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2020 PUBLIC ROADS City-Light-Poster Campaign media . Poster MEDIA DATA

Transcript of PUBLIC ROADS - stroeer.de › fileadmin › de › Buchung › Media... · PUBLIC ROADS...

Page 1: PUBLIC ROADS - stroeer.de › fileadmin › de › Buchung › Media... · PUBLIC ROADS City-Light-Poster Campaign media . Poster DA DATA. PLC ADS City-Light-Poster Campaign media

2020

PUBLIC ROADS

City-Light-PosterCampaign media . Poster

MEDIA DATA

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PUBLIC ROADS

City-Light-PosterCampaign media . Poster

In the heart of the city, at the bus stop, in front of the shopping centre, in the pedestri-an zone, in railway stations or in front of the multi-storey car park – City-Light posters ensure direct advertising impact. Their high-quality character gives every advertisement a special quality appeal, underlines the premium character of brands and products and creates a positive image transfer. The network of posters, which can be booked by the week, guarantees a comprehensive presence in urban areas and increases awareness of the product being advertised. In situations where people are waiting for transport, City-Light posters can convey detailed information and stimulate the target group. In big cities, combined networks of City Light posters and Digital Posters* can be reserved to add a digital highlight in top locations to the traditional campaign and to maximise the impact. Digital Posters are firmly integrated into the advertising networks of numerous other cities. Backlighting** for the glass case ensures attention-grabbing presentation for campaigns during the evening and at night.

Technical information/Formats2 m2, backlit** motif, glass-encased, free standing, integrated into passenger shelters (e.g. bus stops) or as wall displays, some posters not permanently fixed due to scrolling technology

Booking PeriodWeekly, display every Tuesday

Booking DetailsPre-defined city networks (network booking)

. Media Data 2020Valid as of June 2020 – 2 / 10

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. Media Data 2020Valid as of June 2020 – 3 / 10

