PROFITABLE PROFIT-DRAINING VS

Local Business Websites

Presented by: Aaron Emerson (805) 456-8636

The BIG Difference:

Website that inspires a potential

customer to do business

with youWebsite that confuses a potential customer who then runs in the opposite direction

The most crucial aspects of turning a website into a profitable and effective marketing tool:

What makes a website

profitable?

Clean and crisp website with important and relevant information

The design of your business website must be visually appealing

Must have conversion tools built-in

Must be SEO-friendly

Keep the color schemes clean and font designs basic

The navigation of your website must be easy to use and your information must be easy to find

Keeping your website up-to-date can help your business easily be found online

Professional Website Design + Easy Navigation= Profit

What should you take into consideration when

designing and building a website?

Make Sure Your Website is a

Direct Response Website

Make it easy and simple for your customer to reach out to you

You need a highly-visible call to action on every page of your website

Be sure to have an email opt-in form on your website

Be Found Online by the Masses with

SEO

With SEO, your business website could rank highly for a number of keywords, which means that people can easily find your business

online

To BLOG or Not to BLOG Do not over look the power of

a blog

By simply blogging on a regular basis, you will be helping to increase your overall web presence

Use a CMS such as Wordpress for easy updates to your website

Slow and Unreliable Web Hosts are Costing You Money

Never, ever try and cut corners and go with a free host. Remember, you get what you pay for

If your website is down more than it

is up, you are hurting your

business more than helping it

Do some comparison shopping when it comes to choosing the right web host.

Go MobileRegular websites are not built for viewing on mobile

devices – therefore, a mobile-friendly version of your website is necessary.

No longer ignore your mobile customers…

With a mobile-friendly website, people will be

able to view your website while on the go.

Time to Get Social

A profitable website includes links and icons to all of the business’s

social media profile pages such as Facebook, Twitter, LinkedIn,

YouTube, Google+ and others

Professionally Designed Websites

are the Only Way to Go

The general public EXPECTS businesses to have websites that are easy to use, provide useful information and are overall visually appealing

Thanks for Viewing Our Website Design

Presentation!For more information about how I can help

improve the effectiveness of your website, contact me today!

Prevail PR(805) 456-8636

aaron@prevailpr.comprevailpr.com