Punk rock social
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Transcript of Punk rock social
Social Media
@Matthod
ROCK MUSIC
-TOMMY RAMONE
“Soon you had endless solos that went nowhere. By 1973, I knew that what was needed was some pure, stripped down, no bullshit rock 'n' roll."
Everybody went up three gears the day they got that first Ramones album.
PUNK IDEOLOGIES
DIY – Self-sufficiencyIndividual/community empowerment
MARKETING
National Ad spend topped $148 billion in 2006
ANTI-ADVERTSING
Technology made it easy to stay in touch while keeping a distance. - @SageFrancis
GAVE A VOICE TO THE PEOPLE
DEMANDS ORIGINALITY/ BRAND VOICE
EVEN A CREDIT UNION VOICE
SOCIAL MEDIA - DIY
FROM GRAND OPENING TO WALL ST JOURNAL IN ONE YEAR
Great productAbout the communityReward regulars
“This is a restaurant built by social media. This is the only way we know it. – Joe Sorge, Owner
Use traditional media in new ways
COMMUNITY INVOLVEMENT
LONG TERM SUCCESS
JOHNNY RAMONE
Just get out there and do it.