City Network NumbersAdver-tising Spaces/Network

Price per Adverti-sing Space/Day

Price per Network/Week

Digital Posterincluded*

Augsburg Premium 2 18 4 13,80 € 1.738,80 €

Bahnhof (#) 1 10 5 13,80 € 966,00 €

Bad Homburg, Oberursel Premium 3 82 - 11,70 € 6.715,80 €

Essential 6 41 - 13,50 € 3.874,50 €

Bamberg Premium 1 84 4 12,50 € 7.350,00 €

Essential 2 44 4 14,40 € 4.435,20 €

Bautzen Premium 1 33 - 11,60 € 2.679,60 €

Bergisch Gladbach Premium 2 120 - 14,40 € 12.096,00 €

Essential 4 60 - 16,60 € 6.972,00 €

Berlin # S-Bahn Premium 2 300 - 20,10 € 42.210,00 €

S-Bahn Premium + 2 500 200 20,10 € 70.350,00 €

S-Bahn Essential 4 150 - 23,10 € 24.255,00 €

S-Bahn Essential + 2 350 200 23,10 € 56.595,00 €

City S-Bahn Premium 2 250 - 23,40 € 40.950,00 €

City S-Bahn Premium + 2 450 200 23,40 € 73.710,00 €

City S-Bahn Essential 4 125 - 26,90 € 23.537,50 €

City S-Bahn Essential + 2 325 200 26,90 € 61.197,50 €

City U29 1 300 - 18,40 € 38.640,00 €

City U29 + 1 500 200 18,40 € 64.400,00 €

Dominanznetz main staion 2 76 - 32,80 € 17.449,60 €

Top Traffic Traveler 1 70 - 24,10 € 11.809,00 €

Bielefeld Premium-City-Light-Poster (8/1) 3 30 - 33,00 € 6.930,00 €

Premium 3 364 34 16,50 € 42.042,00 €

Medium 4 264 34 18,20 € 33.633,60 €

Essential 6 199 34 19,00 € 26.467,00 €

City 1 20 - 33,00 € 4.620,00 €

City + (incl. Digital Poster Mall) 1 42 22 33,00 € 9.702,00 €

Bocholt Premium 1 27 - 12,20 € 2.305,80 €

Bochum Premium 2 330 8 14,70 € 33.957,00 €

Medium 3 234 8 16,20 € 26.535,60 €

Essential 4 170 8 16,90 € 20.111,00 €

City 1 20 - 29,40 € 4.116,00 €

Bochum incl. Witten Medium 1) 3 242 8 16,10 € 27.274,80 €

Essential 1) 4 177 8 16,79 € 20.799,10 €

Bonn, Umland Premium (incl. airport) 2 340 19 14,00 € 33.320,00 €

Medium (incl. airport) 3 240 19 15,40 € 25.872,00 €

Essential (incl. airport) 4 180 19 16,10 € 20.286,00 €

City 1 20 - 28,00 € 3.920,00 €

airport Köln/ Bonn 1 37 - 35,00 € 9.065,00 €

Bottrop Premium 1 118 - 13,80 € 11.398,80 €

Essential 2 61 - 15,90 € 6.789,30 €

Brandenburg an der Havel Premium 2 84 - 11,60 € 6.820,80 €

Essential 4 42 - 13,30 € 3.910,20 €

Braunschweig, Wolfenbüttel Premium 2 246 24 13,80 € 23.763,60 €

Medium 3 185 24 15,20 € 19.684,00 €

Essential 4 135 24 15,90 € 15.025,50 €

Braunschweig City 1 20 - 27,60 € 3.864,00 €

City + (incl. Digital Poster Mall) 1 38 18 27,60 € 7.341,60 €

Bremen Premium-City-Light-Poster (8/1) Premium 1 90 - 28,40 € 17.892,00 €

Premium-City-Light-Poster (8/1) Essential 45 - 32,60 € 10.269,00 €

Premium 2 400 - 14,20 € 39.760,00 €

Premium + 2 424 24 14,20 € 42.145,60 €

Essential 4 210 - 16,30 € 23.961,00 €

City-Light-PosterCampaign media . Poster

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. Media Data 2020Valid as of June 2020 – 4 / 10

