PROMOTION MARKET BRAND VALUES …uae.superbrandsmena.com/pdf/pdffile1466925057.pdfand international...
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16 MARKET The UAE’s exponentially expanding business community is key to the mounting demand for specialised financial services across the country, which continues to transform itself into a major economic hub in the Middle East and an attractive global investment destination. Al Ansari Exchange conducts 70,000 transactions per day, serving 2 million customers per month across its more than 160 branches in the UAE. Using sophisticated and technologically advanced systems to monitor its daily operations, the company continuously coordinates with concerned authorities at the local, regional and international levels and its correspondent agents to ensure transactions are processed and cleared as per regulations. The company also commands an estimated 30% market share in the country. This figure is expected to stay in its upward trajectory amid the exchange house’s aggressive expansion plans aimed to help bridge market gaps and reach out to a much broader customer base. As new communities are built, multinational companies open offices, and population expands, Al Ansari Exchange will continue to bring its services closer to people by strategically expanding its operations. While the UAE remains its core market, it will continue to further strengthen its presence to make Al Ansari Exchange an international brand. As of now, it has presence in Kuwait and representative offices in India and Bangladesh with plans to seriously pursue its ambition of global expansion in the long term. At a time when operating costs are very high, Al Ansari Exchange’s back office teams continue to negotiate and innovate to ensure it offers the best value to its customers. Its business philosophy revolves around its commitment to customer satisfaction, which is clearly reflected in its unique ability to diversify its financial services according to the present and future needs of its valued customers. ACHIEVEMENTS Due to its commitment to excellence and quality, Al Ansari Exchange continues to receive accolades and recognitions from respected award-giving bodies. In late 2014, the company bagged the prestigious Sheikh Khalifa Excellence Award – Silver Category in recognition of its substantial performance improvement over the past few years. The company’s other awards include: l Forbes Middle East’s 2015 list of Top Companies in the Arab World l Winner of Superbrands Award for ten consecutive years (2005-2014) l Quality Appreciation Certificate by Sheikh Khalifa Excellence Award (SKEA) 2004 and 2011 l 2010 Best Remittance Services Provider in Middle East and North Africa by IAMTN l Best Telephone Service Exchange House - Tenth Annual Customer Experience Benchmarking Index 2014 l ISO 9001:2008 l UAE Web Awards in e-Commerce Category 2006 l Dubai Quality Award 2004 in Financial Sector l Appreciation Award from Abu Dhabi University for Emiratisation initiative 2012 HISTORY Initially established as a general trading company in the 1950s, Al Ansari Exchange only catered to the foreign exchange and remittance needs of its trading partners and customers. This was at a time when formal banking was yet to be established in the UAE and fragmented currencies were in use. With the gradual evolution of the local banking sector, Al Ansari Exchange formally opened its first branch after obtaining a license in 1966 from the Abu Dhabi Government, offering foreign currency exchange and money remittance services. The Exchange House created one of the UAE’s largest currency exchange and money remittance networks as part of its growth strategy following the official foundation of the UAE in 1971 and the creation of the UAE Central Bank in 1973. By this time, it began offering competitive rates and high- quality services to meet its customers’ needs. In 2016, Al Ansari Exchange is celebrating its 50 years of existence, continuously growing from strength to strength within the country. In the course of this journey, it has acquired in-depth knowledge about the business and the market. To meet the requirements of the 21st century, the company has deployed state-of-the-art technological solutions to provide its customers with time-efficient and cost-effective products and services. Fulfilling its client’s requirements and staying relevant for them, Al Ansari Exchange will continue to introduce new service packages, including international mobile top-ups, credit cards, and utility bill payments, as well as forge strategic alliances to add to its roster of renowned partners comprising more than 150 banks and financial institutions around the globe. Licensed and regulated by the Central Bank of the UAE, Al Ansari Exchange is rated 5A2 by Dun & Bradstreet, an internationally recognised credit rating agency. This is a testament to the company’s reputation as a secure and reliable platform for currency exchange and money remittance around the world. PRODUCTS Al Ansari Exchange provides worldwide money transfer and foreign currency exchange services to residents, tourists and corporate customers. As a SWIFT member, Al Ansari Exchange uses state-of- the-art technology to ensure efficient and reliable money transfer through its strategic partnerships with more than 150 banks all over the world. Foreign Money Exchange: Al Ansari Exchange is renowned for its wealth of experience in dealing with foreign currencies to provide customers with more competitive exchange rates than banks and other competitors. It also offers instant availability for all major currencies with zero