Punk rock social

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Social Media @Matthod

Transcript of Punk rock social

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Social Media

@Matthod

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ROCK MUSIC

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-TOMMY RAMONE

“Soon you had endless solos that went nowhere. By 1973, I knew that what was needed was some pure, stripped down, no bullshit rock 'n' roll."

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Everybody went up three gears the day they got that first Ramones album.

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PUNK IDEOLOGIES

DIY – Self-sufficiencyIndividual/community empowerment

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MARKETING

National Ad spend topped $148 billion in 2006

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ANTI-ADVERTSING

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Technology made it easy to stay in touch while keeping a distance. - @SageFrancis

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GAVE A VOICE TO THE PEOPLE

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DEMANDS ORIGINALITY/ BRAND VOICE

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EVEN A CREDIT UNION VOICE

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SOCIAL MEDIA - DIY

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FROM GRAND OPENING TO WALL ST JOURNAL IN ONE YEAR

Great productAbout the communityReward regulars

“This is a restaurant built by social media. This is the only way we know it. – Joe Sorge, Owner

Use traditional media in new ways

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COMMUNITY INVOLVEMENT

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LONG TERM SUCCESS

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JOHNNY RAMONE

Just get out there and do it.