City Network NumbersAdver-tising Spaces/Network

Price per Adverti-sing Space/Day

Price per Network/Week

Digital Posterincluded*

Bremen (continuation) Essential + 4 234 24 16,30 € 26.699,40 €

Basic 3 105 - 17,80 € 13.083,00 €

City 1 30 - 28,40 € 5.964,00 €

S-Bahn 1 16 - 16,30 € 1.825,60 €

S-Bahn + 1 28 12 16,30 € 3.194,80 €

Bremerhaven Premium 1 122 2 14,30 € 12.212,20 €

Essential 2 62 2 16,40 € 7.117,60 €

Chemnitz Premium-City-Light-Poster (8/1) 1 20 - 26,20 € 3.668,00 €

Premium 3 239 13 13,10 € 21.916,30 €

Essential 6 126 13 15,10 € 13.318,20 €

City 1 20 - 26,20 € 3.668,00 €

Cottbus # Bahnhof 1 6 3 13,20 € 554,40 €

Cuxhaven Premium 1 52 - 11,70 € 4.258,80 €

Essential 2 26 - 13,50 € 2.457,00 €

Darmstadt, Pfungstadt Premium 2 157 4 13,40 € 14.726,60 €

Essential 4 85 4 15,40 € 9.163,00 €

City 1 20 - 26,80 € 3.752,00 €

Delmenhorst Premium 1 64 - 11,70 € 5.241,60 €

Essential 2 32 - 13,50 € 3.024,00 €

Dessau-Roßlau Premium 2 82 2 11,50 € 6.601,00 €

Essential 4 42 2 13,20 € 3.880,80 €

Dortmund # S-Bahn (incl. airport) 1 30 - 16,70 € 3.507,00 €

S-Bahn + (incl. airport) 1 37 7 16,70 € 4.325,30 €

airport 1 6 - 16,70 € 701,40 €

Dresden, Umland Premium-City-Light-Poster (8/1) 1 45 - 29,20 € 9.198,00 €

Premium 1 410 - 14,60 € 41.902,00 €

Premium + 1 440 30 14,60 € 44.968,00 €

Medium 2 310 - 16,10 € 34.937,00 €

Medium + 2 340 30 16,10 € 38.318,00 €

Essential 3 205 - 16,80 € 24.108,00 €

Essential + 3 235 30 16,80 € 27.636,00 €

Basic 3 103 - 18,30 € 13.194,30 €

City 1 30 - 29,20 € 6.132,00 €

City + (incl. Digital Poster Mall) 1 42 12 29,20 € 8.584,80 €

airport 1 13 - 14,60 € 1.328,60 €

S-Bahn (incl. S-Bf. Coswig, S-Bf. Meißen-Altstadt) 1 36 18 16,80 € 4.233,60 €

Duisburg Premium 2 505 - 19,10 € 67.518,50 €

Premium + 2 519 14 19,10 € 69.390,30 €

Medium 3 360 - 21,00 € 52.920,00 €

Medium + 3 374 14 21,00 € 54.978,00 €

Essential 4 270 - 22,00 € 41.580,00 €

Essential + 4 284 14 22,00 € 43.736,00 €

Basic 3 135 - 23,90 € 22.585,50 €

City 1 30 - 38,20 € 8.022,00 €

S- und U-Bahn 1 30 14 22,00 € 4.620,00 €

Düsseldorf # S-Bahn Premium 2 60 - 16,60 € 6.972,00 €

S-Bahn Premium + 2 85 25 16,60 € 9.877,00 €

S-Bahn Essential 4 30 - 19,10 € 4.011,00 €

S-Bahn Essential + 3 55 25 19,10 € 7.353,50 €

Eberswalde Premium 1 42 - 11,40 € 3.351,60 €

Essential 2 21 - 13,10 € 1.925,70 €

Eisenach Premium 1 70 - 11,50 € 5.635,00 €

Essential 2 35 - 13,20 € 3.234,00 €

City-Light-PosterCampaign media . Poster

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. Media Data 2020Valid as of June 2020 – 5 / 10

City Network NumbersAdver-tising Spaces/Network

Price per Adverti-sing Space/Day

Price per Network/Week

Digital Posterincluded*

Ennepe-Ruhr Region Premium (Ennepetal, Gevelsberg, Hattingen, Schwelm, Wetter (Ruhr), Witten) 1 45 - 13,20 € 4.158,00 €

Erlangen Premium 2 85 2 15,20 € 9.044,00 €

Essential 4 44 2 17,50 € 5.390,00 €

Eschweiler Premium 1 42 - 12,40 € 3.645,60 €

Essen Premium 3 530 - 20,40 € 75.684,00 €

Premium + 3 589 59 20,40 € 84.109,20 €

Medium 4 370 - 22,40 € 58.016,00 €

Medium + 4 429 59 22,40 € 67.267,20 €

Essential 6 290 - 23,50 € 47.705,00 €

Essential + 6 349 59 23,50 € 57.410,50 €

Basic 3 142 - 25,50 € 25.347,00 €

City 1 30 - 40,80 € 8.568,00 €

City + (incl. Digital Poster Mall EKZ Limbecker Platz) 1 52 22 40,80 € 14.851,20 €

S- und U-Bahn 1 40 16 23,50 € 6.580,00 €

Esslingen am Neckar Premium 2 83 3 14,30 € 8.308,30 €

Essential 4 43 3 16,40 € 4.936,40 €

Frankfurt am Main Premium-City-Light-Poster (8/1) 3 75 - 43,80 € 22.995,00 €

Premium-City-Light-Poster (8/1) - from KW 27 3 85 - 43,80 € 26.061,00 €

Premium 4 680 - 24,50 € 116.620,00 €

Premium + 4 850 170 24,50 € 145.775,00 €

Medium 6 480 - 27,00 € 90.720,00 €

Medium + 6 650 170 27,00 € 122.850,00 €

Essential 8 365 - 28,20 € 72.051,00 €

Essential + 8 535 170 28,20 € 105.609,00 €

Basic 3 184 - 30,60 € 39.412,80 €

Messe 1 45 - 29,40 € 9.261,00 €

Messe + 1 99 54 29,40 € 20.374,20 €

Messe + incl. HBF 1 161 116 29,40 € 33.133,80 €

S- und U-Bahn Premium 2 220 - 24,50 € 37.730,00 €

S-Bahn Essential 2 110 - 28,20 € 21.714,00 €

U-Bahn Essential 2 110 - 28,20 € 21.714,00 €

Umland (Main-Taunus) Premium 2 130 - 11,20 € 10.192,00 €

Umland (Main-Taunus) Essential 4 65 - 12,90 € 5.869,50 €

Folgende Orte des Umland-Netzes sind als Einzelort buchbar:

Bad Soden am Taunus Premium 1 20 - 11,20 € 1.568,00 €

Eppstein Premium 1 12 - 11,20 € 940,80 €

Eschborn Premium 1 12 - 11,20 € 940,80 €

Flörsheim am Main Premium 1 20 - 11,20 € 1.568,00 €

Hattersheim am Main Premium 1 15 - 11,20 € 1.176,00 €

Hochheim am Main Premium 1 20 - 11,20 € 1.568,00 €

Hofheim am Taunus Premium 1 35 - 11,20 € 2.744,00 €

Kelkheim (Taunus) Premium 1 20 - 11,20 € 1.568,00 €

Schwalbach am Taunus Premium 1 12 - 11,20 € 940,80 €

Frankfurt an der Oder Premium 1 74 4 11,20 € 5.801,60 €

Essential 2 39 4 12,90 € 3.521,70 €

Frechen Premium 1 64 - 12,20 € 5.465,60 €

Essential 2 32 - 14,00 € 3.136,00 €

Freiberg Premium 1 35 - 11,50 € 2.817,50 €

Essential 2 18 - 13,20 € 1.663,20 €

Fulda Premium 2 82 4 11,80 € 6.773,20 €

Essential 4 44 4 13,60 € 4.188,80 €

Fürstenwalde # Bahnhof 1 2 - 11,00 € 154,00 €

City-Light-PosterCampaign media . Poster

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. Media Data 2020Valid as of June 2020 – 6 / 10

City Network NumbersAdver-tising Spaces/Network

Price per Adverti-sing Space/Day

Price per Network/Week

Digital Posterincluded*

Gelsenkirchen Premium 2 284 8 13,60 € 27.036,80 €

Essential 4 146 8 15,60 € 15.943,20 €

City 1 20 - 27,20 € 3.808,00 €

Gera # Bahnhof 1 10 4 11,00 € 770,00 €

Gladbeck Premium 1 74 - 12,20 € 6.319,60 €

Essential 2 37 - 14,00 € 3.626,00 €

Gotha Premium 1 84 - 11,60 € 6.820,80 €

Essential 2 42 - 13,30 € 3.910,20 €

Greifswald Premium 1 76 - 11,90 € 6.330,80 €

Essential 2 38 - 13,70 € 3.644,20 €

Haan Premium 1 10 - 12,00 € 840,00 €

Hagen, Umland Premium 2 272 16 12,70 € 24.180,80 €

Medium 3 200 16 14,00 € 19.600,00 €

Essential 4 142 16 14,60 € 14.512,40 €

Halle a. d. Saale, Merseburg Premium 1 170 4 15,00 € 17.850,00 €

Essential 2 110 4 17,30 € 13.321,00 €

Haltern am See Premium 1 3 - 11,80 € 247,80 €

Hamburg Premium-City-Light-Poster (8/1) Premium 4 500 - 43,00 € 150.500,00 €

Premium-City-Light-Poster (8/1) Medium 6 350 - 47,30 € 115.885,00 €

Premium-City-Light-Poster (8/1) Essential 9 250 - 49,50 € 86.625,00 €

Premium-City-Light-Poster (8/1) Basic 3 125 - 53,80 € 47.075,00 €

Premium-City-Light-Poster (8/1) Deluxe 1 20 - 135,00 € 18.900,00 €

Premium-City-Light-Poster (8/1) Pendler 3 100 - 53,80 € 37.660,00 €

Premium-City-Light-Poster (8/1) Top District 3 100 - 53,80 € 37.660,00 €

Digital Poster Bahnhof - Ergänzungsnetz PCLP 2 250 250 27,50 € 48.125,00 €

Digital Poster Mall- Ergänzungsnetz PCLP 2 69 69 27,50 € 13.282,50 €

Premium ²) 1 500 - 29,90 € 104.650,00 €

Medium ²) 1 350 - 32,90 € 80.605,00 €

Essential ²) 2 250 - 34,40 € 60.200,00 €

Metropolitan ²) 1 750 - 27,50 € 144.375,00 €

Booster ²) 1 1.000 250 24,65 € 172.550,00 €

Deluxe ²) 1 20 - 110,00 € 15.400,00 €

S- und U-Bahn Premium 3 420 - 23,90 € 70.266,00 €

S- und U-Bahn Premium + 3 670 250 23,90 € 112.091,00 €

S- und U-Bahn Essential 5 210 - 27,50 € 40.425,00 €

S- und U-Bahn Essential + 5 460 250 27,50 € 88.550,00 €

S-Bahn Essential 3 120 - 27,50 € 23.100,00 €

U-Bahn Essential 3 200 - 27,50 € 38.500,00 €

Umland Premium 2 158 - 12,20 € 13.493,20 €

Umland Essential 4 79 - 14,00 € 7.742,00 €

The following places of „Umland“ (surrounding area) net are bookable as individual place:

Barsbüttel Premium 1 15 - 12,20 € 1.281,00 €

Glinde Premium 1 15 - 12,20 € 1.281,00 €

Norderstedt Premium 2 50 8 12,20 € 4.270,00 €

Qickborn Premium 1 10 - 12,20 € 854,00 €

Schenefeld (Pinneberg) Premium 1 15 - 12,20 € 1.281,00 €

Wedel Premium 1 25 - 12,20 € 2.135,00 €

Hanau Premium 3 85 3 11,60 € 6.902,00 €

Essential 6 44 3 13,30 € 4.096,40 €

Hannover Premium-City-Light-Poster (8/1) Premium 3 70 - 39,50 € 19.355,00 €

Premium-City-Light-Poster (8/1) Essential 3 35 - 45,40 € 11.123,00 €

Premium-City-Light-Poster (8/1) City 1 20 - 79,00 € 11.060,00 €

Premium 3 600 - 21,50 € 90.300,00 €

Premium + 3 618 18 21,50 € 93.009,00 €

City-Light-PosterCampaign media . Poster

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. Media Data 2020Valid as of June 2020 – 7 / 10

City Network NumbersAdver-tising Spaces/Network

Price per Adverti-sing Space/Day

Price per Network/Week

Digital Posterincluded*

Hannover (continuation) Medium 5 420 - 23,70 € 69.678,00 €

Medium + 5 438 18 23,70 € 72.664,20 €

Essential 7 320 - 24,70 € 55.328,00 €

Essential + 7 338 18 24,70 € 58.440,20 €

Basic 3 160 - 26,90 € 30.128,00 €

City 1 30 - 43,00 € 9.030,00 €

City + (incl. Digital Poster Mall) 1 44 14 43,00 € 13.244,00 €

S- und U-Bahn 1 80 - 24,70 € 13.832,00 €

Hattingen Premium 1 9 - 11,90 € 749,70 €

Heidelberg Premium-City-Light-Poster (8/1) 1 8 - 29,00 € 1.624,00 €

Premium 1 118 8 14,50 € 11.977,00 €

Essential 2 63 8 16,70 € 7.364,70 €

Helmstedt Premium 1 10 - 11,30 € 791,00 €

Herford Premium 1 70 4 12,40 € 6.076,00 €

Essential 2 37 4 14,30 € 3.703,70 €

Herne Premium 2 116 6 13,80 € 11.205,60 €

Essential 4 61 6 15,90 € 6.789,30 €

Hildesheim Premium 2 92 2 13,80 € 8.887,20 €

Essential 4 47 2 15,90 € 5.231,10 €

Hürth Premium 2 34 - 11,90 € 2.832,20 €

Ingolstadt Premium 2 147 7 11,90 € 12.245,10 €

Essential 4 77 7 13,70 € 7.384,30 €

Kamp-Lintfort, Neukirchen-Vluyn Premium 1 14 - 13,30 € 1.303,40 €

Karlsruhe Premium 3 310 10 12,40 € 26.908,00 €

Essential 6 160 10 14,30 € 16.016,00 €

City 1 20 - 24,80 € 3.472,00 €

Kassel, Baunatal, Vellmar Premium 2 236 18 14,30 € 23.623,60 €

Essential 4 127 18 16,40 € 14.579,60 €

airport 1 8 - 14,30 € 800,80 €

Kerpen Premium 2 41 - 11,90 € 3.415,30 €

Kiel Premium 2 220 8 14,00 € 21.560,00 €

Essential 4 114 8 16,10 € 12.847,80 €

City 1 24 4 28,00 € 4.704,00 €

Kirchheim unter Teck Premium 1 29 - 11,90 € 2.415,70 €

Köln Premium-City-Light-Poster (8/1) ³) Premium 3 270 - 43,80 € 82.782,00 €

Premium-City-Light-Poster (8/1) ³) Essential 6 135 - 50,40 € 47.628,00 €

Premium-City-Light-Poster (8/1) ³) Deluxe 1 20 - 135,00 € 18.900,00 €

Digital Poster Bahnhof - Ergänzungsnetz PCLP (#) 2 185 185 21,90 € 28.360,50 €

Digital Poster Mall- Ergänzungsnetz PCLP 2 21 21 21,90 € 3.219,30 €

S-Bahn Premium (#) 2 70 - 19,00 € 9.310,00 €

S-Bahn Premium + (#) 2 255 185 19,00 € 33.915,00 €

S-Bahn Essential (#) 4 35 - 21,90 € 5.365,50 €

S-Bahn Essential + (#) 4 220 185 21,90 € 33.726,00 €

airport Köln/ Bonn 1 37 - 35,00 € 9.065,00 €

Krefeld Premium 2 214 4 13,40 € 20.073,20 €

Essential 4 109 4 15,40 € 11.750,20 €

City 1 20 - 26,80 € 3.752,00 €

Landshut Premium 1 43 2 12,20 € 3.672,20 €

Leinfelden-Echterdingen Premium 1 77 - 12,30 € 6.629,70 €

Essential 2 39 - 14,10 € 3.849,30 €

Leipzig # S-Bahn Premium 2 45 - 15,60 € 4.914,00 €

S-Bahn Premium + 2 89 44 15,60 € 9.718,80 €

City-Light-PosterCampaign media . Poster

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. Media Data 2020Valid as of June 2020 – 8 / 10

