Program Guide - 6th Biennial Childhood Obesity Conference

Program GuideJune 28 – 30, 2011 | San Diego, California

The Nation’s Premier Conference on Childhood Obesity!Hosted by California Department of Public Health

University of California, Berkeley, Dr. Robert C. and Veronica Atkins Center for Weight and Health

The California Endowment | Kaiser Permanente

www.childhood-obesity.net

6th Biennial Childhood oBesity ConferenCe

Celebrating Success and Moving Toward Health in All Policies

#COC11

w w w . c a l e n d o w . o r gSacramento • Oakland • Fresno • Los Angeles • San Diego

THE CALIFORNIA ENDOWMENTThe California Endowment proudly supports California

Project LEAN and the California Obesity Prevention

Program and the Childhood Obesity Conference.

Building Healthy Communities learn more at www.calendow.org

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Welcome Letter

Greetings Conference Attendees,

On behalf of the Conference hosts, we are proud and honored to welcome you to San Diego for the 6th Biennial Childhood Obesity Conference – the largest Conference of its kind in the nation addressing one of the most critical public health challenges facing our country.

This year’s Conference theme, Celebrating Success and Moving Toward Health in All Policies, builds on our accomplishments, including improving school environments, achieving new beverage standards for child care and securing new federal funds focused on healthy food access. It highlights the necessity and benefits of considering health when making policy decisions at the local, county, state and federal level. These policies that impact the places where we live, learn, work and play also have a profound influence on our economic health, equity and environmental sustainability. We have made much progress but there remains much more to be done if we are to effect long-term changes that will reverse the childhood obesity epidemic.

The nation is poised to realize opportunities for meaningful change in health reform. We encourage all of you to continue to expand your efforts, create more opportunities for collaboration across sectors, and continue on the path of innovation though public/private partnerships. The future health of our children and nation depends on your vigilance.

Please accept our wishes for a productive Conference. All of you have demonstrated your commitment to protecting the future health of our children and for that we commend you.

Sincerely,

The Childhood Obesity Conference Hosts

You’re Invited

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You’re Invited

Welcome Letter ............................................................3Acknowledgements .....................................................5Host Acknowledgements .........................................8Supporter Acknowledgements .........................10General Information ...............................................13Continuing Education Units ................................14Fitness Schedule ........................................................15Youth Participation...................................................16Track Descriptions ...................................................17

Sessions-at-a-Glance ...............................................18Day One: June 28th .................................................21Day Two: June 29th ..................................................33Day Three: June 30th ..............................................43Exhibitors ......................................................................53Poster Presenters .....................................................67Session Evaluations ..................................................79Hotel Map .....................................................................81

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Table of Contents

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You’re Invited Acknowledgements

Peggy AgronCalifornia Project LEAN, the California Obesity Prevention Program, and School Health Connections, California Department of Public Health

Veronica Barajas KeelerCalifornia Office of Binational Border Health

Victoria Berends California Project LEAN and the California Obesity Prevention Program, California Department of Public Health

Kathryn Boyle Kaiser Permanente

Phyllis Bramson-PaulNutrition Services Division, California Department of Education

Carol Chase Nutrition Services Division, California Department of Education

Pat CrawfordDr. Robert C. and Veronica Atkins Center for Weight and Health, University of California, Berkeley

Carmen Cutter Active Living Research

Jennifer EsparzaNutrition Services Division, California Department of Education

Lucrecia Farfan-Ramirez University of California Cooperative Extension, Alameda County

Karen Farley California WIC Association

Silvia FloresFirst 5 Children & Families Commission

Susan FoersterNetwork for a Healthy California, California Department of Public Health

Kim FrinzellCalifornia Women, Infants and Children Program (WIC), California Department of Public Health

Dana Gerstein Dr. Robert C. and Veronica Atkins Center for Weight and Health, University of California, Berkeley

Nina Gordon California State Parks

Alethea HarperOakland Food Policy Council

Katherine HawksworthCalifornia Project LEAN, California Department of Public Health

Suzanne HayduMaternal, Child and Adolescent Health Division, California Department of Public Health

Janice Kao Dr. Robert C. and Veronica Atkins Center for Weight and Health, University of California, Berkeley

Geanne LyonsCalifornia Women, Infants and Children Program (WIC), California Department of Public Health

Robert LustigDepartment of Pediatrics, University of California, San Francisco

Genoveva Islas-HookerCentral California Regional Obesity Prevention Program

Nestor MartinezCalifornia Project LEAN, California Department of Public Health

Ces MurphyCalifornia Project LEAN, California Department of Public Health

Cheryl ModerSan Diego County Childhood Obesity Initiative

Carma Okerberg Network for a Healthy California, California Department of Public Health

Andee Press-DawsonCalifornia Afterschool Network

Julia RalstonCalifornia Project LEAN, California Department of Public Health

Jeffery Rosenhall California Active Communities, California Department of Public Health

Linda RudolphCenter for Chronic Disease Prevention and Health Promotion, California Department of Public Health

Linda Shak Prevention Institute

Gil SisnerosNetwork for a Healthy California, California Department of Public Health

Aimee SissonCenter for Chronic Disease Prevention and Health Promotion, California Department of Public Health

Marion StandishThe California Endowment

Melody SteeplesCAN-Act

Dennis M. StyneUniversity of California, Davis, Children’s Hospital

Judy SundquistNutrition Program Consultant

Roberta Tinajero-FrankelKaiser Permanente

Margaret WestDivision of Nutrition, Physical Activity and Obesity, Centers for Disease Control and Prevention

Gail Woodward-LopezDr. Robert C. and Veronica Atkins Center for Weight and Health, University of California, Berkeley

Shannan Young Nutrition Services Division, California Department of Education

Julie WilliamsonFormerly California Convergence, Partnership for the Public’s Health

Seleda WilliamsMedi-Cal Managed Care Division, California Department of Health Care Services

We would like to thank the Planning Committee.

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You’re InvitedAcknowledgements

Agriculture and Food Systems Lucrecia Farfan-Ramirez (Track co-chair)University of California Cooperative Extension, Alameda County

Shannan Young (Track co-chair)Nutrition Services Division, California Department of Education

Julianna ArnettHealthy Works/Community Health Improvement Partners, San Diego County Childhood Obesity Initiative

Alethea HarperOakland Food Policy Council

Rose Hayden-SmithUniversity of California Cooperative Extension, Ventura County

Hope WilsonNetwork for a Healthy California, California Department of Public Health

Basic and Applied ResearchCarmen Cutter (Track co-chair)Active Living Research

Janice Kao (Track co-chair)Dr. Robert C. and Veronica Atkins Center for Weight and Health, University of California, Berkeley

Suzanne HayduMaternal, Child and Adolescent Health Division, California Department of Public Health

Robert LustigDepartment of Pediatrics, University of California, San Francisco

Kristine MadsenUniversity of California, San Francisco

Built Environment, Land Use and TransportationDana Gerstein (Track co-chair)Dr. Robert C. and Veronica Atkins Center for Weight and Health, University of California, Berkeley

Jeffery Rosenhall (Track co-chair)California Active Communities, California Department of Public Health

Jean ArmbrusterPLACE Program, Los Angeles County Department of Public Health

Carmen CutterActive Living Research

Brandon HayduULTRANS/University of California, Davis


Shelley SaitowitzHealthy Works, County of San Diego Health and Human Services Agency

Sandra VieraPrevention Institute

Community Nutrition and Physical ActivityCarma Okerberg (Track co-chair)Network for a Healthy California, California Department of Public Health

Linda Shak (Track co-chair)Prevention Institute

Jane AlvaradoCalifornia Project LEAN, California Department of Public Health


Cathi LampUniversity of California Cooperative Extension

Elle MariNetwork for a Healthy California–Children’s Power Play! Campaign, California Department of Public Health

Nestor MartinezCalifornia Project LEAN, California Department of Public Health

Heather ReedNutrition Services Division, California Department of Education

Melody SteeplesCAN-Act

Emily WarmingPrevention Institute

Early Childhood Education Carol Chase (Track co-chair)Nutrition Services Division, California Department of Education

Karen Farley (Track co-chair)California WIC Association

Paula EtcheberryCalifornia Women, Infants and Children Program (WIC), California Department of Public Health

Silvia FloresFirst 5 Children & Families Commission

Janet HillNutrition Services Division, California Department of Education

Moira KenneyFirst 5 Association of California

Barbara LongoCalifornia Women, Infants and Children Program (WIC), California Department of Public Health

We would like to thank the following individuals and organizations for their efforts in making the Conference a successful educational experience.

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Catherine LopezMaternal, Child and Adolescent Health Division, California Department of Public Health

Debbie MacdonaldYMCA Childcare Resource Services

Monet Parham-LeeNetwork for a Healthy California, California Department of Public Health

Dorothy SmithUniversity of California Cooperative Extension, Amador County

Michelle RossDr. Robert C. and Veronica Atkins Center for Weight and Health, University of California, Berkeley

Margaret WestDivision of Nutrition, Physical Activity and Obesity, Centers for Disease Control and Prevention

Marketing to KidsVictoria Berends (Track chair)California Project LEAN and the California Obesity Prevention Program, California Department of Public Health


Wendi GoslinerDr. Robert C. and Veronica Atkins Center for Weight and Health, University of California, Berkeley

Cyndi Guerra-WalterCalifornia Project LEAN, California Department of Public Health

Cheryl ModerSan Diego County Childhood Obesity Initiative

Jackie RichardsonNetwork for a Healthy California, California Department of Public Health

Health Care Prevention Strategies Kathryn Boyle (Track co-chair)Kaiser Permanente

Dennis Styne (Track co-chair)University of California, Davis, Children’s Hospital

Scott GeeKaiser Permanente

Kristine MadsenUniversity of California, San Francisco

Harvinder SareenAnthem Blue Cross

Hoa SuHealth Net of California, Inc.

Seleda WilliamsMedi-Cal Managed Care Division, California Department of Health Care Services

School/Afterschool Programs and PoliciesKatherine Hawksworth (Track co-chair)California Project LEAN, California Department of Public Health

Deborah Tamannaie (Track co-chair)Nutrition Services Division, California Department of Education


Janice KaoDr. Robert C. and Veronica Atkins Center for Weight and Health, University of California, Berkeley

Kathy B. LewisCenter for Collaborative Solutions

Susan MagrannNetwork for a Healthy California

Andrew MantheSchool Health Connections, California Department of Public Health

Mary MarksCalifornia Department of Education

Lisa MartinUS-Mexico Border Health Commission, California Office of Binational Border Health

Karen PertschukDr. Robert C. and Veronica Atkins Center for Weight and Health, University of California, Berkeley

Andee Press-DawsonCalifornia Afterschool Network

A special thanks to the following individuals and organizations:Martin GonzalezCalifornia School Boards Association

Nancy GelbardGelbard Consulting

CCE Conference and Training Services, California State University, Sacramento

Hitomi Amundsen

Michael Gilman

Steve Grondin

Marge Hartle

Jacqueline Jenkins

Michela Lombard

Mainhia Moua

Carragh Taylor-Hunt

Heather Williams

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You’re InvitedHost Acknowledgements

Network for a Healthy California (Network), sponsored by the California Department of Public Health, is the largest social marketing nutrition initiative in the nation. The Network’s mission is to create innovative partnerships that empower low-income Californians to increase fruit and vegetable consumption, physical activity and food security with the goal of preventing obesity and chronic disease. The Network is funded by the USDA Supplemental Nutrition Assistance Program.

California Women, Infants and Children Program (WIC), a program of the California Department of Public Health serves more than 1.4 million participants representing California’s diverse, at risk and low-income working families. The program’s mission is to support healthy pregnancy outcomes, successful infant feeding practices, and positive parenting skills related to developing healthy eating habits and active lifestyles for WIC families. For information, visit www.wicworks.ca.gov or call 1-888-WICWORKS.

California Project LEAN (Leaders Encouraging Activity and Nutrition) (CPL) is a joint program of the California Department of Health, Public Health Institute and the University of California. CPL advances nutrition and physical activity policy in schools and communities in order to prevent obesity and its associated chronic diseases. Efforts are focused on youth and parent empowerment approaches, and community-based solutions that improve nutrition and physical activity environments. To learn more, visit www.CaliforniaProjectLEAN.org

California Obesity Prevention Program (COPP) provides statewide leadership for obesity prevention. Program efforts focus on policy and environmental change strategies to create communities where the healthy choice is the easy choice. As the California Department of Public Health’s obesity prevention program, COPP efforts also support implementation and evaluation of the California Obesity Prevention Plan. To learn more, visit www.cdph.ca.gov/obesityprevention.

The California Endowment, a private, statewide health foundation, was established in 1996 to expand access to affordable, quality health care for underserved individuals and communities, and to promote fundamental improvements in the health status of all Californians. From 2010 to 2020, The Endowment will focus the majority of its resources on its 10-year strategic plan, Building Healthy Communities. For more information, visit www.calendow.org.

The California Department of Public Health

The California Endowment

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Host Acknowledgments

Kaiser Permanente

University of California, Berkeley, Dr. Robert C. and Veronica Atkins Center for Weight and Health

Kaiser Permanente (KP) is committed to helping shape the future of health care. The organization is recognized as one of America’s leading health care providers and not-for-profit health plans. Founded in 1945, the mission of KP is to provide high-quality, affordable health care services and improve the health of its members and the communities they serve. Learn more about KP’s obesity prevention work at www.kp.org/communitybenefit.

The Atkins Center for Weight and Health at the University of California, Berkeley, is a leader in encouraging innovative multidisciplinary, scientifically-sound responses to the obesity epidemic. The Center links the University with community partners to better understand and modify dietary and activity patterns and other environmental factors affecting the health of children in settings including schools, childcare and neighborhoods. For information, visit http://cwh.berkeley.edu.

Preventing childhood obesity: one second-grader at a time.With Cedars-Sinai Medical Center’s Healthy Habits for Kids program, students are having fun learning about good nutrition and physical activity; forming healthy habits to last a lifetime.

Healthy Habits for Kids: targeting underserved elementary schools in the Los Angeles area.

Cedars-Sinai Medical Center is a proud sponsor of the 6th Biennial Childhood Obesity Conference.

www.cedars-sinai.edu

90% of a child’s brain develops in the

first 5 years of lifeFirst 5 San Diego helps parents

and others to help children during these critical years.

1-888-5 FIRST 5 (1-888-534-7785)www.first5sandiego.org

head@ hand@ heartcall First 5 San Diego for a good startSM

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You’re Invited

Anthem Blue Cross has been serving the health care needs of Californians since 1937. Together with its branded affiliates, Anthem provides health care services to 8.2 million members. Anthem’s obesity and wellness programs engage providers, members, schools and communities to promote healthier lifestyles among children and adolescents. Their Childhood Obesity Initiative, launched in 2005, is aimed at promoting healthier lifestyles, including the prevention, identification, assessment and management of obesity. To learn more, visit http://www.anthem.com/ca.

For 80 years, the W.K. Kellogg Foundation has supported children, families and communities as they strengthen and create conditions that propel vulnerable children to achieve success as individuals and contributors to the larger community and society. The Foundation’s integrated approach centers on whole child development, ensuring emotional, social, cognitive, physical, cultural and civic development with a special emphasis on children ages 0 to 8, within the context of families and communities. For more information, visit www.wkkf.org.

First 5 California is dedicated to improving the lives of California’s youngest children (0 to 5) and their families through a collaborative network of services. Its vision is for all children to enter school ready to achieve their greatest potential. First 5 California funds programs that address school readiness, smoking cessation and physical and oral health.

Nemours is one of the nation’s leading pediatric health systems, dedicated to advancing higher standards in children’s health. Nemours has made a promise to do whatever it takes to prevent and treat even the most disabling childhood conditions–a promise of specialty medical care, advanced hospitalization, applied research and advocacy integrated with health information, prevention and continuous process of teaching and learning.

California Active Communities, a joint unit of the California Department of Public Health and the University of California, San Francisco, creates opportunities for everyday physical activity through environmental and policy change. California Active Communities provides technical assistance, training and local assistance grants to develop safe, active communities for Californians of all ages and abilities. California Active Communities projects addressing childhood obesity include California Walk to School Headquarters, Safe Routes to School Technical Assistance Resource Center, and the promotion of best practices and policies that support smart school siting and design, and joint use facilities.

Established in 1902, Cedars-Sinai Medical Center is the largest medical center in the western United States. Cedars-Sinai is a comprehensive medical center offering a full range of patient care, research and educational programs and services.

Diamond (+$50,000)

Gold (+$10,000)

Silver (+$6,000)

Supporter Acknowledgements

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Office of Multicultural Health (OMH) is a shared policy office within the Director’s Office of the California Department of Public Health and the Department of Health Care Services. The office serves as an advisor to both departments and a liaison between the departments and outside stakeholders.

Public Health Institute (PHI) is dedicated to improving the health, well-being and quality of life for all. With programs working locally, nationally and globally to address the social determinants of health, PHI’s portfolio of nutrition, physical activity and obesity prevention projects pursue environmental and policy changes so that community residents can make healthy choices and reduce their risk of obesity.

Western Growers Association is an agricultural trade association whose members from Arizona and California grow, pack and ship 90 percent of the fresh fruits, nuts and vegetables grown in California and 75 percent of those commodities in Arizona, totaling about half of the nation’s fresh produce.

The American Cancer Society (ACS) believes that the key to a world with more birthdays is preventing cancer and finding it early, when it is easiest to treat. ACS works everyday to help people in every community stay well, whether they need to quit smoking, eat right, get active, or get the cancer screening tests they need. ACS is working tirelessly to turn what is known about cancer into what to do about it so that everyone will live healthier lives.

A World Fit For Kids! (WFIT) is a Los Angeles-based 501(c)(3) obesity-prevention organization that has been changing lives through physical activity-based youth development programs and training since 1993. In addition to conducting daily afterschool programming that focuses on healthy behaviors with elementary through high school students, WFIT provides specialized training for teens and adults who work with youth. WFIT’s primary training programs are Mentors in MotionSM (physical activity leadership training) and Fit For SuccessSM (personal empowerment training).

The California School Nutrition Association provides members with resources for quality school nutrition programs and services as partners in academic achievement.

The Dairy Council of California has been educating children and adults about the health benefits of the family of dairy foods since 1919. In a unique partnership between California dairy producers and processors, Dairy Council works to increase the value of dairy foods as part of a total healthful diet in schools with children and parents and with adult consumers through health professionals and online venues.

Silver (+$6,000) continued

Bronze (+2,500)

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First 5 San Diego promotes the health and well-being of children during their most critical years of development, from the prenatal stage through age 5. First 5 San Diego’s vision is that all children are healthy, loved and nurtured and enter school as active learners. Programs and services are funded through the state’s Proposition 10 tobacco tax revenues.

Health Net is among the nation’s largest managed health care companies. Health Net’s Fit Families for Life obesity prevention programs and resources benefit members, providers and the general community. Its mission is to help people be healthy, secure and comfortable. Health Net’s POS, HMO, PPO, behavioral health and government contracts subsidiaries provide health benefits to more than 7 million individuals.

Sports, Play and Active Recreation for Kids (SPARK) has been providing K-12 schools and teachers with research-based curriculum, staff development and content matches equipment since 1989. Their latest effort, SPARK Coordinated School Health Initiative, provides elementary teachers with resources to create a healthy school environment. Visit www.sparkpe.org or contact [email protected].

The University of California, Agriculture and Natural Resources provides innovative educational tools for health care professionals, nutritionists, parents and teachers. Their peer-reviewed and field-tested products are developed by nutritionists with the University of California Cooperative Extension.

Bronze (+2,500) continued

You’re InvitedSupporter Acknowledgements

www.phi.org

A proud sponsor of the 6th Biennial Childhood Obesity Conference

Congratulations to the

conference organizers

including California

Project LEAN!

Project LEAN is a joint program of PHI and the CA Department of Public Health

Stay Connectedwith the

Childhood Obesity Conference

Like us on Facebookwww.facebook.com/

ChildhoodObesityConference

Follow us on Twitterwww.twitter.com/ObesityConf

Gen

era

l Info

Proud Host of the Childhood Obesity Conference

SPeCialized ServiCeSCPL can provide expertise and assistance for a range of public health efforts, including culturally appropriate strategies for Spanish-speaking populations:

• Policy and environmental change strategies• Stakeholder engagement (promotoras, parents, policymakers and youth)• School and community wellness• Program development and launch• Tools, training and technical assistance• Spanish-language projects, materials and trainings• Formative research and social marketing• Media advocacy• Conferences and convenings

For information on Project LEAN trainings, technical assistance and resources please visit

www.CaliforniaProjectLEAN.org

PrOmOting HealtHy PlaCeS and POliCieS

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General Information

Registration InformationRegistration is open the following dates and times:

Tuesday, June 28 ................................................... 7:30 a.m. – 5:00 p.m.Wednesday, June 29 .......................................... 7:00 a.m. – 5:30 p.m.Thursday, June 30 ................................................ 7:00 a.m. – 5:00 p.m.

