Project Organizing
description
Transcript of Project Organizing
Project Organizing
Helen Hill MA MFT
Communication ActivitiesIncrease AwarenessIncrease KnowledgeChange AttitudesReinforce AttitudesMaintain InterestProvide Cues for ActionDemonstrate Simple Skills
Guidelines for Preparing Written Materials
1. Needs and target population identification2. Plan the project3. Audience research4. Material development
Style Organization Content Format
5. Graphics and illustrations6. Pretesting7. Printing8. Distribution and training
Moral and Ethical Concerns1. Respect the goals and values of those in the target population2. Be aware of the degrees of autonomy related to health behavior
Facilitation Persuasion Manipulation Coercion
3. Follow the necessary steps to provide informed consent to those in the target population
Explanation of nature and purposes of procedures Explanation of discomfort or risks Explanation of expected benefits Disclosure of alternative procedures Offer to answer questions Indication that the person is free to discontinue participation
4. Be just and fair5. Protect the confidentiality and privacy of those in the target population6. Do not cause harm (nonmaleficence). Do not omit something you should include
(omission), and do not do something you should not (commission).
Designing an Intervention1. What is the goal of the program?2. What health change is expected?3. What behaviors must be learned or acquired to deal with the
problem and how must the environment be changed?4. What predisposing, reinforcing, and enabling factors must be
considered?5. What tasks must be completed?6. Upon what theories and/or models will the intervention be
based? What are the key constructs?7. Will the intervention be macro, micro, or both? 8. What intervention activities will be used?9. How will the program results be measured?
Community OrganizingCitizen Participation:
The bottom-up, grass-roots mobilization of citizens for the purpose of undertaking activities to improve the condition of something in the community
Community Development: A process designed to create conditions of economic and social
progress for the whole community with its active participation and the fullest possible reliance on the community’s initiative (United Nations, 1955, p6)
Community Organization:“The method of intervention whereby individuals, groups, and
organizations engage in planned action to influence social problems. It is concerned with the enrichment, development, and/or change of social institutions.” (Brager et al., 1987, p55)
Community OrganizingCommunity Participation:
“A process of involving people in the institutions or decisions that affect their lives” (Checkoway, 1989, p18)
Empowered Community: “One in which individuals and organizations apply their skills and
resources in collective efforts to meet their respective needs” (Israel et al., 1994)
Grass-roots Participation: “Bottom-up efforts of people taking collective actions on their own behalf,
and they involve the use of a sophisticated blend of confrontation and cooperation in order to achieve their ends” (Perlman, 1978, p65)
Macro Practice:The methods of professional change that deal with issues beyond the
individual, family, and small group level
Steps of a Community Organization1. Recognizing the problem2. Gaining entry into the community3. Organizing the people4. Identifying the specific problem5. Determining the priorities and setting goals6. Arriving at a solution and selecting intervention activities7. Implementing the plan8. Evaluating the outcomes of the plan of action9. Maintaining the outcomes in the community10. Looping back
Building Effective Coalitions1. Be sensitive to turf issues2. Make sure the coalition is genuine3. Clarify the exact purpose of the coalition4. Limit the number of agencies involved in the coalition5. Allow enough time for decisions to be made6. Communicate with other coalitions from other geographic areas
dealing with the same problem7. Make sure the visibility and recognition of the agencies involved in the
coalition are increased as a result of their participation8. Secure a financial commitment from agencies involved in the coalition9. Have infrequent but worthwhile meetings10. Make sure someone is accountable for the work of the coalition11. Be sure to distribute the workload of the coalition among participating
agencies
Identifying Opportunities
Health Communication