per cent commission and no service charges. Remittances: The company boasts of its fast, secure and cost-effective money transfer services around the world through its advanced and efficient remittance facilities. It helps its customers transfer money to their families and friends whenever and from wherever they are. Worldwide Cash Express: This innovative product provides a fast, secure and cost-effective ways to instantly send and receive money across the globe. Western Union: Al Ansari Exchange partners with Western Union to enable customers to send and receive money instantly anywhere in the world in minutes. Al Ansari Exchange’s wide range of products and services aim to satisfy customer needs, while ensuring highest standards of efficiency, security, and speed and quality service. Its other products and services include: l Bill Payments l Credit Card Encashment l International Mobile Top-up l Investment and Saving Schemes l Payroll Solution l Corporate Cash Collection RECENT DEVELOPMENTS Al Ansari Exchange always strives to provide customers with various products and services through diverse range of channels in accordance with its commitment to uncompromising security. It has taken measures to meet the needs of its growing segment of customers who prefer transactions through digital channels. With the introduction of its web portal - eExchange - Al Ansari Exchange has officially entered the digital remittance world. eExchange also offers very competitive exchange rates for customers conducting their transactions online. The self-service kiosks are another key addition to its product portfolio, and offer the same kind of convenience to its customers. Digital channels are integral to its long-term business growth and l Al Ansari Exchange started operations in 1966 from a modest location in Dubai. l Though vastly grown and renovated, its first branch functions as one of the key branches of the company. l Al Ansari Exchange branches provide multiple financial services to 2 million customers monthly. l Al Ansari Exchange was the first company to open branch in a shopping mall. l Al Ansari Exchange has one of the largest networks of branches among all exchange Houses in UAE. Presently the number is more than 160 branches. l Al Ansari Exchange was the first company to launch ‘Mobile Branch’ in the MENA region. l Al Ansari Exchange is the first company that has won both the Dubai Quality Award and the Sheikh Khalifa Excellence Award. Both these awards are based on EFQM. l To serve its multi-national customers effectively, Al Ansari Exchange employs staff from 18 countries. l Al Ansari Exchange belongs to the Al Ansari Group. The Group’s other business interests include financial services (brokerage), real estate, and jewellery. l Consequent to change in the legal status, its name has changed to Al Ansari Exchange LLC. THINGS YOU DIDN’T KNOW ABOUT AL ANSARI EXCHANGE it is taking the necessary actions and investments to prepare for full- fledged digital service platforms. PROMOTION Al Ansari Exchange holds exciting and much awaited promotions with mega prizes such as cars, cash in millions, gold, exciting flight tickets, and more. Through these initiatives, the company provides its customers with value-added services and at the same time rewards them for their loyalty. Al Ansari Exchange also actively sponsors popular cultural and sporting events for all nationalities and communities within the UAE. BRAND VALUES Al Ansari Exchange is fully committed to its customers’ needs, ensuring that they save time and effort by continuously extending the range and quality of the services through its conveniently located more than 160 branches. The company lives up to its mission by offering a wide range of customised financial services and innovative products. The company’s human capital is its biggest strength as it represents Al Ansari Exchange in front of customers. Its multi-lingual team of qualified professionals is carefully selected and rigorously trained at its five training centres in the UAE to make sure that they personify the core values and ethics of the company. Further, Al Ansari Exchange implements key Corporate Social Responsibility (CSR) programmes as crucial to its business strategy. Recently, the company partnered with non-profit organisation Carter Centre to help eradicate and eliminate diseases affecting tens of thousands of poor people in developing countries. As part of the agreement, Al Ansari Exchange committed USD 1 million to the Centre in its fight against major health priorities. The UAE-based foreign exchange and worldwide money Transfer Company also donated AED 100,000 to the Rashid Centre for the Disabled to assist children with special needs. Additionally, it donated AED 1 million to the Emirates Red Crescent’s ‘Yemen We Care’ initiative which aims to extend aid to ten million Yemeni citizens affected by the crisis. Closer to home, Al Ansari Exchange has given large sums to support philanthropic projects of various key institutions in the UAE such as the Ministry of Health and Prevention, UAE Red Crescent, and Dubai Cares, among others. It has also funded various university scholarships. Moreover, Al Ansari Exchange has provided funds to help victims of calamities in the Philippines, Syria, Somalia, and Pakistan, among others. Al Ansari Exchange has initiated numerous CSR- driven initiatives, including Regular Blood Donation campaigns and recycling programmes, that actively involve its own employees. www.alansariexchange.com
Transcript of PROMOTION MARKET BRAND VALUES …uae.superbrandsmena.com/pdf/pdffile1466925057.pdfand international...