All registration matters will be handled at the registration area located on the first floor in the Douglas Ballroom Foyer behind the hotel front desk.

Name Badge for AdmittanceEveryone MUST register to participate in the Conference. Participants must wear their name badges for admission to sessions, exhibit/poster hall, luncheon, breakfasts and reception.

Exhibit/Poster Session ActivitiesExhibits will be housed in Douglas Ballroom D. Poster presentations will be held in the Manchester Ballroom Foyer. Exhibit and poster presentations will be open the following dates and times:

Wednesday, June 29 .......................................... 7:00 a.m. – 5:00 p.m.Thursday, June 30 ................................................ 7:00 a.m. – 3:30 p.m.

Special exhibit and poster viewing opportunities are offered during all breakfast and refreshment breaks.

Message BoardA message board has been placed in the registration area for your convenience to leave or receive messages. Check this board regularly – all phone and personal messages, general announcements and room changes will be posted there.

Breastfeeding RoomFor the convenience of nursing mothers, a hotel room is available, along with a limited supply of electric breast pumps. For access to the breastfeeding room, please sign up for a room key at the Conference Registration Desk. You will be asked to provide a photo identification card as security for the room key. We would like to thank American Red Cross WIC Program for supplying the breast pumps.

Photo/Videotaping PolicyThe Childhood Obesity Conference will be recording sessions and other activities. If you do not wish to be recorded, please see Conference Coordinators at the registration area. In addition, anyone (other than Conference staff and the youth scholarship recipients) desiring to make video/audio recordings or take photographs of session presenters, participants or plenary speakers must obtain advance approval from the Conference Coordinators at the registration area. Written permission is required from the individuals to be recorded or photographed.

Room MonitorsAll room monitors should check in and pick up their session materials at the Conference Registration Desk at least 30 minutes prior to their session.

Shuttle ServiceShuttle service arrangements to and from the Manchester Grand Hyatt can be made through Super Shuttle at supershuttle.com or by calling (800) 258-3826. The cost of the shuttle is $8 (one-way) to or from the San Diego International Airport. Advance reservations (24 hours) are required from the hotel to the airport.

Conference Evaluations We are committed to continuing to offer the best Childhood Obesity Conference in the nation, and we need your help to do so. Workshops and mini-plenaries will be evaluated through paper evaluation forms located in the back of your program guide. Following each session, tear off the evaluation form for the corresponding session, complete it and give it to your room monitor as you exit the session. An evaluation survey that is broader in scope, asking for details about the overall conference, will be emailed to you after the Conference. Both are essential elements to ensuring the Childhood Obesity Conference meets attendees’ needs and provides leadership in reducing the childhood obesity epidemic. Please help us by completing these evaluations.

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You’re InvitedContinuing Education Units

The California State University, Sacramento, College of Continuing Education is an approved provider. To receive Certified Education Units (CEUs), go to the Continuing Education table located on the first floor in the Douglas Ballroom Foyer, pick up a participant packet and complete the following steps:

Certified Health Education Specialists (CHES)o Complete the participant information and an evaluation form for each workshop/plenary session attended.

Approved workshops/plenary sessions are listed in the packet. Partial credit is accepted for partial attendance.

o Return the completed packet to the Continuing Education table.

o A certificate of attendance will be mailed to you in approximately 3 to 4 weeks.

Licensed Physicians (CME)o Sign in with your name and medical license number.

o Pick up a certificate of attendance at the Continuing Education table prior to leaving the Conference.

Marriage and Family Therapists (MFT) and Licensed Clinical Social Workers (LCSW)o Sign in at the beginning of the Conference.

o Complete the participant information and an evaluation form for each workshop/plenary session attended. Approved workshops/plenary sessions are listed in the packet. Partial credit is not available.

o Return the completed packet to the Continuing Education table along with a $55 payment via credit card (Visa or MasterCard) or check (made payable to CSUS) at the end of the Conference.

o Sign out at the end of the Conference.


Registered Dietitian and Dietetic Technician, Registered (RD and DTR)o Sign in with your name and RD number.

o Pick up a certificate of attendance at the Continuing Education table prior to leaving the Conference.

Registered Nurses (RN)o Complete the participant information and an evaluation form for each workshop/plenary session attended.

Approved workshops/plenary sessions are listed in the packet. Partial credit is not available.

o Return the completed packet to the Continuing Education table along with a $55 payment via credit card (Visa or MasterCard) or check (made payable to CSUS) at the end of the Conference.


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Fitness Schedule

Everybody Walk! Tuesday, June 28, 5:45 – 6:30 p.m.

Go for an evening sunset walk along San Diego’s waterfront. Get your body moving while enjoying the city’s scenery. Bring your walking shoes and smiles. Everybody is welcome! Meet at the Concierge Desk.

Conducted by Kaiser Permanente

Standing Exercise ClassWednesday, June 29, 6:15 – 7:15 a.m. Windsor BC, Harbor Tower, 3rd level

Start your day active and refreshed with fun, low-impact aerobic activity through standing exercises that everyone can follow. A stretch here, a side twist there, and a few jabs all around will ensure you are alert and ready for Conference activities.

Conducted by Andy Padilla, Health Net

Downtown WalkWednesday, June 29, 6:30 – 7:15 a.m.

Take a fast-paced, forty-five minute walk through the Historic Gaslamp District, Horton Shopping Plaza and the Marina District. Terrain is flat, but wear your walking shoes! Meet at the Concierge Desk.

Conducted by Victoria Custodio and Kristin Haukom, California Active Communities, California Department of Public Health

YogaWednesday, June 29, 6:15 – 7:15 a.m. Thursday, June 30, 6:15 – 7:15 a.m. Fourth Floor Pool Deck, Backyard Area

Begin your day with a yoga practice to support your physical, mental and emotional body in opening up to an amazing experience and training. Find your center, engage your core, release some stress, connect to your strength, energize and rejuvenate your body and mind.

Conducted by Trish Vance

San Diego Harbor RunsWednesday, June 29, 6:15 – 7:15 a.m. Thursday, June 30, 6:15 – 7:15 a.m.

Make new friends, see the sites, learn about the neighborhood and meet your daily exercise goal for 3 to 5 miles of fun. Meet at the Concierge Desk.

Conducted by Stefan Harvey, California Center for Public Health Advocacy and Diane Woloshin, Alameda County Health Department

Embarcadero Waterfront WalkThursday, June 30, 6:30 – 7:15 a.m.

Take a fast-paced, forty-five minute walk along San Diego’s beautiful bayfront area that includes the MLK walkway, Seaport Village, San Diego’s renowned Floating Maritime museum and South Embarcadero Park. Terrain is flat, but wear your walking shoes! Meet at the Concierge Desk.

Conducted by Justine Hearn and Patti Horsley, California Active Communities, California Department of Public Health

Chair Exercise ClassThursday, June 30, 6:15 – 7:15 a.m. Windsor BC, Harbor Tower, 3rd level

Start your day active and alert! With nothing more than a chair and some good music, this session will provide fun aerobic activity through sitting exercises that everyone can follow.

Conducted by Andy Padilla, Health Net

Manchester Grand Hyatt Fitness RoomThe hotel offers a complete cardio theater with wall-mounted TVs and an incredible array of equipment including free weights, weight machines, treadmills, lifecycles, stair climbers and elliptical machines. Open 24 hours and located adjacent to the pool deck on the 4th floor of the Seaport Tower, the fitness room is complimentary to all overnight guests.

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You’re InvitedYouth Participation

Alliance for a Healthier Generation Youth Advisory Board Goodlettsville, Tennessee and Gretna, Louisiana

Anderson Union High School District CUB LEAN Anderson, California

Better Eating, Activity and Nutrition for Students Program Ukiah, California

Building a Master Foundation for Food San Rafael, California

Girls in the Game, Varsity Squad Chicago, Illinois

Healthy Choices Stockton, California

Jóvenes SANOS Capitola, California

Leaders for a Lifetime Chico, California

Ready2Move Santa Barbara, California

Youth Radio Oakland, California

Youth Wellness Advisory Board, Fremont Federation of High Schools Oakland, California

Live PerformancesTalented youth will perform at the Conference reception, taking place on Wednesday, June 29th from 5:30 – 7:00 p.m. on the Fourth Floor Pool Deck.

Baile FolklóricoStudents from San Ysidro High School’s Baile Folklórico will perform two traditional Mexican folkloric dance routines. Experience colorful costumes and festive music as these local San Diego students perform dances from the states of Baja California and Sonora Mexico.

KidTribeSix Los Angeles high school students from KidTribe, an international obesity prevention program with more than 2.5 million participating kids and teachers, will perform several high-energy hip-hop dance routines. This includes a routine created in support of First Lady Michelle Obama’s Let’s Move! initiative that they recently performed at the White House.

Going GreenThe Childhood Obesity Conference is committed to supporting and encouraging sustainable practices by hostinga “green” event. Conference staff have incorporated practices into the delivery of the event that conserve andrestore resources, honor and support those involved, and add value to the local economy. Providing onlinematerials, supplying recycled paper products and serving locally grown food are just a few of the steps achievedthis year. Additionally, reducing the amount of printed materials produced for the Conference will reduce the environmental impact. In our efforts to incorporate environmentally respectful practices, presenters will notprovide handouts at each session. All submitted presentations will be available on the Conference website andwill remain online for six months. Thank you to all Conference attendees who join us in these efforts.

Youth Scholarship Recipients California Project LEAN (Leaders Encouraging Activity and Nutrition) has awarded full scholarships to youth members and their adult allies from the following organizations to attend and participate in the Conference. Attendees will have the opportunity to learn about the innovative ways these youth advocates from around the country are improving nutrition and physical activity environments in their local communities. See pages 73 – 77 for their poster locations.

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The Agriculture and Food Systems Track explores the impact of agricultural and food systems on a community’s physical, economic, social and environmental health. Sessions spotlight national and local research, innovative policies, grassroots efforts and emerging intervention strategies to combat health disparities, food insecurity, food access disparities and environmental concerns through the science of farming and the lifecycle of our food.

The Basic and Applied Research Track offers the latest information on childhood obesity prevention research. Sessions will present the most recent research on caloric value and metabolism of fats, perinatal contributors to obesity, the impact of the built environment on physical activity, and tools for assessing food and activity environments. Each session links research findings with implications for policy and practice in the prevention of childhood obesity.

The Built Environment, Land Use and Transportation Track provides relevant, readily applicable information on the relationship between childhood obesity and community environments. Speakers will examine environmental change and policy efforts to support healthy eating and active living through the built environment. Sessions will address how community design has an impact on children’s physical activity levels and access to healthy foods. With an emphasis on lower socioeconomic communities, speakers will identify promising strategies and tools for creating more healthful environments.

The Community Nutrition and Physical Activity Track provides useful, in-depth information on increasing access to healthy food and physical activity opportunities in low-income, culturally diverse communities. Sessions will explore the concept of “Health in All Policies,” the development of persuasive obesity prevention policy agendas and the importance of youth involvement and leadership. Speakers will also address the unique challenges of rural populations and communities affected by violence.

The Early Childhood Education Track focuses on the critical stage of human development during which the foundation is laid for future behaviors. The importance of the preschool, childcare, home and community environments will be addressed with an emphasis on child feeding practices, physical activity and support systems. Sessions will cover successful practices for working with very young children and their families, new policies, education resources and interventions for promoting and supporting healthy eating and active play in children from infancy to age five.

The Health Care Prevention Strategies Track offers the latest clinical information on prevention and treatment guidelines for childhood obesity as well as emerging trends in the health care field, both inside the clinic walls and as partners in community prevention. Sessions will focus on emerging national health care reform efforts and the emphasis on prevention. Health disparities among racially and ethnically diverse low-income children will be addressed. Speakers will present tools and resources for meeting individual health care needs related to childhood obesity and examine practices for population health.

The Marketing to Kids Track explores the impact of food and beverage marketing on the health of children and highlights current marketing efforts that promote physical activity and healthier eating, including social media strategies. Sessions will reveal a broad range of tactics targeting children, families and ethnic groups with messages that encourage the consumption of unhealthy foods and beverages. Speakers will present strategies to mitigate these unhealthy messages and explore the importance of social and mobile media on public health.

The School/After School Programs and Policies Track highlights promising nutrition and physical activity strategies, practices and policies that address obesity prevention at the national, state and local levels. Speakers will share successes and lessons learned in engaging diverse stakeholders to create and sustain healthy school and after school environments through school meals, nutrition education and school polices, including joint use of school and community facilities and moderate to vigorous physical activity.

Track Descriptions

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Sessions-at-a-Glance

1.1 Perinatal Environmental Influences on Future Obesity (RESEARCH) Manchester AB

1.2 Rural Communities: Successful Interventions for Increasing Healthy Eating and Physical Activity (COMMUNITY) Manchester C

1.3 Marketing and Its Impact on Childhood Obesity: Strategies to Mitigate Unhealthy Messages (MARKETING) Manchester DE

1.4 After School: The Time and Place to Address Childhood Obesity (SCHOOL/AFTER SCHOOL) Manchester F

1.5 Federal, State and Local Policies Impacting Food Systems (AG/FOOD SYSTEMS) Manchester G

1.6 Tools for Changes: GIS Mapping and Assessment (BUILT ENVIRONMENT) Manchester H

1.7 Best Practices for Young Children: Nutrition (EARLY CHILDHOOD) Manchester I

2.1 Building on Lessons Learned from Communities Putting Prevention to Work (OVERARCHING) Manchester AB

2.2 Taking the Lead: How Youth Are Creating Change (COMMUNITY) Manchester C

2.3 Nutrition Education LEAPs to New Heights! (SCHOOL/AFTER SCHOOL) Manchester DE

2.4 Working with Diverse Communities: Why Community Partners Are Critical (HEALTH CARE) Manchester F

2.5 Innovative Approaches to Ensuring Access to Physical Education and Physical Activity (SCHOOL/AFTER SCHOOL) Manchester G

2.6 Building Food System 101: Improving Public Health in Rural and Urban Communities (AG/FOOD SYSTEMS) Manchester H

2.7 Best Practices for Young Children: Physical Activity (EARLY CHILDHOOD) Manchester I

3.1 Research Methods: How to Build the Evidence for Community Change (RESEARCH) Manchester AB

3.2 Working in Partnership to Keep Communities Safe: Our Health Depends On It (COMMUNITY) Manchester C

3.3 Change Environments Through School Wellness Policies (SCHOOL/AFTER SCHOOL) Manchester DE

3.4 Successes and Challenges in Engaging Medi-Cal Providers to Prevent Pediatric Obesity (HEALTH CARE) Manchester F

3.5 Taking it to the Masses: Creative Strategies for Launching a Marketing Campaign (MARKETING) Manchester G

3.6 Community Greening: The Critical Role of Parks and Open Space (BUILT ENVIRONMENT) Manchester H

3.7 A Life-course Perspective on Preconception Care and Early Childhood Development (EARLY CHILDHOOD) Manchester I

Workshop Session One: Tuesday, June 28, 2011 • 3:30-5:00 p.m.

Workshop Session Two: Wednesday, June 29, 2011 • 10:15-11:45 a.m.

Workshop Session Three: Wednesday, June 29, 2011 • 1:15-2:45 p.m.

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MP1.1 Health in All Policies: A Good Solution Solves Multiple Problems (COMMUNITY) Manchester A-C

MP1.2 Visionary Approaches to Creating Active Communities (BUILT ENVIRONMENT) Manchester D-F

MP1.3 The Children’s Advertising Debate: A New Perspective (MARKETING) Manchester G-I

MP1.4 National Policy Update: Key Childhood Obesity Initiatives (OVERARCHING) Douglas A

4.1 Youth Speak! (OVERARCHING) Manchester AB

4.2 Creating a Persuasive Obesity Prevention Policy Agenda (COMMUNITY) Manchester C

4.3 Completing the Streets While Building the Ideal Healthy Community for Children: An Interactive Workshop (BUILT ENVIRONMENT) Manchester DE

4.4 Promoting Weight Sensitivity and Health Messages for All Sizes (HEALTH CARE) Manchester F

4.5 What’s all the Buzz About Social Media? How Are Public Health Programs Using Social Media and Mobile Technology to Reach Their Audience? (MARKETING) Manchester G

4.6 Physical Activity Among Children: What Environments Matter? (RESEARCH) Manchester H

4.7 Breastfeeding as a Health Policy Issue: Hospital Practices (EARLY CHILDHOOD) Manchester I

MP2.1 School Meals: Taste Good? Look Good? Good for You? (SCHOOL/AFTER SCHOOL) Manchester A-C

MP2.2 Moving Toward Healthier and Sustainable Food Systems (AG/FOOD SYSTEMS) Manchester D-F

MP2.3 A Calorie is a Calorie–Or Is It? (RESEARCH) Manchester G-I

MP2.4 The Latest on Sugary Beverages: From Industry Tactics to Policy Efforts and Everything in Between (OVERARCHING) Douglas A

MP3.1 Efforts to Improve the Federal Nutrition Programs in Early Childhood (EARLY CHILDHOOD) Manchester A-C

MP3.2 Farm to Fork: Moving from Theory to Practice (AG/FOOD SYSTEMS) Manchester D-F

MP3.3 Where are the Dollars in Health Care Reform? National Policy Impact on Obesity Prevention and Care (HEALTH CARE) Manchester G-I

MP3.4 Healthy Food Closer to Home: Stay Up to Date on Healthy Food Financing (OVERARCHING) Douglas A

Mini-Plenary Session One: Wednesday, June 29, 2011 • 3:15-5:15 p.m.

Workshop Session Four: Thursday, June 30, 2011 • 8:00-9:30 a.m.

Mini-Plenary Session Two: Thursday, June 30, 2011 • 9:45-11:45 a.m.

Mini-Plenary Session Three: Thursday, June 30, 2011 • 1:00-3:00 p.m.

The more physically active they are now, the less chance they’ll develop serious health problems like obesity, heart disease, and Type 2 diabetes.

First5California.com/parents

First 5 California is a proud sponsor of the 6th Biennial Childhood Obesity Conference.

Race me. Chase me.Keep pace with me.

Nemours.org

© 2011. The Nemours Foundation. Nemours is a registered trademark of the Nemours Foundation.

Celebrating a healthier future for children everywhere.

