Publiwide, eBooks as a service model

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Building up new business models around digital content in the education and corporate training market. EBOOK AS A SERVICE MODEL (eBaaS) sebastien.dubuis@publiwide .com www.publiwide.com http://twitter.com/ publiwide

Transcript of Publiwide, eBooks as a service model

Slide 1

Building up new business models around digital content in the education and corporate training market.

eBook as a Service Model (eBaaS)

[email protected]://twitter.com/publiwide

Empower professors to personalize and adapt the teaching materialsReinforce professors role and influence in your sales effortsBuild different complimentary business models in particular for digital contentMake your textbook interactive and rich Reach out across all computer platform, online-offlineComply to publishing formats like EPUB 3Mitigate the negative impact of the photocopying and second-hand business

The Problems The Challenges

Platform eBook Personalization (ePublishare)

AUDIENCEPrint Distribution

PublisherPrinted BooksRMDB

Database of reference materials

EPUBDistribution of regular EPUB via aggregators

EPUB distributionPrinted BooksPlatform eBook ReEngineering: Online editor connected to the RDB empowering instructors, educators to publish their own material, workbooksRMDB

ePubPERSO-2ePubPERSO-1ePubPERSO-xePubPERSO-3What is the eBaaS model proposed by PW?

Personalized and reengineered eBook delivery. Direct delivery to the audience.

Personalizing eBooks: Adaptive layersEdited by instructors, professorsAvailable within the eBookText, video, audio comments, custom TOC

Personalizing eBooks: Adaptive layers (2)

Demo of eBook Personalization

Reengineering eBooks

Simple intuitive EPUB editor. Multimedia, entry-level quiz editorConnected to an indexed database of content sourced by the publisherEPUB 3 output

Demo of eBook Reengineering

Build a long term successful revenue model: direct sales channel.Differentiate the print offering from the digital offering, yet aggregating revenues from both of channelsBuilding new business models with professors, schools Driving future content investment based on metricsAdded value propositions the eBaaS

Direct Sales Channel

PublisherPW eDelivery

Offline, Apps

Differentiate the Digital OfferingAdaptive Learning Layers

PublisherLicensing contentLicensing toolsetLicensing delivery platform for open access content or paid contentSelling reference eBooksBuilding New Business Models

Driving Investment Based on Metrics

# daily logins, # of notes, titles of most opened eBooks, Analysis of behaviours

The eDelivery Workflow

EPUB server

Epublishare platformPersonalisation layer

Publishers web shopSelect eBookPurchase eBookSelect professors customisationPublishers userDB

Publiwide: Expertise and Technology

Thank you for your attention!

We are at stand D8

Publiwide LtdPassage du Cardinal 1CH-1700 Fribourg

[email protected]/10/2015