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MARKETThe UAE’s exponentially expanding business community is key to the mounting demand for specialised financial services across the country, which continues to transform itself into a major economic hub in the Middle East and an attractive global investment destination.
Al Ansari Exchange conducts 70,000 transactions per day, serving 2 million customers per month across its more than 160 branches in the UAE. Using sophisticated and technologically advanced systems to monitor its daily operations, the company continuously coordinates with concerned authorities at the local, regional and international levels and its correspondent agents to ensure transactions are processed and cleared as per regulations.
The company also commands an estimated 30% market share in the country. This figure is expected to stay in its upward trajectory amid the exchange house’s aggressive expansion plans aimed to help bridge market gaps and reach out to a much broader customer base.
As new communities are built, multinational companies open offices, and population expands, Al Ansari Exchange will continue to bring its services closer to people by strategically expanding its operations. While the UAE remains its core market, it will continue to further strengthen its presence to make Al Ansari Exchange an international brand. As of now, it has presence in Kuwait and representative offices in India and Bangladesh with plans to seriously pursue its ambition of global expansion in the long term.
At a time when operating costs are very high, Al Ansari Exchange’s back office teams continue to negotiate and innovate to ensure it offers the best value to its customers. Its business philosophy revolves around its commitment to customer satisfaction, which is clearly reflected in its unique ability to diversify its financial services according to the present and future needs of its valued customers.
ACHIEVEMENTSDue to its commitment to excellence and quality, Al Ansari Exchange continues to receive accolades and recognitions from respected award-giving bodies. In late 2014, the company bagged the prestigious Sheikh Khalifa Excellence Award – Silver Category in recognition of its substantial performance improvement over the past few years. The company’s other awards include:l Forbes Middle East’s 2015 list of Top Companies in the Arab Worldl Winner of Superbrands Award for ten consecutive years (2005-2014)l Quality Appreciation Certificate by Sheikh Khalifa Excellence Award (SKEA) 2004 and 2011l 2010 Best Remittance Services Provider in Middle East and North Africa by IAMTNl Best Telephone Service Exchange House - Tenth Annual Customer Experience Benchmarking Index
2014l ISO 9001:2008l UAE Web Awards in e-Commerce Category 2006l Dubai Quality Award 2004 in Financial Sectorl Appreciation Award from Abu Dhabi University for Emiratisation initiative 2012
HISTORYInitially established as a general trading company in the 1950s, Al Ansari Exchange only catered to the foreign exchange and remittance needs of its trading partners and customers. This was at a time when formal banking was yet to be established in the UAE and fragmented currencies were in use. With the gradual evolution of the local banking sector, Al Ansari Exchange formally opened its first branch after obtaining a license in 1966 from the Abu Dhabi Government, offering foreign currency exchange and money remittance services.
The Exchange House created one of the UAE’s largest currency exchange and money remittance networks as part of its growth strategy following the official foundation of the UAE in 1971 and the creation of the UAE Central Bank in 1973. By this time, it began offering competitive rates and high-quality services to meet its customers’ needs.
In 2016, Al Ansari Exchange is celebrating its 50 years of existence, continuously growing from strength to strength within the country. In the course of this journey, it has acquired in-depth knowledge about the business and the market. To meet the requirements of the 21st century, the company has deployed state-of-the-art technological solutions to provide its customers with time-efficient and cost-effective products and services. Fulfilling its client’s requirements and staying relevant for them, Al Ansari Exchange will continue to introduce new service packages, including international mobile top-ups, credit cards, and utility bill payments, as well as forge strategic alliances to add to its roster of renowned partners comprising more than 150 banks and financial
institutions around the globe. Licensed and regulated by the Central Bank of
the UAE, Al Ansari Exchange is rated 5A2 by Dun & Bradstreet, an internationally recognised credit rating agency. This is a testament to the company’s reputation as a secure and reliable platform for currency exchange and money remittance around the world.
PRODUCTSAl Ansari Exchange provides worldwide money transfer and foreign currency exchange services to residents, tourists and corporate customers. As a SWIFT member, Al Ansari Exchange uses state-of-the-art technology to ensure efficient and reliable money transfer through its strategic partnerships with more than 150 banks all over the world.Foreign Money Exchange: Al Ansari Exchange is renowned for its wealth of experience in dealing with foreign currencies to provide customers with more competitive exchange rates than banks and other competitors. It also offers instant availability for all major currencies with zero per cent commission and no service charges.Remittances: The company boasts of its fast, secure and cost-effective money transfer services around the world through its advanced and efficient remittance facilities. It helps its customers transfer money to their families and friends whenever and from wherever they are.Worldwide Cash Express: This innovative product provides a fast, secure and cost-effective ways to instantly send and receive money across the globe. Western Union: Al Ansari Exchange partners with Western Union to enable customers to send and receive money instantly anywhere in the world in minutes.