Tu

esda

y

California Department of Public Health WIC Nutrition Program

Proud host of the Childhood Obesity Conference

www.wicworks.ca.gov

Focusing on the strengths of participants, employees and community

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Tuesday, June 28

7:30 a.m. – 5:00 p.m. Registration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas Foyer

Pre-Conference Sessions (Prior registration required)

7:30 a.m. – 12:00 p.m. Field Trip to Tierra Miguel Foundation . . . . . . . . . . . . . . . . . . . . . Offsite (meet in hotel lobby)

8:00 a.m. – 12:00 p.m. Safe Routes to Schools . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester G

8:00 a.m. – 12:00 p.m. Uniting Redevelopment & Public Health: Using Redevelopment to Create Healthier Communities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . America’s Cup AB

8:00 a.m. – 12:00 p.m. Childhood Obesity – Strengthening the Capacity of Healthcare Providers to Work with Multicultural Communities in the Clinical Setting. . . . . . . . . America’s Cup CD

8:00 a.m. – 12:00 p.m. Kaiser Permanente Grantee Meeting (Invitation only) . . . . . . . . . . . . . . . . . . . . . . . . Randle A-C

8:00 a.m. – 12:00 p.m. California Convergence Steering Committee 2011 Bi-Annual Meeting (Invitation only) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester C

8:00 a.m. – 12:00 p.m. DNPAO Sustainability Training for State Grantees (Invitation only) . . . . . . . . . . . Manchester A

8:30 a.m. – 11:30 p.m. Supporting Obesity Prevention in Child Care Pre-Conference Breakfast (Invitation only). . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester I

9:00 a.m. – 12:00 p.m. WIC Research: Documenting Successful Obesity Prevention Outcomes . . . . . . Manchester D

9:00 a.m. – 12:00 p.m. Nutrition Education that Works! . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester E

9:00 a.m. – 12:00 p.m. Improving Fitness Levels for All Children through Innovative Activities . . . . . . . . Windsor BC

9:00 a.m. – 12:00 p.m. Local Policy Action: Opportunities for Obesity Prevention Reform . . . . . . . . . . Manchester H

9:00 a.m. – 12:00 p.m. It’s OUR Move: Local and State Obesity Policies . . . . . . . . . . . . . . . . . . . . . . . . . Manchester B

12:00 – 1:00 p.m. Luncheon. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas ABCD

1:00 – 1:30 p.m. Welcome and Introductions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas ABCD

1:30 – 3:00 p.m. Plenary Session with Keynote. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas ABCD

3:00 – 3:15 p.m. Physical Activity Session . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas ABCD

3:15 – 3:30 p.m. Break

3:30 – 5:00 p.m. Workshop Session One . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . (see pages 30 – 32)

5:00 – 6:00 p.m. Poster Session One Set-up . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester Ballroom Foyer

5:30 – 7:30 p.m. Exhibit Set-up . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas D

5:45 – 6:30 p.m. Everybody Walk! . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Hotel Lobby/Concierge (Sponsored by Kaiser Permanente)

6:00 – 7:30 p.m. Strategic Alliance Reception (Open participation) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Gallery

Agenda-at-a-Glance

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Keynote

Sam KassAssistant Chef and Senior Policy Advisor for Healthy Food InitiativesThe White House

Sam Kass joined the White House kitchen staff in 2009 and became a Senior Policy Advisor for Healthy Food Initiatives in 2010. In this role, Mr. Kass advises the Let’s Move! initiative on food policy issues and overall program strategy. With a long interest in sustainable and nutritious ingredients, he helped First Lady Michelle Obama create the first major vegetable garden at the White House since the 1890s. A Chicago native, Mr. Kass took a job during college cooking at the restaurant 312 Chicago, an experience that set him on his current path. While finishing college abroad, he trained as a chef with one of Austria’s greatest chefs, Chef Christian Domschitz, in Vienna.

Dignitary

Robert K. RossPresident and Chief Executive OfficerThe California Endowment

Robert K. Ross is the President and Chief Executive Officer for The California Endowment, a private, statewide health foundation established in 1996 to address the health needs of Californians. Prior to his appointment in September 2000, Dr. Ross served as director of the Health and Human Services Agency for the County of San Diego from 1993 to 2000 and Commissioner of Public Health for the City of Philadelphia from 1990 to 1993.

He has an extensive background as a clinician and public health administrator. His service includes medical director for LINK School-Based Clinic Program, Camden, New Jersey; instructor of clinical medicine, Children’s Hospital of Philadelphia; and faculty member at San Diego State University’s School of Public Health.

He has received numerous awards and honors including the Council on Foundations’ 2008 Distinguished Grantmaker of the Year Award honoring his innovative changemaker approach to philanthropy.

You’re InvitedKeynote and Dignitaries

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Linda RudolphDeputy DirectorCenter for Chronic Disease Prevention and Health PromotionCalifornia Department of Public Health

Dr. Linda Rudolph is the Deputy Director, California Department of Public Health (CDPH), Center for Chronic Disease Prevention and Health Promotion (CCDPHP). CCDPHP includes the Chronic Disease and Injury Control Division, and the Division of Occupational and Environmental Disease Control. Previously, Dr. Rudolph was the Health Officer and Public Health Director for the City of Berkeley; in that role, she served on the California Conference of Local Health Officers (CCLHO) Board and co-chaired the CCLHO Chronic Disease Committee. Dr. Rudolph has also been the Chief Medical Officer for Medi-Cal Managed Care, Medical Director for the California Division of Workers’ Compensation, Executive Medical Director for the Industrial Medical Council, staff physician in the CDPH Occupational Health program, and a physician for the Oil, Chemical and Atomic Workers’ International Union. She has a medical degree from the University of California, San Francisco and a master of public health from the University of California, Berkeley.

Stephen M. ShortellDean of the School of Public HealthUniversity of California, Berkeley

A leading health care scholar, Dr. Shortell has received numerous awards for his research examining the performance of integrated delivery systems; the organizational factors associated with quality and outcomes of care; the development of effective hospital-physician relationships and the factors associated with the adoption of evidence-based processes for treating patients with chronic illness. He is an elected member of the Institute of Medicine of the National Academy of Sciences; past President of Academy Health and past editor of Health Services Research. He serves on many advisory boards and committees interested in improving the performance of health care systems. Dr. Shortell received his undergraduate degree from University of Notre Dame, his master’s degree in public health from University of California, Los Angeles and his Ph.D. in behavioral sciences from University of Chicago.

Dignitaries

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You’re InvitedThese sessions have been organized by our partners to enhance the learning opportunities of the Conference. If you are interested in planning a session for the 2013 Childhood Obesity Conference, contact Conference staff.

Registration RequiredField Trip to Tierra Miguel Foundation . . . . . . . . . . . . . . . . . . . . . . . . . Offsite (meet in hotel lobby)(Hosted by California Project LEAN, California Department of Public Health)

See San Diego from a different point of view! Tierra Miguel Foundation is a charitable organization that offers programs to inform and educate about the value of local, sustainable agricultural practices and demonstrates these practices on an 85-acre working produce farm. They aim to strengthen the connection between people and the source of their food. The 60-minute drive to the farm will include sights throughout downtown San Diego, the waterfront and three Indian Reservations and presentations from three local experts working in sustainable food systems. The tour of the farm will start with an overview in the outdoor classroom followed by a walking (and tasting) tour. The return trip will allow for group discussion and sharing of best practices. Bring sunscreen, a hat and good walking shoes. Snacks will be provided.

Naomi Butler, Public Health Nutrition Manager, County of San Diego

JuliAnna Arnett, Food Policy Manager, San Diego Obesity Initiative

Vanessa Zajfan, Farm to School Specialist, San Diego Unified School District

Deirdre Kleske, Health Educator, California Project LEAN

Safe Routes to Schools . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester G(Hosted by California Active Communities, California Department of Public Health)

Walking and bicycling to school is a terrific way for kids to meet the recommended 60 minutes of daily physical activity. Learn how your community can build a successful Safe Routes to School (SRTS) program to make walking and bicycling to and from school safe, easy and fun for children and their families. Presenters will provide key SRTS strategies and lead participants on a walk audit to explore real-world examples of how roadway design can have an impact on walking and bicycling. Learn how to address key barriers to SRTS efforts, such as personal safety, liability concerns and funding constraints. A local SRTS coordinator will describe a successful program that integrates walkability with community-based healthy eating and physical activity promotion efforts.

Lisa Cirill, Acting Chief, California Active Communities, California Department of Public Health

Kristin Haukom, Project Coordinator, Safe Routes to School Technical Assistance Resource Center, California Active Communities, California Department of Public Health

Justine Hearn, Project Coordinator, Safe Routes to School Technical Assistance Resource Center, California Active Communities, California Department of Public Health

Pre-Conference Sessions

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Uniting Redevelopment & Public Health: Using Redevelopment to Create Healthier Communities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . America’s Cup AB (Hosted by San Diego County Childhood Obesity Initiative)

This informational workshop will explore the relationship between public health and redevelopment. Experts from Public Health Law & Policy, San Diego County Health and Human Services Agency and redevelopment agencies will discuss model healthy redevelopment projects, new opportunities for collaboration, and how redevelopment funds can be used to improve the health of our communities.

Robert Ogilvie, Program Director, Planning for Healthy Places, Public Health Law & Policy

Lindsey Cox, Communities Putting Prevention to Work Program Specialist, County of San Diego Health and Human Services Agency

Eric Crockett, Assistant Director, Redevelopment and Housing, City of Chula Vista

Childhood Obesity – Strengthening the Capacity of Healthcare Providers to Work with Multicultural Communities in the Clinical Setting . . . . . . . . . . . . . . . . America’s Cup CD(Hosted by California Department of Public Health/Department of Health Care Services, Office of Multicultural Health and California Medical Association Foundation)

The California Medical Association Foundation and the California Office of Multicultural Health are embarking on a collaboration to strengthen the capacity of health care providers to address overweight and obesity in children and adolescents in clinical practice, incorporating the cultural influences on health decision making regarding healthy food choices and physical activity. This is critical given the diversity of California’s population, particularly when compared to the diversity of California’s physicians. At this workshop, tools and training for health care providers will be provided to most effectively address overweight and obesity among their patients, including a focus on multicultural communications.

Elissa Maas, California Medical Association Foundation

Scott Gee, Kaiser Permanente

Christine Wood, San Diego Childhood Obesity Initiative

Gayle Tang, Kaiser Permanente

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Kaiser Permanente Grantee Meeting (Invitation only) . . . . . . . . . . . . . . . . . . . . . . . . . . . . Randle A-C (Hosted by Kaiser Permanente)

This session brings together Kaiser Permanente grantees from across the country working on Healthy Eating and Active Living efforts to support peer connections and sharing of learning.

Loel Solomon, Kaiser Permanente

California Convergence Steering Committee 2011 Bi-Annual Meeting (Invitation only) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester C(Hosted by Partnership for the Public’s Health)

California Convergence is a collective voice for policy and systems change that results in health equity in neighborhoods through improved environments for healthy eating and physical activity. The California Convergence Steering Committee is established to guide the work of California Convergence and represent and elevate neighborhood and community voices and change strategies.

DNPAO Sustainability Training for State Grantees (Invitation only) . . . . . . . . . . . . . . . . . Manchester A (Hosted by The Centers for Disease Control and Prevention)

The Division of Nutrition, Physical Activity and Obesity (DNPAO) will be working with University of North Carolina, Chapel Hill, Center of Excellence for Training and Research Translation (UNC-TRT) to provide a session on sustainability training. The state grantees are responsible for creating a sustainability plan within the five-year grant period. This training will provide additional guidance on the development and implementation of this plan with state level partners.

Supporting Obesity Prevention in Child Care Pre-Conference Breakfast (Invitation only) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester I(Hosted by Nemours)

The California Department of Education, California Food Policy Advocates, Child Care Food Roundtable and Nemours have partnered to provide this pre-conference breakfast session. The session will feature a moderated discussion among 30 to 40 key stakeholders in the field of obesity prevention in the child care setting, focusing on three topic areas: research, practice and policy. The primary goal of the session is to identify opportunities for advancing research, practice and policy to promote healthy eating and activity in child care settings.

Lynn Parker, Institute of Medicine

Barbara Polhamus, Centers for Disease Control and Prevention

Geri Henchy, Food Research Action Center

Jeannette Shea, Arizona Department of Human Services

Paula James, Child Care Food Program Roundtable

Allison Gertel-Rosenberg, Nemours

You’re InvitedPre-Conference Sessions

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WIC Research: Documenting Successful Obesity Prevention Outcomes . . . . . . . . . . Manchester D(Hosted by California WIC Association)

The Women, Infants and Children Program (WIC) has undergone sweeping changes in the past year, including the addition of healthy new foods and better breastfeeding support policies. Research measuring the impact of these changes on the food environment and individual health of WIC participants has generated exciting and positive results. Thanks to Congress, more research funding will allow continued documentation of WIC’s efforts to prevent obesity. This session will provide an update on large-scale national and state WIC research, and invite participants to form new WIC-academic partnerships to conduct smaller research and documentation projects. WIC is an amazing source of data and a laboratory for positive change. Find out how to tap into the WIC goldmine.

Shannon Whaley, Research Director, PHFE WIC Program Los Angeles

Jay Hirschman, Director, USDA FNS Office of Evaluation

Gail Harrison, UCLA School of Public Health, Chair of IOM WIC Research Committee

Nutrition Education that Works! . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester E (Hosted by Nutrition Services Division, California Department of Education)

Nutrition Education is an important part of a comprehensive approach to prevent childhood obesity. Learn through hands-on activities how to choose the right nutrition education curriculum for your students and become more expert in using the 2010 Nutrition Competencies, which are aligned with the California Health Education Content Standards. Don’t miss this opportunity to get a first look before the upcoming school year at the new nutrition education resource guide just released by the California Department of Education.

Heather Reed, Nutrition Education Consultant, California Department of Education

Deborah Tamannaie, Nutrition Education Consultant, California Department of Education

Shannan Young, Nutrition Education Consultant, California Department of Education

Improving Fitness Levels for All Children through Innovative Activities . . . . . . . . . . . . . Windsor BC(Hosted by Skillastics)

Learn how to implement fun and easy fitness and nutritional activities that will get students back on track. Discover how to increase student fitness levels, teach simple health education tips, and improve student motivation and success while decreasing off-task behaviors. Create a culture and language of health and fitness by focusing more on skills and less on “games.” Fitness novices are welcome in this one-of-a-kind workshop! Get ready to move!

Sandy Slade, President and Founder, Skillastics

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Local Policy Action: Opportunities for Obesity Prevention Reform . . . . . . . . . . . . . . Manchester H (Hosted by California Center for Public Health Advocacy)

The California Center for Public Health Advocacy (CCPHA) will discuss two campaigns, the Healthy Eating Active Living (HEAL) Cities Campaign and the Kick the Can campaign. The HEAL Cities Campaign works with city councils on policies addressing employee wellness, healthy food retail and land use. The Kick the Can campaign is a state and local effort designed to limit the availability of sugar-loaded beverages through the adoption of policy. Updates about both campaigns including the cities/counties involved and information about how to get involved will be provided. CCPHA welcomes those currently working on the policies of these two campaigns and individuals not yet involved in these issues.

Stefan Harvey, Assistant Director, California Center for Public Health Advocacy

Charlotte Dickson, Director of Local Policy, California Center for Public Health Advocacy

Kanat Tibet, Local Policy Specialist, California Center for Public Health Advocacy

It’s OUR Move: Local and State Obesity Policies . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester B (Hosted by Public Health Law & Policy)

What are the core elements of strong obesity prevention policies? How can we finance the implementation of a policy to ensure sustainability? How can we make sure a policy is enforced after passage? Drawing from more than 15 years of experience developing chronic disease laws and policies, a cross-disciplinary team of lawyers and urban and rural planners from Public Health Law & Policy will provide a step-wise approach to developing strong policies and offer multiple examples of how to do this in real-world situations with complex politics and extraordinary fiscal constraints.

Quang Dang, Technical Assistance Director, Public Health Law & Policy/NPLAN

Manel Kappagoda, Deputy Director, Public Health Law & Policy/NPLAN

Heather Wooten, Senior Planning and Policy Associate, Public Health Law & Policy/NPLAN

You’re InvitedPre-Conference Sessions

http://cdph.ca.gov/obesityprevention

Be a Part of the Solution Government alone cannot create the necessary policy

and environmental changes to move the needle on childhood obesity. It takes participation on the part

of all Californians from businesses to health care, schools and community-based organizations.

Providing leadership for obesity prevention

Get your copy of the California Obesity Prevention Plan at booth number 58.

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You’re Invited

Workshop Session One

1.1 Perinatal Environmental Influences on Future Obesity. . . . . . . . . . . . . . . . . . . . . . Manchester ABThis session covers research on perinatal contributors to childhood obesity. Speakers will discuss developmental and intergenerational programming of adult health and disease risk, including potential mechanisms to mediate risk. Speakers will also focus on the effects of stress-related maternal-placental-fetal processes on childhood adiposity and metabolic function as well as the effects of prenatal exposure to environmental toxins on adipocyte development.

Mary-Elizabeth Patti, Investigator, Joslyn Diabetes Center

Pathik Wadhwa, Director, Behavioral Perinatology Research Program, University of California, Irvine

Moderator and speaker: Bruce Blumberg, Professor, Department of Developmental and Cell Biology, University of California, Irvine

1.2 Rural Communities: Successful Interventions for Increasing Healthy Eating and Physical Activity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester CRural communities have unique challenges when it comes to creating lasting healthy changes. Learn how different geographical rural communities have been successful in developing innovative programs that increase access to and availability of healthy foods and physical activity opportunities for diverse rural populations.

David Procter, Director, Center for Engagement and Community Development, Kansas State University

Sandra B. Procter, Kansas State Research and Extension, Department of Human Nutrition, Kansas State University

Veronica Garibay, Community Education and Outreach Coordinator, California Rural Legal Assistance, Inc.

Moderator and speaker: Genoveva Islas-Hooker, Regional Program Coordinator, Central California Regional Obesity Prevention Program

1.3 Marketing and Its Impact on Childhood Obesity: Strategies to Mitigate Unhealthy Messages . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester DEHas industry marketing targeting youth gone too far? Learn how industry targets ethnic youth markets to build brand loyalty and influence mainstream preferences. What is its potential impact on childhood obesity and health disparities? Speakers will share industry examples of efforts targeting African Americans and Latino youth. Panelists will discuss what can be done to partner with ethnic-focused organizations to empower people to recognize and change what is being marketed to them.

Jerome Williams, Director, Center for Urban Entrepreneurship and Economic Development, Rutgers Business School

Makani Themba-Nixon, Executive Director, The Praxis Project

Moderator and speaker: Lori Dorfman, Director, Berkeley Media Studies Group

Tuesday, June 28

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1.4 After School: The Time and Place to Address Childhood Obesity . . . . . . . . . . . . . Manchester FAfterschool programs serving low-income children and youth provide an ideal place and time to address childhood obesity in partnership with the school, community and families. This workshop shares the power of successful practices, partnerships, policies and youth engagement. Compelling data confirms the value of engaging afterschool programs in this effort. Lessons learned serve as a valuable tool that can help launch local and statewide solutions.

Katie Clarke-Adamson, Director, Health Partnership and Policy, YMCA of the USA

Steve Fowler, Partner, Fowler Hoffman, LLC

Normandie Nigh, Executive Director, A World Fit For Kids!

Moderator: Kathy Lewis, Vice President, Center for Collaborative Solutions

1.5 Federal, State and Local Policies Impacting Food Systems . . . . . . . . . . . . . . . . . . . .Manchester GFood has captured the world’s attention. Everyone from policy makers and celebrity chefs to researchers is talking about creative ways to improve our food systems. Food systems create another access point for public health professionals to think creatively and develop synergy among diverse partners to solve the problem of obesity, especially in low-income populations. Recognizing that a Food System Approach to food and health is complex, this session addresses the national, state and local policies that are driving support for sustainable food systems that meet the food and health needs of our nation, all while maintaining healthy ecosystems.

Kami Pothukuchi, Associate Professor, Wayne State University

Richard Pirog, Associate Director, Marketing and Food Systems Research, Iowa State University

Michael R. Dimock, President, Roots of Change

Moderator: Sue Foerster, Chief, Network for a Healthy California, California Department of Public Health

1.6 Tools for Changes: GIS Mapping and Assessment . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester HThis session examines projects that used sophisticated mapping technology, including GIS.

Pat Gradziel, Research and Evaluation Specialist, California Women, Infants and Children Program (WIC)

Alyssa Ghiradelli, Research Scientist, Network for a Healthy California, California Department of Public Health

Moderator: Shené Bowie, Program Coordinator, Health Promotion and Chronic Disease Prevention, San Joaquin County Public Health Services

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1.7 Best Practices for Young Children: Nutrition . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester IOverweight and obesity prevention must begin with our very youngest. One of the most effective ways of doing this is through the integration of the key sectors serving young children and their families. This session provides an overview and specific examples of systems-level approaches serving young children in California, focusing on nutrition services and support for low-income communities.

Jane Heinig, Academic Administrator, Editor-in-Chief, Journal of Human Lactation, Department of Nutrition, University of California, Davis

Lorrene Ritchie, Director of Research, Dr. Robert C. and Veronica Atkins Center for Weight and Health, University of California, Berkeley

Carol Danaher, Public Health Nutritionist, Public Health Department, County of Santa Clara

Moderator: Geanne Lyons, Health Program Specialist, California Women, Infants and Children Program (WIC), California Department of Public Health

You’re InvitedTuesday, June 28

PROUD SPONSOR OF THE CHILDHOOD OBESITY CONFERENCE

Working to eliminate health disparities and improve access to quality health care for California’s diverse populations.

Office of Multicultural HealthCa MH

www.CAactivecommunities.org

Creating Opportunities for Everyday Physical Activity

Wed

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ay

We envision a nation thatmarshals its resources to assure

that all children have an equitableand promising future – a nation

in which all children thrive.

Proud to support the Childhood Obesity Conferenceand the nation's commitment to improving food systems

and creating healthy places for all children.