City Network NumbersAdver-tising Spaces/Network

Price per Adverti-sing Space/Day

Price per Network/Week

Digital Posterincluded*

Leonberg Premium 2 48 8 11,00 € 3.696,00 €

Lippstadt Premium 1 18 - 11,60 € 1.461,60 €

Lübeck, Bad Schwartau Premium 1 20 - 13,40 € 1.876,00 €

Ludwigshafen # S-Bahn 1 20 4 13,70 € 1.918,00 €

Lüneburg Premium 1 61 3 12,20 € 5.209,40 €

Essential 2 32 3 14,00 € 3.136,00 €

Magdeburg Premium 3 263 13 12,10 € 22.276,10 €

Medium 4 188 13 13,30 € 17.502,80 €

Essential 6 138 13 13,90 € 13.427,40 €

Mainz Premium-City-Light-Poster (8/1) 3 20 - 31,40 € 4.396,00 €

Premium 2 228 8 15,70 € 25.057,20 €

Medium 3 163 8 17,30 € 19.739,30 €

Essential 4 118 8 18,10 € 14.950,60 €

City 1 20 - 31,40 € 4.396,00 €

Mannheim # S-Bahn 1 35 10 14,90 € 3.650,50 €

Marburg Premium 1 76 - 12,20 € 6.490,40 €

Essential 2 40 - 14,00 € 3.920,00 €

Marl Premium 1 128 - 11,40 € 10.214,40 €

Essential 2 64 - 13,10 € 5.868,80 €

Meißen Premium 1 38 - 12,00 € 3.192,00 €

Essential 2 19 - 13,80 € 1.835,40 €

Memmingen # Bahnhof 1 8 - 11,00 € 616,00 €

Merseburg Premium 2 18 - 15,00 € 1.890,00 €

Mettmann Premium 1 50 - 12,00 € 4.200,00 €

Essential 2 25 - 13,80 € 2.415,00 €

Metzingen Premium 1 2 - 11,30 € 158,20 €

Mönchengladbach Premium 2 210 - 14,00 € 20.580,00 €

Essential 4 105 - 16,10 € 11.833,50 €

City 1 20 - 28,00 € 3.920,00 €

München # S- und U-Bahn (incl. FH) Premium 2 550 - 25,50 € 98.175,00 €

S- und U-Bahn (incl. FH) Premium + 2 777 227 25,50 € 138.694,50 €

S- und U-Bahn (incl. FH) Essential 4 350 - 29,30 € 71.785,00 €

S- und U-Bahn (incl. FH) Essential + 4 577 227 29,30 € 118.342,70 €

S-Bahn (incl. FH) Essential 4 310 - 29,30 € 63.581,00 €

U-Bahn (incl. FH) Essential 4 240 - 29,30 € 49.224,00 €

Top 100 Traffic 2 100 - 38,30 € 26.810,00 €

Neuss Premium 2 131 11 13,00 € 11.921,00 €

Essential 4 71 11 15,00 € 7.455,00 €

City 1 20 - 26,00 € 3.640,00 €

Nürnberg Premium 1 165 - 15,00 € 17.325,00 €

Premium + 1 191 26 15,00 € 20.055,00 €

S-Bahn 1 74 - 17,30 € 8.961,40 €

Essential (city without station) 1 91 - 17,30 € 11.020,10 €

Nürtingen Premium 1 20 - 11,80 € 1.652,00 €

Oberhausen Premium 2 184 4 13,50 € 17.388,00 €

Essential 4 94 4 15,50 € 10.199,00 €

City 1 20 - 27,00 € 3.780,00 €

Offenbach am Main Premium 2 113 6 13,30 € 10.520,30 €

Essential 4 60 6 15,30 € 6.426,00 €

Osnabrück Premium 2 159 3 14,60 € 16.249,80 €

Essential 4 81 3 16,80 € 9.525,60 €

Paderborn Premium 2 110 9 14,50 € 11.165,00 €

Essential 4 60 9 16,70 € 7.014,00 €

City-Light-PosterCampaign media . Poster

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. Media Data 2020Valid as of June 2020 – 9 / 10