Al Ansari Exchange’s wide range of products and services aim to satisfy customer needs, while ensuring highest standards of efficiency, security, and speed and quality service.Its other products and services include:l Bill Paymentsl Credit Card Encashmentl International Mobile Top-upl Investment and Saving Schemesl Payroll Solutionl Corporate Cash Collection
RECENT DEVELOPMENTSAl Ansari Exchange always strives to provide customers with various products and services through diverse range of channels in accordance with its commitment to uncompromising security. It has taken measures to meet the needs of its growing segment of customers who prefer transactions through digital channels.
With the introduction of its web portal - eExchange - Al Ansari Exchange has officially entered the digital remittance world. eExchange also offers very competitive exchange rates for customers conducting their transactions online. The self-service kiosks are another key addition to its product portfolio, and offer the same kind of convenience to its customers. Digital channels are integral to its long-term business growth and
l Al Ansari Exchange started operations in 1966 from a modest location in Dubai. l Though vastly grown and renovated, its first branch functions as one of the key branches of the company.l Al Ansari Exchange branches provide multiple financial services to 2 million customers monthly.l Al Ansari Exchange was the first company to open branch in a shopping mall.l Al Ansari Exchange has one of the largest networks of branches among all exchange Houses in UAE. Presently the number is more than 160 branches.l Al Ansari Exchange was the first company to launch ‘Mobile Branch’ in the MENA region.l Al Ansari Exchange is the first company that has won both the Dubai Quality Award and the Sheikh Khalifa Excellence Award. Both these awards are based on EFQM.l To serve its multi-national customers effectively, Al Ansari Exchange employs staff from 18 countries.l Al Ansari Exchange belongs to the Al Ansari Group. The Group’s other business interests include financial services (brokerage), real estate, and jewellery.l Consequent to change in the legal status, its name has changed to Al Ansari Exchange LLC.
THINGS YOU DIDN’T KNOW ABOUTAL ANSARI EXCHANGE
it is taking the necessary actions and investments to prepare for full-fledged digital service platforms.
PROMOTIONAl Ansari Exchange holds exciting and much awaited promotions with mega prizes such as cars, cash in millions, gold, exciting flight tickets, and more. Through these initiatives, the company provides its customers with value-added services and at the same time rewards them for their loyalty. Al Ansari Exchange also actively sponsors popular cultural and sporting events for all nationalities and communities within the UAE.
BRAND VALUESAl Ansari Exchange is fully committed to its customers’ needs, ensuring that they save time and effort by continuously extending the range and quality of the services through its conveniently located more than 160 branches. The company lives up to its mission by offering a wide range of customised financial services and innovative products.
The company’s human capital is its biggest strength as it represents Al Ansari Exchange in front of customers. Its multi-lingual team of qualified professionals is carefully selected and rigorously trained at its five training centres in the UAE to make sure that they personify the core values and ethics of the company.
Further, Al Ansari Exchange implements key Corporate Social Responsibility (CSR) programmes as crucial to its business strategy. Recently, the company partnered with non-profit organisation Carter Centre to help eradicate and eliminate diseases affecting tens of thousands of poor people in developing countries. As part of the agreement, Al Ansari Exchange committed USD 1 million to the Centre in its fight against major health priorities. The UAE-based foreign exchange and worldwide money Transfer Company also donated AED 100,000 to the Rashid Centre for the Disabled to assist children with special needs. Additionally, it donated AED 1 million to the Emirates Red Crescent’s ‘Yemen We Care’ initiative which aims to extend aid to ten million Yemeni citizens affected by the crisis.
Closer to home, Al Ansari Exchange has given large sums to support philanthropic projects of various key institutions in the UAE such as the Ministry of Health and Prevention, UAE Red Crescent, and Dubai Cares, among others. It has also funded various university scholarships. Moreover, Al Ansari Exchange has provided funds to help victims of calamities in the Philippines, Syria, Somalia, and Pakistan, among others. Al Ansari Exchange has initiated numerous CSR-driven initiatives, including Regular Blood Donation campaigns and recycling programmes, that actively involve its own employees.
www.alansariexchange.com