W.K. KELLOGG FOUNDATIONwww.wkkf.org

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Agenda-at-a-Glance

Wednesday, June 29

6:15 – 7:15 a.m. San Diego Harbor Run . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Hotel Lobby/Concierge

6:15 – 7:15 a.m. Standing Exercise Class . . . . . . . . . . . . . . . . . . . . . . . . Windsor BC, Harbor Tower, Third Level (Sponsored by Health Net)

6:15 – 7:15 a.m. Yoga . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Fourth Floor Pool Deck

6:30 – 7:15 a.m. Downtown Walk . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Hotel Lobby/Concierge

7:00 – 8:00 a.m. Continental Breakfast . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas D

7:00 a.m. – 5:30 p.m. Registration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas Foyer

7:00 a.m. – 5:00 p.m. Exhibit and Poster Viewing . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas D and Manchester Foyer

8:00 – 9:30 a.m. Plenary Session with Keynote. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas A-C

9:30 – 9:45 a.m. Physical Activity Session . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas A-C

9:45 – 10:15 a.m. Break and Exhibit and Poster Viewing. . . . . . . . . . . . . . . . . . Douglas D and Manchester Foyer

10:15 – 11:45 a.m. Workshop Session Two. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . (see pages 36 – 38)

11:45 a.m. – 1:15 p.m. Lunch Break (Lunch on your own)

12:00 – 1:00 p.m. Lunch and Learn: Safe Routes to School . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Windsor BC

1:15 – 2:45 p.m. Workshop Session Three . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . (see pages 38 – 40)

2:45 – 3:15 p.m. Refreshment Break and Exhibit and Poster Viewing. . . . . . . Douglas D and Manchester Foyer

3:15 – 5:15 p.m. Mini-Plenary Session One . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . (see pages 41 – 42)

5:00 – 6:00 p.m. Poster Session One Breakdown . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester Ballroom Foyer

5:30 – 7:00 p.m. Reception . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Fourth Floor Pool Deck

6:00 – 7:00 p.m. Poster Session Two Set-up . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester Ballroom Foyer

7:15 – 8:00 p.m. Movie Screenings

Riding Bikes with the Dutch . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester DEF

Nourishing the Kids of Katrina: The Edible Schoolyard . . . . . . . . . . . . . . . . . . . . . . Manchester AB

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You’re Invited

Za Boom Ba™ Power up, energize and celebrate with rhythm! The skills and tools that promote unity, community alignment, collaboration and winning energy are the tools that cutting-edge leaders utilize and deploy. Drumming and rhythm build these skills. All attendees will receive rhythm tubes to actively participate in this incredibly energizing program. Unite with fellow Conference attendees and experience the power of truly working together!

Kenya MasalaCo-DirectorSource Consulting Group

Kenya Masala is a national organizational development consultant and trainer. As Co-Director of the Source Consulting Group, he delivers a unique blend of innovative, cutting-edge information on maximizing workplace and community interactions while utilizing powerful kinesthetic experiences to drive home learning. Mr. Masala facilitates training seminars, leadership development programs, outdoor adventure experiences and educational percussion programs. He also designs and develops multimedia curricula and interactive presentations on a national level.

Keynote

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Dignitaries

Diana M. BontáVice President, Public AffairsKaiser Permanente Southern California

Diana Bontá is a respected health leader with a breadth of experience in both the public and non-profit sectors. She directs Kaiser Permanente Southern California’s public policy agenda and provides leadership and oversight to the organization’s Community Benefit programs that devoted more than $634 million in 2010 to improve the health of local communities. Prior to her leadership role with Kaiser Permanente, Dr. Bontá served as Director of Health Services for the state of California, as well as the Director of Health and Human Services for the city of Long Beach. Dr. Bontá was appointed a member of the U.S. Office of Minority Health Advisory Committee and a trustee of the California Health Professionals Education Foundation. She also serves as trustee to the Annie E. Casey Foundation and the Charles Drew University of Medicine and Sciences.

Keith GillessDean of the College of Natural Resources and Professor of Forest Economics and ManagementUniversity of California, Berkeley

J. Keith Gilless joined the faculty at the University of California, Berkeley in 1983 and holds joint appointments in the department of Environmental Science, Policy and Management and the department of Agricultural and Resource Economics. Dr. Gilless’ research is focused on trade in forest products, regional economic analysis of resource-dependent communities, wildland fire protection planning, forestry development and forest management decision analysis. He is well-known for his textbooks in forest resource management and his modeling work on the pulp and paper industry and wildland fire protection systems. His career includes teaching and research in Europe, Asia and Central America. He represents the College on the Executive Council of the University of California Systemwide Division of Agriculture and Natural Resources. Dr. Gilless earned his bachelor’s degree in forestry from Michigan State University and a joint doctorate degree in forestry and agricultural economics from the University of Wisconsin-Madison.

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You’re InvitedWorkshop Session Two

2.1 Building on Lessons Learned from Communities Putting Prevention to Work . . . Manchester ABThe Communities Putting Prevention to Work (CPPW) Initiative represents an unprecedented federal investment in prevention geared toward improving food and activity environments. In this session, leaders from CPPW-funded communities will share their successes and lessons learned as they scale up community prevention efforts to focus on a county-wide approach to community change, engaging multiple jurisdictions in prevention efforts. Participants will gain insights on lessons learned that can be applied to advancing healthier food and activity environments in their home communities.

Mary Balluff, Division Chief, Community Health and Nutrition Services, Douglas County Health Department, Nebraska

Beth Morris, Director of Community Health Partnerships, Columbus Regional Hospital, Columbus, Indiana

Olivia Quiroz, Program Coordinator, Healthy Communities by Design Program, Multnomah County, Oregon

Moderator: Linda Shak, Program Manager, Prevention Institute

2.2 Taking the Lead: How Youth Are Creating Change . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester CThis session will bring in youth advocates to discuss how the power of change is in the hands of youth. Hear success stories about gaining more access to fruits and vegetables and safe places to be physically active from the young people and program mentors who have stood up to lead change in their communities.

Maya Salsedo, Youth Organizer, Rooted in Community, Santa Cruz

Alicia DeLeon Mendoza, Del Norte High School, Crescent City

Elle Mari, Marketing Specialist, Network for a Healthy California, California Department of Public Health

Niki Even, Program Director, Outside the Lens, San Diego

Moderator: Lloyd Nadal, Program Director, CANFIT

2.3 Nutrition Education LEAPs to New Heights! . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester DENutrition education is a fundamental element in the development of healthy eating and lifestyle habits. Throughout the nation, states are setting policy and recommendations for comprehensive nutrition education programs. This session will present the latest guidance from several states and examine their successes and challenges with implementing nutrition education in schools and after school environments.

Gail Woodward-Lopez, Associate Director, Dr. Robert C. and Veronica Atkins Center for Weight and Health, University of California, Berkeley

Anne Gaffney, Nutrition Specialist, Elk Grove Unified School District

Marci Kelly Scott, Vice President, Health Programs, Michigan Fitness Foundation

Moderator: Carol Chase, Nutrition Education Administrator, Nutrition Services Division, California Department of Education

Wednesday, June 29

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2.4 Working with Diverse Communities: Why Community Partners Are Critical . . . . . Manchester FDisparities in the obesity epidemic are increasing yet clinical care models are failing. Obesity treatment in the clinic setting is largely unsuccessful, particularly for children of color. This workshop will showcase successful community partnerships to address pediatric obesity. The presenters will provide examples of successful, replicable, and culturally relevant community-based approaches to obesity treatment and prevention.

Valarie Jernigan, Assistant Professor, University of New Mexico

Victor Dominguez, Executive Director, Boyle Heights and Huntington Park YMCA

Teresa Earle, Partnership Development Director, MEND Foundation, Malibu, California

Marlyn Allicock, Research Assistant Professor, University of North Carolina at Chapel Hill

Moderator: Dennis Styne, Chief, Pediatric Endocrinology, University of California, Davis, Children’s Hospital

2.5 Innovative Approaches to Ensuring Access to Physical Education and Physical Activity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester GThis session will present the latest in programs, research and policies addressing and enhancing physical education (PE) and physical activity opportunities in school and after school environments. Topics include Joint Use, Moderate to Vigorous Physical Activity (MVPA), and support for PE during an economic downturn.

Robert Ogilvie, Program Director, Planning for Healthy Places, Public Health Law & Policy

Andrew Springer, Assistant Professor, Michael and Susan Dell Center for Advancement of Healthy Living, School of Public Health, University of Texas

Cathie Olsky, Deputy Superintendent, Santa Ana Unified School District

Moderator: Judi Larsen, Program Manager, The California Endowment

2.6 Building Food System 101: Improving Public Health in Rural and UrbanCommunities . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester HThis session focuses on food system strategies that can improve nutrition and health trends while also building community capacity in low-income neighborhoods in urban and rural settings. In addition to identifying innovative programs, speakers will discuss how community members can engage in local policy development, grassroots organizing and structural changes to improve food systems. Speakers will also offer ways in which nutrition and public health professionals can lend their expertise to strengthening these efforts.

Paula Jones, Director, Food Systems, San Francisco Public Health

Ron Strochlic, Consultant, Food Systems

Moderator: Gail Feenstra, Coordinator, Sustainable Agricultural Research and Education Program, University of California, Davis

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2.7 Best Practices for Young Children: Physical Activity . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester IPhysical activity is a critical component, along with nutrition, in the fight against early overweight and obesity. This session continues the discussion of systems level approaches from the nutrition session, Best Practices for Young Children: Nutrition. The panel will provide an overview of the importance of physical activity for young children. Specific examples of the role health, child care and family support systems have in successfully engaging families with young children will be given, as well as an interactive demonstration of physical activities for use with young children.

Kate Dupont Phillips, Senior Program Analyst, Nemours Health and Prevention Services

Arlene Turner, Manager, Physical Activity and Nutrition Program, Children and Families Commission of Orange County

Michele Buran, Physical Activity Specialist, Center for Nutrition and Activity Promotion, California State University, Chico

Moderator: Monet Parham-Lee, Health Education Consultant, Network for a Healthy California, California Department of Public Health

Lunch and Learn

Safe Routes to School . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Windsor BCJoin staff from the Safe Routes to School (SRTS) National Partnership and the California Department of Public Health SRTS Technical Assistance Resource Center. Meet others, learn about best practices and get further connected on what is happening in the Safe Routes to School movement. Don’t forget to bring your lunch!

Workshop Session Three

3.1 Research Methods: How to Build the Evidence for Community Change . . . . . . . Manchester ABThis session will explore new methods, measures and tools for assessing food and activity environments. Using practical examples, speakers will demonstrate how available data and research can be used to inform the policy-making process in your community. Participants will learn about the new community research tools developed by the National Collaborative on Childhood Obesity Research; examine ways of assessing the impact of various community intervention strategies; and learn about the methodology of conducting Health Impact Assessments (HIA) and the value of HIA as a powerful translational tool between research and policy.

Heather Bowles, Physical Activity Epidemiologist, Risk Factor Monitoring and Methods Branch, National Cancer Institute

Allen Cheadle, Evaluation Consultant, Center for Community Health and Evaluation, Group Health Research Institute

Kara Vonasek, Project Manager, Health Impact Project, a collaboration of the Robert Wood Johnson Foundation and The Pew Charitable Trusts

Moderator: Pat Crawford, Director, Dr. Robert C. and Veronica Atkins Center for Weight and Health, University of California, Berkeley

You’re InvitedWednesday, June 29

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3.2 Working in Partnership to Keep Communities Safe: Our Health Depends On It . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester CWhere children live, learn and play significantly impacts their health. Children thrive when they live in communities with walkable and bikeable streets, safe parks and playgrounds, grocery stores selling healthy foods and beverages, and neighbors who know each other. This session explores communities plagued by violence, where strategies to promote health and well-being often do not have maximum impact. Food and activity advocates and practitioners are increasingly noting that violence undermines the effectiveness of their efforts. Presenters will address the issue of violence and the conditions it creates and share how local leaders can collaborate across sectors to advance knowledge, share resources and change policy.

Dana Richardson, Senior Director, Advocacy and Community Health, Community Health Improvement Partners

Scott Gifford, Director, Community Development, Matrix Human Services

Jorge Santana, Treasurer, Hunting Park United, Philadelphia, Pennsylvania

Moderator: Larry Cohen, Executive Director, Prevention Institute

3.3 Change Environments Through School Wellness Policies . . . . . . . . . . . . . . . . . . . .Manchester DEAre local school wellness policies making a difference in childhood obesity? Learn what the current national, state and local research says about the impact of wellness policies in schools. Hear about policies and practices to create healthy public, private and tribal school environments.

Yvette Rivera-Colmant, Behavior Change Specialist, Cherokee Choices, Eastern Band of Cherokee Indians

Janey Thornton, Deputy Under Secretary, Food, Nutrition and Consumer Service, United States Department of Agriculture

Jodi Mackey, Director (Retired), Child Nutrition and Wellness, Kansas State Department of Education

Moderator: Martin Gonzalez, Deputy Executive Director, California School Boards Association

3.4 Successes and Challenges in Engaging Medi-Cal Providers to Prevent Pediatric Obesity . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester FThis workshop describes the successes and challenges that Medi-Cal providers are facing in addressing rising pediatric obesity rates and implementing the new pediatric obesity Healthcare Effectiveness Data and Information Sets (HEDIS™) measures. Presenters will share their experiences in trying to improve BMI screening and support provider engagement to activate healthy eating and physical activity counseling. Kaiser Permanente and Anthem Blue Cross will describe how they are using technology and engagement strategies respectively to achieve their goals. The state’s Child Health Disability and Prevention program will share educational approaches for provider offices and local program successes and challenges with childhood obesity prevention.

Judy Sundquist, Nutrition Program Consultant

Harvinder Sareen, Director, Clinical Programs, Anthem Blue Cross

Scott Gee, Medical Director, Prevention Health Information, Kaiser Permanente

Moderator: Seleda Williams, Medical Consultant, California Department of Health Care Services

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3.5 Taking it to the Masses: Creative Strategies for Launching a Marketing Campaign . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester GLearn about creative ways to reach consumers and policymakers through the marketing efforts of a national, state and regional campaign. Hear how campaign planners borrowed strategies from the food industry to launch an innovative marketing effort to revive baby carrot sales–a marketing campaign now widely recognized for its creativity and importantly, its successful results. Presenters from the Los Angeles-funded Communities Putting Prevention to Work effort will share marketing insights and messages per the formative research for a counter-sugary beverage campaign. The North Carolina Shape Your World campaign will highlight formative research and evaluation results on their effort to add health to policy decisions and discussions associated with the built environment.

Matthew Le Veque, Senior Vice President, Rogers Group

Bryan Reese, Chief Marketing Officer, Bolthouse Farms

Stacy Shelp, Shape Your World NC Communications Manager, North Carolina Division of Public Health, Physical Activity and Nutrition Branch

Moderator: Cyndi Walter, Project Manager, California Project LEAN, California Department of Public Health

3.6 Community Greening: The Critical Role of Parks and Open Space . . . . . . . . . . . . .Manchester HThis session explores the impact of community green spaces on children’s health, including pocket parks, joint use facilities, tree canopies and urban forests. Speakers will focus on the planning and policy aspects, research findings, and practical applications that bring accessible nature into our communities.

Jennifer Wolch, Dean, College of Environmental Design, University of California, Berkeley

Frances Kuo, Director, Landscape and Human Health Laboratory, University of Illinois Urbana-Champaign

Debra Cohen, Senior Natural Scientist, RAND Corporation

Moderator: Jane H. Adams, Executive Director, California Park and Recreation Society

3.7 A Life-course Perspective on Preconception Care and Early Childhood Development . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester IThis session frames preconception health and early childhood care as critical steps across the lifespan. The panel will review the life-course perspective, which suggests a complex interplay of biological, behavioral, psychological and social factors contributes to health outcomes across the span of a person’s life, and describe how this shift in perspective can inform public health and clinical practices and policies.

Dena Herman, Co-Director and Adjunct Assistant Professor, National Children’s Study, School of Public Health, University of California, Los Angeles

Cheri Pies, Clinical Professor, School of Public Health, University of California, Berkeley

Allison Gertel-Rosenberg, Senior Advisor and Manager, Nemours

Moderator: Connie Mitchell, Chief, Policy Development Branch, Maternal Child Adolescent Health, California Department of Public Health


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Mini-Plenary Session One

MP1.1 Health in All Policies: A Good Solution Solves Multiple Problems . . . . . . . . . Manchester A-CMany community decisions that have the greatest impact on health are made in sectors outside of health, such as housing, transportation and agriculture. Historically these decisions are made with little or no consideration of the comprehensive impact on health, safety and equity. This session will highlight how local and state government entities are working to infuse Health in All Policies practices and principles into government decision making.

Lexi Nolen, Director, Center to Eliminate Health Disparities, University of Texas Medical Branch

Manal Aboelata, Program Director, Prevention Institute

Kathie Huus, Director, Community Health Services, Public Health - Seattle and King County

Moderator and speaker: Linda Rudolph, Deputy Director, Center for Chronic Disease Prevention and Health Promotion, California Department of Public Health

MP1.2 Visionary Approaches to Creating Active Communities . . . . . . . . . . . . . . . . . Manchester D-FTwo visionaries, a researcher and a clinician will share their cutting-edge work: UC Davis’ researcher will bring ground-breaking transportation choice research and policy perspective; Kaiser Permanente’s physician will share active communities interventions based on work in and out of the clinic; the City of Long Beach’s new Mobility Coordinator will present innovative approaches to transportation transformation; and the Director of the documentary film, Riding Bikes with the Dutch, will offer his view of the culture that inspired it all.

Charlie Gandy, Mobility Coordinator, City of Long Beach, California

Michael Wolfgang Bauch, Filmmaker, Pro-Vision Production

Eric France, Chief, Population and Prevention Services Department, Colorado Permanente Medical Group

Susan Handy, Professor, Department of Environmental Science and Policy, University of California, Davis

Moderator: George Flores, Program Manager, The California Endowment

MP1.3 The Children’s Advertising Debate: A New Perspective . . . . . . . . . . . . . . . . . .Manchester G-IYouth represent tremendous purchasing power; each year companies spend billions of dollars marketing high-calorie foods and drinks to children and youth through television commercials, internet games, product placement, magazine ads and even cellular telephones. Increasingly these practices have been coming under attack from parents’ organizations, politicians and advocacy groups, and the tides are turning. US-based industries have responded by making very public commitments to internal policies and self-regulation. But is this enough? Key factors in the debate will be the role of government, age definition of “children”, nutrition standards, and where and how to draw the line.

Margo Wootan, Director, Nutrition Policy, Center for Science in the Public Interest

Dale Kunkel, Professor, University of Arizona

Kelly Brownell, Director, Yale Rudd Center for Food Policy and Obesity

Michelle K. Rusk, Senior Attorney, Division of Advertising Practices, Federal Trade Commission

Moderator: Leslie Mikkelsen, Managing Director, Prevention Institute

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MP1.4 National Policy Update: Key Childhood Obesity Initiatives . . . . . . . . . . . . . . . . . . . Douglas ANational policies are in a position to have a lasting effect on childhood obesity, schools and communities. This session will provide updates on national policy initiatives including the newly released Dietary Guidelines for Americans, 2010 and changes in SNAP-Ed (Supplemental Nutrition Assistance Program–Education) Guidelines. Gain valuable insight about these new programs and prepare for the opportunities and challenges they will provide.

Lynn Parker, Scholar and Study Director, Institute of Medicine, National Academy of Sciences

Rafael Perez-Escamilla, Professor, Epidemiology & Public Health Director, Office of Community Health, Yale School of Public Health

Dennis Stewart, Regional Director, Food and Nutrition Services, United States Department of Agriculture

Michael T. Roberts, Director, Center for Food Law & Policy

Moderator and speaker: William Dietz, Director, Division of Nutrition, Physical Activity and Obesity, Centers for Disease Control and Prevention


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y

The Network for a Healthy California, sponsored by the California Department of Public Health, is the largest, most diverse and longest running social marketing nutrition initiative for low-income families in the nation. It focuses on increasing fruits, vegetables, physical activity, food security and – most recently – decreasing sugar-sweetened beverages.

Network partners are champions dedicated to eliminating disparities and reversing negative health trends such as obesity and preventable chronic diseases that cost millions of Californians an opportunity for healthy, happier lives and billions of dollars annually in related health care.

Join us! Working together, we can create a better future for our kids, our state, and the people who call California home.

Visit us at www.networkforahealthycalifornia.net to learn more about the Network or www.cachampionsforchange.net for consumer information.

