PUBLISHING SCHOLARLY JOURNALS IN AN ELECTRONIC AGE

Richard SteeleEditorial Director, Taylor & Francis

21 January 2004

Born digital

• All scholarship is ‘born digital’ …

• … and so scholarly communication should be digital by default

• Print can be convenient, but …

• … the digital medium offers the most convenience to the

greatest number of ‘players’ …

• The ‘players’ being content producers - authors …

• … end users – readers …

• … content disseminators – publishers …

• … and librarians

Securing the ‘greatest happiness for the greatest number’

Digital scholarship is …

• easy to find and easy to access

• available long after its creation at a

stable address, in a stable form

• Available simultaneously in Milton

Park UK and ..

• .. Milton, New Zealand

• creating and administering an online authoring, submission, and peer-review environment that enhances author, referee, and editor satisfaction and efficiency

• normalizing content in that environment, to enhance accessibility and interoperability

• producing standard metadata for digital information, to make it more searchable

• working with authors and rights holders to address intellectual property issues that are a child of the digital environment

• Producing content which facilitates librarians’ ability to collect and preserve – archive – digital content

• working for our scholarly partners as an advocate for scholarship, to negotiate a common understanding of the fair use of research data in scholarly and educational contexts – HINARI

So what value do publishers add to digital communication of scholarship?

So what value do publishers add to digital communication of scholarship?

• working to establish technologies that benefit the dissemination and use of scholarship, for example, CROSSREF, DOI

• developing online-only features - supplementary data sets, video

• providing print on demand for users of digital resources• finding commercial sponsors for digital scholarship• marketing digital scholarship to maximize its impact and

its audience • tracking the use of digital scholarship and analysing

online article usage data• exploiting the economies generated by working entirely

within a digital environment and passing on savings to customers

e-marketing …

www.taylorandfrancis.metapress.com … and e-publishing …

• state-of-the-art digital delivery service hosted by

Metapress

• intuitive to use

• sophisticated searching

• articles and issues available ahead of print

• complex linking services, including CrossRef

• links to all major abstracting and indexing services

• COUNTER- standardized reporting of usage statistics

• sophisticated alerting services

• arenas: www.healthsciences.taylorandfrancis.com

More resources for users

Clear indexing; and searching using:•all words•any words•exact Phrase•Boolean Search

Clear login information for users

www.taylorandfrancis.metapress.com

Online Journals Homepage

www.taylorandfrancis.metapress.com Searching

•Articles by citation•Articles by text•Publications

Searching is fast and easy……

More search options….

www.taylorandfrancis.metapress.com

Personal Homepage

Users can personalise their homepage to show:

•Their “Favourite” journals

•Their “SARA” or “Keyword SARA” reports

•New issues available of their selected journals

www.taylorandfrancis.metapress.com Scholarly Articles Research Alerts - SARA

Receive alerts by:• Publication • Keyword• Subject

Choose the method of delivery:• by email or when you log in to your Homepage• in HTML or PDF plain text

TOC’s alerting: 1.3 million subscriptions

The arenawww.healthsciences.taylorandfrancis.com

Key Features:

•links to related T&F publications

• news, including current info on

the latest hot topics

• special sales contact

information

The journal homepage

Links to:

•Bioscience Arena

•Online Sample Copy

•Instructions for Authors

•Table of Contents

•Society Homepage

So what will the new paradigm look like?

• a transition from online-first to online-only• added value online with realtime interactivity• content packaging to meet market demands• the individual article substitutes for traditional

issue/volume and becomes the commodity• Open access challenges subscription-based

journals• Superjournals challenge the traditional journal