PROPOSAL FOR

ONE-DAY CHARITY

CARNIVAL

1.0 INTRODUCTION

In place of the recently cancelled ChristmasCharity Bazaar, it is proposed that Avillion Admiral

Cove to organise a one-day Charity Carnival

consists of „Indie‟ bands concert and side fun-filled

activities in order to raise funds for the orphanagehome.

This fund will be presented to the home during a

separate Christmas Lunch party.

2.0 OBJECTIVE

2.1 To raise a fund of minimum RM5,000.00 to bedonated to the selected orphanage home.

2.2 To showcase AAC/AMLC as the most

preferred venue for tourism-based events.

2.3 To build up rapport with local population as

AAC/AMLC is deemed as a “private” Club, whichare for members only, and in return, will increase

the number of walk-ins patronising our F&B outlets.

3.0 EVENT DETAILS

3.1 Date - December 2008 (TBA)

3.2 Time -1000 hours till 1800 hours

3.3 Venue - Short Arm (Tarmac area)

4.0 ACTIVITIES

4.1 „Indie‟ Band Concert

4.1.1 Concept

The concert will be based on „gigs‟ by

independent or „underground‟ bands and they

have huge follower and crowd throughout the

country, especially from the Klang Valley.

In popular music, independent music, often abbreviated

as indie, is a term used to describe independence from

major commercial record labels and an autonomous,

do-it-yourself approach to recording and publishing.

4.0 ACTIVITIES

4.1 „Indie‟ Band Concert

4.1.1 Concept (cont.)

These groups usually consists of educated and

English-speaking music-loving members. The

definition of „Indie‟ bands are groups who are not

tied up with any particular music labels and whousually organises their performances or „gigs‟ not

for monetary reasons but just for the sake of

performing, exposure and most importantly, to

enjoy themselves.

4.0 ACTIVITIES

4.1 „Indie‟ Band Concert

4.1.1 Concept (cont.)

These groups are not to be confused with Punk or

Rock bands and followers/fans of these genre of

music usually consists of university and college-

educated „yuppies‟ and are basically clean fromnarcotics abuse.

4.0 ACTIVITIES

4.1 „Indie‟ Band Concert

4.1.1 Concept (cont.)

Popular bands, such as “Meet Uncle Hussain”,

can easily command a crowd of 1,000 people.

4.0 ACTIVITIES

4.1 „Indie‟ Band Concert

4.1.2 „Indie‟ Band Photos

Meet Uncle Hussein One Buck Short Love Me Butch Tempered Mental

Estranged Twilight Action Girl

4.0 ACTIVITIES

4.2 Fun-Filled Side Activities

4.2.1 Sports Competition

a) Open Aqua Soccer Competition

b) Open Paintball Competition

Note:

To work closely with RCJ Sdn Bhd

4.0 ACTIVITIES

4.2 Fun-Filled Side Activities

4.2.2 Stalls

a) Souvenir

b) Caricature/self portrait

c) Handicraft

d) Massage station

d) F&B ie hawker and finger food and canned

drinks (by AAC)

Outsource

4.0 ACTIVITIES

4.2 Fun-Filled Side Activities

4.2.3 Rides

a) Boat rides – work closely with Sea Sun

Watersports

b) Ostrich rides – work closely with PD OstrichFarm

4.0 ACTIVITIES

4.2 Fun-Filled Side Activities

4.2.4 Car Wash (by AAC‟s Management & Staff)

a) Venue?

b) Manning?

c) Utilities?

d) Equipment?

e) Charges?

5.0 SELLING OF TICKETS

5.1 Price

5.1.2 Proposed to be sold at RM20 per person, inclusive of:-

a) Entrance to concert area

b) Access to fun-filled side activities

5.0 SELLING OF TICKETS

5.2 Method

5.2.1 2 weeks before event – AMLC‟s F/O

5.2.2 During event - ticket selling booth at entrance to Short Arm

5.2.3 Package in together with room rates

5.0 SELLING OF TICKETS

5.3 Control Measures

5.3.1 To standby at main entrance to Short Arm (boom gate) to

collect tickets

5.3.2 Upon collection of tickets, to stamp the hand of the

visitors for identification purpose

5.0 SELLING OF TICKETS

5.4 Revenue Allocations

5.4.1 Entrance Fee of RM20.00

a) 50% to the organiser (Cost: RM3,000)

b) 30% to the home (Target Revenue: RM5,000)

c) 20% to AAC/AMLC (to cover cost)

No. of pax targeted to reach breakeven = 1,000 pax

5.4.2 Fun-Filled Side Activities (outsource)

a) Competition = 20% of the registration fee

b) Stalls = RM100 per booth per day

5.0 SELLING OF TICKETS

5.4 Revenue Allocations

5.4.2 Fun-Filled Side Activities (in-house)

a) Car wash = All revenue to the orphanage home

6.0 TARGET MARKET

6.1 Concert

6.1.1 Students of local PD higher-learning institutions ie

Polytechnic and Uniti

6.1.2 Students of other higher-learning insitutions in Seremban

and Nilai

6.1.3 Students of other higher-learning institutions in Klang

Valley

6.0 TARGET MARKET

6.2 Fun-Filled Side Activities

6.2.1 Participants of yacht rallies

6.2.2 Participants and spectators of PD Tennis Open

Championship

6.2.3 Local PD people

6.2.4 Tourists/visitors holidaying in PD during the school

holidays

6.2.5 Concert-goers

7.0 PROMOTION TOOLS

7.1 Electronic

7.1.1 Radio

a) ASTRO radio contest

b) ASTRO radio live coverage

7.1.2 Internet

a) Blog sites ie MySpace, Friendster, etc.

Versage to assist

7.0 PROMOTION TOOLS

7.2 Print

7.2.1 Flyers

a) Newspaper insertions for local PD market

b) Distribution at other gig venues, etc. by the

organiser

7.2.2 Banners

a) To be hanged at PD town and AAC entrance

8.0 LOGISTICS

8.1 Licensing – MPPD

8.2 Garbage collection/grass cutting – MPPD

8.3 Traffic control – Police

8.4 Safety and security – Rela

8.5 Tentages for stalls – MPPD/Army

8.6 Portable toilets – MPPD(???)

8.7 Stage/PA system – organiser (???)

8.8 Parking – venue?

THANK YOU!