For information in your area, go to http://www.cdph.ca.gov/programs/cpns/Documents/ Network-RNMap9-2010.pdf

Network for a Healthy California

Creating Champions for Change

This material was produced by the California Department of Public Health’s Network for a Healthy California with funding from USDA SNAP, known in California as CalFresh (formerly Food Stamps). These institutions are equal opportunity providers and employers. CalFresh provides assistance to low-income households and can help buy nutritious foods for better health. For CalFresh information, call 1-877-847-3663. For important nutrition information, visit www.cachampionsforchange.net.

43

Agenda-at-a-Glance

Thursday, June 30

6:15 – 7:15 a.m. San Diego Harbor Run . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Hotel Lobby/Concierge

6:15 – 7:15 a.m. Chair Exercise Class . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Windsor BC, Harbor Tower, Third Level (Sponsored by Health Net)

6:15 – 7:15 a.m. Yoga . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Fourth Floor Pool Deck

6:30 – 7:15 a.m. Embarcadero Waterfront Walk. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Hotel Lobby/Concierge

7:00 – 8:00 a.m. Continental Breakfast . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas D and Foyer

7:00 a.m. – 5:00 p.m. Registration . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Douglas Foyer

7:00 a.m. – 3:30 p.m. Exhibit and Poster Viewing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas D and Manchester Foyer

8:00 – 9:30 a.m. Workshop Session Four . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . (see pages 46 – 47)

9:30 – 9:45 a.m. Break and Poster Viewing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester Foyer

9:45 – 11:45 a.m. Mini-Plenary Session Two . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . (see pages 48 – 49)

11:45 a.m. – 1:00 p.m. Lunch Break (Lunch on your own) Book Signing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester Foyer Fair Food: Oran Hesterman • Instant Recess: Toni Yancey

1:00 – 3:00 p.m. Mini-Plenary Session Three. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . (see pages 50 – 51)

3:00 – 3:30 p.m. Refreshment Break, Exhibit and Poster Viewing, and Book Signing . . .Douglas D and Manchester Foyer

3:30 – 5:00 p.m. Closing Plenary with Keynote. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas A-C

3:30 – 5:00 p.m. Exhibit and Poster Breakdown . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas D and Manchester Foyer

Dr. Oran B. Hesterman

Oran is the President and CEO of Fair Food Network and a national leader in sustainable agriculture and food systems. Visit www.fairfoodbook.org for more information.

The spiraling rate of obesity is one of many symptoms of our broken food system —

a system that needs to be redesigned.

Fair Food is an enlightening guide for how to get there.

Meet Oran. Buy the Book.

Thursday, June 30th

11:45 am - 1:00 pm3:00 - 3:30 pm

In the Registration Area

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Oran Hesterman’s Book Offers an Inspiring Vision for ChangeFair Food: Growing a Healthy, Sustainable Food System for All

“Efforts that bring new insights and inspiration to the nation’s approach to food and food systems for all – and especially for vulnerable children and families – are critical to the health and wellness of our nation. I applaud Oran Hesterman on both his new book and his lifelong dedication to improving food system policy and practice.”

—Sterling SpeirnPresident and CEO, W.K. Kellogg Foundation

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You’re Invited

Moderator

Mary Lou Fulton Mary Lou Fulton is a Program Manager at The California Endowment, where she leads media grant-making. Ms. Fulton worked in the media industry for 20 years, with leadership positions at The Los Angeles Times, The Washington Post, AOL, GeoCities and other digital media companies. Prior to joining The Endowment, she led new product development efforts at The Bakersfield Californian, where her team won national recognition for work in the field of social and participatory media.

Panelists

Jeanne HolmAs the Evangelist for Data.Gov, Jeanne Holm leads collaboration with educators, developers and international and state governments in the use of open government data. She is the Chief Knowledge Architect at NASA’s Jet Propulsion Laboratory, driving innovation through social media, virtual worlds, gaming, ontologies and collaborative systems, including the award-winning NASA public and internal portals. With more than 120 publications on information systems, knowledge management and innovation, she is a Fellow of the United Nations International Academy of Astronautics and an instructor at the University of California, Los Angeles.

Martin KearnsMartin Kearns is an innovator in “netcentric” campaigns. He pioneered the integration of network-centric principals to the field of civic organizing and social change work. He is currently Co-Director of PreventObesity.net. Mr. Kearns has worked on local, state and national political campaigns. He is a dynamic speaker often found at communications, technology and organizing venues supporting civic engagement. He has a master’s degree in Environmental Science from Yale University.

Nedra WeinreichThrough her company Weinreich Communications, Nedra Weinreich works with nonprofits and government agencies to bring about positive health and social change. She specializes in developing effective social media and entertainment education strategies that both inform and inspire people to take action. Ms. Weinreich teaches social marketing at the School of Public Health at the University of California, Los Angeles, and runs the Social Marketing University training series. She is the author of “Hands-On Social Marketing: A Step-by-Step Guide to Designing Change for Good.”

Keynote

Social Media Keynote Panel The rapid pace of technology is changing the landscape of the world in which we live, work and play, but are obesity prevention programs keeping up? Our panel of experts will discuss the power of the social web and how it is shaping the future of public health, government, health care and education. Panelists will share examples that will inspire our imagination and spark ideas on how social media can help us listen to and engage our audience in critical public health issues as well as use the enormous amount of data available for information gathering.

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Dignitaries

Linda Jo DoctorProgram OfficerFood, Health & Well-Being and Michigan TeamsW.K. Kellogg Foundation

Linda Jo Doctor helps develop programming priorities, reviews and recommends proposals for funding, manages and monitors a portfolio of active grants, and designs and implements national grant initiatives, place-based work and multi-year projects.

As a member of the Food, Health & Well-Being team, her work focuses on the impact of environmental conditions on health equity. She co-leads the Food & Community Program, an initiative designed to transform food systems and the physical environments in places where children live, learn and play. Ms. Doctor co-leads the foundation’s place-based work in Detroit and beyond, promoting educated, healthy and income-secure children statewide.

Ms. Doctor received her master’s of public health degree from Boston University School of Public Health. She received her bachelor of science in social work from the University of Cincinnati, College of Community Services.

Mark MorganVice President of Small Group SalesAnthem Blue Cross

Mark Morgan has more than 17 years of health plan experience including leadership roles in operations, product, marketing and sales. He began his career in the health insurance industry in 1993 working for Health Net in operations and eventually to product development, marketing, sales and underwriting. He also worked for Blue Shield as Vice President of Small Group Sales.

Mr. Morgan joined Anthem Blue Cross as Vice President of Small Group Sales in 2008. In 2010, he was appointed Acting Plan President and led the California Plan during a transition to new leadership. He is now responsible for overall strategy, sales and profitability of the small group segment.

Mr. Morgan has a bachelor’s degree in Finance from California State University, Northridge and a master’s degree in Business Administration from Pepperdine University. He has been a licensed agent for more than 10 years.

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You’re InvitedWorkshop Session Four

4.1 Youth Speak . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Manchester ABThe youth voice plays an important role in the obesity prevention movement. Youth leaders actively involved in obesity-prevention work in their communities have been awarded scholarships by California Project LEAN to attend and participate in the Conference. Join us for an interactive session with these leaders to learn about their local efforts and hear their creative problem-solving ideas.

Youth Scholarship Recipients

Moderator: Katherine Hawksworth, Health Educator, California Project LEAN

4.2 Creating a Persuasive Obesity Prevention Policy Agenda . . . . . . . . . . . . . . . . . . . . . Manchester CThere is general agreement in the public health community that policy strategies are essential to creating health-promoting environments. This session will enable participants to frame policy proposals in ways that will garner public and policy maker support in order to stimulate new policy-adoption efforts. Presenters will review current policy recommendations; present a case study of successful policy adoption and implementation; review recent public poll data regarding voter and policy maker perceptions around obesity prevention policies; and identify key principles to incorporate into successful policy proposals.

Larry Bye, Vice President, Field Research Corporation

Steve Castaneda, Councilmember, City of Chula Vista

Adetokunbo (Toks) Omishakin, Director, Healthy Living Initiatives, Mayor’s Office Nashville, Tennessee

Moderator: Sarah Samuels, President, Samuels & Associates

4.3 Completing the Streets While Building the Ideal Healthy Community for Children: An Interactive Workshop . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester DEThis session will explore all aspects of Complete Streets, from the visioning phase and the nuts-and-bolts reality to practical strategies. Participants will leave the workshop with an action plan to implement healthier, Complete Streets in their home jurisdiction or area of influence.

Barbara McCann, Executive Director, National Complete Streets Coalition

James Rojas, Urban Planner, Latino Urban Forum, Gallery 727

Moderator and speaker: Lisa Hershey, Associate Director, Partnership for the Public’s Health/California Convergence

Thursday, June 30

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4.4 Promoting Weight Sensitivity and Health Messages for All Sizes . . . . . . . . . . . . . . . Manchester FPervasive bias, stigma and discrimination against individuals who are overweight and obese have been well documented, pointing to disparities in health care delivery and access for obese persons. Speakers will present research on weight bias and the implications for obese patients, addressing the complex social forces that impact how individuals experience health care in general and weight management strategies in particular. Tools and strategies for identifying weight bias in the clinical setting will be reviewed. Speakers will provide techniques for improving weight sensitivity in provider/patient interactions and incorporating positive health messages. Participants will receive the Child Advocacy Toolkit, published by the National Association for Fat Acceptance.

Joanne Ikeda, Nutritionist Emeritus, Department of Nutritional Sciences, University of California, Berkeley

Trina Histon, Director, Kaiser Permanente, Care Management Institute, Weight Management Initiative

Wendy Slusser, Medical Director, UCLA Fit for Healthy Weight Program

Moderator: Kathryn Boyle, Community Benefits Program, Kaiser Permanente

4.5 What’s all the Buzz About Social Media? How Are Public Health Programs Using Social Media and Mobile Technology to Reach Their Audience? . . . . . Manchester G

There are important implications for social and mobile media on public health and marketing/communications efforts. This session will help you learn how and when to use social media and mobile technology to reach your audience(s). Presenters will share how public health programs are using social media to impact their audience through various community networking sites such as Facebook, Twitter, YouTube, blogs and mobile technology. A special youth leader will share insights from the Youth Activism Against Obesity social marketing campaign aimed at changing lifestyle behaviors of young people through peer-to-peer engagement. At the core of this approach is a youth-developed online social network, WereFedUp.com.

Nedra Weinreich, President, Weinreich Communications

Jessica Schindelar, Social Media Specialist, Division of News and Media, Centers for Disease Control and Prevention

Youth presenter, Concepcion Gonzalez, Healthy Team on the Move Leader

Moderator: Victoria Berends, Marketing Director, California Project LEAN and the California Obesity Prevention Program, California Department of Public Health

4.6 Physical Activity Among Children: What Environments Matter? . . . . . . . . . . . . . . . .Manchester HThis session looks at how to get kids to move whether they intend to or not. Speakers will discuss research from both observational and intervention studies examining community environments for physical activity and highlight potential policy implications to help reverse childhood obesity.

Sandy Slater, Assistant Professor, Health Policy and Administration, University of Illinois, Chicago

Toni Yancey, Professor, School of Public Health, University of California, Los Angeles

Noe C. Crespo, Adjunct Assistant Professor, Institute for Behavioral and Community Health, San Diego State University

Moderator: Kris Madsen, Research Director, Division of General Pediatrics, University of California, San Francisco

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4.7 Breastfeeding as a Health Policy Issue: Hospital Practices . . . . . . . . . . . . . . . . . . . . .Manchester IBreastfeeding is a key step in the prevention of childhood obesity. Hospital breastfeeding policies influence breastfeeding initiation and duration. Hear recent updates on the Baby Friendly Hospital Initiative and pathways for hospitals to become Baby Friendly. The CDC will share the National Survey of Maternity Practices in Infant Nutrition and Care (mPINC). A hospital system will offer its perspective on why adopting the Baby Friendly Initiative is important to its mission. Learn about hospitals with many low-income mothers and the importance of hospital breastfeeding policies as a health equity and quality of care issue.

Trish MacEnroe, Executive Director, Baby Friendly USA, Inc.

Laurence Grummer-Strawn, Chief, Nutrition Branch, Centers for Disease Control and Prevention

Edward Martin, Pediatrician, Kaiser Permanente Medical Group

Moderator: Scott Gee, Pediatrician, Kaiser Permanente Medical Group

Mini-Plenary Session Two

MP2.1 School Meals: Taste Good? Look Good? Good for You? . . . . . . . . . . . . . . . . . Manchester A-CChild Nutrition programs touch millions of children each day. While these programs improve educational achievement, economic security, nutrition and health, many see them as part of the problem rather than the solution to childhood obesity and hunger. The Healthy, Hunger-Free Kids Act of 2010 is groundbreaking legislation that will substantially change the meal programs and bring healthier food to the nation’s children. Learn the latest on how school meals will improve under the new federal law and how some districts have already transformed their school food into healthier and more appealing meals.

Janey Thornton, Deputy Under Secretary, Food, Nutrition and Consumer Service, United States Department of Agriculture

Joanne Tucker, Marketing Director, Food Services, San Diego Unified School District

Sandy Curwood, Director, Food and Nutrition Services, Ventura Unified School District

Moderator: Pamela Lambert, Director of Student Nutrition Services, Escondido Union High School District

MP2.2 Moving Toward Healthier and Sustainable Food Systems . . . . . . . . . . . . . . . . Manchester D-FHow can the nation move forward to a healthier and more sustainable food system? Current research suggests that differential availability and affordability of healthy food in low-income communities is an important contributor to diet-related chronic diseases and obesity rates both in urban and rural America. This session uses current research to address the challenges we face and explains how our complex food system could be redesigned to deliver more healthful outcomes.

Mary Story, Director, Healthy Eating Research, University of Minnesota

Kristin Kiesel, Associate Professor, California State University, Sacramento

Angie Tagtow, Consultant, Environmental Nutrition Solutions

Oran Hesterman, President and Chief Executive Officer, Fair Food Network

Moderator: Linda Jo Doctor, Program Director, W.K. Kellogg Foundation

You’re InvitedThursday, June 30

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MP2.3 A Calorie is a Calorie–Or Is It? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester G-IThe energy balance equation may be deceptively simple. Even the USDA now agrees that quality of diet matters as much as the quantity. Four leading researchers in the field will present the differences in caloric value and metabolism of fats, proteins and carbohydrates within each macronutrient category and discuss how we should synthesize and incorporate this information for the public.

Jean-Marc Schwarz, Professor, School of Osteopathic Medicine and Associate Research, Touro University, California

Andrea Haqq, Associate Professor, Division of Pediatric Endocrinology, University of Alberta

Michele Mietus-Snyder, Co-Director, Children’s National Obesity Institute, Children’s National Medical Center, Washington, D.C.

Jeff Volek, Associate Professor, Department of Kinesiology, University of Connecticut

Moderator: Robert Lustig, Professor, Clinical Pediatrics, Division of Endocrinology, University of California, San Francisco

MP2.4 The Latest on Sugary Beverages: From Industry Tactics to Policy Efforts and Everything in Between . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Douglas AEnjoy a talk show format that features national experts on sugar-sweetened beverages (SSBs) answering questions on a number of related topics. Learn about what’s working, what’s not and why in regards to SSB policy. Hear the latest on the industry’s marketing strategies and how to address them. Make sure to bring your pressing questions as you’ll have an opportunity to engage in this session as you learn the most current information on everything SSB-related.

Harold Goldstein, Executive Director, California Center for Public Health Advocacy

Kelly Brownell, Director, Yale Rudd Center for Food Policy and Obesity

Gail Woodward-Lopez, Associate Director, Dr. Robert C. and Veronica Atkins Center for Weight and Health, University of California, Berkeley

Moderator: Patricia Crawford, Director, Dr. Robert C. & Veronica Atkins Center for Weight and Health, University of California, Berkeley

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Mini-Plenary Session Three

MP3.1 Efforts to Improve the Federal Nutrition Programs in Early Childhood . . . . Manchester A-CPolicy and environmental changes that make it easy to practice healthy eating and physical activity are a critical part of improving the overall health of children. To be most effective, these changes should take place at every developmental stage. Hear how the Institute of Medicine’s (IOM) recommendations have moved the Women, Infants and Children Program (WIC) into the 21st century as a model for foods and practices necessary for healthier lifestyles starting in early childhood. Learn about the IOM recommendations to improve the Child and Adult Care Food Program and what federal changes are in store in the Healthy & Hunger Free Kids Act of 2010 and the evaluation work in California examining some of these changes. Learn also about the California Quality Rating and Improvement System and how it will help families identify quality programs and guide providers in making improvements including nutrition.

Pat Gradziel, Research and Evaluation Specialist, California Women, Infants and Children Program (WIC), California Department of Public Health

Shannon Whaley, Director, Research and Evaluation, Public Health Foundation Enterprises

Camille Maben, Director, Child Development Division, California Department of Education

Geraldine Henchy, Director, Nutrition Policy and Early Childhood Nutrition, Food Research and Action Center

Kenneth Hecht, Executive Director, California Food Policy Advocates

Moderator: Phyllis Bramson, Director, Nutrition Services Division, California Department of Education

MP3.2 Farm to Fork: Moving from Theory to Practice . . . . . . . . . . . . . . . . . . . . . . . . Manchester D-FUnderstanding and navigating the complexity of a healthy food system takes an inter-disciplinary approach to solve the obesity epidemic. This session moves the need for a healthy, sustainable food system discussion from theory to practice. Presenters will share existing interventions and programs that are advancing comprehensive food systems that contribute to positive community outcomes and provide a number of practical tips for advancing the food system movement.

Rodney Taylor, Director of Food Service, Riverside Unified School District

AG Kawamura, Founding Partner, Orange County Produce, LLC

Cecily Upton, Program Director, Food Corps

Vanessa Zajfan, Food Service Specialist, Farm to Institute, San Diego Unified School District

Moderator: Shannan Young, Nutrition Education Consultant, Nutrition Services Division, California Department of Education

You’re InvitedThursday, June 30

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MP3.3 Where are the Dollars in Health Care Reform? National Policy Impact on Obesity Prevention and Care . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .Manchester G-IAmong the many groundbreaking aspects of the Affordable Care Act, or Health Care Reform, is the emphasis on prevention in the health care setting and in the community. The Act provides individuals with improved access to clinical preventive services and establishes a variety of programs and funding streams that strengthen the vital role of communities in promoting prevention. Speakers will discuss the elements of the Act that focus on prevention, including specific clinical services that will be covered, and how community-based prevention efforts will impact food and fitness environments to decrease childhood obesity. Speakers will also assess the challenges of preserving this unprecedented investment in prevention in the current fiscal and political environment.

Larry Cohen, Executive Director, Prevention Institute

Richard Figueroa, Program Manager for Health Reform, The California Endowment

Herb Schultz, Regional Director, United States Department of Health and Human Services

Moderator: Loel Solomon, Vice President, Community Health, Kaiser Permanente

MP3.4 Healthy Food Closer to Home: Stay Up to Date on Healthy Food Financing . . . . . Douglas AHealthy Food Financing is a viable, effective and economically sustainable solution to the problem of limited access to healthy foods and can reduce health disparities, improve the health of families and children, create jobs and stimulate local economic development in low-income communities. President Barack Obama’s FY 2012 budget calls for more than $330 million in investments in a national Healthy Food Financing Initiative. In the 111th Congress, sponsors from the U.S. Senate and the U.S. House of Representatives introduced bipartisan legislation (S. 3986, H.R. 6462) establishing a Healthy Food Financing Initiative at USDA. Recently, the Department of Health and Human Services released a $10 million Notice of Funding Availability for the program. Because of the national attention and potential investment, states across the country are developing their own version of Healthy Food Financing. This session will review current efforts to implement Healthy Food Financing.

Joyal Mulheron, Policy Director, Partnership for a Healthier America

Charles Fields, Program Manager, The California Endowment

Mary Kaems, Principal Consultant, California Assembly Speaker

Rebecca Flournoy. Associate Director, PolicyLink

John Weidman, Deputy Executive Director, The Food Trust

Moderator: Marion Standish, Director, Healthy Environments, The California Endowment

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University of California, Berkeley___________________________

College of Natural ResourcesSchool of Public Health

Dr. Robert C. and Veronica Atkins

The CWH is proud to co-sponsor the Childhood Obesity Conference

http://cwh.berkeley.edu

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22 A World Fit For Kids!