City Network NumbersAdver-tising Spaces/Network

Price per Adverti-sing Space/Day

Price per Network/Week

Digital Posterincluded*

Passau Premium 1 35 10 12,40 € 3.038,00 €

Pforzheim Premium 3 120 1 13,30 € 11.172,00 €

Essential 6 64 1 15,30 € 6.854,40 €

Plettenberg Premium 1 10 - 11,80 € 826,00 €

Potsdam # S-Bahn 1 17 - 14,40 € 1.713,60 €

Ravensburg Premium 1 37 - 13,00 € 3.367,00 €

Remscheid Premium expected from Q4 2020 2 30 - 12,50 € 2.625,00 €

Rheine Premium 1 63 3 11,50 € 5.071,50 €

Essential 2 32 3 13,20 € 2.956,80 €

Rosenheim Premium 1 54 4 12,90 € 4.876,20 €

Essential 2 29 4 14,80 € 3.004,40 €

Rostock # S-Bahn Premium 1 40 3 13,00 € 3.640,00 €

Saalfeld/Saale # Bahnhof 3 6 - 11,00 € 462,00 €

Salzgitter Premium 1 106 - 13,70 € 10.165,40 €

Essential 2 53 - 15,80 € 5.861,80 €

Schönefeld (b. Berlin) # Premium 1 9 - 13,00 € 819,00 €

Schwedt/Oder Premium 2 22 - 12,00 € 1.848,00 €

Schwerin Premium 2 124 14 13,10 € 11.370,80 €

Essential 4 69 14 15,10 € 7.293,30 €

Siegburg Premium 2 25 2 12,00 € 2.100,00 €

Siegen Premium 1 98 19 13,80 € 9.466,80 €

Essential 2 53 19 15,90 € 5.898,90 €

Sindelfingen, Böblingen Premium 1 186 - 12,40 € 16.144,80 €

Essential 2 93 - 14,30 € 9.309,30 €

Soest Premium 1 37 - 11,50 € 2.978,50 €

Solingen Premium 1 141 1 13,50 € 13.324,50 €

Essential 2 71 1 15,50 € 7.703,50 €

Stralsund Premium 2 56 - 11,70 € 4.586,40 €

Essential 4 28 - 13,50 € 2.646,00 €

Stuttgart Premium 4) 3 500 - 23,11 € 80.899,00 €

Premium + 4) 3 639 139 22,45 € 100.418,50 €

Essential 4) 6 250 - 24,18 € 42.702,80 €

Essential + 4) 6 389 139 23,80 € 64.800,40 €

City 3 278 - 26,00 € 50.596,00 €

City + 3 407 129 26,00 € 74.074,00 €

Deluxe 1 20 - auf Anfrage

S- und U-Bahn Premium 3 260 - 19,50 € 35.490,00 €

S- und U-Bahn Premium + 3 387 127 19,50 € 52.825,50 €

S- und U-Bahn Essential 6 130 - 22,40 € 20.384,00 €

S- und U-Bahn Essential + 6 257 127 22,40 € 40.297,60 €

Top Traffic 2 70 - 29,30 € 14.357,00 €

airport/Messe 1 24 - 26,00 € 4.368,00 €

Tübingen Premium 2 82 2 12,30 € 7.060,20 €

Essential 4 42 2 14,10 € 4.145,40 €

Tuttlingen Bahnhof 1 7 - 11,70 € 573,30 €

Uelzen Premium 2 13 - 11,60 € 1.055,60 €

Ulm Premium 2 160 5 15,70 € 17.584,00 €

Essential 4 80 5 18,10 € 10.136,00 €

Velbert Premium 2 76 - 12,10 € 6.437,20 €

Essential 4 38 - 13,90 € 3.697,40 €

City-Light-PosterCampaign media . Poster

Page 10: PUBLIC ROADS - stroeer.de › fileadmin › de › Buchung › Media... · PUBLIC ROADS City-Light-Poster Campaign media . Poster DA DATA. PLC ADS City-Light-Poster Campaign media

