in the presentation
Demonstra:on of Watson Cancer Care Solu:on
© 2012 IBM Corporation 15
Decide
• Ingest and analyze domain sources, info models • Generate evidence based decisions with confidence • Learn with new outcomes and ac:ons • e.g. -‐ Next genera:on Apps Probabilis:c Apps
Ask
• Leverage vast amounts of data • Ask ques:ons for greater insights • Natural language inquiries • e.g. -‐ Next genera:on Chat
Watson enables three classes of cogni:ve solu:ons
Discover • Find the ra:onale for given answers • Prompt for inputs to yield improved responses • Inspire considera:ons of new ideas • e.g. -‐ Next genera:on Search Discovery
© 2012 IBM Corporation 16
Imagine if…
… call center agents could find better answers to customer questions 50% faster. That’s exactly what a major provider of financial management software did.
ASK
“Contact centers of the future will improve precision and personalization, transforming centers from a cost orientation to a strategic assets.”
- Leading Telco Supplier
© 2012 IBM Corporation 17
Imagine if…
. . . new insights from medical research find their way to patient treatment programs in months instead of years? That’s exactly what a global leader in cancer care is doing today.
DISCOVER
“Watson will be an invaluable resource for our physicians and will dramatically enhance the quality and effectiveness of medical care.”
- Dr Sam Nussbaum, Chief Medical Officer, WellPoint
© 2012 IBM Corporation 18
Imagine if…
DECIDE
. . . the 1.5M people diagnosed with cancer in the US last year had a better prognosis? That’s exactly what a major health plan provider is working to accomplish. “Watson can aggregate information and give probabilities that will enable (experts) to zero in on the most likely diagnosis.”
- Dr. Steven Nissen, Cleveland Clinic
© 2012 IBM Corporation 19
How it Works: Watson Technology & Infrastructure
Watson for Healthcare
Watson For Financial Svcs.
Watson for Client Engagement
Watson for Industry
Advisor Solu1ons Advisor Solu1ons Advisor Solu1ons
U1liza1
on
Oncology
Cardiac
Diab
etes
Bank
ing
Ins1tu1o
nal
Re1rem
ent
Ins1tu1o
n
Call Ce
nter
Help Desk
Know
ledge
Technical
Model Train Learn Source
Workload Optimized Systems
Analytics Mobile NLP & Machine Learning
Big Data Cloud
ASK Services DECISION Services DISCOVER Services
© 2012 IBM Corporation 20
How it Works: Cloud Delivery and Outcome Based Pricing
Dynamic Capacity Automate and control service provisioning
Flexible Consump1on Support alterna:ve delivery and value
pricing models
Time to Value Enable incremental automa:on and business agility
Hybrid Delivery
Extend & integrate on-‐premise solu:on with cloud offering
© 2012 IBM Corporation 21
Getting Started with Watson GeTng Started with Watson
1. Discovery Workshops (4-‐6 Weeks)
2. Pilots (6-‐12 Months)
3. Scale Out (Ongoing)
Op:on A:
Deploy ini:al pilot • Build • Teach • Run
Step 1:
• Iden:fy Candidate Use Cases
• Assess Content Availability
• Model Business Value
Op:on B:
Apply Ready for Watson Progression Paths
• Smarter Analy:cs • Big Data • Industry Solu:ons
Step 3:
• Add Users • Add Geographies • Add Content • Expand Processes
22 IBM Confidential © 2012 International Business Machines Corporation
System Intelligence
1900 1950 2011
1
1
Watson is ushering in a new era of compu:ng . . .
. . .enabling new opportuni:es and outcomes
Tabula:on
Programma:c
Cogni1ve
Punch cards Time card readers
Search Determinis:c Enterprise data Machine language Simple outputs
Discovery Probabilis:c Big Data Natural language Intelligent op:ons