42 Accusplit, Inc.

23 American Cancer Society

37, 38 Anthem Blue Cross

43 Association for Size Diversity and Health

44 Biospace America

45 Bob’s Red Mill Natural Foods

52, 53 CalFresh

46 California Action For Healthy Kids

3 California Active Communities, California Department of Public Health

47 California After School and Healthy Kids Resource Centers

1 California Department of Education

58 California Obesity Prevention Program and California Project LEAN, California Department of Public Health

2 California School Nutrition Association

21 California Teachers Association

39, 40 California Women, Infants and Children Program (WIC)

8 CATCH®

29 Central California Regional Obesity Prevention Program

6 Dairy Council of California

49 Ekho

19 First 5 California

20 First 5 San Diego

7 Fitlosophy, Inc.

9 FoodFun

41 Health Net

55 Healthy America, Inc.

11 Journeyworks Publishing

17, 18 Kaiser Permanente

12 Lakeshore Learning

13 Lean and Green Kids

14 Learning ZoneXpress

15 Lifestyle Chef Program

16 Mary Ann Liebert, Inc., Publishers

50 Neighborhood House Association

5 Nemours

52, 53 Network for a Healthy California, California Department of Public Health

51 New York Road Runners

24 Nourish Interactive, Inc.

26 Nutrahealthfood, LLC

4 Office of Multicultural Health, California Department of Public Health

54 Public Health Institute

25 Revolution Foods

48 Samuels & Associates

32 Shenzhen Tian Sheng Yi Yuan Culture Media Lt

33 Skillastics

30 SPARK

56 SuperKids Nutrition, Inc.

59 The California Endowment

34 The Kidshape Foundation

35 The Organwise Guys

57 Unified NutriMeals

31 University of California, Agriculture and Natural Resources

27, 28 University of California, Berkeley, Dr. Robert C. and Veronica Atkins Center for Weight and Health

36 University of California, Los Angeles, Center for Health Policy Research

10 University of California, San Diego Center for Healthy Eating & Activity Research

Booth No. Exhibitor Booth No. Exhibitor

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You’re InvitedExhibitors

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A World Fit For Kids!Normandie Nigh 678 South La Fayette Park Place, Los Angeles, CA 90291 (213) 387-7712 [email protected] • www.worldfitforkids.org Booth 22

A World Fit For Kids! (WFIT) is a Los Angeles-based 501(c) (3) obesity-prevention organization that has been changing lives through physical activity-based youth development programs and training since 1993. In addition to conducting daily afterschool programming that focuses on healthy behaviors with elementary through high school students, WFIT provides specialized training for the teens and adults who work with youth. WFIT’s primary training programs are Mentors in MotionSM (physical activity leadership training) and Fit For SuccessSM (personal empowerment training).

Accusplit, Inc.Kathy Orla 3090 Independence Drive, Suite 150, Livermore, CA 94551 (925) 580-5981 [email protected] • www.accusplit.com Booth 42

ACCUSPLIT certified accurate pedometers and activity wellness programs are helping Americans walk to wellness. The commitment to accuracy that has produced our professional quality stopwatches, heart rate monitors, timers and clocks since 1972 now brings you the most reliable and accurate pedometers available anywhere. Make every step count with ACCUSPLIT quality and accuracy. It’s all about performance…yours!

American Cancer SocietyDavid Saunders 1710 Webster Street, Oakland, CA 94612 (510) 464-8146 [email protected] • www.cancer.org Booth 23

At the American Cancer Society, we know the key to a world with more birthdays is preventing cancer and finding it early, when it is easiest to treat. That’s why we’re working every day to help people in every community stay well, whether they need to quit smoking, eat right, get active, or get the cancer screening tests they need. We’re working tirelessly to turn what we know about cancer into what we do about it so that everyone will live healthier lives.

Anthem Blue Cross Harvinder Sareen 1 WellPoint Way, Thousand Oaks, CA 91362 (805) 557-6530 [email protected] • www.anthem.com/ca Booth 37, 38

Anthem Blue Cross has been serving the health care needs of Californians since 1937. Anthem, together with its branded affiliates, provides health care services to 8.2 million members. Offering a full continuum of product and coverage options, it provides Californians with unparalleled choice and flexibility in meeting their health care needs. Our obesity and wellness programs engage providers, members, schools and communities to promote healthier lifestyles among children and adolescents. Anthem’s multifaceted Childhood Obesity Initiative, launched in 2005, is aimed at promoting healthier lifestyles, including the prevention, identification, assessment and management of obesity. Our nationally recognized programs/resources include BMI training, physician CME, office toolkits, member programs and public-private collaborations to reach out to communities and schools including the promotion of school salad bars.

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with the National College of Natural Medicine to create a program that will help educate and work to prevent childhood obesity. It is part of our mission at Bob’s Red Mill to provide wholesome, healthy foods for every meal of the day that are delicious, family-friendly and simple to prepare.

CalFreshDetta Hunt744 P Street, MS 8-9-32, Sacramento, CA 95814(916) [email protected] • http://www.calfresh.ca.govBooth 52, 53

CalFresh is the new name for the Food Stamp Program in California. CalFresh is a critical component of the safety net for needy families and individuals. CalFresh benefits help low-income families buy the food they need for good health, including more fruits and vegetables.

California Action for Healthy KidsJan Lewis4821 Shamrock Drive, Fair Oaks, CA 95628(916) [email protected] 46

The California Action for Healthy Kids has educational materials that support school districts in achieving policy and environmental change in the areas of nutrition and physical activity. Materials reflect positive environmental change and advocacy efforts in schools and communities nationwide.

California Active Communities, California Department of Public HealthLea Mescher1616 Capitol Ave., MS 7217, Sacramento, CA 95814(916) [email protected] • www.CAactivecommunities.orgBooth 3

California Active Communities (CAC), a joint unit of the California Department of Public Health and the University of California, San Francisco, creates opportunities for

Association for Size Diversity and HealthDana Schuster 140 Ridgeway Road, Woodside, CA 94062 (650) 365-4425 [email protected] • www.sizediversityandhealth.org Booth 43

Association for Size Diversity and Health (ASDAH) offers educational materials (free) and books/workbooks for purchase on the Health At Every Size approach to promoting wellness for children and youth. The mission of ASDAH is to promote education, research and the provision of services that enhance health and well-being and are free from weight-based assumptions and weight discrimination. Additional information is available on our website, including membership, services and materials.

Biospace AmericaSunny Yun4801 Wilshire Boulevard, Suite 320, Los Angeles, CA 90010(323) [email protected] • www.biospaceamerica.comBooth 44

With epidemic obesity rates today, BMI growth charts or handheld devices are simply not enough to assess the unique make-up of each child. The InBody body composition analyzer measures segmental muscle mass, percent body fat, water, BMR and BMI quickly, easily and most of all, with precision. Age or gender does not influence results because it does not need statistics. It is FDA approved and used by Olympians. Let’s work with real numbers to get real results. Because healthy children learn better.

Bob’s Red Mill Natural FoodsCassidy Stockton13521 Se Pheasant Court, Milwaukie, OR 97222(503) 654-3215 ext. [email protected] • www.bobsredmill.comBooth 45

Bob’s Red Mill Natural Foods offers whole grain and gluten-free flours, cereals and baking mixes. We have partnered

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everyday physical activity through environmental and policy change. CAC provides technical assistance, training and local assistance grants to develop safe, active communities for Californians of all ages and abilities. CAC projects addressing childhood obesity include California Walk to School Headquarters, Safe Routes to School Technical Assistance Resource Center, and the promotion of best practices and policies that support smart school siting and design and joint use facilities.

California After School and Healthy Kids Resource CenterJacquelyn Russum313 West Winton Avenue, Hayward, CA 94544(510) [email protected] • www.californiahealthykids.orgBooth 47

The California After School and Healthy Kids Resource Center supports quality academic and health education programming for preschool to grade twelve schools and after school programs via comprehensive websites, free statewide circulating libraries of reviewed materials, and online trainings and technical assistance.

California Department of EducationJennifer Esparza1430 N Street, Suite 1500, Sacramento, CA 95814(916) [email protected] • www.cde.ca.govBooth 1

Recognizing the strong link between academic success and student health, the California Department of Education supports a comprehensive approach to developing healthy lifestyles for all students. We are working in partnership with school districts, families, communities, business organizations, and everyday heroes to improve student achievement towards a healthier California.

California Obesity Prevention Program, California Department of Public HealthVictoria Berends1616 Capitol Avenue, MS 7211, Sacramento, CA 95814(916) [email protected] www.cdph.ca.gov/obesitypreventionBooth 58

California Obesity Prevention Program (COPP) provides statewide leadership for obesity prevention. Program efforts focus on policy and environmental change strategies to create communities where the healthy choice is the easy choice. As the California Department of Public Health’s obesity prevention program, COPP efforts also support implementation and evaluation of the California Obesity Prevention Plan (Plan). Stop by our booth to get your copy of the Plan.

California Project LEAN (Leaders Encouraging Activity and Nutrition), California Department of Public HealthVictoria Berends1616 Capitol Avenue, MS 7211, Sacramento, CA 95814(916) 552-9894vicki.berends@cdph.ca.govwww.CaliforniaProjectLEAN.orgBooth 58

California Project LEAN (CPL) is a joint program of the California Department of Public Health, the Public Health Institute and University of California, Davis and San Francisco. CPL works to advance nutrition and physical activity policy in schools and communities in order to prevent obesity and its associated chronic diseases. Efforts are focused on youth and parent empowerment approaches, policy and environmental change strategies, and community-based solutions that improve nutrition and physical activity environments.

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positive parenting skills related to developing healthy eating habits and active lifestyles for WIC families. The California WIC community is committed to providing quality nutrition education, breastfeeding support, referrals to health care and other services, and nutritious foods to pregnant, women, postpartum women, infants and children up to the fifth birthday.

CATCH®

Kathy Chichester601 Flaghouse Drive, Hasbrouck Heights, NJ 7604(800) 793-7900 ext. [email protected] • www.catchinfo.orgBooth 8

Recently cited as the “most cost effective way to prevent obesity in youth” (The Economics of Child Obesity, Cawley 2010), CATCH is an evidence-based school health program proven to alter students’ health-related behaviors and affect participant obesity rates. CATCH supports change in the school environment through four components: Classroom Health and Nutrition Education, School Food Service Program, Physical Education and the Home Team Family Component. CATCH is implemented through school and after-school programs, hospitals, YMCAs, and state and county health departments nationally.

Central California Regional Obesity Prevention ProgramLatrica Washington1625 E. Shaw Avenue, Suite 146, Fresno, CA 93710(559) [email protected]/ccchhs/institutes_programs/CCROPPBooth 29

Central California Regional Obesity Prevention Program (CCROPP) is dedicated to creating environments that support healthy eating and active living. CCROPP advocated for new and improved policies throughout the Valley to make opportunities for healthy food and physical activity choices more available. Physical activity is not a real

California School Nutrition AssociationJanine Nichols210 North Glenoaks Blvd., Suite CBurbank, CA 91502(818) [email protected] 2

The California School Nutrition Association provides members with resources for quality school nutrition programs and services as partners in academic achievement.

California Teachers Association Donnell Jordan1705 Murchison Drive, Burlingame, CA 94010 (916) [email protected] • www.cta.orgBooth 21

The California Teachers Association (CTA) and its 325,000 members are the preeminent voice for educators in California’s public schools. As a powerful advocate for students, CTA plays a strong role in addressing the link between health and learning and promotes policies that support student wellness and school performance at both the school district and state level.

California Women, Infants and Children Program (WIC)Michele van Eyken3901 Lennane Drive, Sacramento, CA 95834(916) [email protected] Booth 39, 40

The Women, Infants and Children Program (WIC) serves more than 1.4 million participants representing California’s diverse, at risk and low-income working families. The mission of the WIC Program is to support healthy pregnancy outcomes, successful infant feeding practices and

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option if there are no safe places to play. Healthy eating won’t happen if there are no places for people to buy healthy foods they can afford. CCROPP is working towards change in a variety of ways to help Valley community members lead healthier lives.

Dairy Council of CaliforniaTammy Anderson-Wise1101 National Drive, Suite B, Sacramento, CA 95834(916) 263-3560tammya@dairycouncilofcalifornia.orgwww.dairycouncilofca.orgBooth 6

Since 1919, Dairy Council of California has been educating children and adults about the health benefits of the family of dairy foods. In a unique partnership between California dairy producers and processors, Dairy Council works to increase the value of dairy foods as part of a total healthful diet in schools with children and parents, and with adult consumers through health professionals and online venues.

EkhoCory Mortensen1624 Harmon Place, Suite 207, Minneapolis, MN 55403(612) [email protected] • www.ekho.usBooth 49

Ekho offers a line of assessment tools, heart rate monitors and pedometers to help kids stay motivated while being active and healthy.

First 5 CaliforniaSilvia Flores2389 Gateway Oaks, Suite 260, Sacramento, CA 95833(916) [email protected] • www.ccfc.ca.govBooth 19

First 5 California is dedicated to improving the lives of California’s youngest children (0 to 5) and their families

through a collaborative network of services. Its vision is for all children to enter school ready to achieve their greatest potential. First 5 California funds programs that address school readiness, physical and oral health and smoking cessation.

First 5 San DiegoLauren Chin1495 Pacific Highway, Suite 201 MS A211San Diego, CA 921101(619) 230-6463 [email protected] 20

The First 5 Commission of San Diego promotes the health and well-being of children during their most critical years of development, from the prenatal stage through age 5. First 5 San Diego’s programs and services are funded through the State’s Proposition 10 tobacco tax revenues. The Commission’s vision is that all children are healthy, loved and nurtured and enter school as active learners.

Fitlosophy, Inc.Angela Manzanares1835 Newport Boulevard, Suite A109 #256Costa Mesa, CA 92627(714) [email protected] • www.getfitbook.com Booth 7

Fitlosophy is the company behind fitbook junior—the fun, interactive and goal-oriented fitness and nutrition journal for teaching kiddos to live a healthy, active lifestyle using a unique three-step planning system to help children set goals, establish healthy habits and earn rewards. fitbook junior teaches kids to set “big” 12-week goals, achieve smaller weekly goals in the areas of get movin’, food, school and home, and earn rewards! Teachers’ kits are provided to help teachers seamlessly integrate a fitbook junior program. Our goal is to help change the shape of our world—literally.

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Healthy America, Inc.Christiane Wert Rivard14310 Dale Mabry Hwy, Suite 200, Tampa, FL 33618(877) 394-9737christiane@healthyamericainc.comwww.healthyamericainc.comBooth 55

Healthy America, Inc., provides effective family-based pediatric weight management programs that include interactive workbooks, implementation manuals, self-monitoring tools, supplements, online support and incentive programs. The turnkey programs are easy to implement in a variety of settings, such as community-based organizations, youth fitness centers, childcare settings and pediatric clinics. The curricula, developed by a team of health professionals, a chef and teachers, are evidence-based and include fun nutrition activities, cooking, behavior modification, self-esteem support and physical activity.

Journeyworks PublishingLolly Belanger763 Chestnut Street, Santa Cruz, CA 95060(800) [email protected] • www.journeyworks.comBooth 11

Journeyworks Publishing is a respected national publisher of health education and health promotion materials. Each year Journeyworks distributes more than 10,000,000 pamphlets, booklets and posters to programs across the country, including many focused on obesity prevention, nutrition, physical activity and diabetes prevention. Over the past 15 years, Journeyworks has built a reputation as an industry leader known for producing friendly, easy-to-read, multicultural publications targeting a wide audience.

FoodFunLauren Cracower7730 Trans Canada Hwy, Montreal Qc Canada, H4T1A, CA 0(514) [email protected] • www.foodfun.orgBooth 9

FoodFun seeks to reach children via family, schools and social networks, teaching them the importance of healthy eating and living. Our games are designed for children between the ages of 3 and 8 and are based on the mantra that it’s okay for children to play with their food. We appeal to children by helping them create their own relationships with food and by teaching that those healthy foods are the most fun foods of all.

Health NetHoa Su1055 East Colorado Blvd., Suite 300, Pasadena, CA 91106(626) [email protected] • www.healthnet.comBooth 41

Health Net’s Fit Families for Life obesity prevention programs and resources benefit members, providers and the general community. Health Net is among the nation’s largest managed health care companies. Its mission is to help people be healthy, secure and comfortable. Health Net’s POS, HMO, PPO, behavioral health and government contracts subsidiaries provide health benefits to more than 7 million individuals.

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Kaiser Permanente Michelle Wengert1800 Harrison, 25th Floor, Oakland, CA 94612(510) [email protected] • www.kaiserpermanente.orgBooth 17, 18

Kaiser Permanente is committed to helping shape the future of health care. We are recognized as one of America’s leading health care providers and not-for-profit health plans. Founded in 1945, our mission is to provide high-quality, affordable health care services and to improve the health of our members and the communities we serve. Learn more about Kaiser Permanente’s obesity prevention work at www.kp.org/communitybenefit.

Lakeshore LearningCarla Edelin2695 East Dominguez Street, Carson, CA 90895(310) 537-3600cedelin@lakeshorelearning.comwww.lakeshorelearning.comBooth 12

Lakeshore provides unique products, training and custom solutions—all designed to meet state and national standards in early childhood and elementary education. Lakeshore’s engaging, hands-on materials are perfect for use in all curriculums and educational specializations and reflect the latest research in teaching and childhood development.

Lean and Green KidsBarbara Gates2009 Elevada Street, Oceanside, CA 92054(310) [email protected] • www.leanandgreenkids.orgBooth 13

Lean and Green Kids, a nonprofit children’s “eco-health” organization, will share information and resources. Our

mission is to teach kids (and grown-ups) about the benefits of choosing healthier, environmentally sustainable meals, with a special emphasis on the “power of plant protein.”

Learning ZoneXpressMary Beth Anderson667 East Vine Street, Owatonna, MN 55060(507) 455-9076marybeth@learningzonexpress.comwww.learningzonexpress.comBooth 14

Learning ZoneXpress creates fresh, relevant and eye-catching products that promote healthy eating, wellness, and physical activity. Our educational products include videos, posters, information tear-off tablets, games, kits and more.

Lifestyle Chef ProgramMichael GomezP.O. Box 904, Smith River, CA 95567(707) [email protected] • www.lovemydiet.orgBooth 15

Chef Michael Gomez is the co-founder of Love My D.I.E.T Program. Teaching children and adult audiences basic cooking techniques, his C.H.E.F. (Choose Healthy Exciting Foods) and Delight In Every Taste (D.I.E.T) programs have been featured in many schools, youth programs, hospitals and nutrition programs around California. By showing and interacting with students, Chef Michael demonstrates how to have a better relationship with food and have fun in the kitchen, including basic nutrition and portion size control. Having lost more than 140 pounds and kept it off, Chef Michael’s motto has become, “The best way to LOSE [Lose On Sensible Eating] weight is in the kitchen.”

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NemoursAllison S. Gertel-Rosenberg252 Chapman Road, Suite 200, Newark, DE 19702(302)[email protected] • www.nemours.orgBooth 5

Nemours is one of the nation’s leading pediatric health systems, dedicated to advancing higher standards in children’s health. We’ve made a promise to do whatever it takes to prevent and treat even the most disabling childhood conditions—a promise of specialty medical care, advanced hospitalization, applied research and advocacy integrated with health information, prevention and continuous process of teaching and learning.

Network for a Healthy California, California Department of Public HealthMary Rousseve1616 Capitol Avenue, Suite 74.516, MS 7204Sacramento, CA 95814(916) 449-5400mary.rousseve@cdph.ca.govwww.networkforahealthycalifornia.net Booth 52, 53

The Network for a Healthy California (Network), sponsored by the California Department of Public Health, is the largest social marketing nutrition initiative in the nation. Our mission is to create innovative partnerships that empower low-income Californians to increase fruit and vegetable consumption, physical activity and food security with the goal of preventing obesity and chronic disease. The Network is funded by the USDA Supplemental Nutrition Assistance Program.

Mary Ann Liebert, Inc., PublishersLisa Pierce140 Huguenot Street, New Rochelle, NY 10801(914) [email protected] • www.liebertpub.comBooth 16

Childhood Obesity (formerly Obesity and Weight Management) (www.liebertpub.com/chi) is the only journal to provide physicians, nurses, dietitians, diabetes educators, nutritionists, psychologists, educators and school nurses, community organizers and policymakers with effective prevention and treatment strategies that promote environmental and policy changes, patient education and motivation tools, and clinical advances in the field. The Journal has a very broad mission to be the premier journal and central forum on childhood and adolescent obesity.