PUBLIC ROADS

. Media data 2020

Offer conditions: Further information: www.stroeer.de

Villingen-Schwenningen Premium 1 99 - 12,60 € 8.731,80 €

Essential 2 50 - 14,50 € 5.075,00 €

Weimar Premium 1 68 - 11,70 € 5.569,20 €

Essential 2 34 - 13,50 € 3.213,00 €

Werl Premium 1 10 - 11,20 € 784,00 €

Wesel Premium 2 50 - 11,70 € 4.095,00 €

Essential 4 25 - 13,50 € 2.362,50 €

Wetzlar Premium 2 60 - 11,60 € 4.872,00 €

Essential 4 30 - 13,30 € 2.793,00 €

Wilhelmshaven Premium 2 100 - 11,50 € 8.050,00 €

Essential 4 50 - 13,20 € 4.620,00 €

Wismar Premium 2 54 - 11,40 € 4.309,20 €

Essential 4 27 - 13,10 € 2.475,90 €

Witten Premium 2 94 - 14,00 € 9.212,00 €

Essential 4 47 - 16,10 € 5.296,90 €

Wittenberg Premium 1 60 - 11,30 € 4.746,00 €

Essential 2 30 - 13,00 € 2.730,00 €

Wolfsburg Premium 2 150 32 12,60 € 13.230,00 €

Essential 4 80 32 14,50 € 8.120,00 €

City 1 20 - 25,20 € 3.528,00 €

City + (incl. Digital Poster Mall) 1 32 12 25,20 € 5.644,80 €

Worms Premium 1 100 2 12,20 € 8.540,00 €

Essential 2 52 2 14,00 € 5.096,00 €

Wuppertal Premium (Wuppertal, Schwelm, Ennepetal, Gevelsberg) 3 358 14 13,70 € 34.332,20 €

Medium (Wuppertal, Schwelm, Ennepetal, Gevelsberg) 4 254 14 15,10 € 26.847,80 €

Essential (Wuppertal, Schwelm, Ennepetal, Gevelsberg) 6 186 14 15,80 € 20.571,60 €

City 1 20 - 27,40 € 3.836,00 €

City + (incl. Digital Poster Mall) 1 30 10 27,40 € 5.754,00 €

Schwebebahn 1 35 - 13,70 € 3.356,50 €

Würselen Premium 1 20 - 11,80 € 1.652,00 €

Würzburg # Bahnhof 1 24 12 13,00 € 2.184,00 €

*Digital Posters: digital static images on upright video columns in public transport stations (Station Video, Mall Video or Cityscreens, as available from stock) that alternate with moving images and editorial content. The number of Digital Posters can vary from day to day. Optional network offers with analogue CLP and Digital Poster are marked with „+“. **Backlighting: our advertising media are backlit from dusk onwards at the latest, depending on the time of year and the prevailing light conditions. Sometimes we also switch off the lighting at night.# Offer is marketed via DERG Vertriebs GmbH. During the Oktoberfest (in Munich, calendar weeks 38 - 40) we add a surcharge of 30 %. 1) Bochum incl. Witten: Medium incl. 30 spaces in Witten at € 15.40 each, Essential incl. 25 spaces in Witten at € 16.10 each.2) CLP on PCLP Hamburg: 1 x 4/1 each PCLP; Deluxe-Offer in combination with essential nets, medium, premium, metropolitan and booster verifiable. No stand alone booking possible. Metropolitan incl. CLP on PCLP (500) and CLP suburban and underground train (250); Booster incl. CLP on PCLP (500), CLP suburban and underground train (250), Digital Poster (218) each € 25.40 and Hamburg surrounding area (50) each € 10.40. 3) Köln (PCLP): In the week before Carnival up to Ash Wednesday (10.02 - 28.02.2020) and on 11 November, alcohol advertisements are restricted to beverages with 15% alcohol by volume or less. On Weiberfastnacht (20 February 2020), advertisements for alcoholic beverages are prohibited on Neumarkt and along Schildergasse and Gürzenichstraße. 4) Stuttgart: consists of City-Light posters (daily price € 26.00), City-Light pillars (daily price € 52.00) and Traffic City Light posters/Digital posters (daily price: Premium € 19.50, Essential € 22.40).Subnetwork offers depend on availability. Campaign costs may vary according to network configuration. Booking details: cancellation period 60 days prior to the start of advertising.The current valid prices are available at www.stroeer.de. All information without guarantee. All prices stated are in euros and exclusive of sales tax. The minimum order value amounts is EUR 500 net per order.

City Network NumbersAdver-tising Spaces/Network

Price per Adverti-sing Space/Day

Price per Network/Week

77 ICE-stations National ICE-Network # 2 340 - 17,40 € 41.412,00 €

15 metropolises S- and U-Bahn Top15 cities 1 1.640 47 17,80 € 204.344,00 €

National offers Netwok NumbersAdver-tising spaces/network

Netprice/week

Price/day

Digital Posterincluded*

Digital Posterincluded*

City-Light-PosterCampaign media . Poster

Valid as of June 2020 – 10 / 10