Neighborhood House AssociationKristine Smith5660 Copley Drive, San Diego, CA 92111(619) 279-7095kmsmith@neighborhoodhouse.orgwww.neighborhoodhouse.orgBooth 50

Neighborhood House Association (NHA) is San Diego’s third largest nonprofit agency. NHA’s Nutrition Services Department produces and delivers approximately 1.6 million meals every year. We are a food service vendor for preschools. Each day, we prepare more than 7,000 meals for more than 3,000 children between ages 2 and 5 years old. Our breakfasts, lunches, snacks and suppers are made using whole, organic and natural foods. Our chef works closely with our registered dietitian to design delicious recipes and menus. We have dispelled the myth that children won’t eat “healthy food.”

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New York Road RunnersJennifer Slomack845 3rd Avenue, New York, NY 10022(646) [email protected] • www.nyrr.orgBooth 51

New York Road Runners provides free youth running programs and resources to schools and communities.

Nourish Interactive, Inc.Margaret LabarberaP.O. Box 6457, 135 W 25th Avenue, San Mateo, CA 94403(650) [email protected] www.nourishinteractive.com Booth 24

NourishInteractive.com is a free bilingual website devoted towards making nutrition and exercise fun. The site offers fun, interactive games for kids designed to teach through animation, exploration and decision-making. This is the first website to create matching nutritional tools, one for the parent and one for the child, so the entire family can work as a team to establish good nutrition at home. It has a nutrition educator section full of nutrition lesson plans, printable worksheets and Healthy Family Tip sheets. Developed by nurses and dietitians.

Nutrahealthfood, LLC.Antoine Andari555 Veterans Blvd., Suite 119, Redwood City, CA 94063(650) [email protected] • nutrahealthfood.comBooth 26

Nutrahealthfood provides health education programs-based technology solutions (ePHITS) to healthcare professionals and public health organizations. The electronic

Patient Health Information Tracking System (ePHITS) focuses on a variety of health education programs, with specialization in childhood obesity and adolescent health and weight management programs. Unlike any other health information tracking technology, ePHITS excels at not only patient information tracking but also multiple groups and programs management.

Office of Multicultural Health, California Department of Public HealthLaura HardcastleP.O. Box 997413, MS 0022, Sacramento, CA 95899(916) [email protected]/programs/omhBooth 4

The Office of Multicultural Health (OMH) is a shared policy office within the Director’s Office of the California Department of Public Health (CDPH) and the Department of Health Care Services (DHCS). The Office serves as an advisor to both departments and a liaison between the departments and outside stakeholders.

Public Health InstituteJessica Tomlinson555 12th Street, 10th Floor, Oakland, CA 94607(510) [email protected] • www.phi.orgBooth 54

Public Health Institute (PHI) is dedicated to improving the health, well-being and quality of life for all. With programs working locally, nationally and globally to address the social determinants of health, PHI’s portfolio of nutrition, physical activity and obesity prevention projects pursue environmental and policy changes so that community residents can make healthy choices and reduce their risk of obesity.

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Shenzhen Tian Sheng Yi Yuan Culture Media Lt.Jian WangChina, Shenzhen, Luohu, International Conmercial BShen Zhen, CA 90000(861) 860-3036 ext. [email protected] 32

This exhibit will present a set of traditional Chinese exercise programs with beautiful oriental music that have been specially designed and videotaped for youth to help prevent overweight and obesity. These exercise programs are widely practiced by youth in China and Hong Kong. In order for youth to easily learn these exercise routines, we have made a series of CD materials to allow teachers, parents and students to easily learn and practice. Some of these CDs are Chinese Martial Arts Aerobic, Health Qi-Kong, Chen/Yang Style Tai Chi, Mini-music players.

SkillasticsSandy SladeP.O. Box 1513, Corona, CA 92879(951) [email protected] • www.skillastics.com Booth 33

Skillastics is a series of standards-based interactive fitness and sport-specific activity kits that allow 1 to 100 children of varying ages and fitness levels to participate and enjoy being active at one time. Easy to set up and teach, Skillastics develops confidence, facilitates cooperation, and instills positive exercise habits that last a lifetime. Over 15,000 schools and community-based organizations have adopted Skillastics and are raving about how it provides effective standards-based educational principals all in the atmosphere of fun!

Revolution FoodsKim Baruh8383 Capwell Drive, Oakland, CA 94621(619) [email protected] • www.revfoods.comBooth 25

Revolution Foods is a provider of healthy school meals that meet Child Nutrition Program requirements from pre-school through high school grade levels. In addition to meeting requirements set by the National School Lunch Program, HealthierUS School Challenge and Child and Adult Care Food Program guidelines, our meals also meet strict internal high quality food standards that align with Whole Foods Markets standards. We are proud to play a role in combating childhood obesity by providing access to nutritious food as well as nutrition education. As a mission-driven food service company, we deliver tasty and healthy meals to schools and programs nationwide.

Samuels & AssociatesLiz Schwarte1222 Preservation Park Way, Oakland, CA 94612(510) 271-6799admin@samuelsandassociates.comwww.samuelsandassociates.comBooth 48

Samuels & Associates (S&A) is a nationally recognized public health research, evaluation and strategic planning consulting firm. S&A has pioneered qualitative and quantitative evaluation tools for designing and refining nutrition and physical activity environmental and policy interventions and for evaluating their effectiveness. S&A developed FoodBEAMS, an innovative electronic food and beverage monitoring and reporting tool to measure policy impact in schools and other settings.

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Sports, Play and Active Recreation for Kids (SPARK)Lindsay Santoro438 Camino Del Rio South, Suite 110 San Diego, CA 92108(619) [email protected] • www.sparkpe.orgBooth 30

SPARK has been providing K-12 schools and teachers with research-based curriculum, staff development, and content matches equipment since 1989. Their latest effort, SPARK Coordinated School Health Initiative, provides elementary teachers with resources to create a healthy school environment.

SuperKids Nutrition, Inc.Melissa Halas-Liang375 South Grand Oaks, Pasadena, CA 91107(866) 384-7439melissa@superkidsnutrition.comwww.superkidsnutrition.comBooth 56

SuperkidsNutrition.com provides expert nutrition tips and tools for you so together we can grow healthy families and communities. Our website, blog and Facebook page offer articles, curriculum and learning activities for parents, teachers and kids to help promote healthy living. Our children’s books and community outreach reflect our efforts to make a positive difference in children’s lives.

The Kidshape FoundationOsvaldo Garcia8733 Beverly Boulevard, Suite 202, Los Angeles, CA 90048(310) [email protected] • www.kidshape.com Booth 34

KidShape is a 9-week non-profit program that builds healthy families by fighting childhood obesity.

The Organwise GuysKathryn Taylor3838 Song River Circle, Duluth, GA 30097(504) [email protected] • www.organwiseguys.comBooth 35

The OrganWise Guys (OWG) is a fun, research-based whole-child approach to the problem of childhood obesity. The goal of the OWG is to empower kids to be healthy and smart from the inside out. Designed to be easily integrated into the classroom, the OWG Comprehensive School Program is a curriculum for grades K-5. The OrganWise Guys also has created the Foods of the Month (FoM) program to highlight healthy foods that model nutrition education taking place in classrooms. FoM demonstrates the integral role played by foodservice in helping to create healthy students via USDA-supported commodities.

Unified NutriMeals Anil KashnapP.O. Box 2098, Bell Gardens, CA 90202(213) [email protected] www.unifiedmn.comBooth 57

Unified NutriMeals’ mission is dedicated to meeting three simple goals: providing delicious and healthy meals, diminishing obesity and educating our clients about nutrition and physical activity. Our approach combines all-natural foods, gathering customer input to improve our service and comprehensive health education in order to design a customized food service program for each organization.

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University of California, Los Angeles, Center for Health Policy ResearchPorsche Johnson10960 Wilshire Blvd., Suite 1550 Los Angeles, CA 90024(310) [email protected] • www.askchis.comBooth 36

This exhibit will feature publications, fact sheets, journal articles, reports and marketing items on how to use the California Health Interview Survey via our online web tool.

University of California, San Diego, Center for Healthy Eating & Activity ResearchHanaah Fannin8950 Villa La Jolla Drive, Suite B-122, La Jolla, CA 92037(858) [email protected] 10

The University of California, San Diego, Center for Healthy Eating & Activity Research (CHEAR) offers low-cost clinical programs and research studies (no cost to participate) for children, teens and youth who struggle with weight and eating. Our Center will have flyers and information sheets for detailed information regarding our services. Our mission is to improve individual and population health by developing and disseminating treatments for obesity through interdisciplinary research, education and community outreach.

University of California, Agriculture and Natural ResourcesCynthia Kintigh1850 Research Park Drive, Suite 200, Davis, CA 95618(530) [email protected] • ucanr.orgBooth 31

Look to the University of California, Agriculture and Natural Resources when you want results! Our peer reviewed and field-tested products are developed by nutritionists with the University of California Cooperative Extension (UCCE). You’ll find our innovative educational tools for health care professionals, nutritionists, parents and teachers.

University of California, Berkeley, Dr. Robert C. and Veronica Atkins Center for Weight and Health Pat Crawford119 Morgan Hall, Berkeley, CA 94720(510) [email protected] • http://cwh.berkeley.eduBooth 27, 28

The University of California, Berkeley, Dr. Robert C. and Veronica Atkins Center for Weight and Health, a leader in encouraging innovative multidisciplinary, scientifically sound responses to the obesity epidemic, links the University with community partners to better understand and modify dietary and activity patterns and other environmental factors affecting the health of children in settings, including schools, childcare and neighborhoods.

post

ers

Taking Measures for Their Future!

Anthem Blue Cross is the trade name of Blue Cross of California and Anthem Blue Cross Partnership Plan is the trade name of Blue Cross of California Partnership Plan, Inc. Independent licensees of the Blue Cross Association. ®ANTHEM is a registered trademark of Anthem Insurance Companies, Inc. The Blue Cross name and symbol are registered marks of the Blue Cross Association. Blue Cross of California is contracted with L.A. Care Health Plan to provide Medi-Cal Managed Care services in Los Angeles County. 0411 21026CAPENABC 5/11

Anthem Blue Cross has been serving the health care needs of Californians since 1937. Our childhood obesity and wellness programs engage health care providers, members and communities to promote healthy lifestyles among children, adolescents and their families. We’re proud to be a major supporter of the 6th Biennial Childhood Obesity Conference.

To learn more about our plans and programs, call 1-866-638-1865, email [email protected] or visit anthem.com/ca.

234530 21026CAPENABC Childhood Obesity Conference AD 05 11.indd 1 5/20/11 5:11 PM

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Poster Presenters

MANCHESTER BALLROOM FOYER

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You’re InvitedPoster Presenters

1. “Un Regalo Para El Bebe”: A Telenovela to Increase Breastfeeding in Latino WomenCalifornia State University, FullertonShari McMahan, Belinda Prado, Michele Mouttapa and Jie [email protected]

2. 100% Healthy Vending – The Politics of Policy Development and ImplementationContra Costa Health ServicesTracey Rattray and Denise [email protected]

3. 12 Step Program Approach to Overeating and Food Addiction RecoveryFood Addicts in Recovery AnonymousMary Jane [email protected]

4. 5 Keys to Raising a Healthy Happy Eater: Best Practice Feeding Guidance for Parents and CaregiversChoices for ChildrenDoris [email protected]

5. Addressing Obesity in Early Care and Education: The CDC’s Framework for a Comprehensive Approach for State and Local ProgramsCenters for Disease Control and PreventionB. Polhamus, M.A. Reynolds and C. [email protected]

6. A Design of Physical Exercise Routes to Facilitate Exercise Participation for Children with ObesityShenzhen Tiansheng Yiyuan Culture Communication LT Jian Wang and Shihui [email protected]

7. Associations Between Blood Pressure and BMI of Low-Income 5th Grade StudentsCalifornia State University, ChicoM. Frigaard, K. Goto, J. Crozier, A. Waite, S. Bianco-Simeral and C. [email protected]

8. Beating the Summer Slump: Network for a Healthy California Children’s Power Play! Campaign Power Up Your Summer! ChallengeNetwork for a Healthy California Judy Vang, Betty Sun, Elle Mari and Steve [email protected]

9. BodyWorks: A Toolkit for Healthy Teens and Strong FamiliesOffice of Women’s HealthJodie Fishman, Amanda Marr Book and R. Ann [email protected]

10. California Teens Reversing Obesity Trend but Substantial Disparities Remain Network for a Healthy California, California Department of Public HealthCarolyn D. Kitzmann, Sharon Sugerman and Mark [email protected]

11. Combating Childhood Obesity: Building Healthy Habits for LifeCedars-Sinai Medical CenterCedars-Sinai Community Health Initiatives and C.O.A.C.H. for Kids and Their Families [email protected]

12. Child Nutrition Standards: Influencing Healthy Meals and Physical Activity in Child CareNorth Carolina Division of Public HealthArnette [email protected]

13. Childhood Obesity: Strategies for Prevention in PreschoolsArkansas State UniversityDianne [email protected]

14. Childhood Obesity: The 6- to 18-Year-Old in AlbaniaUniversity of VloraYllka Bilushi, Loreta Kuneshka, Llukan Rrumbullaku and Klodiana [email protected]

Wednesday, June 29

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15. Combate Contra La Obesidad Infantil – Una Batalla Más Ganada...Por un Futuro SanoLuz Arely Alvarez Espinosa, José Luis Figueroa Ocampo and Jorge Abslim Vázquez Pé[email protected]

16. Community Access Agreement: Urban School Yards as Safe and Open Park-Like Spaces for Children and FamiliesLatino Health AccessPatricia Cantero, Ana Carricchi, Mayra Mejia and Frances Crear [email protected]

17. Cooking MattersFresh ApproachSarah [email protected]

18. Cooking Matters: A Culinary Approach to Obesity PreventionCenter for Community and Family ServicesCatherine Luu and Nina [email protected]

19. Creating a World Fit For Kids!: Innovative Strategies for Youth EngagementA World Fit For Kids!Normandie [email protected]

20. Cross Pollinating with the Field of Youth Development: Knowledge to Consider Applying to Nutrition EducationUniversity of California Cooperative Extension, Yolo CountyM. Horowitz, C. Hedrick, S. Fernandez and A. [email protected]

21. CX3 School Neighborhood Scoring: Beyond School Walls to the Surrounding CommunityNetwork for a Healthy CaliforniaAlyssa Ghirardelli, Valerie Quinn, Matthew Stone and Mee [email protected]

22. Elementary School-Based Obesity Prevention Intervention Effect on Waist Circumference among Multiethnic 6- to 13-Year-OldsUniversity of Miami / Ms Food NetworkD. Hollar, G. Lopez-Mitnik, T.L. Hollar, A.S. Agatston, M. Lombardo and S.E. [email protected]

23. School-Based Obesity and Related Cardiovascular Disease Prevention Intervention Effect on Weight and Academic Performance: Three–Year ResultsUniversity of Miami / Ms Food NetworkD. Hollar, S.E. Messiah, G. Lopez-Mitnik, T.L. Hollar and A.S. [email protected]

24. Evaluating Youth Preferences for Fruit and VegetablesUniversity of California, DavisConcepcion Mendoza, Constance Schneider, Gretchen George, David Ginsburg and Lucia [email protected]

25. Family Essentials for Healthy LivingOrange County Department of EducationDareen Abdrabou and Kari [email protected]

26. Family-Based Interventions to Combat Childhood Obesity in the U.S. among LatinosSan Diego State University, Institute For Behavioral and Community HealthC. Eisenberg, C. Holub, B. Nagle, S. Mehta, G. Chapa, C. Woods, S. Barquera,L. Sanchez, F. Lobelo, E. Arredondo and J. [email protected]

27. Fast-Food Websites: How the Fast-Food Industry Markets to Children OnlineBerkeley Media Studies GroupAndrew Cheyne, Lori Dorfman and Priscilla [email protected]

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28. Fit Families for Life – Be in Charge! Health Net of CaliforniaDennis [email protected]

29. From Preschool Classrooms to Homes: Building Communities for the FutureUniversity of California Cooperative Extension, Alameda CountyLucrecia Farfan-Ramirez, MaryAnn A. Lagura and Elizabeth [email protected]

30. FSNE Pre-K Nutrition Education Program Color Me Healthy/Healthy StepsUniversity of Maryland, FSNE, Carroll CountyTerry Serio, Karen Turner, Lynn Rubin and Abbi [email protected]

31. Girls in the Game: An Evidence-Based Approach that Impacts the Physical, Nutritional and Social-Emotional Health of GirlsGirls in the GameAmy Bohnert, Amy Skeen and Kristi [email protected]

32. Harvest of the Month Implementation Supports Student Receptivity to Fruits and Vegetables California State University, Chico, Center for Nutrition and Activity PromotionB. Cheung, C. Wolff, S. Bianco-Simeral, K. Goto, A. Waite and M. [email protected]

33. Healthy Cooking with Kids Nutrition Education ProgramBenicia Unified School DistrictNorma [email protected]

34. Healthy Communities Capacity Building: Evaluation of a Statewide Initiative in New YorkNew York State Department of HealthMary J. Pattison, Kyle R. Restina and Ian F. [email protected]

35. Healthy Kids GIS: Facilitating Childhood Obesity PreventionUniversity of FloridaIlir Bejleri, Ruth Steiner, Jeffrey Harman, Jennifer Cannon, Juna Papajorgji, Russell Watkins, Jeff Roth, Nancy Hardt and Anne [email protected]

36. H.O.P.E. for Health CampaignNational Health FoundationMia Arias and Heather [email protected]

37. How Active Are Students During High School Physical Education?San Diego State UniversityNicole J. Smith, Virginie Nicaise, Bailey Lyons, Melissa Anderson and Selam [email protected]

38. How Orange County’s “Rethink Your Drink” Efforts Impacted Beverage Choices of High School StudentsCounty of Orange Health Care AgencyKimari [email protected]

39. Ignite a Healthy School Environment: Effects of a SPARK Coordinated School Health Intervention in KentuckySan Diego State UniversityNicole Smith, Julie Frank and Jeff [email protected]

40. Impact of the Harvest of the Month on School Cafeteria Lunch Selection among K-6 StudentsCalifornia State University, Chico, Center for Nutrition and Activity PromotionA. Waite, K. Goto, C. Wolff, B. Cheung, M. Frigaard and S. [email protected]

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41. Implementing Childhood Obesity Prevention Programming through Inter-Departmental Collaboration among Local Government AgenciesLouisville Metro Department of Public Health and WellnessAnthony Williams, Kendria Rice-Locket and SteVon [email protected]

42. Improvement of Body Composition and Physical Fitness of 9- to 12-Year-Old Overweight Children After a Physical Activity, Diet and Behavior InterventionNorth West University, Potchefstroom CampusA.E. Pienaar, L. Truter and D. Du [email protected]

43. Individual-Level Obesity Interventions for Latino Children to Increase Physical Activity and Healthy EatingSan Diego State University, Institute for Behavioral and Community HealthB. Nagle, S. Mehta, G. Chapa, C. Woods, C. Eisenberg, C. Holub, S. Barquera, L. Sanchez, F. Lobelo, E. Arredondo and J. [email protected]

44. In the Grow: A Multi-Tier Early Childhood Obesity Prevention ProgramHealth Education CouncilMarcella [email protected]

45. Inspiring Youth as PartnersCalifornia Department of Public HealthKamaljeet [email protected]

46. Involving Youth in Community Health SurveysRiverside County Department of Public Health, Nutrition Services BranchAndrea Morey, Diane Wayne and Nancy [email protected]

47. Juntos y Saludables (Get Healthy Together): Feasibility of an Obesity Prevention Program in Head Start CentersUniversity of Texas, San AntonioZenong Yin and Amelie [email protected]

48. Latino Health Awareness MonthNetwork for a Healthy California, Latino CampaignKaremi [email protected]

49. Literature Review: Diet, Physical Activity and Obesity in Former Refugee ChildrenUniversity of Rochester School of Medicine and DentistryNatalia [email protected]

50. Muscogee Creek Nation Move It! ProgramMuscogee Creek Nation Office of HealthDuane [email protected]

51. New Jersey Partnership for Healthy KidsNew Jersey State YMCA AllianceDarrin W. Anderson, [email protected]

52. NYPD – A Residential Camp Effort to Prevent DiabetesNative Youth Preventing Diabetes CoalitionMichelle [email protected]

53. One Piece of the Puzzle: Teach the KidsChef-KLaurie [email protected]

54. Padres en Acción Advocacy and Structured Recess KID HEALTHYJackie Teichmann, Penny Lopez and Rosario [email protected]

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55. Parent-Served Portion Sizes to Pre-School Aged Children Are Independent of Caregiver Feeding Style and Do Not Meet Dietary RecommendationsSan Jose State UniversityMarjorie R. Freedman, Kim Wen and Thea Roberts [email protected]

56. Participation, Preferences, Perceived Barriers and Perceived Benefits of Physical Activity in Children with Prader-Willi Syndrome: A Parent’s Perspective California State University, FullertonA. Barrera-Ng, D. Rubin A., M. Mouttapa and J.W. [email protected]

57. Physical Activity Policy in Action – Preventing Obesity in Early Care SettingsCalifornia State University, Chico, Center for Nutrition and Activity PromotionMichele [email protected]

58. Practice to Policy: Minnesota’s Approach to Combating Obesity in the Child Care SettingMinnesota Department of HealthJoyce O’[email protected]

59. Promoting Healthy Living through a Youth Summer CampUniversity of California, Cooperative ExtensionConstance Schneider, Concepcion Mendoza, Gretchen George, Amanda Cogdill and Lucia [email protected]

60. Putting a School Wellness Policy into PracticeCentral California Regional Obesity Prevention ProgramClint Lara and Susan [email protected]

61. Rady Children’s Hospital’s Health Champions ProgramRady Children’s Hospital, San Diego, CaliforniaLona Cavallera, Phyllis Hartigan and Manpreet [email protected]

62. Reducing Health Disparities – Pediatric Obesity in Hispanic ChildrenContra Costa Health PlanDiane Dooley, Catherine Harrell, Patricia Sanchez, Otilia Tiutin and Kevin Drury [email protected]

63. RENEW – Renew Environments for Nutrition, Exercise and WellnessLos Angeles County Office of EducationMarie [email protected]

64. San Diego Children’s Power Play! Campaign and Local Elementary Schools Conduct Be Healthy Family Nights!Network For a Healthy California, UC San Diego PediatricsLarissa Johnson, Kate McDevitt and Blanca [email protected]

65. School-Based Obesity and Diabetes InitiativeNorthridge Hospital Medical CenterBonnie Bailer [email protected]

66. Family-Centered Weight Management Program Improves Health Outcomes in Spanish-Speaking FamiliesHealth Plan of San MateoMary Giammona, Liliana Ramirez, Yvette Rivas-Bedrosian, Vilma Andari and Fernando [email protected]

67. Teen Health Spa: An Innovative Obesity Prevention Program for Adolescent GirlsSan Mateo Health SystemLydia Guzman and Mary [email protected]

68. The Pacific Islander Teen Health Spa – An Obesity Prevention Program for Adolescent Girls San Mateo County Health SystemYvette Rivas Bedrosian, Lydia Guzman and Mary E. [email protected]

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1. Are School Gardens an Effective Way for Improving Preschool Children’s Eating?University of California Cooperative Extension, Alameda CountyLucrecia Farfan-Ramirez, Elizabeth J. Gong and Justin [email protected]

2. Building a Master Foundation for Food JusticeYouth Leadership InstituteAlexandra Iskindir, Melanie Jackson and Hetty [email protected]

3. Better Eating, Activity and Nutrition for Students Program: Putting a Youthful Twist on NutritionNorth Coast Opportunities, Inc.Tarney Sheldon, Tarrah Crooks and Devina [email protected]

4. Best Practices in Assessing Nutrition and Physical Activity in Child Care Settings to Facilitate Change and Promote Policy DevelopmentContra Costa Child Care CouncilPaula [email protected]

5. California 4-H Youth Development Program – Healthy LivingCalifornia 4-H Youth Development ProgramMandi [email protected]

6. Child Health and Disability Prevention Providers Addressing Childhood Obesity During Well Child VisitsContra Costa Public Health, Child Health and Disability Prevention ProgramAnnabelle Cadiz, Luce Filiatrault, Elisa Guichard-Mora and Parvaneh [email protected]

7. Childhood Obesity Prevention Provider Action NetworkCentral Valley Health NetworkBrandi Muro and Nichole [email protected]

8. Childhood Obesity: The Importance of Metrics and Communication in School PolicyUniversity of Massachusetts Boston, College of ManagementAndre Jordan Sanchez, Eric Hayden, Johns Hopkins and Atreya [email protected]

9. Colorado Can Do 5! Initiative: Raising Awareness for the Baby Friendly Hospital InitiativeColorado Department of Public Health and EnvironmentJennifer Dellaport and Eric [email protected]

10. Communities Putting Prevention to Work: A National PerspectiveCommunity Food Security CoalitionSara [email protected]

11. Confronting Childhood Obesity in Appalachia: A Multi-level ApproachMorehead State UniversityGina Blunt, Monica Magner, Teresa Hardman and Dayna [email protected]

12. Cooking-Based Nutrition Education Helps Child Care Professionals Meet Feeding Guidelines for Obesity PreventionShare Our StrengthChristine [email protected]

Thursday, June 30

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13. Anderson Union High School District CUB LEAN: Harvest of the MonthShasta County Public HealthBrittany Leatherbury, Michele Mendoza and Ereka [email protected]

14. Development of Stories from the Field to Highlight Accomplishments of the CDC State-Based Nutrition, Physical Activity and Obesity ProgramCenters for Disease Control and PreventionMarissa Zwald, Raegan Tuff, Jan Jernigan and Gayle [email protected]

15. empowerME: Inspiring YouthAlliance for a Healthier GenerationAshlyn Pinkins, Ananta ‘Tina’ Sharma and Anne [email protected]

16. Family Health Coaching, Tip Sheets and Parks & Recreation: Unique Strategies for Obesity PreventionSan Diego State University, Institute for Behavioral and Community HealthJamie [email protected]

17. Farm to Preschool: Strategies for Growing Healthy ChildrenOccidental College, Urban and Environmental Policy InstituteZoe Phillips, Rosa Romero, Nik Gorman and Robert [email protected]

18. Feasibility of a Guided Goal-Setting Intervention Designed to Reduce Risk of Pediatric Obesity in Low-Income, Ethnically Diverse FamiliesCalifornia State University, Sacramento and University of California, DavisMical Kay Shilts, Christine Davidson, Larissa Leavens, Stephanie L. Sitnick, Kathryn Sylva, Lenna Ontai and Marilyn S. [email protected]

19. FIT for Residents: A Residency Curriculum to Improve the Prevention, Management and Treatment of Childhood ObesityScripps Family Medicine Residency ProgramShaila Serpas, Kendra Brandstein, Marianne McKennett, Alma Guerrero, Debra Lotstein and Wendy [email protected]

20. Fremont Federation’s Youth Wellness Advisory Board Presents: Grab and Go BreakfastTiger Clinic, Fremont Federation’s School-Based Health Center, La Clinica De La RazaKatie Riemer, Javonte Baker and Rajiah [email protected]

21. Girls in the Game, Varsity SquadGirls in the GameStephanie Jones, Jocabed Leyva and Jenny [email protected]

22. Go! Bismarck-Mandan: A North Dakota Coalition Working to Improve Child Health Through a Strategic Partnership Focused on Policy, Systems and Environmental Changes Healthy North DakotaKaren K. Ehrens and Wanda [email protected]

23. Healthy Choices’ Fruit Harvest ProjectHealth Education Council/Franklin High School YMCA’s Healthy Choices Afterschool ProgramJessica Muldrew, Dominique Villanueva and Aly [email protected]

24. Health Education – It’s Getting PersonalFoods for Health Institute, University of California, DavisSara E. [email protected]

25. Healthy Eating Strategies to Combat Youth ObesitySarita Mantravadi, Munashe Furusa and Britt [email protected]

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26. Healthy for Life: An Innovative Approach to Childhood ObesitySt. Joseph Health SystemMarie-Hortence Prosper and Azhar [email protected]

27. Healthy Options, Healthy MealsMazon: A Jewish Response to HungerMarla Feldman and Vanessa [email protected]

28. Improving Access to Produce: Implementing Electronic Benefits Transfer in Areas of NeedKern County Public Health Services DepartmentPatrick J. Grijalva and Avtar [email protected]

29. It’s Time for Instant Recess! Dissemination of Physical Activity Strategies in the ClassroomUniversity of California, Los Angeles, School of Public HealthM. AuYoung, D. Woods, A.K. Yancey, J.J. Guinyard and A.E. [email protected]

30. Jovenes SANOS: Market Masters: Changing our Community...One Market at a TimeUnited Way of Santa Cruz County/Jovenes SANOSKaren Serrano and Manuel [email protected]

31. Kid FitErie FreshNora K. Burns, Sara Thorp, Jeffrey Kaufman, Tara Williams, Lauren Berlekamp and Joshua [email protected]

32. La Crosse County Farm2SchoolLa Crosse County Health DepartmentMaggie Smith and Josh [email protected]

33. Leaders for a LifetimeBow Lee, Xoua Lor and Key [email protected]

34. Learn More, Eat More – Fruits and VegetablesChild Start, Inc., Napa and Solano Counties Head Start and Early Head StartJacquelyn [email protected]

35. Little Hands Growing and Cooking Healthy FoodsImperial County Public Health [email protected]

36. Nashville Children Eating Well for HealthTennessee State UniversityBaqar Husaini, Pamela Hull, Robert Levine, Janice Emerson and Veronica [email protected]

37. Nutrition Environment Measures Survey – Vending Iowa Department of Public HealthCarol Voss and Susan [email protected]

38. Obesity in a Bottle: Understanding Liquid Calories and NutritionLearning ZonexpressAngela [email protected]

39. Opportunities and Challenges: Making Local, Fresh, Affordable Produce More Available to Low-Income California Families via WIC StoresUniversity of California Cooperative ExtensionC. Lamp, C. Ganthavorn, L. Farfan-Ramirez, T. McMurdo, P.Leff, M. Cantwell, S. Hardesty and L. [email protected]

40. Organizing for Sugary Drink Policy Change in Rural Latino Communities in California’s Heartland California Project LEANCyndi Walter, Jane Alvarado, Linda Cowling, Victoria Berends and Lisa [email protected]

41. Parental Influence on Children’s Physical Activity: Comparison Between Normal Weight and Overweight Children in DelawareNemours Health and Prevention ServcesJia [email protected]

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42. Pledge the Practice. Pass the PolicyHealthy and Active Before 5Jennifer Balogh, Diane Dooley and Tonya [email protected]

43. Promoting Health and Wellness in the School CommunityUniversity of Maryland Extension, Food Supplement Nutrition EducationDeborah Archer and Briana [email protected]

44. Promoting Walkability: The Route from Student Surveys to Government ActionSanta Barbara County Public Health DepartmentSusan [email protected]

45. Registered Dietitians: New Role in Improving Eating Behaviors and Nutrition Knowledge in School-Based Obesity Prevention ProgramsUniversity of California, Berkeley, Dr. Robert C. and Veronica Atkins Center for Weight and HealthMichelle Ross, Katie Brown, Dana Gerstein and Patricia [email protected]

46. Rx for HealthCentral Valley Health NetworkBrandi Muro and Nichole [email protected]

47. School-Based Interventions to Increase Physical Activity and Healthy Eating in the U.S. among Latino ChildrenSan Diego State University, Institute for Behavioral and Community HealthC. Holub, C. Woods, C. Eisenberg, S. Mehta, B. Nagle, G. Chapa, S. Barquera, L. Sanchez, F. Lobelo, E. Arredondo and J. [email protected]

48. Simple Message, Small Steps and Big Rewards: The NY Fit WIC Outcome EvaluationNew York State WIC Program, New York State Department of HealthJ. Sekhobo, A. Faly, S. Peck, D.Cyr, Giddings M, L.Edmunds, H. Stratton and S. [email protected]

49. Star Pick Retail PilotNetwork for a Healthy California, Latino CampaignAna [email protected]

50. Strategies from Teachers to Increase Participation in School-Based Supplemental Nutrition Assistance Program-Nutrition Education (SNAP-Ed): Excerpts from a Pilot EvaluationUniversity of Arizona, Nutrition NetworkErin Nurss, Laurel Jacobs, Jennifer Wright Bea, Scott Going and Vanessa [email protected]

51. Successfully REACHing American Indian Youth: Creating Change by Honoring TraditionsOklahoma State Department of HealthLeslie Harris, Laura Matlock, Kaylee Johnson and Malinda [email protected]

52. Supporting Families in the Prevention of Childhood Obesity in Young ChildrenArkansas State UniversityDianne [email protected]

53. Sugar-Sweetened Beverage Marketing to Children: Echoes of Tobacco Industry TacticsBerkeley Media Studies GroupPamela Mejia, Andrew Cheyne and Lori [email protected]

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54. Sugar-Sweetened Beverage Websites: How the Soda Industry Targets Young People OnlineBerkeley Media Studies GroupPriscilla Gonzalez, Lori Dorfman and Andrew [email protected]

55. Systematic Nutritional and Cost Analysis of Meals Served at Head Start PreschoolUniversity of California, IrvineJill Hartstein, Natalie Sarle and Margaret [email protected]

56. The Elev8 Initiative: Embracing the Role of Oakland School-Based Health Centers in Promoting Community HealthAlameda County Public Health Nutrition Services / Safe PassagesRobyn Sakamoto and Rusty [email protected]

57. The Ready2Move Club: An After-School Health Advocacy Program for Overweight Students at Risk for Type 2 DiabetesSansum Diabetes Research InstituteRose Linehan, Alison Okada Wollitzer, Jenifer Gaffaney and David J [email protected]

58. TV/Screen Time and Obesity: Causes, Consequences and RemediesMinnesota Department of Health William E. Burleson and Joyce O’[email protected]

59. University of California FSNEP Changing the Classroom EnvironmentUniversity of California, Cooperative ExtensionChutima Ganthavorn, Marisa Neelon and Brenda [email protected]

60. Use of Health Information TechnologyObesity Parental PowerJane [email protected]

61. Vitamin D and BMI Z-Score in a Dyslipidemic Pediatric PopulationChildren’s Mercy HospitalKelly [email protected]

62. What are Weighture and Slimeter?Wintey ScienTech Inc.Zhifu Chen [email protected]

63. What Factors Predict Increasing BMI among 9- to 11-Year-Old Children in California?California Department of Health, Public Health InstituteAngie Keihner and Patrick R. [email protected]

64. What’s for Breakfast?Central District Health Department, Boise, IdahoNancy Rush and Deena [email protected]

65. Worksite Wellness in the School Environment: Healthy Teachers, Healthy StudentsHealth Education CouncilMai Linh [email protected]

66. Youth Media for Social ChangeUniversity of California, Davis, CRESS CenterKindra Montgomery-Block, Bel [email protected]

67. Youth Radio EatsYouth Radio Yohan Callan, Jowana George and Alexandra [email protected]

I wIll not be part of GENERATION XXL

At Kaiser Permanente, our commitment to preventing childhood obesity goes beyond health care. We believe that all kids should have access to healthy food and safe places to play—regardless of where they live. That’s why Kaiser Permanente is proud to support the 6th Biennial Childhood Obesity Conference.

kp.org/communitybenefit

WORKSHOP SESSION 1 EVALUATION

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MINI-PLENARY SESSION 1 EVALUATION








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2. Do you feel the session helped you better understand the topic (Y/N)? ________


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Save the Date!

See you in Long Beach, California! June 18-20, 2013

7th Biennial

Childhood oBesity ConferenCe

As more information becomes available , it wil l be posted at:www.childhood-obesity.net

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6th Biennial

Childhood oBesity ConferenCe

81

Page three for th

e

MANCHESTER GRAND

FIRE PITS

CABANAS

POOL

STAGE

FOYER

FOURTH LEVEL

THIRDLEVEL

POOL TERRACE

SPA SPA POOL

SECONDLEVEL

SHOW MANAGER OFFICE 2




GROUNDLEVEL

AMERICA'S CUP

ELDREDGE FITNESS

CENTER

RANDLE BALLROOM

RANDLE FOYER

RANDLE TERRACE

B

A

A A

B

C

D

B

C

CD

E

GIBBONS

CUNNINGHAM

AMERICA'S AMERICA'S CUP FOYER CUP TERRACE

A B AB

B

C

C

DEL MAR

KIN SPA

MOHSEN

ANNIEEMMA

WINDSOR

OXFORD

CONNAUGHT

MAGGIE

MADELEINE

FORD

FOYER

FOYER

A

B

A

B

A

B

C

D

A

B

C

GEORGE BUSH

PSAV OFFICE

A

B

C

F

G DE

H

C

B

A

F

E

D

I

H

GMANCHESTER

BALLROOM

MANCHESTERFOYER

MANCHESTER TERRACE

PALMCOURT

LITRENTAFOYER

ELIZABETH FOYER

ELIZABETH BALLROOM

ELIZABETH TERRACE

BUSINESS CENTER INTERNET SUITE

GREGORY

MOLLYEDWARD

BETSY

A

B

A

B

A

B

C

D

A

B

C

ENTRANCEFRONT DESK

DOUGLAS FOYER

DOUGLAS PAVILIONRETAIL

PROMENADE

LAEL'S RESTAURANT

ABCD

REDFIELD’SSPORTS BAR

REDFIELD’SDELI

MAIN ENTRANCE

RESTROOMSELEVATORS

ELEVATORSRESTROOMS

ESCALATORS

RESTROOMS

ELEVATORS

FREIGHT ELEVATORS

RESTROOMSESCALATORS

ESCALATORS

ELEVATORS

FREIGHT ELEVATORS

ELEVATORS

RESTROOMS

RESTROOMS

ESCALATORS

ESCALATORS

ELEVATORS

ESCALATORS

FREIGHTELEVATORS

LOADINGDOCK

PAVILION LOAD-IN

PAR KING

CONVENTIONCENTER

SEAPORT VILLAGE

ANN-MARIE'S COFFEE HOUSE

GALLERY

SALLY'S SEAFOOD ON THE WATER

DOWNTOWN ANDGASLAMP DISTRICT

WHIRL POOLWHIRL POOL

RESTROOMS

GRAND LOBBY BAR

ELEVATORS / ESCALATORS

RESTROOMS

RESTROOMS

RESTROOMS

RESTROOMS

RESTROOMS

RESTROOMS

TOP OF THE HYATT(Elevator to 40th Floor)

ROOF-TOPSPORT COURTS

ELEVATORS

SEASONAL POOL BAR & GRILLE


BELLDESK

CONCIERGE DESK1

4

3

2

SEAPORTTOWER▲HARBOR

TOWER

▲

GROUND LEVEL:

Meeting Rooms:Douglas PavilionDouglas FoyerGallery

Restaurants:Sally’s Seafood On The Water Lael’s RestaurantRedfield’s Sports BarRedfield’s DeliGrand Lobby BarAnn-Marie’s Coffee House

Retail Promenade:Grand FloralHarborLinksRegency GiftsMadison Fine Arts

Business Center

SECOND LEVEL:

Meeting Rooms:Manchester BallroomManchester FoyerManchester TerraceLitrenta FoyerElizabeth BallroomElizabeth FoyerElizabeth TerraceBetsyEdward GregoryMolly

THIRD LEVEL:

Meeting Rooms:AnnieConnaughtDel MarEmmaFordGeorge BushMadeleineMaggieOxfordMohsenWindsor

Recreation:Kin Spa & Pool

FOURTH LEVEL:

Meeting Rooms:Randle BallroomRandle FoyerRandle TerraceAmerica’s CupAmerica’s Cup TerraceAmerica’s Cup FoyerCunninghamGibbons

Hospitality SuitesConference Suites

Recreation:Pool Deck, Bar and StageFire-pits and Whirl PoolsEldredge Fitness CenterSport Courts

Manchester Grand Hyatt

California Department of Public Health

California Project lean

Network for a Healthy California*

California obesity Prevention Program

California Women, infants and Children Program (WiC)

university of California, Berkeley, Dr. robert C. and Veronica atkins Center for Weight and Health

The California endowment

Kaiser Permanente

anthem Blue Cross

W.K. Kellogg foundation

a World fit for Kids!

american Cancer Society

California active Communities

California School nutrition association

California Teachers association

Cedars-Sinai Medical Center

Dairy Council of California

first 5 California

first 5 San Diego

Health net

nemours

office of Multicultural Health

Public Health institute

SParK

university of California, agriculture and natural resources

Western growers

* Principal funding provided by the USDA Supplemental Nutrition Assistance Program, known in California as CalFresh, through the California Department of Public Health’s Network for a Healthy California. These institutions are equal opportunity providers and employers. CalFresh provides assistance to low-income households and can help buy nutritious foods for better health. For CalFresh information, call 1-877-847-3663. For important nutrition information, visit www.cachampionsforchange.net

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Major Supporters:

Additional Supporters:

Printed on recycled paper.

Program Guide - 6th Biennial Childhood Obesity Conference

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